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Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

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Page 1: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Learning

Chapter 7

Unit 6 ~ AP Psychology ~ Ms. Justice

Page 2: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

How do we learn?Classical conditioning

Pavlov’s Experiments Extending Pavlov’s Understanding Pavlov’s Legacy

Operant conditioning Skinner’s Experiments Extending Skinner’s Understanding Skinner’s Legacy Contrasting Classical & Operant Conditioning

Learning by observation Bandura’s Experiments Applications of Observational Learning

BIG IDEASBIG IDEAS

Page 3: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

1: What are some basic forms of

learning?

Page 4: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

What is Learning?

Learning is a relatively permanent change in an organism’s behavior due to

experience.

Learning is more flexible in comparison to the genetically-programmed behaviors of Chinook salmon, for example.

Page 5: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

How Do We Learn?

We learn by association. Our minds naturally connect events that occur in

sequence. 2000 years ago,

Aristotle suggested this law of

association. Then, 200 years ago,

Locke and Hume reiterated this law.

Page 6: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Associative Learning

Learning to associate one stimulus with another.

Toss me a fish!!

Page 7: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Associative Learning

Learning to associate one stimulus with another.

Page 8: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Associative Learning

Learning to associate a responsewith a consequence.

Page 9: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

2: What is classical conditioning, and how did Pavlov’s work influence

behaviorism?

Page 10: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Ideas of classical conditioning originate from old philosophical theories.

However, it was the Russian physiologist Ivan

Pavlov who elucidated classical conditioning.

His work provided a basis for later behaviorists like

John Watson.

Classical Conditioning

Page 11: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Pavlov’s Experiments

Page 12: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

3: How does a neutral stimulus become a

conditioned stimulus?

Page 13: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Pavlov’s ExperimentsBefore conditioning:

Food produces salivation . However, the tone does not.

Food = Unconditioned Stimulus (US)Salivation = Unconditioned Response

(UR)Tone = neutral stimulus

Page 14: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Pavlov’s ExperimentsDuring conditioning:

The neutral stimulus (tone) and the US (food) are paired, resulting in salivation (UR).

After conditioning: The neutral stimulus (now Conditioned Stimulus, CS)

elicits salivation (now Conditioned Response, CR)

Page 15: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Review!

• In Pavlov’s experiment, what is the UR?US?CR?CS?

Remember, the UR is unlearned, or unconditionally triggered by the stimulusThe CR is learned, or conditioned by the stimulus

Page 16: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Conditioning & the Bike Bell

Page 17: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Conditioning & The Office

Page 18: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

4: In classical conditioning, what are the processes of

acquisition, extinction, spontaneous recovery,

generalization, and discrimination?

Page 19: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Acquisition

Acquisition is the initial learning stage in classical conditioning in which an association

between a neutral stimulus and an unconditioned stimulus takes place.

1. In most cases, for conditioning to occur, the neutral stimulus needs to come before the unconditioned stimulus.

2. The time in between the two stimuli should be about half a second.

Page 20: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Acquisition

The CS needs to come half a second before the US for acquisition to occur.

Page 21: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

ExtinctionWhen the US (food) does not follow the CS

(tone), CR (salivation) begins to decrease and eventually causes extinction, the diminishing

of a conditioned response.

Figure 7.5, p. 297

Page 22: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Spontaneous Recovery

After a rest period, an extinguished CR (salivation) spontaneously recovers, but if the CS

(tone) persists alone, the CR becomes extinct again.

Page 23: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Stimulus Generalization

Tendency to respond to stimuli similar to the CS is called generalization. Pavlov conditioned the dog’s salivation (CR) by

using miniature vibrators (CS) on the thigh. When

he subsequently stimulated other parts of the dog’s body, salivation

dropped.

Page 24: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Stimulus Discrimination

Discrimination is the learned ability to distinguish between a conditioned stimulus and other stimuli that do not signal an unconditioned

stimulus.

Page 25: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

5: Do cognitive processes and biological constraints

affect classical conditioning?

Page 26: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Extending Pavlov’s Understanding

Pavlov and Watson considered consciousness unfit for the scientific study of psychology.However, they underestimated the importance of cognitive processes (thoughts, perceptions, and expectations) and biological constraints.

Page 27: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Cognitive Processes

Early behaviorists believed that learned behaviors of various animals could be

reduced to mindless mechanisms.

However, later behaviorists suggested that animals learn the predictability of a

stimulus, meaning they learn expectancy or awareness of a stimulus (Rescorla &

Wagner, 1972).

Page 28: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Biological Predispositions

Pavlov and Watson believed that laws of learning were similar for all animals.

