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Korea Partnership Meeting26 October 2007
Seoul
0930 – 0950Registration and refreshments
0950 – 0955Welcome and introduction by Dr Ian Simm, Director British Council Korea
0955 – 1005Market updates over the past 6 months by Seungeun Chang, Assistant
Director British Council Korea
1005 – 1045Status and strategy of the internationalisation of Korean Higher Education by
Dr Pilnam Yi, University Policy Division, Korean Ministry of Education and
Human Resources
1045 – 1110Case studies: Internationalisation of Korean universities by Ms Jeany Hyejean
Sung, Director, Office of External Affairs, Sookmyung Women’s University
1110 – 1210Panel presentations: Education UK marketing in Korea from agents’
perspectives
1210 – 1220Round- up & next step
1220 – 1300Sandwich lunch
1300 Walk to the Lotte Hotel, Korea UK Institutional Partnership Building Seminar
venue
Working with agents
Viral m
arketing
Bill Rammell’s PMI Export Mission to Korea, 30-31 May 2007
Calls included meeting with the Education Vice Minister,
CREDU (Korea’s largest private e-learning and lifelong
learning corporation, part of Samsung); press interviews;
Korean Council for University Education, KCUE (UUK
equivalent); University Presidents’ roundtable; KRIVET
(national vocational training agency); ending with a speech
at Korea University to academics and students.
The Minister led a delegation of 5 HE Vice Chancellors plus a senior lecturer, 4 College Principals and the
Vice Chair of English UK.
The British Council will strengthen its existing work in supporting partnerships through:
Increased opportunities for ‘match-making’ between appropriate institutions
Increased focus on identifying and targeting UK alumni within Korean institutions, to provide them with support to act as
ambassadors for UK education -> Korean faculty alumni reception (Sep 07)
HE workshop in partnership with KAIE, to identify partners (Oct 07)
FE college visit & workshop to Korea, in collaboration with KCCE, to identify partners (April 08)
Developing a policy dialogue seminar, as part of the East Asia regional PMI2 symposia programme, to focus on international
research collaboration as a driver for the internationalisation of universities (tentatively planned for spring 08)
Bill Rammell’s visit – follow up action
MoE Higher Education Study Visit to UK
A follow up to Ministerial visit in May
UK- Korea policy level dialogue
2-8 September 2007
6 Officials from the MoE and KCUE on higher education
a one-week programme including sessions with the British
Council, DIUS, HEFCE, QAA and visits to leading UK
universities (Warwick, Swansea)
Will lead to PMI2 Symposia scheduled in early 2008
Korea Partnership
Market intelligence available on the Country Partnership
website:
- Contact list of local schools- Profiles of agents- Profiles of local institutions (Junior Colleges)- Ranking of local universities (i.e. KCUE, ChungAng Ilbo)
- List of local university/courses taught in English
Korea Partnership
New services/ offers to Korea Partners:
- Academic lectures - Access to your Korean alumni data
- FE outward mission and workshop
- HE outward mission (in the future)
The 6th Korea Partnership Meeting
29 April 2008British Council London
Thank you / 감사합니다 .