Kew Ward Profile 2012 - Sefton Council Ward Profile.pdfKew’s 2010 population is estimated to be 12,883 and makes up 4.72% of the overall borough population. The population within

Kew Ward Profile 2012 Sefton Business Intelligence & Performance Team

Corporate Commissioning, Business intelligence & Performance Team, Bootle Town Hall, Trinity Road, Bootle, L20 7AE

Kew Ward Profile

Contents

1. Overview

2. Summary Chart

3. Population

4. Housing

5. Deprivation

6. Deprivation Affecting Older People

7. Child Poverty

8. Worklessness & Benefits

9. Employment & Income

10. Crime & Disorder

11. Environmental Issues

12. Education

13. Healthy Behaviours

14. Health

15. Alcohol Misuse

16. Community Segmentation

17. Ward Assets


Overview

Population &

Housing

In 2010, Kew’s estimated population was 12,883 this has increased since 2001, while the borough as a whole has seen a population reduction. There are slightly more females than males. There are higher proportions of children and working aged adults than across the borough, with lower numbers of residents aged 65+. Kew has a lower proportion of Registered Social Landlord (RSL) housing (1.3%) along with higher percentages of vacant properties compared to the borough percentage.

Deprivation &

Child Poverty

Crime / Disorder &

Environmental

Issues

Employment

& Income

Worklessness

& Benefits

Education

Health & Alcohol

Misuse

Kew is made up of nine Lower Super Output Areas (LSOA) none of which are within the top most deprived 10% or 20% of areas nationally, with relative deprivation levels having decreased since 2004. None of the LSOAs are amongst the worst 10% nationally for deprivation affecting older people; this has decreased when compared to 2004. Child poverty is relatively low in the ward with 18.71% of the child population living in poverty.

There are 1,445 claimants within Kew and the rate has stayed the same year on year. Latest available figures show a year on year rise of

12% for JSA claimants; Young people (18 – 24) make up a quarter all JSA claimants in Kew. There are nearly six JSA claimants in the ward

for every Job Centre Plus vacancy; this is lower than the borough and higher than national rates.

In 2001, 71% of residents within the Kew ward were employed; this is higher than the borough rate. Managers and senior official roles are

most common employment type in Kew, accounting for 14.1% of all occupations. The average weekly wage in the Southport Constituency

is 11.8% lower than the Bootle and 22.5% lower than the Sefton Central averages. On average males in the Southport Constituency earn

20% more than females. (There is no data available by ward for average weekly wage)

There is a lower crime and disorder count per 100 pop in Kew ward than the Sefton rate (5.35 compared to 6.76). Overall British Crime Survey (BCS) Crimes and Anti Social Behaviour (ASB) incidents decreased. Four of the BCS categories have increased, theft from a person saw biggest % increase and domestic burglary saw the biggest count increase. Criminal Damage offences are still the biggest concern in the ward. Only one ASB category showed an increase, nuisance neighbours (79 – 87 (10%). Rowdy / inconsiderate behaviour is still an issue in the ward making up 51% of all the ASB calls compared to 55% the previous year. As with BCS and ASB counts, overall environmental issues reduced in Kew by 27%. Fly tipping remains the most prominent environmental issue within Kew, and accounts for nearly a quarter of all Environmental calls for service.

Kew’s average educational attainment has shown overall increases in the percentage of pupils achieving Level 4 or above in KS2 both English and maths. In 2011, the attainment rates for the secondary school were higher than the Sefton and national averages. Average overall absence rates along with average persistent absence rates in Kew are lower than the national and Sefton levels. Kew has a higher percentage of pupils eligible for free school meals compared to national figures but a lower rate than the borough.

