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LA PLAZA MALL
CONTENTS
Information accurate as of 5/1/15. Sources: SPG Research; trade area demographic information per Pitney Bowes MapInfo (2014).
The Simon Experience 1Property Overview 3Market Overview 4Trade Area 5Trade Area Map 6Location and Access 7Aerial View 8Site Plan 9Master Plan 10Merchandising Mix at a Glance 1 1Simon Marketing 13Property Contacts 15
More than real estate, we are a company of experiences. For our guests, we provide distinctive shopping, dining and entertainment. For our retailers, we offer the unique opportunity to thrive in the best retail real estate in the best markets.
From new projects and redevelopments to acquisitions and mergers, we are continuously evaluating our portfolio to enhance the Simon experience - places where people choose to shop and retailers want to be.
We deliver:
SCALELargest global owner of retail real estate including Malls, Simon Premium Outlets® and The Mills®
QUALITY Iconic, irreplaceable properties in great locations
INVESTMENTActive portfolio management increases productivity and returns
GROWTH Core business and strategic acquisitions drive performance
EXPERIENCE Decades of expertise in development, ownership, and management
That’s the advantage of leasing with Simon.
THE SIMON EXPERIENCE — WHERE BRANDS & COMMUNITIES COME TOGETHER
PROPERTY OVERVIEW
3
La Plaza Mall is located in the heart of McAllen, Texas and is one of Simon’s highest grossing malls in the U.S.
— Anchors include Dillard’s, Macy’s, Macy’s Home & Children’s Store, JCPenney, Sears, and Joe Brand.
— Features more than 150 specialty stores.
— McAllen is the retail center of south Texas and northern Mexico, drawing from a consumer base of more than ten million people within a 200-mile radius.
— The center attracts hundreds of thousands of Mexican National shoppers living just minutes away, driving retail sales per capita in the area significantly higher than the national average.
— Many national retailers located at La Plaza Mall are among the most profitable stores in their chains.
— The mall is known to generate more than 18 million visitors annually.
4
MARKET OVERVIEW
La Plaza Mall is a premier shopping, dining, and entertainment destination in south Texas, located at the bustling intersection of Interstate 2 and 10th Street in McAllen.
— The McAllen metro area is home to 760,000 people and is one of the fastest growing markets in the country.
— McAllen’s population has increased by 34% over the past decade and is expected to grow by another 12% in the next five years.
— When combined with Reynosa, Mexico—just minutes away from La Plaza Mall—the Bi-National metropolitan area population surpasses 1.8 million.
— La Plaza Mall is close to the primary border crossing of Mexico and attracts Mexican National shoppers.
— The mall is adjacent to the McAllen-Miller International Airport and is near the McAllen Country Club and many affluent neighborhoods.
— More than 80 of Fortune 500’s global manufacturers have operations in the McAllen-Reynosa area including General Electric, Panasonic, Nokia, TRW, Bissel, and Black & Decker.
TRADE AREA
5
20192014
667,366
183,647
$62,017
614,032
600,626
170,797
$54,508
Trade Area Population
Total Daytime Population
Trade Area Households
Average Annual HH Income
La Plaza Mall enjoys a large local trade area that serves McAllen and the entire Rio Grande Valley.
— Mexican National shoppers account for 37% of the shopper base with an average Mexican National shopper making ten shopping trips a year to the Rio Grande Valley and spending an average of $219 per trip—three times the U.S. average.
— The largest percentage of shoppers come from Monterrey, Mexico located two hours from McAllen.
- Monterrey has a population of three million and is the third largest city in Mexico with the highest concentration of millionaires per capita of any Mexican city.
- The brand-conscious Monterrey shopper sees La Plaza Mall as a premier shopping destination.
— In 2010, Kiplinger ranked McAllen as one of the least expensive cities to live and work.
