Creative presents and DIY projects are a key focus forgifting this season

Key Tren

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18SpringGifting

Com

plements C

hocolate

Overview

Paper Source

Crate & BarrelPaper Source

– Hygge remains a key idea for the spr ing 2018gifting season. A sense of togethernesspersists, as gift-givers want to enjoy theitems they bestow with the recipient, eitherthrough DIY projects or v ia sharedexperiences such as eating and dr inking

– Valentine's Day crafts focus on time, both thehours spent by the giver prepar ing crafts,and the time spent by the receivercompleting the activ ity

– After a per iod of restra int in January, thespr ing is a time to indulge in chocolate,a lcohol and other v ices. Such 'naughty items'are a ll covered in beautiful packaging

– Easter brunch is a key event and gifts for thehostess, be it food, kitchen accessory ortr inket, are important. F lora l gifts in bagsand pots offer something both a live andenduring

– Lace and terrazzo motifs cover decor andother small gifts, offer ing a fresh transitionbetween the winter and spr ing

Valentine's Crafts

Martha Stewart

Atta Girl Says

Paper Source

Martha Stewart

Easy Peasy and Fun Martha Stewart

A Beautiful Mess

Crafts make for an ideal Valentine's Day gift, either as a homemade DIY project or as aproject the receiver can make a lone or with the giver. A strong emphasis on hyggegifts remains, seen in cute heart-inspired teabags, knit mug-cosies and rose-scented bathbombs. At Paper Source, plantable hearts bloom into wild flowers.

Beautiful Vices

Rhythm Wine Company

Eat 17

Xoxolat

The Dieline

Complements Chocolate The Pursuit of Happiness

After a dry January or Veganuary, consumers can at last indulge in boozy gifts, r ich foods,sweet treats and even herbal refreshments. Packaging is key, as seen on ComplementsChocolate's colourful, geometr ic design, a lmost too str iking to eat. High-shine pipes from ThePursuit of Happiness offer a design-led a lternative to classic cannabis accessor ies.

Lacey Details

Martha Stewart

Mosser Glass

Anthropologie

Urban Outfitters

World Market Paper Source

Perfect for a Galentine's Day gift or late winter dinner parties, decor mimics the delicacy oflace and the indiv iduality of snowflakes. Paper Source's intr icate washi tape makes an easyparty favour or inexpensive gift, while Urban Outfitters' lace mask is a festive, Instagram-worthy detail for a Valentine's Day party.

Mason Jars for Mother

Williams Sonoma

Kitchenthusiast

Craftsy

World Market

Design Sponge Mason Jar Salads

Brands and reta ilers continue to embrace mason jars as a must-have for gifting andeveryday life. This Mother 's Day, mason jars are presented as fermenting kits at WilliamsSonoma and made into porcela in cooking accessor ies at World Market. In marketing andmessaging, the jars are used in DIY projects for face masks, aromatherapy bath sa lts andbasic bouquets.

Easter Brunch

Crate & Barrel

Fishs Eddy

Cool Mom Picks

Pottery Barn

West Elm Bloom That

Monique Lhuillier

Easter brunch is an important gifting moment, and hostess gifts range from foodie-inspiredto purely decorative. B loom That's collaboration with L iberty provides a beautiful flora larrangement with a tote bag that will last after the flowers have wilted. At Crate & Barrel, achildren's gift is simultaneously a boon for the host as well; children are kept occupied withcolour ing while the hostess can enjoy herself.

Terrazzo Tokens

Nuukk

Deny Designs

Society 6

Ferm Living

Red Bubble Paper Source

Brit & Co

Terrazzo has made it to the masses, cover ing everything from wrapping paper to smallpouches and tech accessor ies, challenging the palm frond pr int as the new must-have.White is the background of choice, most often paired with pr imary coloured flecks.Terrazzo stamps from Berlin-based Nuukk a llow for personalisation of giftwrap, journalsand cards.

Winter Gifting Creative Labels & Tags

Home Away From Home – ResidentialRetail Concepts

Feature Vases

Giftable Greens – Pots & Plants

Key Icons – Spring 2018

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