One in ten Kew ward residents are smokers and over half the population are overweight or obese. However, a far greater proportion of

residents achieve both the weekly recommended amount of exercise and daily intake of fruit and vegetables than the national averages. By

year 6 (ages 10 – 11) a quarter of Kew ward children are obese; this is higher than both the borough and nationally. Although residents

assess themselves as being in good or very good health, life expectancy for people living in the area is lower than the borough and national

averages. In addition to this, Kew has a higher proportion of residents suffering from long term conditions, along with higher levels of child

emergency hospital admissions than Sefton as a whole. A third of Kew residents suffer from below average mental wellbeing. Kew’s

proportion of residents that state they consume above the recommended weekly allowance of alcohol and binge drink are lower than the

borough rates and levels of alcohol related hospital admissions is significantly higher in Kew than across the borough and nationally.


Category Indicator Kew Sefton AverageBetter Than

Sefton Average

Population Change in Population 2001-2010 1.88% -3.60% n

Average House price (Southport Constituency figure) £172,938 £128,567 n

% of Vacant Properties 3.10% 2.80% n

IMD 2010 - % of LSOA area in Most Deprived 10% Nationally 0% 18% n

% of LSOA's in most deprived 10% nationally affecting older people 0% 20% n

Child Poverty % of Children in Poverty 18.71% 20.17% n

% of Job Seekers Allowance Claimants (July 2012) 4.20% 5.30% n

% of Job Seekers Allowance Claimants aged 18-24 (July 2012) 27.70% 33.30% n

% of Incapacity Benefits Claimants (February 2012) 7.40% 8.80% n

Income Average Weekly Wage (Southport Constituency figure) £409.90 £470 n

BCS Crime per 100 population 2011/12 2.45 3.07 n

Anti Social Behaviour Incidents per 100 population 2011/12 2.9 3.69 n

Environmental Incidents per 100 population 2011/12 1.91 3.61 n

Fly Tipping Calls per 100 population 2011/12 0.47 1.05 n

% of students achieving A*-C (or equivalent) inc. English & Maths 2011 60.00% 60% n

Overall Absence rates 2011 6.51% 6.75% n

% of Smokers 10.80% 14.80% n

% of Residents Overweight or Obese 54.60% 55.20% n

% of Residents achieving recommended weekly exercise 69.70% 65.90% n

Male Life Expectancy 74.9 76.6 n

Female Life Expectancy 79.9 81.4 n

% of Residents with Below Average Mental Wellbeing 33.00% 29% n

% Of Residents With Above Recommended Alcohol Consumption 15.10% 19.90% n

% of Residents Who Binge Drink 26.40% 33.80% n

Alcohol Related Hospital Admissions per 100,000 2827.1 2279.6 n

n Better Than Sefton Average

n Worse than Sefton Average

Healthy Lifestyles

Health

Alcohol Misuse

Housing

Deprivation

Worklessness & Benefits

Crime & Disorder

Environmental Issues

Education

Summary Chart


759842 858

731

968

760635

386200

766833 837

773

1,118

885

683

516

333

0

500

1,000

1,500

2,000

2,500

0 - 9 10 - 19 20 - 29 30 - 39 40 - 49 50 - 59 60 - 69 70 - 79 80+

Male Female

0

2,500

5,000

7,500

10,000

12,500

15,000

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Male Female Total

Category Kew % Sefton %

Total Population 12,883 4.72% 272,876

Males 6,139 47.7 130,229 47.7

Females 6,744 52.3 142,647 52.3

Children (0 - 15) 2,511 19.5 47,340 17.3

Working Age (16 - 64) 8,400 65.2 169,184 62.0

Older People (65+) 1,972 15.3 56,352 20.7

Other Backgrounds (Census 2001) 382 2.9 4,418 1.6

White Persons (Census 2001) 12,810 97.1 278,540 98.4

Population

Kew’s 2010 population is estimated to be 12,883 and makes up 4.72% of

the overall borough population.

The population within Kew has shown a 1.88% (238) increase in

population since the 2001 census, the borough shows a reduction of

3.6%. The largest group in Kew is 40-49 year olds making up 16.2% of

the wards population.

