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WELCOME G E

Learning Zone Slide Final

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This is a slide presentation from the Internet Learning Zone\'s E-commerce series, dealing with researching your product, Keyword research and so much more

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WELCOME GE

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Course ModulesBeginner:Intermediate:Advanced:

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BeginnerResearching Your ProductDrop Shipping vs. WholesalingInside Internet BusinessSelecting a SupplierProduct Selection

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Researching Your Product

Coming up with a list of keywordsFinding the demand for your productIdentifying the competition for you productAnalyzing the resultsDemand on Ebay

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Objective of module oneAssemble a list of keywordsDetermine supply and demand

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Getting a list of Keywords using OvertureGo to Inventory.ocverture.comType your chosen keyword into the get suggestions boxThe results gives you two columnThe first column describes the number of searchesThe second column describes the keyword/phrase

searched forGo trough the list and copy all phrases that apply to

your keyword/idea

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Getting a list of Keywords using OvertureNext copy and search the subcategories for

more keywords…Goal one is to come up with as many keywords

as possible, aim for 40+ as a minimum Goal two is to come up with at least 10 product

name keywords out of the list for domains selected

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DemandThe number beside the phrase column in Overture

tool shows the demand for that keywordTake a note of this numberAgain, get as many phrases and numbers as you

can 40+ for the keyword/phraseBest to gather phrases with over 1000 searchesUse a spread sheet to for this. (create one for use)

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DemandGooglekeywordtools We have a training video on Keyword

Research that covers this and other tools around keyword Broad & phase searches…

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CompetitionLets go to Google.comIn the search box type in the following phrase:

(allintitle:"yourphrase")Replace the your phrase with your first keyword

phrase from the Overture research and entercheck the number in the results for the search,This type of search will only bring up the

competition that use the exact phrase their title.

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CompetitionSo the allintitle tells us the number of sites

using that phrase in the title of their siteThis is then an indicator of how many sites

are already using that phraseWe want to focus on the phrases that are less

competitive but high search volume

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Analyzing the resultsYou should go through the list and highlight the

phrases that fits the following criteria25'000 monthly search volume Broad and

Phrase match on google keywordtools Less than 15,000 sites from the allintitle searchSOME INDUSTRIES WILL DIFFER SO YOU

MAY WANT TO DO LESS THAN 20.000 SEARCHES ALLINTITLE…

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Analyzing the resultsThis type of research will give you the best phrasesDecide which of these phrases are best for your siteCheck with cheap cheap domains for the keyword

availability

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Another way to research your keywords is via ebayGo to ebay.com (sign up if you don't have an

buyers account)Click on the advance searchEnter your keyword for your product ideaCheck the "completed listings only" boxClick the search button

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Another way to research your keywords is via ebayThe results that come up show you what is selling

on ebayLook at the price in the listThe prices in green are the product that have

been soldThe prices in red are items that have not been

soldTake note of what is selling and what's not selling

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Another way to research your keywords is via ebay

Is there is a good amount of your keyword/product being sold

This can indicate that is a good keyword/product

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SummaryThings to do is…Create a log spreadsheetCreate a long list of keywords phrasesFind out the demand and competition for your

chosen phrasesAnalyze the numbers and highlight your best

phrasesLook over the phrases and decide on the ones

you want to use according to them matching up to your criteria

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Summary

Once you have completed the steps in this module you should then be abele too…

1.Assemble a targeted list of keywords2.Determine supply an demand

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How to get startedMake a list of 40 or more phrases for each

idea/productWrite down the number of searches for each

phrase and place them in a spreadsheetGet the allintitle number for each phraseHighlight phrases that are over 1000 searches

and under 15.000 competingCheck the popularity of your product on other

site like Ebay or Amazon or ClickBank by conducting listing researches

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Thank You If you found this information to be of value why notvisit www.chrisegibson.com to watch the rest of the E-commerce series…

Coming SOON!