HIDALGO, TX
WILLACY, TX
CAMERON, TX
STARR, TX
Rafael Pena
Quesada
El Socio
Zarate
Eugenio Saenz
Lago
Lozano
Los Angeles
Juarez
Elias-Fela Solis
Santa Maria
Indian Lake
La Villa
Granjeno
El Camino Angosto
Cuevitas
Villa Verde
Grand Acres
San Perlita
Ranchette Estates
Los Ebanos
Olmito
Santa RosaHavana
Hargill
Tierra BonitaLa Grulla
Faysville
Santa Monica
Edcouch
Muniz
La Feria NorthArroyo Colorado Estates
Midway South
San Pedro
West Sharyland
Zapata Ranch
Lasara
North Alamo
Elsa
Relampago
ScissorsBixby
Perezville
Sebastian
Lopezville
Rio Hondo
San Carlos
Lyford
Los Indios
RatamosaMidway North
Citrus City
South Alamo
La Paloma
Progreso Lakes
Monte Alto
Laguna Seca
Rancho Viejo
Heidelberg
Indian HillsPalmview South
PrimeraPalmview
Progreso
Combes
Mila Doce
Cesar Chavez
Arroyo Garden
Rangerville
Abram
Olivarez
Penitas
Green Valley Farms
Raymondville
La Blanca
Doolittle
Do�ng
Palmhurst
Laure
Yznaga
La Feria
Alton
Hidalgo
Murillo
Alamo DonnaMercedesPharr
Mission
Edinburg
Harlingen
Linn
McAllen
Simon CentersCompetition
1. La Plaza Mall Dillard's, Macy's, Macy's Home & Children’s Store, JCPenney, Sears2. Las Tiendas Shopping Center3. Palms Crossing Bealls, Barnes & Noble, DSW, Sports Authority, Babies “R” Us, Cavender's Boot City, Best Buy, ULTA Beauty, Chuck E. Cheese’s, Guitar Center, Hobby Lobby 4. Rio Grande Valley Premium Outlets5. The Shops at Rio Grande Valley JCPenney6. Sunrise Mall Dillard's, JCPenney, Sears, Bealls7. Valle Vista Mall Dillard's, JCPenney, Sears, Forever 21, Big Lots
107
N
186
2
6
74
Trade Area = 62.0% of customers
374
0 4
miles
8
31
MEXICO
5
77
281
83BUS
30
281
77
CENTER INFORMATIONTRADE AREA
TRADE AREA BOUNDARY
5 MI
10 MI
15 MI
2
2
69C
69E
69E
83BUS
TRADE AREA
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LOCATION & ACCESS
La Plaza Mall is located at the intersection of Interstate 2 and 10th Street in McAllen, Texas.
— Interstate 2 is the main commercial corridor running east and west through McAllen, and 10th Street is one of the most traveled north-south connectors in the city.
— La Plaza Mall is in close proximity to 23rd Street (SR 115).
— SR 115 is the primary border crossing with Mexico.
— Three nearby international bridges carry tens of thousands of vehicles into La Plaza Mall’s trade area every day.
N
WICHITA AVE.
LA PLAZA MALL
SR 336 / S. 10th ST.
Dillard's
JCPenney
Macy's Home & Children’s Store
S. BIC
ENTE
NNIA
L BLV
D. I-2
Sears
UVALDE AVE.Macy's
McAllen-MillerInternational Airport
SAVANNAH AVE.
AERIAL VIEW
30'CORNERCUT
Wichita Ave.
.tS ht61 .S Toronto Ave.
niaM htuoS
Bicentennial BlvdteertS ht11 htuoS
Uvalde Street
Sout
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ain
Ove
rpas
s
Savannah Ave.
SHOPS
SHOPS
SHOPS
SHOPSSHOPS
SHOPS
SHOPS
SHOPS
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SHOPS
SHOPS
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STAIRSELEV.STAIRSELEV.STAIRSELEV.
NEW
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RESTAURANT
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FASTCASUAL
FASTCASUAL
PATI
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teert S ht01 htuoS
Ow
ned
2 le
vels
Lease1 levels
Ow
ned
2 le
vels
Ow
ned
2 le
vels
MACY'S TRACT
MACY'S TRACT
2.18 AC.LL/02
1.943 AC. TRACTLL/01
PARCEL
18 18 1818 1818 1818
10
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23
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2123
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60'
63'
29'
30'
30'
26
'3
4'
30
'
39'
25'
30'
'3
547
'
53'
30'
30
'
42' 60'
(Fld Typ)
60'
(Fld
Typ
)
60'
37
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(Fld
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60'
(Fld Typ)
30'
30
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60'
(Fld
Typ
)
30'
30'
26
'
30
'
30'
63'
60'
(Fld Typ)
7,9
56
SF
6,241 SF
45'
135'
90'
19
5'
18
3'
393'
25
8' 5
0'
80'
511'
'2
62
125'
360'
'26
'0
5
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73
272'
43'
32
3'
272'
128.00'
25
4'
451'
58'
27
'
40'
12
0'
13
5'
PYLONSIGN
PYLONSIGN
PYLONSIGN
PYLONSIGN
332
201281
543
196
112
141
723
323
312
475
192
549
282
LEVEL 01 = 10,000 SF
LEVEL 02 = 10,000 SFTOTAL = 20,000 SF
LEVEL 01 = 14,335 SFLEVEL 02 = 5,665 SFTOTAL = 20,000 SF
TRU
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S/C
S/C
S/C
TRU
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CAN
OPY
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DIN
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UN
LOAD
ING
TRUCKDOCK
S/C
S/C
TRUC
KDO
CK
S/C
48'
WINGATEINN
BRIDGE TODILLARD'S2nd LEVEL
LINE OF2nd LEVEL
24
'
30
'
28
4'
FUTUREBRIDGE TODILLARD'S
BRIDGE TOMACY'S2nd LEVEL
83
BANAMEX USA
PBA
T
T T
T T
T T
T
T
DNUP
4,000 S.F.
