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Leaving The Chaser to start Manic Times
Business: Business: Chaser-styleChaser-style
In today’s fast-paced, hedge-fund driven world, The Chaser pioneered a new kind of business model.
The No-Training-in-Business Model.
Business: Business: Standard Corporate Standard Corporate ModelModelIn the standard model, a corporate team works in a hierarchy, where there are clear lines of accountability.
Business: Business: Chaser’s Team ModelChaser’s Team Model
In the Chaser Model, a corporate team works in a cycle, or shit-fight, where there are no clear lines of accountability.
The Chaser’s Cycle Of BlameTM
Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers.
Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
FEAR
Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
FEAR
CONFUSION
Chaser Model
=
Communism
Communism: Communism: Key attributesKey attributes
A communal team model means that decisions tend to be risk averse.
CHASER
≠
Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
Actually, good thing
Communism: Communism: Key attributesKey attributes
A communal team model allows for a model where there no culture of responsibility.
Communism: Communism: Key attributesKey attributes
A communal team model allows for a model where there no culture of responsibility.
What is Manic Times?What is Manic Times?
Manic Times was conceived as the first purely multi-media company with print, web and video arms working in perfect synchronicity.
VideoWeb
What is Manic Times?What is Manic Times?
Manic Times was conceived as the first purely multi-media company with print, web and video arms working in perfect synchronicity.
= TOTAL FAILURE
VideoWeb
Lessons from Manic Times
Lessons from Manic Times
Should have used more Powerpoint templates
Lessons from Manic Times
Should have used more Powerpoint templates
Takes longer to build brand
Lessons from Manic Times
Should have used more Powerpoint templates
Takes longer to build brand Chaser = 2.5 million viewers Manic Times video = 25,000 viewers
Benefits of Manic Times
Creatives aren’t good a cutting deals
Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
A whole new generation of egos
Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
A whole new generation of egos More flexibility
CONCLUSIONS
• The less training the better
• Trade while insolvent
• Cut deals – no man is an island
