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THE MAKEUP SHOW NYC Education May 4-7 Exhibits May 6-7 KEY NOTES *Included in your show ticket SUNDAY, MAY 6 10:00 AM - 11:30 AM Artistry & Innovation - Roshar Roshar is an international makeup artist who is recognized for creating unforgetta- ble looks. Roshar is a master renowned for incorporating a creative use of color and texture in all of his work. With editorials featured in publications, Roshar’s work captures the imagination and makes a strong impression. Roshar has developed a reputation for innovation and an understanding. In this first time keynote for The Makeup Show, Roshar takes the stage and shares his story and shows you one of the unforgettable makeups he has become known for. 10:45 PM - 12:00 PM (Second Floor) Boss Lady - Elizabeth Scherle In our ever changing industry, identifying and understanding that you are a brand is essential. In this Keynote, Influenster founder Elizabeth Scherle shares her in- sight and expertise on trend, influence, and integrity while offering advice on defin- ing and building your personal success in the beauty business and beyond. Join us for this first time keynote where Elizabeth helps you see how women are stepping up, standing out and changing the makeup game. 12:00 PM - 1:30 PM Image & Influence - Jordan Liberty In the professional makeup industry there are few artists who have managed to make a mark for themselves. Jordan Liberty has created his brand as a well-re- spected makeup artist, educator, photographer, and product developer through mastering the social media game and reaching the masses. In this brand new Key- note, Jordan will discuss the importance of social media, share his styles on creat- ing and capturing unforgettable images, and offer advice for those looking to take their career to the next level. Jordan shows us strength and determination, he will inspire you to make your own makeup artist career one of influence. 1:15 PM - 2:00 PM (Second Floor) In My Kit: On Trend - Kevin James Bennett The Makeup Show favorite, Kevin James Bennett, brings his expertise to what every pro should carry in their kit including his take on new trends.

KEY NOTES *Included in your show ticket SUNDAY, … · Boss Lady - Elizabeth Scherle ... her unconventional ideas and free spirit, ... Traditional roles like agent, and rules on every-

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Page 1: KEY NOTES *Included in your show ticket SUNDAY, … · Boss Lady - Elizabeth Scherle ... her unconventional ideas and free spirit, ... Traditional roles like agent, and rules on every-

THE MAKEUP SHOW NYCEducation May 4-7Exhibits May 6-7

KEY NOTES *Included in your show ticketSUNDAY, MAY 6

10:00 AM - 11:30 AMArtistry & Innovation - RosharRoshar is an international makeup artist who is recognized for creating unforgetta-ble looks. Roshar is a master renowned for incorporating a creative use of color and texture in all of his work. With editorials featured in publications, Roshar’s work captures the imagination and makes a strong impression. Roshar has developed a reputation for innovation and an understanding. In this first time keynote for The Makeup Show, Roshar takes the stage and shares his story and shows you one of the unforgettable makeups he has become known for.

10:45 PM - 12:00 PM (Second Floor)Boss Lady - Elizabeth ScherleIn our ever changing industry, identifying and understanding that you are a brand is essential. In this Keynote, Influenster founder Elizabeth Scherle shares her in-sight and expertise on trend, influence, and integrity while offering advice on defin-ing and building your personal success in the beauty business and beyond. Join us for this first time keynote where Elizabeth helps you see how women are stepping up, standing out and changing the makeup game.

12:00 PM - 1:30 PMImage & Influence - Jordan LibertyIn the professional makeup industry there are few artists who have managed to make a mark for themselves. Jordan Liberty has created his brand as a well-re-spected makeup artist, educator, photographer, and product developer through mastering the social media game and reaching the masses. In this brand new Key-note, Jordan will discuss the importance of social media, share his styles on creat-ing and capturing unforgettable images, and offer advice for those looking to take their career to the next level. Jordan shows us strength and determination, he will inspire you to make your own makeup artist career one of influence.

1:15 PM - 2:00 PM (Second Floor)In My Kit: On Trend - Kevin James BennettThe Makeup Show favorite, Kevin James Bennett, brings his expertise to what every pro should carry in their kit including his take on new trends.

