An efficient and effortless returns system can be a way of distinguishing your brand in a crowded and competitive market.
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Knct Lab guides you through the psychology of E-commerce Knct
Lab |
www.knctlab.com----------------------------------------------------------------------------------------------------------------------A
look at E-commerce nowIn 2012, E-commerce sales topped $1 trillion
for te !rst time in istor".#ina$s e-commerce presence contin%es to
blossom eac passin& "ear. 'it ()* million internet
%sers.Emer&in& economies place teir tr%st in E-commerce it
can be ded%ced tat tese c%stomers feel safe soppin& online.
Knct Lab |
www.knctlab.com----------------------------------------------------------------------------------------------------------------------'at
do marketers need to ens%re besides te deli+erabilit" and ,%alit"
of prod%cts-.e answer is all it takes is a mere can&e in
perspecti+e. Knct Lab |
www.knctlab.com----------------------------------------------------------------------------------------------------------------------The
basics of E-commerce psychology.e c%stomer e0perience is c"clical,
not a 1o%rne" from one point to anoter..o %nderstand te ps"ce of a
prospecti+e c%stomer, we need to start at te be&innin& of
te c"cle.Id2recei+in& te p%rcased &ood3.e
E&o2pickin& o%t te best ,%alit" prod%ct3 .e 4%per E&o
2anal"5in& te best price3. Knct Lab |
www.knctlab.com----------------------------------------------------------------------------------------------------------------------In
s%c an en+ironment, wat marketers tend to ne&lect is te smaller
details tat make %p te wole..e wa" ret%rns are andled makes a real
di6erence to ow c%stomers feel abo%t a brand. Knct Lab |
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it$s simpl" not eno%& to a+e a website tat loads in &ood
time eiter.82.9: percent of people said tat +is%als are te top
in;%ential factor.e fact tat prod%cts are 1%d&ed witin 80
seconds lea+es a +er" clear messa&e- te aestetics and
f%nctionalit" are essential Knct Lab |
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big trap
