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The SAP Partner Ecosystem Key to Our Past, Key to Our Future Ioana PANA Partner Manager, SAP Romania

Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

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Page 1: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

The SAP Partner EcosystemKey to Our Past, Key to Our Future

Ioana PANAPartner Manager, SAP Romania

Page 2: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

2006 – Unprecedented Opportunity for Partners

2005 – A Great Year of Collaboration

Page 3: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 3

SAP Today

SAP AG in revenues: $10 billion34 years of experience in enterprise software; over 100,600 installationsSAP‘s commitment of 5,000+ developersMore than 33,600 companies run SAPProviding more than 25 Industry Solutions

12 million users in 120+ countries team with us toIntegrate their business processesExtend their competitive capabilities Get a better return on investment at a lower total cost of ownership

Unique Partner Ecosystem400+ Powered by SAP NetWeaver applications from ISVsAll major System Integrators have SAP NetWeaver practicesEstablished channel for SMEOver 180,000 SAP certified consultants

Page 4: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 4

BARKAWI

A sampling of our partner community …..

2005: A year of great achievements for our Partner Ecosystem

Page 5: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 5

2005: A Fantastic Year for SAP that Confirms our Strategy!

SAP delivered record Q4 2005 and full-year 2005 software license revenues Eight consecutive quarters of double digit growthIn Q3 2005 and Q4 2005, SAP reported more license revenues in applications alone than Oracle did with database, middleware and applicationsIn Q4 2005, sold 5x more licenses than Oracle, PeopleSoft, JDEdwards and Retekcombined

Page 6: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 6

Peer Group Share

… And Huge Opportunities

62%SAP

16%ORCL

ORCL acquiresPSFTPSFT acquires

JDEC

13%MSFT

30 PP

PSFT

JDEC

45%48%

50% 51% 52% 53% 53%55%

57%54%

9%SEBL

58%

Q4 01-Q3 02

Q2 02-Q1 03

Q4 02-Q3 03

Q2 03-Q1 04

Q4 03-Q3 04

Q2 04-Q1 05

Q3 04-Q2 05

Q3 01-Q2 02

Q1 02-Q4 02

Q3 02-Q2 03

Q1 03-Q4 03

Q3 03-Q2 04

Q1 04-Q4 04

Q4 04-Q3 05

24%

31 PP

44%SAP

Q1 06-Q4 05

60%

46 PP

55%

14%ORCL

Page 7: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 7

Strong Partner License Revenue Growth

11%

55%34%

Results 2005

8%

43%49%

Results 2004 22% Growth

Incremental Partner Revenue is revenue generated by a new opportunity unknown to SAP and identified by a partnerInfluenced Partner Revenue is revenue generated by an opportunity already known to SAP where a partner contributes to closing the deal No CEL Engagement

Page 8: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 8

Positioning :

SAP is the recognized leader in providing complete, proven business solutions

SAP revenue increased by 72% in 2005 and it is the local EAS market leader with24,2% market share according officialfigures released by IDC.

over 165 customersover 10,000 usersPartner Network: 15 companies

2005: A Great Year for SAP in Romania

Page 9: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

2005 – A Great Year of Collaboration

2006 – Unprecedented Opportunity for Partners

Page 10: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 10

SAP : solid potential for growth

Prefered partener for over33,600 companies – the biggestcustomer installed base worldwide

Industry expertise – 25 industry solutions

Power of innovation – over 11,600 developers; over 1,15 billion Euro / yearfor R&D

The biggest and strongest partnerecosystem – system integrators, ISVs, VARs

One of the most powerfull brandsworldwide - ranked 36 in 2005, according to Business Week

Page 11: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 11

Growth StrategyOrganic

Invest in talent/product

Co-innovationInvest in eco-system

Fill-in acquisitionsInvest in complementaryproducts

2005 2010E

~$30bn ~$70bn

#1 BusinessProcessPlatform

Leader inBusiness User

Solutions

#1 Mid-market

#1 CRM, #1 SCM,#1 SRM, #1 PLM

#1 ERP

Leader inIndustry

Solutions+

#1 CRM, #1 SCM#1 SRM, #1 PLM

#1 ERP

Expand Addressable Market Expand Leadership Position

The Potential is Huge – Let’s Explore it Together

Page 12: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 12

Mid / SME Enterprise

2005 2010

License Software

70% 55%

30%

45%

Increased Focus on Volume Business through Partner Ecosystem

Target Mix By Customer Set

Customers Required

01992 1996 2000 2004 2008

20,000

40,000

60,000

80,000

100,000

EstimationAnnual Report

150.000

26.150

120,000

140,000

160,000

Page 13: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 13

“IT-Powered Business Innovation”Differentiate from competition through business innovationBoost productivity through best industry practicesEnsure business integrity and compliance

Enterprise Services

ArchitectureBusiness Process PlatformEnterprise servicesComposite applications

Partner engagementsMany ISVsCollaborative innovation

2 Pillars of Success: ESA & PARTNERS

Trusted Ecosystem of Partners

Page 14: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 14

WHAT IS IN FOR YOU?

Key Advantages

TailoredSolutions

MoreCustomers

PredictableBusiness

HigherMargins

Brand Reputation

Open and proven development Platform300 powered by NetWeaver Partners

Intensified Knowledge transfer6600 of Partner enablement employees

Established Customer Access >10.000 customers in EMEA

Page 15: Key to Our Past, Key to Our Future€¦ · ©SAP AG 2006, The SAP Partner Ecosystem / 3 SAP Today SAP AG in revenues: $10 billion 34 years of experience in enterprise software; over

© SAP AG 2006, The SAP Partner Ecosystem / 15

WINNINGTOGETHER!

It’s NOT just about winning market share, growth and

profitability; it’s about accelerating innovationand energizing growth worldwide

YOU and US