The gender breakdown in the ward is the same as the borough wide

breakdown, with females making up 52.3% of residents.

Kew (19.5%) has a higher proportion of children aged 0-15 than Sefton,

with (17.3%).

65.2% of Kew’s population is of working age (aged 16-64) this is a higher

proportion than Sefton, with 62%.

Kew has a lower proportion of older people (65+) residents than Sefton at

15.3% and 20.7% respectively.


£256

,496

.00

£153

,339

.00

£123

,097

.00

£155

,314

.00

£162

,900

.00

£249

,825

.00

£131

,635

.00

£75,

365.

00

£107

,695

.00

£121

,817

.00

£277

,571

£153

,388

£130

,115

£122

,223

£172

,938

£0.00

£50,000.00

£100,000.00

£150,000.00

£200,000.00

£250,000.00

£300,000.00

Detached Semi-detached Terraced Flat / Apartment

Overall Average

Average House Prices (July 2012)

UK Average Sefton Average Southport Average

Housing Tenure

Tenure Kew % Sefton %

Private 5,893 92.8 111,307 82.1

RSL 81 1.3 17,531 12.9

HMR 0 0.0 458 0.3

Unknown 375 5.9 6,242 4.6

Total Properties Total 6,349 135,538

Duration Kew %* Sefton %*

Less than 6 Months 103 1.6 1,570 1.2

6 - 24 Months 47 0.7 1,116 0.9

More than 24 Months 44 0.7 896 0.7

Total Empty Properties 194 3.1 3,582 2.8

* % Of tota l properties within the ward / borough

Vacant & Long Term Void Properties

Housing

There are a total of 6,349 residential properties in Kew, which represents 4.68% of the borough housing stock.

The proportion of Registered Social Landlord (RSL) properties in Kew is 1.3% which is lower than the Sefton as a whole - 12.9%. It is not known what proportions of privately owned properties are rented out to a third party.

Maritime is the largest provider of RSL housing within Kew, providing 34.57% (28) of all RSL housing in the area, followed by One Vision with 25.93% (21) of all RSL housing.

At present there is no property price data available for Kew ward. Kew falls within the Southport Constituency. The average house price for Southport is £172,938, 42% higher than the average Sefton house price £121,817 and 6% higher than the average U.K. house price £162,900.

However, house prices as of July 2012 are slightly lower across the borough, nationally they have also fallen.

As of May 2012, there are 194 empty properties in Kew, this relates to 3.1% of the overall housing stock in the ward, a higher proportion of properties than across the whole borough (2.8%).

As of May 2012, there are 88 empty properties in Ainsdale, this relates to 1.6% of the overall housing stock in the ward, a lower proportion of properties than across the whole borough (2.8%)

Sources: Land Registry House Price Index,

Sefton Revenue & Benefits Council Tax Data,

LLPG Gazetteer, HMR RSL Data capture 2011

NB: There are properties of unknown tenure caused by a 1 year difference between the last

HMR data return and most recent LLPG Gazetteer

NB: At present there is no average house price data available by ward so the

information for Southport has been provided


The Indices of Multiple Deprivation (IMD) measures levels of deprivation, across seven domains, nationally at Lower Super Output Area (LSOA) level. This provides a mean score and ranking allowing areas to be compared relatively to other areas

The map shows the overall IMD scores LSOA’s within Sefton.

Kew is made up of nine LSOA’s, none of which falls within the top 10% of deprived areas within Sefton.

There are 35 LSOA’s across Sefton that fall into the 10% most deprived areas nationally, none of which fall within Kew. None of Kew LSOAs fall within the 20% most deprived areas nationally.

However, the 2010 results show that five of the nine LSOA’s that make up Kew ward have a lower deprivation than they did in 2004, indicating that the relative levels of deprivation in the area has reduced.

The ward as a whole has seen an overall reduction of 0.85 in the deprivation score, however the ward has the 11th highest score (21.53) within the borough (least deprived).

