Photo © Blumenthal Photography

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The Larsen Difference 04 - 05

Engagement Rings 06 - 11

Wedding Rings 12 - 17

The Wedding Ring Experience 18 - 19

Other Custom Made Jewellery 20 - 21

Metal Options 22

Loose Diamonds & Coloured Gemstones 23

Diamond Grading 24

The Four C’s 25

Locations 26

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THE LARSENDIFFERENCE

At Larsen Jewellery we specialise in custom made fine jewellery, with each piece made to the highest

standard of workmanship by our team of talented jewellers. Our jewellery is backed by a lifetime

guarantee, and our stunning range of loose certified diamonds and coloured gemstones are carefully

selected. High ethical standards are at the heart of everything we do, from ensuring that our diamonds

are conflict-free to providing objective and unbiased advice.

When you visit Larsen Jewellery, you deal directly with one of our friendly jewellers who will advise you

on choosing the right stone, assist you with design and ultimately create your piece of fine jewellery.

As we don’t have the high overheads associated with normal retail stores, we are able to offer you our

competitive workshop prices. Given our high quality and personal service, Larsen Jewellery offers you

true value for money and an enjoyable and relaxed purchasing experience.

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ENGAGEMENTRINGS

Photo © Sandra Henri Photography

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Larsen Jewellery specialises in custom

made engagement rings. Experience

the personal service from our expert

jewellers and the high quality

workmanship of our engagement rings,

which come with a lifetime guarantee.

Because all our rings are made to

order, any design is possible. You can

either choose from our wide range of

designs or, alternatively, you can create

your own individual design with the

assistance of our creative jewellers.

You are very welcome to come in for

an obligation-free design appointment

where one of our jewellers can show

you our extensive range of engagement

ring designs to try on and give you

expert advice and guidance.

To view more designs, please visit

www.larsenjewellery.com.au.

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Working with our designers

We have a wide range of designs on display

that you can choose or gain inspiration

from, but you are also able to come up with

your own unique design. Whether you have

an idea, a picture or need some creative

inspiration, together with Larsen Jewellery

your vision can become a reality.

To assist you in visualising your unique

design, we can provide you with a professional

hand-sketch or a photo-realistic computer

drawing prior to us making the piece.

We also offer a computer design service for

those who wish to see a computer generated

3D image of their design before committing

to the purchase. The Larsen Jewellery design

process provides peace of mind, and ensures

that you will be happy with the end result.

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WEDDINGRINGS

Larsen Jewellery prides itself on the high quality of our custom made

wedding rings and of the personal service provided by our team of jewellers.

All our wedding rings come with a lifetime guarantee.

To help you choose a design, we have a wide range of wedding rings on

display that you can try on to get an idea of what style suits your hand.

You can choose one of our many designs or you can create your own unique

design with the assistance of one of our experienced jewellers. We also have

a wide range of diamonds and coloured gemstones that can be incorporated

into your wedding ring design. You are very welcome to come in to our studio

for an obligation-free design appointment where you can try on our range of

display rings and discuss your design preferences with one of our jewellers.

Once you have decided on your design, there are two options for how your

rings can be made. You can either have your rings custom made by one of

our expert jewellers, or you can literally make each other’s rings during the

fun and romantic ‘Wedding Ring Experience’.13

LADIES WEDDINGRINGS

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Larsen Jewellery’s team of design experts will make

sure that your wedding ring perfectly complements

and matches your engagement ring as if they were

made for each other. This includes matching any

diamonds or gemstones in your engagement ring

and the setting style. We can also fit the wedding

ring to the shape of your engagement ring if it is not

able to take a straight wedding band.

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GENTS WEDDINGRINGS

At Larsen Jewellery we understand that many

men aren’t used to wearing jewellery so we

strive to make the decision process easy and

enjoyable for you. Choose your ideal width,

profile and metal with the guidance of your

jeweller and ask us for a complimentary ‘comfort

fit’ for extra ease of everyday wear. You can also

add diamonds, gemstones, engraving or cut

grooves to make your design unique.

