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Birmingham, Alabama
Agent training only. Not for sales use.
LNL Bham Branch Individual Business 2012 YTD $537
Dallas, Texas
Agent training only. Not for sales use.
LNL Ft. Worth Branch Individual Business 2012 YTD $581
Orlando, Florida
Agent training only. Not for sales use.
LNL Orlando Branch Individual Business 2012 YTD $551
Little Rock, Arkansas
Agent training only. Not for sales use.
LNL L-Rock Branch Individual Business 2012 YTD $517
Houston, Texas
Agent training only. Not for sales use.
LNL Houston Branch Individual Business 2012 YTD $365
It’s too long…
AIL Time LNL TimeAbout Company 1:59 About Company 1:15
Intro: Child Safe 1:47 Intro: Child Safe 1:50
Intro: AD&D 1:30 Intro: $3k ADP 2:27
About Life 4:07 About Life 4:23
Final Expense 4:08 Final Expense 3:51
Income 1:24 Income 1:39
Mortgage 1:00 Mortgage 1:39
Education 2:44 Education 2:02
Total 18:39 Total 19:12
Laptop 2.0
What is new?
•Added Read-Off letter to ease transition from Introductory Offer to Life Insurance video
Laptop 2.0
What has changed?
•The sequence of the laptop presentation is now:• Introduction to LNL – Who we are• Introductory offer – Why we are here• (New) Read-off letter – Bridging the gap
between why we are here and selling life insurance
• About Life Insurance (previously after survey) – Why life insurance is necessary
• Needs-based survey – What is necessary in your situation
Laptop 2.0
What has changed?
•Maximum percentage of take home pay has been increased to 3% (versus 2.5%)
•Changed Accidental Death Benefit message: ‘The remaining needs in the final proposal will be covered with Accidental Death Benefit (ADB).’
Laptop 2.0
What has changed?
•Final Expense video updated to reflect $15,000 average cost for funeral instead of $14,000
Laptop 2.0
What has been deleted?
• Time counter has been removed from all videos
• Deleted Barbara’s and Renee’s story
• Deleted excessive premium message on Final Offer screen