9
Key Partners Customer Segments Customer Relationships Value Propositions Key Activities Key Resources Channels Cost Structure Revenue Streams Potentially News Sites (Stanford Review rejected partnership-- wants to see it work on another site first) (Stanford Daily– wants to be involved once our product is fully developed) Email; Social Media (Twitter and Facebook); Peer-to-peer invitations; Advertising; Potentially News Sites Co-creation Multi-sided platform Advertising (CPM) Web site programming, design, and maintenance; Salaries related to business activities and site monitoring Human resources For users: • Engaging in conversations about news with like- minded individuals and friends • Bookmarking articles for self and others to see For news partners: • More eyeballs due to viral components • Demographic data • Shared ad revenue Advertisers: Developing website; Testing viral features; Entering into partnerships voci.us building communities around news

Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

Embed Size (px)

Citation preview

Page 1: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

Key Partners Customer Segments

Customer Relationships

Value PropositionsKey Activities

Key Resources Channels

Cost Structure Revenue Streams

Potentially News Sites

(Stanford Review rejected partnership-- wants to see it work on another site first)

(Stanford Daily– wants to be involved once our product is fully developed)

Email;Social Media (Twitter and Facebook);Peer-to-peer invitations;Advertising;Potentially News Sites

Co-creation Multi-sided platform

Advertising (CPM)Web site programming, design, and maintenance;Salaries related to business activities and site monitoring

Human resources

For users:• Engaging in conversations about news with like-minded individuals and friends• Bookmarking articles for self and others to seeFor news partners:• More eyeballs due to viral components• Demographic data• Shared ad revenueAdvertisers:• Educated community

Developing website;Testing viral features;Entering into partnerships

voci.usbuilding communities around news

Page 2: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

voci.usbuilding communities around news

Site traffic

Visit overview (thru Feb. 7) Visit overview (Thru Feb. 22)

+42%

+32%

+34%

-6%

No change

-13%

-6%

Page 3: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

direct

facebook

twitter

yahoo

google

68 %

22%

5%

3%

2%

voci.usbuilding communities around news

Page 4: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

voci.usbuilding communities around news

Page 5: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

Notifications

voci.usbuilding communities around news

Page 6: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

voci.usbuilding communities around news

Page 7: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

voci.usbuilding communities around news

Partnerships

• Stanford Review• Stanford Daily

• Lack of Traffic • Empty-Room Effect

Page 8: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

Building Communities around News StoriesProfileVoci.us IssuesCommentsHome

Obama Attends Tucson Memorialhttp://www.NewsSite.com/ObamaAttendsTucsonM…

Top Conversations All U.S. World Politics Justice Entertainment Tech Health Money Sports

35 participants5 conversations

25 participants3 conversations

22 participants3 conversations

21 participants2 conversations

Why Americans Aren’t Living Longerhttp://www.NewsSite.com/WhyAmericansArentLivi…

Baghdad Attack Kills at Least 51http://www.NewsSite.com/BaghdadAttachKillsAtLe…

Court Rules Rahm Emanuel will Stay on Ballethttp://www.NewsSite.com/CourtRulesRahmEmanu…

Most Current Most Popularl

voci.usbuilding communities around news

Page 9: Key PartnersCustomer Segments Customer Relationships Value PropositionsKey Activities Key ResourcesChannels Cost StructureRevenue Streams Potentially News

Revenue

Ad Revenue Earned $1,500,000

Expenses

Bandwidth and Storage Expense $21,250

Salaries $125,000

Rent Expense $15,000

Miscellaneous Expenses

Net Profit

$20,000

$1,318,750

Monthly Income Statement (estimated 4,000,000 users)

Assumptions: 500,000,000 page views 15 employees 150 kb per page view Average salary & benefits $100,000

$0.15 per gb transferred Storage Expense $10,000

voci.usbuilding communities around news