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Key elements of our brand of corporate campaigning: Strengthen “marketplace democracy” Pressure companies to ‘do well by doing good’. Leverage well-known

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Page 1: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known
Page 2: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

Key elements of our brand of corporate campaigning: Strengthen “marketplace democracy”

Pressure companies to ‘do well by doing good’.

Leverage well-known brands to influence companies down the supply chain.

Secure voluntary concessions and policies.

Open political space for government action.

Work with diverse range of organizations from grassroots groups to customers

to institutional investors

Believe that environmental issues and human rights are intertwined

Page 3: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

ForestsSTOP DEFORESTATION

IN INDONESIA

Energy and Finance

TRANSITION OFF OF FOSSIL FUELS

Pulp & Paper

Palm OilTar

Sands Coal

Program Areas

TARGETS:

CAMPAIGNS:

GOALS:

The Snack Food 20

Page 4: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

RAN’s Forest Program

Page 5: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

Rainforest-Free Paper Campaign

Page 6: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known
Page 7: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known
Page 8: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

Palm Campaign

Page 9: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known

responsible palm oil is oil that has been produced

without causing deforestation, expansion on peatlands and human rights violations and is traceable from the plantation to the

final product.

Page 10: Key elements of our brand of corporate campaigning:  Strengthen “marketplace democracy”  Pressure companies to ‘do well by doing good’.  Leverage well-known