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KEY NOTES *Included in your show ticketSUNDAY, MAY 6

2:00 PM - 3:30 PMA Career In Makeup - Hung VanngoHung has defined his own aesthetic and developed a refined hand and a keen eye for color and composition. These essential qualities help emphasize his artistic de-cisions in every make up application. Hung’s talent for combining beauty with an avant garde aesthetic has made him a go-to resource. In this session, Hung talks about his career and shares some thoughts on what you can do in your own career to make your mark. He will bring you through the decision making and product selection process. Hung will encourage you to channel your inner artist and create a memorable makeup every time.

4:00 PM - 5:30 PMBeauty and Beyond - Moshoodat SanniRecognized for her bold artistic choices, her ability to perfect complexion, and her unconventional ideas and free spirit, Moshoodat Sanni is a licensed Estheti-cian and Makeup Artist who is making an indelible mark in this beauty business. In this first time keynote, Moshoodat takes to the stage and shares her story, her unique style, and her ability to use her influence to characterize her artistic talent.She will inspire you to go beyond the ordinary while introducing some ideas you can put into practice in your own work. She will push you to find your muse, offer her thoughts on the importance of diversity and inclusivity in editorial, and inspire you take your own application to a place that achieves artistic status.

6:00 PM - 8:00 PMAn Artist Conversation - James Vincent, Kevin James Bennet, Jon Hennessey, Keri Blair, Sarah Lucero, & Nicky Posley In a business that is constantly changing, professional artists are making their money and making their mark in many different ways. With the influx of social media, the celebrity makeup artist and makeup influencer titles have become very common creating opportunity, options and also controversy. In this important panel, we will explore the similarities, the disparities and the disputes. Our pan-el of experts from the very traditional career artist to today’s multimedia make-up darlings, discuss the different options available to you and offer opinion and advice on everything from rates, bookings, creating beauty, having a career with integrity and the important relationship between art and influence. **An Artist Conversation will also include cocktails and networking.

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KEY NOTES *Included in your show ticketMONDAY, MAY 7

10:00 AM - 11:30 AMMaking Your Mark - Bobbi BrownBobbi Brown is a name synonymous with beauty. At a time when makeup was bright and unnatural and independent lines were almost unheard of, Bobbi took on the establishment with her eye for color and understanding of natural beauty. As a makeup artist and brand entrepreneur, Bobbi Brown revolutionized the in-dustry by simplifying the application & standardizing the counter experience. In her first time keynote at The Makeup Show, Bobbi shares stories from her make-up iconic career and inspires us all to find our authenticity in our own artistry and make our own mark. **Making Your Mark will be followed by a book signing with Bobbi Brown.

10:45 AM - 11:45 AM (Second Floor)Industry Insight: Agents & Artistry - Jon HennesseyIn today’s industry, the title of makeup artist has morphed and changed to in-clude all new types of careers. Traditional roles like agent, and rules on every-thing from portfolio to promotion are excitingly adaptable. In this first time Key-note Artist, educator and agent, Jon Hennessey joins us to take us through the traditional and modern methods on how to get an agent and what an agent can do for you. Jon will share what they are doing with this exciting agency, Nobasu-ra to get their artists noticed and working while changing the makeup game.

12:00 PM - 1:30 PMBeauty Mark: Making An Impact In Artistry - Miss FameMaking your mark in multiple industries on an international level seems im-possible. Model, recording artist, performer and makeup artist, Miss Fame has done just that and managed to capture the collective imagination in the process. Miss Fame continues as trend-setter and a ground- breaker to make an impres-sion with all she does.. In this first time keynote, Miss Fame, whose real name is Kurtis Dam-Mikkelsen, will demonstrate the skill and revel the secrets that go into his internationally recognized makeup applications. Miss Fame/Kurtis will answer questions, offer advice, and inspire you to develop your own style, find your own success, and make your own way in this beauty business.