Source: Department of Communities & Local Government, Indices of Multiple Deprivation 2010

Deprivation


Income Deprivation Affecting Older People

As with the overall IMD, Kew ward and surrounding areas contain some of the least affected areas for Deprivation Affecting Older People (65+). The map shows the income deprivation affecting older people scores LSOA’s within Sefton.

19.5% (37) of Sefton's LSOA’s fall within the worst affected 10% of areas nationally, this means that 8,101 residents within Sefton fall within the worst affected 10%, none are within the Kew ward.

A further 9.5% (18) of Sefton's LSOA’s (55 in total 29%) fall within the worst affected 20% of areas nationally none of which are in the Kew, this means a further 4,823 residents 65+ within the borough living in poverty.

There are 1,972, 65+ residents classified as living in poverty within Kew.

The 2010 results show that eight of the nine LSOA’s that make up Kew ward have a higher deprivation than they did in 2004, indicating that the relative levels of deprivation in the area has increased.

The ward as a whole has seen an overall increase of 0.07 in the deprivation score, the ward has the 10th highest score at 0.23 within the borough.

Source: Department of Communities & Local Government, Indices of Multiple Deprivation 2010


Child Poverty

Child Poverty is defined as: Children living in families in receipt of either out of work or tax credits, whose reported income is less than 60 per cent of the median income or in receipt of Income Support or (Income-Based) Job Seekers Allowance, divided by the total number of children in the area (determined by Child Benefit data)

13.7% (26) of Sefton's LSOA’s fall within the worst affected 10% of areas nationally, this means that 7,513 residents within Sefton fall within the worst affected 10% and from these 3,563 children within Sefton are living in poverty, none of these LSOAs are within Kew.

None of the least affected 20% (38) LSOA areas across the borough, are within Kew ward

None of the LSOAs in Kew have rates of 40% or more children living in poverty. The highest effected LSOA has a score of 31.7%.

It is estimated that 470 (18.72%) of Kew’s children aged between 0 – 15 are living in poverty.

Source: Her Majesty’s Revenue & Customs


0.00%

11.59%

0.00%

-10.71%-7.41% -9.09%

-4.00%

-20.00%

1.72%

-25.00%

-20.00%

-15.00%

-10.00%

-5.00%

0.00%

5.00%

10.00%

15.00%

Total Claimants Job Seekers Allowance ESA & incapacity benefits

Lone Parents Carers Other income related benefits

Disabled Bereaved Key out-of-work benefits*

February 2012

Kew Kew % Sefton % North West % GB %

Total Claimants 1,445 17.2 19.4 18.2 15

Job Seekers Allowance 385 4.6 5.3 4.6 4.1

ESA & incapacity benefits 620 7.4 8.8 8.5 6.5

Lone Parents 125 1.5 1.6 1.7 1.5

Carers 125 1.5 1.6 1.5 1.2

Other income related benefits 50 0.6 0.5 0.5 0.4

Disabled 120 1.4 1.3 1.2 1.1

Bereaved 20 0.2 0.2 0.2 0.2

Key out-of-work benefits* 1,180 14 16.2 15.3 12.5

Source: DWP benefi t cla imats - working age cl ient group

Note: % is proportin of res ident population of are aged 16 - 64

By statistical group

* Key out-of-work benefi ts includes the groups: job seekers , EAS and incapacity benefi ts , lone parents

and others on income related benefi ts

Worklessness & Benefits Claimants

The number of working age people in Kew ward claiming benefits is 1,445. At 17.2% the number of Kew claimants is lower than the Sefton and regional rates at 19.4% and 18.2% but higher than the national rates (15%). Young people (18 – 24) make up over a quarter all JSA claimants in Kew.

Figures for February 2012 show the total rate of claimants in Kew (1,445) has stayed the same since February 2011, whereas the borough saw a slight increase in rates in the borough as a whole (1.8%).