Therefore, a pigeon and a person do not differ in their learning.

However, behaviorists later suggested that

learning is constrained by an animal’s biology.

Page 29: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

6: Why is Pavlov’s work important?

Page 30: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Pavlov’s work provided the basis for other experiments that demonstrated:

– Classical conditioning is one way that virtually all organisms learn to adapt to their environment

– A process such as learning can be studied objectively

Page 31: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

7: What have been some applications of classical

conditioning?

Page 32: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

1. Former crack cocaine users should avoid cues (people, places) associated with previous drug use.

2. Through classical conditioning, a drug (plus its taste) that affects the immune response may cause the taste of the drug to invoke the immune response.

Applications of Classical Conditioning

Ader & Cohen, 1985

Page 33: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

John Watson used classical conditioning procedures to test his theory that human

emotions and behaviors are merely conditioned

responses. He conducted experiments

on a 9 month old child named Albert.

Applications of Classical Conditioning

John B. Watson

Brow

n Brothers

Page 34: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

“Little Albert” Experiment

Page 35: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

8: What is operant conditioning, and how does

it differ from classical conditioning?

Page 36: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Operant & Classical Conditioning

1. Classical conditioning forms associations between stimuli (CS and US).

Operant conditioning, on the other hand, forms an association between behaviors and the resulting events.

Page 37: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Operant & Classical Conditioning

2. Classical conditioning involves respondent behavior that occurs as an automatic response to a certain stimulus.

Operant conditioning involves operant behavior, a behavior that operates on the environment, producing rewarding or punishing stimuli.

– Actions followed by reinforcers increase; those followed by punishers decrease.

Page 38: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Skinner’s Experiments

B. F. Skinner’s experiments extend psychologist Edward Thorndike’s thinking, especially his law of effect. This law states that rewarded behavior

is likely to occur again.

Yale U

niversity Library

Fish was the reward used to entice cats to find their way out of Thorndike’s puzzle box in 1898.

Page 39: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Operant Chamber

Skinner developed the operant chamber, or Skinner box, which contains a bar or key that an animal manipulates to obtain food or water. The food or water is a reinforcer, an event that

strengthens the behavior it follows. The bar or key is connected to devices that

record the animal’s response.

Page 40: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Shaping

Shaping is the operant conditioning procedure in which reinforcers guide behavior towards

the desired target behavior through successive approximations.

A rat shaped to sniff mines. A manatee shaped to discriminateobjects of different shapes, colors and sizes.

Kham

is Ram

adhan/ Panapress/ Getty Im

ages

Fred Bavendam

/ Peter Arnold, Inc.

Page 41: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

9: What are the basic types of reinforcers?

Page 42: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Types of Reinforcers

A heat lamp positively

reinforces a meerkat’s behavior

in the cold.

Table 7.1, p. 307

Page 43: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

1. Primary Reinforcer: An innately reinforcing stimulus like food (when hungry) or drink (when thirsty).

2. Conditioned Reinforcer: A learned reinforcer that gets its reinforcing power through association with the primary reinforcer. Money is a conditioned reinforcer (desire for money is derived from the desire for food and other necessities).

Primary & Conditioned Reinforcers

Page 44: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

1. Immediate Reinforcer: A reinforcer that occurs instantly after a behavior. A rat gets a food pellet for a bar press.

2. Delayed Reinforcer: A reinforcer that is delayed in time for a certain behavior. A paycheck that comes at the end of a week.

Immediate & Delayed Reinforcers

We may be inclined to engage in small immediate reinforcers (watching TV) rather than large delayed reinforcers

(getting an A in a course) which require consistent study.

Page 45: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

10: How do different reinforcement schedules

affect behavior?

Page 46: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Reinforcement Schedules

1. Continuous Reinforcement: Reinforces the desired response each time it occurs (rarely occurs in real life).

2. Partial Reinforcement: Reinforces a response only part of the time. Though this results in slower acquisition in the beginning, it shows greater resistance to extinction later on.

Page 47: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Ratio Schedules1. Fixed-ratio schedule: Reinforces a

response only after a specified number of responses. e.g., a free drink after every 5 purchased at the local coffee shop.

2. Variable-ratio schedule: Reinforces a response after an unpredictable number of responses. This is hard to extinguish because of the unpredictability. (e.g., behaviors like gambling, fishing.)

Page 48: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Interval Schedules

1. Fixed-interval schedule: Reinforces a response only after a specified time interval has elapsed. (e.g., preparing for an exam only when the exam draws close.)

2. Variable-interval schedule: Reinforces a response at unpredictable time intervals, which produces slow, steady responses. (e.g., pop quiz.)