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KEY NOTES *Included in your show ticketMONDAY, MAY 7

2:00 PM - 3:30 PMArtistry in Action - Timothy HungMakeup Artist Timothy Hung has taken the title of makeup artist to new lev-els. With knowledge in fashion and art and the ability to combine the passions that drive him, Timothy creates and captures works of art that draws the line between makeup art and fine art. In his first keynote Timothy will showcase the visual components of color, form, line, shape, texture and value. Watch and experience how an artist can use color and texture to elevate an application and showcase how two dimensional ideas are adapted to three dimensional in an application.

3:00 PM - 4:00 PM (Second Floor)Beauty Branding - Erik Kaiser, Sheila McKenna, Madison Mallardi Understanding how to craft an original aesthetic, voice and vibe for your busi-ness will make you a better artist and personal brand. Creating a career that fits your personality and plans is the goal. Knowing how to create a brand that cli-ents respond to is the secret. Sit in and listen as this panel of experts offers ad-vice on marketing you to the real and digital world. Learn how to Identify what makes you unmistakable (and powerful) in the industry. Find Innovation in digital space. Learn how to make a difference while staying true to who you are and your brand identity.

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ALL DAY HANDS-ON WORKSHOPS *In-addition to your show ticketFRIDAY, MAY 4

10:00 AM - 2:00 PM - Studio 3On-Set Editorial - James Vincent, Danessa Myricks, Lijah Stewart, Yvonne MacInnis, Fidel Gonzalez Behind the scenes on an editorial set from start to finish. This workshop is designed to offer you an opportunity to observe and participate in actual editorial photo shoots with five different artists, each with their own style. Watch, learn and gain a better un-derstanding of what goes into the design, application, communication and finishing on a photo shoot. Spend the day with Danessa Myricks, James Vincent and photographer Fidel Gonzalez. Ask questions, assist them in their process, seek advice, and learn the ins and outs of how to get started or to the next stage in the editorial world.

ALL DAY HANDS-ON WORKSHOPS *In-addition to your show ticketSATURDAY, MAY 5

10:00 AM - 6:00 PM - Studio 2Essentials of Makeup Artistry - Orlando Santiago For anyone just getting started or interested in pursuing a career in makeup, The Essen-tials of Makeup Artistry is the perfect introduction to the world of professional makeup artistry. In this workshop you will explore all aspects of an application. Starting from the basics, we’ll take you through the entire process of creating a flawless beauty makeup, from foundation to finish help you understand your product and tools, create a strong comprehension of texture and contour and how to design and create a perfect makeup application for every occasion. If you have already been doing makeup, but have never received formal training, The Essentials of Makeup Artistry is a fantastic compliment to your current skills and will fine tune your technique and gain a stronger understanding of the decision making process you will use to become the best artist you can be. Attendees will observe demonstrations, and participate in hands-on application of all makeup tech-nique reviewed while receiving support and feedback from a celebrity artist.

10:00 AM - 6:00 PM - Studio 1The Perfect Bride - Bethany Townes This event is ideal for freelancers, salon makeup artists and anyone who wants to add makeup to, or perfect their work in the area of bridal makeup. You will understand the best products and techniques for long-lasting, beautiful bridal makeup. Learn the must-ask questions when working with a bride/bridal party and considerations for photography and video work.

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HANDS-ON WORKSHOPS *In-addition to your show ticketSUNDAY, MAY 6

10:00 AM - 1:00 PM - Studio 1Emphasis Eyes - Bethany Townes The emphasis on the eyes in most makeup applications cannot be denied and the decisions we make can make all the difference. In this hands-on workshop, we will explore the use of color, texture, and placement in creating shapes and illusions with multiple product options. We will discuss different product possibilities and the role they play in perfecting application and learn techniques for lining and defining, the importance and the power of depth and volume as well as explore the relationship between brow, lash and every area of the eye. Whether you are just starting out as an artist or want to bring your makeup to a more advanced level, this workshop will be sure to have you designing and applying a perfect eye for every occasion.

