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© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 1 Data Center 3.0 Infrastructure Transformation “Le Datacenter au centre de la strategy de l’entreprise” Emmanuel SCHUPP Middle East & Africa, Business Development Mgr

“Le Datacenter au centre de la strategy de l’entreprise” · Nearest Dealer < 20 Miles Location John’s Account ... Siebel 8.0 over T1, 80ms latency, ... Management on Cisco

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© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1

Data Center 3.0 Infrastructure

Transformation

“Le Datacenter au centre de la strategy de l’entreprise”

Emmanuel SCHUPPMiddle East & Africa, Business Development Mgr

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2

Qu’auriez vous fait si :

� Le siège social et le data center étaient détruits ?

� Le réseau qui supportait plus de 5000 desktops et serveurs était hors d’usage ?

� Tous les employés du siège social étaient déplacés ?

� Toutes les communications des PBX étaient coupés?

� 45 agences distantes n’avaient plus accès aux applications informatiques de la compagnie ?

La continuité des affaires …

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 3

Le résultat d’une constante réflexion de son Systemed’Information ..

� Recovering Applications and DataSynchronized data centers across a metro network ensured fast recovery of data and applications

� Continuous CommunicationsIP telephony network enabled continuous voice communicationsVoice traffic rerouted over IP to alternate PSTN gateways in Europe, enabled communications with customers

� Ensuring Continuous Access Data and communications secured over public networks using VPN technology provided continued accessInstant offices in hotel rooms, using wireless and VPN technologies allowed key personnel to get back to work

Lehman Bros. Reopened for Business the Next Day

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 4

Les coûts versus les Services : Quel Equilibre?

Bay Bridge:

� Original cost in 1936: $1.1 billion (adjusted for today’s $)

� Estimated cost to expand: $6.2 billion… and climbing

Golden Gate Bridge:

� Original cost to in 1937: $446 million (adjusted for today’s $)

A Poorly Planned Architecture A Well Planned Architecture

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 5

Those that see IT as a cost center

Those that view the value that information technology can bring to their business as strategic

OR

Deux types de réflexion pour les dirigants

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 6

Le besoin Business : Flexibilité & Optimisation

� Economics: Globalization demands flexibilityBusiness processes: The only constant is change-> New products & services-> New customer expectations-> New sales channels -> ….

� Information: Greater availability

� Compliance issues increaseSarbanes-Oxley, PATRIOT Act, Basel II, HIPAA

� Reusable assets: can cut costs

Service Orie

nted

Vs.

Applicatio

n Orie

nted

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 7

Services Oriented Architecture is #1 on CIO’s List

64% of CIO respondents plan to implement service-oriented architectures in

the coming year.

Talking about how Services from the Network

contribute to their SOA plans makes IT leaders

relevant to the CIO

And no need to be intimidated!!“… . interest persists even though many Executives have been unclear

about the precise meaning of the term ‘SOA’”

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 8

Etendre le rôle du réseau dans le business de l’entreprise

Où est CISCO dans ce model SOA ?

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 9

Data Centers under Increasing Pressure

Collaboration SLA MetricsEmpowered User Global Availability Reg. Compliance

New Business Pressures

Power & Cooling ProvisioningAsset Utilization Threat Prevention Bus. Continuance

Operational Limitations

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 10

Data Center Evolution

Mainframe

Data Center 1.0

IT R

elev

ance

and

Con

trol

Application Architecture Evolution

Centralized

Data Center 2.0

Client-Server and Distributed Computing

Decentralized

Data Center 3.0

Service Oriented and Web 2.0 Based

Virtualized

Consolidate

Virtualize

Automate

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 11

Ric

h R

eal-t

ime

Col

labo

ratio

n

Flexible Application Deployments

BusinessAgility

Simplification

Differentiation

Meshed Composite Applications

Re-usability

Modularity

Pla

nned

IT

Arc

hite

ctur

es

Improved S

ervices

Delivery

Ric

h R

eal-t

ime

Col

labo

ratio

n

Flexible Application Deployments

BusinessAgility

Simplification

Differentiation

Meshed Composite Applications

Re-usability

Modularity

Pla

nned

IT

Arc

hite

ctur

es

Improved S

ervices

Delivery

Ric

h R

eal-t

ime

Col

labo

ratio

n

Ric

h R

eal-t

ime

Col

labo

ratio

n

Flexible Application Deployments

Flexible Application Deployments

BusinessAgility

Simplification

Differentiation

Meshed Composite Applications

Meshed Composite Applications

Re-usability

Modularity

Re-usability

Modularity

Pla

nned

IT

Arc

hite

ctur

es

Pla

nned

IT

Arc

hite

ctur

es

Improved S

ervices

Delivery

Improved S

ervices

Delivery

The Applications Landscape Is Evolving (Need Agility)