Page 49: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Schedules of Reinforcement

Figure 7.13, page 309

Page 50: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

11: How does punishment affect behavior?

Page 51: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Punishment

Punishment is an event that decreases the behavior it follows.

Page 52: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Punishment

1. Results in unwanted fears.2. Conveys no information to the organism.3. Justifies pain to others.4. Causes unwanted behaviors to reappear

in its absence.5. Causes aggression towards the agent.6. Causes one unwanted behavior to

appear in place of another.

Although there may be some justification for occasional punishment (Larzelaere & Baumrind,

2002), it usually leads to negative effects:

Page 53: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

12: Do cognitive processes and biological constraints

affect operant conditioning?

Page 54: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Cognition & Operant Conditioning

Evidence of cognitive processes during operant learning comes from rats during a maze exploration in which they navigate the maze without an obvious reward.

Rats seem to develop cognitive maps, or mental representations, of the layout of the maze (environment).

Page 55: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Latent Learning

Such cognitive maps are based on latent learning, which becomes apparent only

when there is an incentive to demonstrate it.

Page 56: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Intrinsic Motivation

Intrinsic Motivation: The desire to perform a behavior for its own sake.

Extrinsic Motivation: The desire to perform a behavior due to promised rewards or threats of punishments.

Page 57: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Skinner’s LegacySkinner argued that behaviors were shaped by

external influences instead of inner thoughts and feelings. Critics argued that Skinner

dehumanized people by neglecting their free will.

Falk

/ Pho

to R

esea

rche

rs, I

nc.

Skinner’s reply to his critics:

External consequences already haphazardly

control people’s behavior. Why not administer those

consequences toward human betterment?

Page 58: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

13: How might operant conditioning principles be applied at school, at work,

and at home?

Page 59: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Applications of Operant Conditioning

Skinner introduced the concept of teaching machines that shape learning in small steps and provide reinforcements

for correct rewards.

In School

LW

A-JD

L/ C

orbis

Skinner would likely approve of today’s interactive student

software, web-based learning, and

online testing.

Page 60: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Applications of Operant Conditioning

Reinforcers affect productivity. Many companies now allow employees to share

profits and participate in company ownership.

At work

Rewards are most likely to increase productivity if the

desired performance has been well-defined

and is achievable.

Page 61: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Applications of Operant Conditioning

In children, reinforcing good behavior increases the occurrence of these

behaviors.

Ignoring unwanted behavior decreases their

occurrence.

At Home

Page 62: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Operant vs. Classical Conditioning

Table 7.4, page 316

Page 63: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

14: What is observational learning, and how is it

enabled by mirror neurons?

Page 64: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Learning by Observation

Higher animals, especially humans,

learn through observing and

imitating others.

The monkey on the right imitates the

monkey on the left in touching the pictures in a certain order to

obtain a reward.

© H

erb Terrace

©H

erb Terrace

Page 65: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Mirror Neurons

Neuroscientists discovered mirror neurons in the brains of animals and humans that are active during observational learning.

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Page 66: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Imitation Onset

Learning by observation begins early in life. This

14-month-old child imitates the adult on TV

in pulling a toy apart.

Mel

tzof

f, A

.N. (

1998

). I

mita

tion

of te

levi

sed

mod

els

by in

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s. C

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.

Page 67: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Bandura's Experiments

Bandura's Bobo doll study (1961)

indicated that individuals

(children) learn through imitating

others who receive rewards and punishments.

Cou

rtes

y of

Alb

ert B

andu

ra, S

tanf

ord

Uni

vers

ity

Page 68: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Applications of Observational Learning

Unfortunately, Bandura’s studies

show that antisocial models (family,

neighborhood or TV) may have

antisocial effects.

Page 69: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

15: What is the impact of prosocial modeling and of

antisocial modeling?

Page 70: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Positive Observational Learning

Fortunately, prosocial (positive, helpful) models may have prosocial effects.

Bob

Dae

mm

rich

/ The

Im

age

Wor

ks

Page 71: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Television and Observational Learning

Gentile et al., (2004) shows that children

in elementary school who are

exposed to violent television, videos, and video games express increased

aggression.

Ron

Cha

pple

/ Tax

i/ G

etty

Im

ages

Page 72: Learning Chapter 7 Unit 6 ~ AP Psychology ~ Ms. Justice

Modeling Violence

Research shows that viewing media violence leads to an increased expression of aggression.

Children modeling after pro wrestlers

Bob

Dae

mm

rich

/ The

Im

age

Wor

ks

Gla

ssm

an/ T

he I

mag

e W

orks