10:15 AM - 1:15 PM - Studio 2Fundamentals of Complexion & Contour - Danessa MyricksIn this intensive hands-on workshop, we will look at one of the most important aspects of any application- achieving the perfect foundation. We will explore how product can be manipulated by an artist to attain any desired coverage and texture and the importance of color theory, color matching, correction and coverage in creating flawless foundation. We will discern the decision making process and the why and when in choosing liquid, crème and powder formulations. In the hands-on portion, you will be challenged to color match multiple clients and correctly apply three different formulas of foundation to achieve desired coverage. This workshop is ideal for beginning makeup artist or artist who wants to explore the building blocks of a beautiful application.

1:30 PM - 4:30 PM - Studio 1 Red Carpet Beauty & Beyond - Orlando SantiagoWhether your work is with celebrities for award ceremonies or real women, red carpet beauty will help you better understand and execute special event makeup. Watch and learn the secrets to making your makeup long lasting and ensuring it will be flawless inphotographs, video and in person and practice the techniques and tricks the biggest artists in the business use to develop their signature looks.

1:45 PM - 4:45 PM - Studio 2Makeup For Photography - Yvonne MacInnisWhether your work is with celebrities for award ceremonies or real women, red carpet beauty will help you better understand and execute special event makeup. Watch and learn the secrets to making your makeup long lasting and ensuring it will be flawless in photo-graphs, video and in person and practice the techniques and tricks the biggest artists in the business use to develop their signature looks.

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HANDS-ON WORKSHOPS *In-addition to your show ticketMONDAY, MAY 7

9:45 AM - 12:45 PM - Studio 1Understanding Color Theory & Color Correction - Orlando SantiagoTheory is used to allow us to understand how colors react to each other and how our eyes see that reaction. This reaction is the basis of all make up design. Color theory applied in beauty make up lets us enhance certain features like eye color, make educated choices to correct dis-coloration in the skin tone or skin imperfections, and helps with issues like under eye dark-ness. In more advanced or avant garde make up designs, color theory will help you create a unique and impactful end result. In this hands-on workshop, you will learn how to make your own foundations, customize colors to design the best looks for your clients, and develop your eye to see how color theory applies to all aspects of your work.

10:00 AM - 1:00 PM - Studio 2 Makeup For Photography - Danessa MyricksWhether your work is with celebrities for award ceremonies or real women, red carpet beau-ty will help you better understand and execute special event makeup. Watch and learn the secrets to making your makeup long lasting and ensuring it will be flawless in photographs, video and in person and practice the techniques and tricks the biggest artists in the business use to develop their signature looks.

1:15 PM - 4:15 PM - Studio 1Media Frenzy, Makeup, Marketing, and More! - Jordan LibertyIn today’s world, a great makeup application is never enough. You need to understand not only how to design and apply a beautiful makeup, but how it will be captured by the camera and also how you can use the image to market and promote yourself. In this hands-on work-shop, our presenter shares their insight on being a makeup artist with influence. They will bring you through their process for completing a makeup look and making decisions about how, why and where to post it. You will learn how you can use your phone to capture makeup and behind the scenes moments to build your own social media platforms that have impact and authenticity.

1:30 PM - 4:30PM - Studio 2Beautiful Skin of Color - Lijha StewartThis event will help you increase your confidence when you approach any skin tone. The pre-senters will review the skills required for working on a variety of mid and darker skin tones, review important considerations for skin color and undertone, discuss in-depth foundation matching and choosing eye, lip and cheek colors that are appropriate to skin tone. Focus on color matching, highlight, contour and concealing skin to create a flawless canvas for women of color.

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FOCUS ON A BRAND *Included in your show ticket but require pre-registrationTake this opportunity to touch each product from the below brands. Ttry it, talk to a group of your peers and take time to decide for yourself which product becomes one of your must have kit items and learn the features and benefits of each. Let these brands show you what they are all about and share their must have for the professional makeup kit.

