REBECCA LIGGINS

OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY

1/5

BRIEF

Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.

TONE OF VOICE

Creative, Professional , Inviting

AUDIENCE

Creatively interested people around Leeds and Yorkshire

DURATION

3 days

A Brand was created for the ‘Leeds Loves Creativity’ capaign that was applied over a range of media to promote the Degree shows.

REBECCA LIGGINS

OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY

2/5

BRIEF

Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.

TONE OF VOICE

Creative, Professional , Inviting

AUDIENCE

Creatively interested people around Leeds and Yorkshire

DURATION

3 days

The brand is sucessfully spread through a range of stickers that are applied to notebooks and other art & design based deliverables.

REBECCA LIGGINS

OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY

3/5

BRIEF

Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.

TONE OF VOICE

Creative, Professional , Inviting

AUDIENCE

Creatively interested people around Leeds and Yorkshire

DURATION

3 days

This pack of coloured pencils shows how the brand is applied to other media. The box contains information about the event and is stylesed in the branding guidlines.

REBECCA LIGGINS

OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY

4/5

BRIEF

Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.

TONE OF VOICE

Creative, Professional , Inviting

AUDIENCE

Creatively interested people around Leeds and Yorkshire

DURATION

3 days

A small publication explains what the campaign is about and shows the Institutes invlved. This would be avaliable around Leeds and Yorkshire.

Leeds Loves Creativity

leedsliveitloveit.com

20th-27th March

See creative work from some of the best new

talent in LeedsLeeds Loves Creativity

leedsliveitloveit.com

20th-27th M

arch

See creative work from some of the best

new talent in Leeds

REBECCA LIGGINS

OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY

5/5

BRIEF

Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.

TONE OF VOICE

Creative, Professional , Inviting

AUDIENCE

Creatively interested people around Leeds and Yorkshire

DURATION

3 days

A set of banners will be placed around Leeds to promote the campaign.