None of Kew’s LSOAs fall within the 20% most deprived areas nationally.

Employment Support Allowance (ESA) and Incapacity Benefit, make up 42.9% (620) of all working age claimants, this figure has stayed the same since the same period in the previous year. However the borough saw a reduction of 0.7%.

Figures released for July 2012 show there are currently 345 Job Seekers Allowance claimants (aged 18 to 64) in Kew, a reduction of just 2.82% (10) on July 2011. There are 95, 18-24 year old claimants this has reduced by 9.52% from 105 to 95 during the same period and now over a third of all JSA claimants in the ward.

Within Kew there are nearly six JSA claimants for every Job Centre Plus vacancy (63), this is less than that of Sefton (7 per vacancy) and the national rate (5 per vacancy).

Source: NOMIS Official Labour Market Statistics

Change in Claimant count from February 11 to February 12


841

576

838

695770

613533

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694

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£500.70

£460.00 £470.00 £464.90

£529.10

£409.90

£-

£200.00

£400.00

£600.00

National Regional Sefton (borough)

Bootle Constituency

Sefton Central

Constituency

Soutport Constituency

Average Weekly Earnings (2011)

Southport

Constituency Sefton North West

Male full-time workers 451.50£ 525.20£ 498.40£

Female full-time workers 375.30£ 409.40£ 415.60£

Employment Income

The most recent ward data available for employment is from Census 2001.

71% (5,970) of working age residents in Kew (16 to 64 year olds) were employed; this is higher than across the borough as a whole where 66.4% of working age residents are employed.

Managers and senior official roles are most common in Kew, accounting for 14.1% of all occupations; this is higher than the borough at 13.7%. Associate professional & technical occupations are the second most prevalent employment role with 14% this is the same as the borough level.

The average weekly wage in Southport Constituency is £409.90 per week, when compared to the other constituencies that make up Sefton this is 11.8% lower than Bootle, and 22.5% lower than Sefton Central Constituency.

On average males working full time in Southport Constituency earn 20% more than females.

Source: NOMIS Official Labour Market Statistics / ONS

NB: At present there is no average weekly earnings data available by ward so the

information for Southport has been provided

provided


-16.0 -20.7-31.8

38.1

100.0

-43.8 -41.7

18.8

40.0

-75.0

-20.9-33.7 -38.7

10.1

-18.4

-52.2

-100.0

-80.0

-60.0

-40.0

-20.0

0.0

20.0

40.0

60.0

80.0

100.0

120.0

All BCS Common AssaultCriminal Damage Domestic BurglaryPersonal Robbery Theft from VehicleTheft from Person Theft of VehicleTheft of Pedal Cycle Vehicle InterferenceWounding All ASB

Crimes per 100

Population

2010/11

Crimes per 100

Population

2011/12

Direction of

Travel

Crimes per 100

Population

2010/11

Crimes per 100

Population

2011/12

Direction of

Travel

All BCS 2.92 2.45 q 3.11 3.07 q

Common Assault 0.23 0.18 q 0.19 0.19 u

Criminal Damage 1.15 0.78 q 1.27 1.14 q

Domestic Burglary 0.33 0.45 p 0.48 0.53 p

Personal Robbery 0.00 0.02 p 0.04 0.04 u

Theft from Vehicle 0.37 0.21 q 0.36 0.39 p

Theft from Person 0.09 0.05 q 0.07 0.07 q

Theft of Vehicle 0.12 0.15 p 0.13 0.13 u

Theft of Pedal Cycle 0.23 0.33 p 0.16 0.19 p

Vehicle Interference 0.06 0.02 q 0.04 0.03 q

Wounding 0.33 0.26 q 0.37 0.35 q

All ASB 4.37 2.90 q 4.33 3.69 q

Rowdy Inconsiderate Behaviour 2.41 1.47 q 2.28 2.14 q

Nuisance Neighbours 0.61 0.68 p 0.63 0.60 q

Vehicle Nuisance 0.29 0.24 q 0.43 0.36 q

Other ASB 1.06 0.50 q 0.98 0.59 q

All Crime and Disorder 7.29 5.35 q 7.44 6.76 q

Source: Merseyside Police Data Warehouse

In 2011/12, there were just over 5 crime and disorder incidents per 100 ward residents in Kew, compared to fewer than 7 per 100 population across Sefton as a whole.