SUNDAY, MAY 610:30 AM - 11:30 AM: Focus On TEMPTU PRO w. Aga Kaskiewicz12:00 PM - 1:00 PM: Focus On MAKE UP FOR EVER w. Nicholas Lujan1:30 PM - 2:30 PM: Focus On MustaeV w. Angela Wilson3:00 PM - 4:00 PM: Focus On Frends Beauty Supply/Stilazzi w. Brielle Esper4:15 PM - 5:15 PM: Focus On Mehron w. Stephanie Koutikas & Megan Luman

MONDAY, MAY 710:00 AM - 11:00 AM: Focus On Smashbox Cosmetics w. Lori Taylor Davis11:15 PM - 12:15 PM: Focus On Crown Brush w. Joseph Montefinese12:30 PM - 1:30 PM: Focus On Alcone w. JD Kramer2:00 PM - 3:00 PM: Focus On Benefit Cosmetics w. Jose Rivera3:15 PM - 4:15 PM: Focus On MUSE Beauty Pro w. Alphonse Wiebelt

DEMO STAGE *Included in your show ticketThis specifically designed area offers a demo stage for artists to be introduced to new product, practice and improve their makeup skills. The NYC Stage is Art School: From FX to editorial fashion, body paint-ing and beyond this stage is an open, creative space where artists can show you work that breaks the rules or brings makeup artist to all new heights. Touch it. Try it. Chart it. Apply it. Photograph it.

SUNDAY, MAY 610:15 AM - 11:15 AM: An Artist Needs Both. Carly Giglio for Stila11:15 AM: - 12:15 PM: How to Achieve Gleaming Skin. Melanie Mills for Melanie Mills Hollywood12:15 PM - 1:15 PM: Glitterology 101. Chainelle Molina for LIT Cosmetics 1:15 PM - 2:15 PM: Tattoo Camouflage. Sheila McKenna for Kett Cosmetics @ MUSE Beauty Pro2:15 PM:- 3:15 PM: 5 Steps to Glam. Kiani Love for Glamorous Chicks3:15 PM:- 4:15 PM: Nautrually Flawless: Mastering the No-Makeup Skin. Angela Wilson for MustaeV4:15 PM:- 5:15 PM: Binnie Victoria for Wild Beaute

MONDAY, MAY 710:15 AM - 11:15 AM: Gilbert Soliz for Marc Jacobs Beauty11:15 AM: - 12:15 PM: Amika Waves and Texture. Tiffany Adams for Amika Hair Care12:15 PM - 1:15 PM: Giella Custom Blend Bar. Giella Poblocki for Giella Custom Blend1:15 PM - 2:15 PM: Achieve the Oh My GLO. Joelle Phillips for OMGLO Cosmetics 2:15 PM:- 3:15 PM: Powered by Skin. Ken Holmes for Dr. Brandt Skincare 3:15 PM:- 4:15 PM: Asian Beauty Wisdom. Jennifer Yen for Purlisse Beauty

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SEMINARS *Included in your show ticketSUNDAY, MAY 6

Seminar A - 1st Floor 9:30 AM - 10:15 AM: A Masculine Side to Makeup: Essential Tips for Men’s Makeup Angela Wilson for MustaeV10:30 AM - 11:15 AM: All About the Falsies: Lash & Learn. Yvonne MacInnis for KISS USA11:30 AM - 11:15 AM: Smashbox Studio Secrets. Lori Taylor Davis for Smashbox Cosmetics12:30 PM - 1:15 PM: Sweet & Spicy: Intro to Everything New & Trending Lijha Stewart & Yvonne MacInnis for Mehron1:30 PM - 2:15 PM: How to Get the JLo Glow. Beverly Sanchez for Inglot 2:30 PM - 3:15 PM: Big Day Beauty. Nicholas Lujan for MAKE UP FOR EVER3:30 PM - 4:15 PM: The Art of Sugar Skull, Makeup to DIE For! Athena Zhe for Graftobian4:30 PM - 5:15 PM: The Art of Drag Makeup. Tim Pearson for Kryolan