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THEWEDDINGRINGEXPERIENCE

Larsen Jewellery is the only place in Australia that offers the ‘Wedding

Ring Experience’, where you can share the unique and romantic

experience of making each other’s wedding rings under the guidance of

your own personal jeweller. Designing and making a ring for each other

as an everlasting token of love is possibly the most romantic gesture one

can make!

The Wedding Ring Experience only takes around four hours and no

experience or creative skills are required. The process has been set up so

that anyone can do it and we guarantee a perfect end result. Almost any

design is possible, from classic wedding bands to unique wedding ring

designs involving diamonds, engraving or a mix of metals. After you’ve

finished making the rings, your jeweller will add any design features,

such as diamonds or engraving. We will also make sure your wedding

ring matches perfectly with your engagement ring, even if it has an

unusual shape and needs to be fitted.

The ring-making process involves traditional handcrafting techniques of

milling, bending, soldering and the finishing touches of filing, buffing

and polishing. An expert jeweller will be by your side for the duration of

the ring-making process, offering guidance and ensuring that your rings

are absolutely perfect.

During the experience we serve a light lunch and beverages, and on

completion a glass of champagne to celebrate! Also included are photos

of your experience and a lifetime service of annual cleaning and polishing

to keep your rings in sparkling condition.

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OTHERCUSTOMMADEJEWELLERY

Larsen Jewellery is known for its individually designed and handcrafted fine jewellery.

Whether you are looking for a gift for yourself or a present for that special someone, you

are sure to find what you are looking for at Larsen Jewellery. We can bring your vision to

reality, using your choice of metal, including white gold, yellow gold or platinum, and with

your choice of diamonds or coloured gemstones. As a testament to our high quality of

workmanship, all our custom made jewellery comes with a lifetime guarantee.

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METAL OPTIONS

PlatinumPlatinum is a white metal, but unlike gold

it is used in jewellery in almost its pure

form (approximately 95% pure). Platinum is

extremely long wearing and very white, so

it does not need to be rhodium plated like

white gold, but because it tends to scratch

more easily, it does require annual polishing

(which is included with all our custom made

jewellery free of charge). It is also a very

dense and heavy metal, so a platinum ring

will feel heavier than a white gold ring.

Yellow GoldPure gold, also known as 24 carat (or 24ct),

is generally regarded as too soft to use for

jewellery making and is therefore alloyed

with other metals to make it harder. The

most common alloy is 18ct, which is made

by alloying 75% pure gold with 25% other

metals such as copper, zinc and silver,

whereas 9ct contains 37.5% pure gold, with a

higher proportion of other metals. The higher

the percentage of pure gold, the more yellow

the colour. This is one of the reasons why

18ct is more popular for jewellery such as

engagement and wedding rings.

White GoldWhite gold in 18ct is made by alloying 75%

pure gold with 25% white metals such as

silver and palladium, which give it a natural

greyish colour. As with yellow gold, white

gold can also be used in 9ct, but 18ct is

generally preferred for engagement and

wedding rings. White gold jewellery is

typically rhodium plated to make it look

whiter and brighter. Rhodium is a metal that

is similar to platinum, being very white and

hard, but it does wear away eventually. To

keep white gold looking its best, it should be

rhodium plated every 12-18 months, which

we offer as a complimentary service for all

our custom made jewellery.

Rose Gold Rose gold, also known as pink gold or red

gold, is an alloy consisting of gold and

copper which is widely used for its reddish

colour. The higher the copper content, the

stronger the red colour. The most common

alloy for rose gold is 18ct, which contains

75% pure gold and 25% copper.

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LOOSE DIAMONDS& COLOURED GEMSTONES

Larsen Jewellery sells loose diamonds and

coloured gemstones at competitive workshop

prices. Purchasing a diamond is an exciting

experience, and with the right information it is also

straightforward and simple. During a personalised

diamond appointment, our expert jewellers can

show you a range of diamonds to choose from and

answer any questions you may have.

Diamonds and coloured gemstones come in a

wide range of shapes. Brilliant cut (round) and

Princess cut (square) are very popular, but there

are many other beautiful shapes. Radiant, Emerald,

Asscher, Marquise, Oval, Pear and Cushion are

just some of the many other shapes available.