Kew accounted for 3.77% (316 of 8,372) of Sefton’s British Crime Survey (BCS) crimes, equalling 2.45 crimes per 100 ward residents. During the same period Kew made up 3.7% (373 of 10,068) of the borough’s Anti Social Behaviour (ASB) incidents, 2.9 incidents per 100 ward residents. Both rates are lower than those of the overall borough 3.07 (BCS) and 3.69 (ASB) per 100 population. Kew has the tenth highest total number of BCS crimes and eleventh highest Anti Social Behaviour calls for service across the borough.

In Kew four of the BCS categories have increased when comparing 2011/12 with the same period last year. Theft from a person showed the biggest percentage increase (100%), whereas domestic burglary showed the biggest incident increase (42 to 58). Criminal Damage offences are still the biggest concern, as the category accounts for 32% of all BCS crime in the ward, however this year saw a reduction of 32% (from 148 to 101).

All but one of the ASB categories showed a decrease in Kew.

Rowdy / inconsiderate behaviour is still an issue in the ward making up 51% of all the ASB calls compared to 55% the previous year, however this incident saw a 32% reduction from 310 to 190.

Change in BCS Crime & ASB 2010/11 and 2011/12

Crime and Disorder

The rate of overall BCS crime has reduced in Kew year on year – 16% (60) in comparison the rate across Sefton for BCS has fallen by 1.4%.

The overall rate for ASB incidents in Kew has fallen by 33.8% (190) in comparison the rate across Sefton for ASB has fallen by 14.7%.

Kew Crime & Disorder Hotspot Maps 2011/12


-26.7 -25.0

-42.9

-28.6

-48.4

-30.0-26.2

22.2

3.8

-60.0

-50.0

-40.0

-30.0

-20.0

-10.0

0.0

10.0

20.0

30.0

All Environmental Incidents Fly Tipping Dog Fouling

Stray / Aggressive Dogs Rats Street Sweeping / Cleansing

Accumulation of refuse Graffiti Other Environmental Incidents

Crimes per 100

Population

2010/11

Crimes per 100

Population

2011/12

Direction of

Travel

Crimes per 100

Population

2010/11

Crimes per 100

Population

2011/12

Direction of

Travel

All Environmental Incidents 2.47 1.81 q 3.92 3.61 q

Fly Tipping 0.59 0.44 q 1.03 1.05 p

Dog Fouling 0.22 0.12 q 0.19 0.15 q

Stray / Aggressive Dogs 0.43 0.31 q 0.37 0.31 q

Rats 0.24 0.12 q 0.85 0.76 q

Street Sweeping / Cleansing 0.39 0.27 q 0.55 0.47 q

Accumulation of refuse 0.33 0.24 q 0.21 0.21 u

Graffiti 0.07 0.09 p 0.06 0.05 q

Other Environmental Incidents 0.20 0.21 p 0.67 0.61 q

Kew Ward Sefton

Environmental Issues

In 2011/12, Kew accounted for 2.37% (233 of 9,847) of Sefton’s reported environmental incidents, at a rate of 1.81 incidents per 100 residents in the ward, lower than the rate for environmental incidents across the borough as a whole (3.61).

Kew showed a reduction in incidents of nearly 27%, this is higher than the borough reduction of 7.9%.

Two areas, graffiti and other environmental incidents had increases in calls for service across the ward, although they only account for 16% of incidents.

Fly tipping remains the most prominent environmental issue within Kew, and accounts for under a quarter (24.5%) of all Environmental calls for service.