Centralized

• Client-to-Server

• Data only

• Delays are OK

• Server-Centric

• Static documents

• Static repository

• Wired devices

Collaborative

• Any-to-Any

• Multimedia

• Real-time

• Server-Less or Server-Assisted

• Shared information

• Dynamic sharing

• Wired andWireless devices

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 12

Why Integrated Architecture Matters…

Wi-FiHotspots

Enterprise Home

Commercial PSTN

Branch

ServiceProvider

Mobile

Enterprise Home

Commercial PSTN

Branch

Service Provider

Wi-Fi Hotspots

Mobile

See the CarTalk to Salesperson Interaction

Car Is in Stock Relevance

Nearest Dealer< 20 Miles Location

John’s Account > $50K Validation

PC Is Protected Protection

PC Is Admitted Configuration

Connectivity Exists Compatibility

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 13

Threats

Unauthorized PC

PC Is Attacked

PC Is Infected

Policy Violation

Hacking

Password Intercepted

Le réseau est présent dans toutes les couches

NAC

CSA

VPN

IPS

POE

ANS

1. Physical

2. Data Link

3. Network

4. Transport

5. Session

6. Presentation

7. Application

Action Value OSI Stack Response

See the CarTalk to Salesperson Interaction

Car Is in Stock Relevance

Nearest Dealer< 20 Miles Location

John’s Account > $50K Validation

PC Is Protected Protection

PC Is Admitted Configuration

Connectivity Exists Compatibility

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 14

• Extensions for common, shared application and resource servicesand protocols

• Extend Cisco’s industry leadership in protocol design, integration, and optimization

• Extend the network’s legacy as a virtualization enabler

MIDDLE-WARE

MIDDLE-WARE

MIDDLE-WARE

ER

P

CR

M/S

FA

Fin

anci

als

Pur

chas

ing

HR

Com

plia

nce

Con

trac

ts

Ord

ers

Man

ufac

turin

g

B2B

Gat

eway

The Expanding Role of the Network

Network

• Siloed applications not designed for integration

• Multiple application platforms

• Common, shared, ubiquitous network(connected )

Today’s Infrastructure

Shared Services Infrastructure

The Common Element that Connects and Enables All Components of the IT Infrastructure

The Logical Place To Begin To Build An Extended Shared Services Infrastructure

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 15

Cisco Data Centre Network Architecture

� Risques de migration

� Temps de réponse

� Contrôle des coûtsFront-end (Access) Network

Back-end Network

Applications(DB, CRM, ERP, etc.)

Pooled resources(Storage & Computing)

End-users, Customers, Partners

Resources ConsolidationNetwork, Server, & Storage

Resources Virtualization Network, Server, & Storage

Network Services IntegrationSecurity, Storage, & Compute

Network Services AutomationApplication offload, ProvisioningServices orchestration

Imbedded Network ServicesApplication, SecurityResilient Access

Amélioration

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 16

LAN SANAppl’nDeliverySecurity

Data Center Virtualization via the Network

StorageServers

NAS/File

Client

Web, Apps

Blades

Service Orchestration

Disk and Tape

End-to-End Service Provisioning

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 17

Introducing the Cisco Nexus Family

The Selling E.D.G.E. (C) 2008 Cisco Systems, Inc. All Rights Reserved Cisco Confidential 17

Cisco Nexus

Infrastructure Scalability

OperationalContinuity

TransportFlexibility

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 18

Cisco NX-OS

18The Selling E.D.G.E. (C) 2008 Cisco Systems, Inc. All Rights Reserved Cisco Confidential

NX-OS

SAN-OS

IOS

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 19

The Cisco Data Center Revolution

The Selling E.D.G.E. (C) 2008 Cisco Systems, Inc. All Rights Reserved Cisco Confidential 19

FCFC

Unified I/O

Unified I/O

FCFC

GbE

GbE

Unified Fabric

FCFC

Unified I/O

Unified I/O

FCFC

GbE

GbE

Unified Fabric

FCFC

Unified I/O

Unified I/O

FCFC

GbE

GbE

Unified Fabric

FCFC

Unified I/O

Unified I/O

FCFC

GbE

GbE

Unified Fabric

Intelligent Fabric Applications

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 20

• Storage Networks allow sharing and Consolidation of Disc & Tape across multiple servers

• Utilization increased to ~50%

• Leads to SAN Proliferation and ‘Islands’ based on capacity

Data Center Servers

Storage Networks

Disk &Tape

ERPSAN

MKTGSAN

HRSAN

SAN Storage Consolidation & Virtualization

ERPVSAN

HRVSAN

MKTGVSAN

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 21

• Storage Networks allow sharing and Consolidation of Disc & Tape across multiple servers

• Utilization increased to ~50%

• Leads to SAN Proliferation and ‘Islands’ based on capacity

• Virtual SANs (VSANs) allow the further consolidation and virtualization of SAN islands into a large common resource pool

