Lee Iococca- An Autobiography

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    PART A

    PART A

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    Objectives

    A set definite objectives must be established if we are to accomplish

    anything in a big way

    -John McDonald

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    A book on general management, personal

    management, crisis management, auto industry

    and above all psychology rolled into one.

    To share ups and downs in his career.

    His stint as the top boss at the two big auto

    players of the industry.

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    Authors Intent

    Let y r i te ti s e g e ie i g t g ts, c eerf l

    r s, a selfis ee s - a t e rl ill e t y a rig t

    a a y lace i ic t rk a lay a serve.

    - Gren ille Kleiser

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    Not to become famous.

    Not to target Henry II for firing him.

    To tell the storyof his life at Ford and atChrysler the way, it really happened.

    To donate every penny that he could earnfrom this book to diabetes research.

    To give a realistic picture to the youngpeople and some ideas of what is worthfighting for.

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    Structureofthe Book

    It amazes me sometimes that even intelligent people will analyze

    a situation or make a judgment after only recognizing the

    standard or traditional structure of a piece.

    -David Bowie

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    Written chronologically from his childhood to

    the time he reaches the peak of his career.

    Part 1:- The family and the school days.Part 2:- The Ford story.

    Part 3:- The Chrysler story.

    Part 4:- Straight talk.

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    PART B

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    Success is

    progressive realizationof worthy goals

    Earl Nightingale

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    LEE IACOCCA

    A leaderand management philosopher.

    The firsthand experiences.

    The book provides insights into the

    functioning and excitement of big business.

    The bookstimulates the situations with huge

    pressures.

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    Dilemmas Presented By The Author

    Winners never quit and quitters never win-SHIV KHERA

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    AFTER

    RADUATION

    Join Masters

    JoinDream

    Company FORD

    CAREER

    DILEMMA

    Continuewith

    Salesat FORD

    Enterthe Food

    Business

    Bearwith Low

    sales

    Selltorelatives

    andfriendsfor

    personal gains

    ETHICAL

    DILEMMA

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    Conflicts With The Author

    Believe in nothing, no matter where you read it, or whosaid it, no matter ifI have said it unless it agrees withyour own reason & your own common sense.

    -Buddha

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    Sometimes the author over-reacts.

    Extreme criticism of Henry ford II.

    Views are one-sided. Paints himself as perfect.

    Presents himself as a victim.

    He hankers for publicity.

    Cautions Americans about Japanese but fails

    to appreciate them for their ideas.

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    Howbookhasaffectedourthinking

    If you think education is expensive try ignorance.:

    -DerekBok

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    SenseofcontributionSenseofcontributionNo person was ever honored for what he received. Honour has been the reward for what

    he gave. -CALVIN COOLIDGE

    Motivation:-Its better to light the candle than to curse the darkness.

    -Chinese Proverb

    Altruism:-Donating every penny to the diabetes research

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    SelfknowledgeSelfknowledge

    Self-knowledge is best learned not by contemplation, but by action. Strive to

    do your duty and you will soon discover of what stuff you are made.-JOHANN GOETHE

    Vision:Vision:--Imagination is more important than knowledge.

    -ALBERT EINSTEIN

    Attitude:Attitude:--Attitude is a small thing that makes all the difference.

    CourageCourage

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    Relationtoany otheraspectofmanagement

    Management is the art of getting things done.

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    PURPOSE

    +PRINCIPLE

    +PLANNING

    + PRACTICE

    +PERSEVERENCE

    + PATIENCE

    + PRIDE

    = PREPARATION

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    Many decisions he takes are in accord with

    our personal philosophy:-

    Vision

    Passion

    Quick decision making.

    Trouble shooter.Choosing ethics over self gains.

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    Theemergenceofa question

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    How to avoid personality clashes:-

    Nothing fails like success.

    Be flexible.

    Every human is unique.

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    Thank You