Our jewellers are also passionate about coloured

gemstones, including sapphire, ruby, emerald,

aquamarine, tanzanite and many more, and look

forward to guiding you through your selection.

TitaniumTitanium is greyish-silver in colour and

is one of the hardest natural metal in the

world. It is more scratch resistant than other

metals and is very lightweight. Titanium is

also 100% hypo-allergenic, which means

that it will not react to the skin. Titanium

cannot be soldered, however, which means

that titanium rings cannot be resized. Also,

titanium rings cannot be handmade (they

are machine made), which limits the design

possibilities.

Mokume GaneMokume-Gane is an ancient Japanese

technique, whereby different coloured metals

are layered to achieve distinctive patterns.

Translating as ‘wood-grain metal’, the name

was borrowed from one type of pattern

created in the forging of swords. It comes in

a number or different colour combinations.

As the metal is worked, the different layers

come to the surface, creating a wood grain

effect. Every ring is unique as the patterns

are random.

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Our loose diamonds are all independently certified by leading laboratories,

including GIA (Gemological Institute of America), and we guarantee that all our

diamonds are conflict-free. The first thing to do when looking to purchase a

diamond is to learn about the four C’s - Carat, Colour, Clarity and Cut - which

determine a diamond’s quality and hence value.

Carat - Carat is a term that refers to the weight of a diamond, although people

usually associate it with size. The carat weight is often the factor that people

will vary to find a diamond within their budget.

Colour - Colour refers to the degree to which a diamond appears colourless.

Diamonds are graded on a colour scale which ranges from D (colourless) to Z

(strong yellow). Whilst colourless diamonds graded D, E or F are treasured for

their rarity, the near colourless grade G is also considered ‘white’ but is more

affordable.

Clarity - Clarity refers to the presence (or absence) of tiny impurities or

blemishes within or on the surface of a diamond, and is graded under 10x

magnification. The clarity grades in declining order are FL (flawless), VVS (very

very slightly included), VS (very slightly included), SI (slightly included) and I

(included). A diamond does not have to be flawless to be stunning. Diamonds

with VVS, VS and SI clarity grades represent excellent choices for both value

and appearance as inclusions are not visible to the naked eye.

Cut - The cut of a diamond determines its brilliance and refers to its

proportions, symmetry and finish. Put simply, the better it has been cut, the

more it will sparkle. Whilst a diamond’s colour and clarity are dictated by

nature, the cut is determined by the human hand and is in our opinion the most

important of the 4 C’s.

DIAMOND GRADING

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The Four C’S

Carat Weight

Colour

0.25Carat

4.1mm

DExceptional

White+

FL VVS1 VVS2 VS1 VS2 SI1 SI2 I1 I2 I3

EExceptional

White

FRare

White+

GRare

White

HWhite

ISlightlyTintedWhite

JSlightlyTintedWhite

KTintedWhite

LTintedWhite

MTintedColour

NTintedColour

zTintedColour

0.50Carat

5.2mm

0.75Carat

5.9mm

1.00Carat

6.5mm

1.25Carat

7.0mm

1.50Carat

7.4mm

1.75Carat

7.8mm

2.00Carat

8.2mm

2.25Carat

8.5mm

2.50Carat

8.8mm

3.00Carat

9.4mm

Clarity

Cut

Well CutMost Brilliant

Deep Cut Shallow Cut

100%Table

Culet

RadiantBaguetteTrilliantCushionAsscherPearEmeraldHeartMarquiseOvalPrincessRoundBrilliant

Pavillion

CrownGirdle

TotalDepth

CrownAngle

PavillionAngle

Common diamond shapes

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OURLOCATIONS

Melbourne

Level 2

Melbourne’s GPO

Corner of Elizabeth and Bourke Street

Melbourne VIC 3000

Tel: 03 9662 3005

Email: melbourne@larsenjewellery.com.au

Sydney

Suite 503, Level 5

The Strand Arcade

412-414 George Street

Sydney NSW 2000

Tel: 02 9223 2006

Email: sydney@larsenjewellery.com.au

For a free no obligation appointment with one of our jewellers, contact your nearest store:

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Photo © Blumenthal Photography

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