DILLARD’SDILLARD’S2-LEVEL
EXPANSIONAREA
MACY’S HOME &CHILDREN’S STORE
MACY’S2-LEVEL
EXPANSIONAREA
JCPENNEY
LOGAN’S ROADHOUSE
PROPOSED SOUTHMULTI-LEVEL
PARKING DECK
TOYS “R” US
PROPOSED EASTMULTI-LEVEL
PARKING DECKMACY’S
REDEVELOPMENT KEY
Proposed Department Store ExpansionsProposed Jr. AnchorsProposed New RetailProposed RestaurantsProposed Fast CasualProposed Multi-Level Parking Decks
NN
9
SITE PLAN
10
MASTER PLAN
La Plaza Mall represents a great opportunity for retailers looking to capitalize on the tremendous growth potential of this market. A complete renovation and expansion of the property is underway including:
— The addition of two signature restaurants and food court expansion now open.
— Construction of 125,000 square feet of additional space.
— Complete interior and exterior renovation with the addition of two parking garages.
MERCHANDISING MIX AT A GLANCE
11
American Eagle Outfitters
babyGap
Clarks
Express
Hollister Co.
Microsoft Store
Steve Madden
U.S. Polo Assn.
Aéropostale
A|X Armani Exchange
bebe
Deutsch & Deutsch
Helzberg Diamonds
Michael Kors
Sephora
True Religion
White House | Black Market
Abercrombie & Fitch
ALDO
BCBGMAXAZRIA
Crazy 8
GUESS by Marciano
Kay Jewelers
Perry Ellis
Teavana
Victoria’s Secret
abercrombie
Ann Taylor
Banana Republic
Coach
GUESS
Janie and Jack
Oakley
Swarovski
Vans
Specialty Retailers, Restaurants, and Entertainment
Macy’sJoe BrandJCPenney
Sears
Dillard’s
Macy’s Home & Children’s Store
Major Retailers
Our unique retail mix is integral to the Simon experience. La Plaza Mall is yet another example of our diverse portfolio with an enviable directory of the world’s top retailers.
MERCHANDISING MIX AT A GLANCE
SIMON MARKETING
Fashion. Discovery. Community. These are the pillars of our brand and the guiding principles for everything we do at Simon.
Every effort in our marketing program is designed to make the Simon brand experience exciting, relevant and cool in order to reinforce our position as the pre-eminent shopping center destination and build long-term brand loyalty with Millennials and Fashionistas.
ADVERTISING
Featuring high fashion photography and styling, Simon’s advertising campaign builds awareness and elevates perceptions among fashion-forward consumers and influencers. Advertising placements include market leading national and regional fashion/lifestyle magazines, out of home in over seventy markets, geo-targeted digital advertising and local radio.
BRAND COLLABORATIONS
Simon collaborates with highly respected fashion partners to launch fully integrated print, digital and live event programs around key shopping seasons including Spring, Back to School, Fall and Holiday. Partners include Vogue, Glamour, GQ, Teen Vogue, Harper’s Bazaar and Refinery 29.
DIGITAL ENGAGEMENT
Simon’s new website and mobile website launched in May 2014 with a vibrant, dynamic new look and improved functionality. Our must-have apps also give shoppers the real-time information they need to maximize their shopping visits. — 595,700,002 Website page views — 120,818,183 Google+ local impressions — 1,317,729 YouTube views — 4.685,723 Facebook likes — 350,117 Twitter followers — 87,345 Instagram followers
SIMON INNOVATION GROUP
From reinventing the classic loyalty program to bringing the ubiquitous mall directory to life, Simon has collaborated with game-changing partners to innovate the shopping experience and further support our retailers. Initiatives include: Simon Rewards, BagFree Shopping, Interactive Directories and Bluetooth Beacons.
DEDICATED RETAILER SUPPORT
Our dedicated team of Retailer Marketing Specialists provide turnkey support for new store openings, relocations, retailer events, seasonal campaigns, and integration into Simon’s Marketing Programs. Multi-channel marketing efforts are custom designed to build brand awareness and drive store traffic for each retailer initiative. To learn more, visit: http://business.simon.com/retailer-marketing.
SIMON MARKETING
14
PROPERTY CONTACTS
Leasing:Michael Katz(317) [email protected]
Specialty Leasing:Joe Snipes(956) [email protected]
Development:John Phipps(317) [email protected]
Big Box & Theatre Development:Mark Becher (317) [email protected]
Peripheral Development/Land:Trent Garrett (317) 263-7104 [email protected]
Mall Manager:Jeff Dozier (956) 972-5454 [email protected]
Director of Marketing & Business Development:Isabel Rodriguez(956) [email protected]