• Utilization increases to ~70%

Data Center Servers

Storage Networks

SAN Storage Consolidation & VirtualizationSolution: Intelligent Storage Services

ERPVSAN

HRVSAN

MKTGVSAN

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 22

Addressing Critical ChallengesCisco Application Networking Solutions

WAAS

MDS 9500w/ Fabric Services

Enterprise Class

Storage

Web Servers

Application Servers

Web Services

Catalyst 6500ACE

ACE XML Gateway

• Virtualized application services• Application Switching and Server

Offload • Application Acceleration• Application and Server Farm

Security

• Virtualized application services• Application Switching and Server

Offload • Application Acceleration• Application and Server Farm

Security

• Network services for SOA & Web 2.0 applications• Network services for SOA & Web 2.0 applications

Solution Benefits:• Faster application deployment/scale• Maximum availability & performance• Comprehensive security• Ready for SOA evolution• Fully integrated into the network

Solution Benefits:• Faster application deployment/scale• Maximum availability & performance• Comprehensive security• Ready for SOA evolution• Fully integrated into the network

• Multi-DC application traffic mgmt• Multi-DC application traffic mgmt

ACE GSS

• Data Center Service Orchestration

• Data Center Service Orchestration

• WAN Optimization• WAN Optimization

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 23

http://www.cisco.com/en/US/netsol/ns758/networking_solutions_sub_program_home.html

Data Center Assurance: Tested Models,Best Practices

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 24

Data Center Assurance Program (DCAP)A Range of Selling Resources

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 25

…and Real Results for Your Customers

0

5

10

15

20

25

Add Contacts

Display Contacts

Add Opportunity

Display Opportunity

Login/out

Rou

nd-T

rip T

ime

(Sec

onds

)

without Cisco ANS

with CiscoANS

1.8x Faster2.0x Faster

2.0x Faster

2.0x Faster

3.2x Faster

Siebel 8.0 over T1, 80ms latency, .1% packet loss

0

5

10

15

20

25

Add Contacts

Display Contacts

Add Opportunity

Display Opportunity

Login/out

Rou

nd-T

rip T

ime

(Sec

onds

)

without Cisco ANS

with CiscoANS

1.8x Faster2.0x Faster

2.0x Faster

2.0x Faster

3.2x Faster

0

5

10

15

20

25

Add Contacts

Display Contacts

Add Opportunity

Display Opportunity

Login/out

Rou

nd-T

rip T

ime

(Sec

onds

)

without Cisco ANS

with CiscoANS

1.8x Faster2.0x Faster

2.0x Faster

2.0x Faster

3.2x Faster

Siebel 8.0 over T1, 80ms latency, .1% packet loss

-

20.0

40.0

60.0

80.0

100.0

120.0

140.0

160.0

Login/logout

Knowledgemanagement

Documentmanagement

Customerrecord

WithoutCiscoWAAS

With CiscoWAASA

vera

ge r

espo

nse

time

(sec

onds

)

WAN – 780Kbps, 40ms latency, 1% packet loss

32.5x faster 1.1x

faster3.3x

faster

41.8x faster

-

20.0

40.0

60.0

80.0

100.0

120.0

140.0

160.0

Login/logout

Knowledgemanagement

Documentmanagement

Customerrecord

WithoutCiscoWAAS

With CiscoWAASA

vera

ge r

espo

nse

time

(sec

onds

)

WAN – 780Kbps, 40ms latency, 1% packet loss

32.5x faster 1.1x

faster3.3x

faster

41.8x faster

SAP Enterprise Portal

Siebel 8.0

Enterprise Portal & NetWeaver

Microsoft SharePoint -- server CPU savings

-

10.0

20.0

30.0

40.0

50.0

60.0

70.0

80.0

SSL on Server SSL on Cisco ACE SSL and TCPManagement on

Cisco ACE

Ave

rage

% C

PU

Usa

ge

50% Decrease

71% Decrease

-

10.0

20.0

30.0

40.0

50.0

60.0

70.0

80.0

SSL on Server SSL on Cisco ACE SSL and TCPManagement on

Cisco ACE

Ave

rage

% C

PU

Usa

ge

50% Decrease

71% Decrease

PeopleSoft Enterprise over T1, 80ms latency, .1% packet loss

0

2040

60

80100

120

140

160180

200

Add Person Modify Person Create Login ID

Rou

nd-T

rip T

ime

(Sec

onds

)

Baseline

With Cisco ACE and WAAS

8.1X Faster

8.7X Faster

7.3X Faster

0

2040

60

80100

120

140

160180

200

Add Person Modify Person Create Login ID

Rou

nd-T

rip T

ime

(Sec

onds

)

Baseline

With Cisco ACE and WAAS

8.1X Faster

8.7X Faster

7.3X Faster

SharePoint

PeopleSoft

© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 26

In Summary

Important changes to customer and market requirements are taking place:

• Data Center consolidation and virtualization • Web 2.0 and SOA• Continued branch office growth

New customer requirements include:• Simplifying deployment of Web2.0 and SOA• Dynamic provisioning of DC infrastructure • WAN Optimization maintaining security & visibility

To meet these requirements you need solutions, not point products

Cisco ANS solutions extend application awareness end-to-end. Any application, anytime, anywhere