Seminar B - 1st Floor9:45 AM - 10:30 AM: Art of Perfection. Orlando Santiago for Guerlain10:45 AM - 11:30 AM: Brush Technique Secrets. James Vincent for Crown Brush11:45 AM - 12:30 PM: Editing Editorials: Creating Balance with Impact. Tony Tulve for Alcone12:45 PM - 1:30 PM: Glmair Symposium. Robbie Miller for CAO Cosmetics1:45 PM - 2:30 PM: Bespoke Brows: Custom Brows for Ever Face. Jose Rivera for Benefit Cosmetics2:45 PM - 3:30 PM: Makeup Transitions: Minimalism to Editorial. Bethany Townes for Stilazzi3:45 PM - 4:30 PM: Spring/Summer’18 Trends. Keri Blair for MAC Cosmetics4:45 PM - 5:30 PM: French Elegance Makeup. Natacha Miranda for Makeup Atelier ParisSeminar C - 2nd Floor9:45 AM - 10:30 AM: Perfect Skin. Denis Kartashev & Viktoria Moiseeva for Beauty Drugs10:45 AM - 12:00 PM: Boss Lady. Elizabeth Scherle for The Makeup Show12:15 PM - 1:00 PM: The Only Ten Things You Need to Know. Michael DeVellis for The Powerder Group1:15 PM - 2:30 PM: In My Kit: On Trend. Kevin James Bennett for The Makeup Show2:45PM - 3:30 PM: Detailing Beauty. Ivan Betancourt for MUSE Beauty Pro3:45 PM - 4:30 PM: Catwalk to Sidewalk. Lijha Stewart to NUDESTIX4:45 PM - 5:15 PM: How to Join and Work in the Union

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SEMINARS *Included in your show ticketMONDAY, MAY 7

Seminar A - 1st Floor9:30 AM - 10:15 AM: Maximum Return$ with Minimum Effort. Jacob Hyzer for Limelight by Alcone10:30 AM - 11:15 AM: Glow Like a Pro. Lijha Stewart for NYX Professional Makeup11:30 AM - 12:15 AM: How to Achieve Gleaming Skin. Melanie Mills for Melanie Mills Hollywood12:30 AM - 1:15 PM: The Naked Affect. Steve Kassajikian for Urban Decay1:30 PM - 2:15 PM: The Best Products & Tools for TV/Film. Viviana Martin for Kevyn Aucoin2:30 PM - 3:15 PM: The Perfect Highlight for Women of Color. Valerie St. Amand for black Up Cosmetics3:30 PM - 4:15 PM: Less is More With the Right Brand. Sian Richards for Sian Richards London Brush

Seminar B - 1st Floor9:45 AM - 10:30 AM: Classic Beauty. Renny Vasquez for M.Y.O.B. 10:45 AM - 11:30 AM: Inclusive Beauty: No Shades Left Behind. Bethany Townes for Face Atelier 11:45 AM - 12:30 PM: Boost Your Business w. Airbrush Makeup Aga Kaskiewicz for TEMPTU PRO 12:45 PM - 1:30 PM: Conquering HD Film: Natural Makeup for Film/TV. Theia Aither for Gerard Cosmetics1:45 PM - 2:30 PM: Business of Beauty & Color. Roque Cozzette for Cozzette Cosmetics 2:45 PM - 3:30 PM: Insta-Bride: What a Girl Wants. Megan Garmers for MG Hair & Makeup3:45 PM - 4:30 PM: Makeup and Skin Beauty Secrets. Bethany Townes for Nuestro Secreto

Seminar C - 2nd Floor9:45 AM - 10:30 AM: Complexion Perfection. Victoria Hines for IT Cosmetics 10:45 AM - 11:45 PM: Industry Insight: Agents & Artistry. Jon Hennessey for The Makeup Show12:00 PM - 12:45 PM: Beyond The Brush. Nicholas Lujan for MAKE UP FOR EVER1:00 PM - 1:45 PM: Runway to Real Life. Carla Giglio for Stila Cosmetics2:00PM - 2:45 PM: Backstage Beauty. Yvonne MacInnis for Marc Jacobs Beauty3:00 PM - 4:00 PM: Beauty Branding. Erik Kaiser, Sheila McKenna, Madison Mallardi & Danessa Myricks for The Makeup Show

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