Six incident types showed a reduction in calls for service in 2011/12.

Kew Environmental Hotspots 2011/12

Change in Environmental Incidents 2010/11 2011/12

Source: Sefton Councils Environmental Protection


0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

2007 2008 2009 2010 2011

% achieving 5+ A*-C GCSEs (or equivalent) inc. English and Maths GCSEs

England (state funded schools only) Sefton Average Meols Cop, Kew

60.0% 59.5% 58.2%

87.7%

80.5%

-10.0%

10.0%

30.0%

50.0%

70.0%

90.0%

Meols Cop, Kew Sefton Average England (state funded schools only)

% achieving 5+ A*-C GCSEs (or equivalent) inc. English and Maths GCSEs - 2011

% achieving 5+ A*-C GCSEs (or equivalent) - 2011

92.0%

Overall absenceUnauthorised

absence

Persistent

absence: 15% +

Persistent

absence: 20% +

Pupils with

English not as a

first language

Pupils eligible

for free school

meals

Meols Cop, Kew 6.51% 1.29% 9.20% 3.60% 10.50% 18.80%

Sefton Average 6.75% 1.02% 10.05% 4.54% 2.00% 16.10%

England (state funded schools only) 6.52% 1.41% 9.50% 4.70% 12.30% 15.90%

Source: Department of Education

Education

The educational attainment within Kew has shown fluctuations with an overall improvement in the percentage of pupils achieving Level 4 or above in KS2 both English and Maths, moving from 39% in 2007 to 60% in 2011.

In 2011, the attainment rates % achieving 5+A*-C GCEs including English and Maths for Meols Cop High school (60%) and these were higher than the national average and the Sefton rates (58.2% and 59.5%).

The overall attainment rate for Meols Cop High school, % achieving 5+ A*-C GCSEs (92%) is higher than the Sefton and national averages (87.7% and 80.5%).

Overall average absence rates along with the average persistent absence rates in Kew ward are lower than the national and Sefton levels.

The average percentage of students in the Meols Cop High school (Kew)

that do not have English as their first language (10.5%) is higher than the

borough rate (2%), yet lower than the national rates (12.3%).

Within Kew, an average of approximately 18.8% of pupils are eligible for free school meals, this is higher than the borough (16.1%) and that of the than the national rate (15.9%).

'Although children may attend a school within the Ward, it does not necessarily mean they live in the Ward/LA boundary'


SmokersOverweight

or Obese

Eating 5 Fruit and Veg a

Day

Exercising 30 Mins five

times a week

Multiple Unhealthy Behaviour

Kew 10.8% 54.6% 61.0% 69.7% 64.6%

Sefton 14.8% 55.2% 57.3% 65.9% 67.3%

England 20.7% 61.0% 29.2% 34.0% 71.0%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

70.0%

80.0%Lifestyles - % of the population in area

Obesity in Reception Obesity in Year 6

Kew 9.9% 24.6%

Sefton 10.5% 20.7%

England 9.4% 19.0%

0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0% Childhood Obesity - % of children in area

Healthy Behaviours

Nearly 11% of residents within Kew ward state they are smokers; this is lower than the English and Sefton averages.

The ward has a smoking mortality rate of 256.9 per 100,000 resident and is higher than the Sefton rate of 227.2 (per 100,000), and English rate of 216 (per 100,000).

Healthy weight data shows that the residents in Kew ward are lower than the Sefton and the English rates.

The obesity rate amongst children in reception in Kew is lower at 9.9% when compared to 10.5% across the borough and slightly higher than the English rates of 9.4%. However, this increases to 24.6% of children by year 6 (age 10-11) so becoming higher than the both borough and national trends.

Over two-thirds of residents in Kew ward state they are achieving the recommended amount of 30 minute exercise five times a week. This is double the national average and slightly higher than Sefton as a whole. In addition to this 61% of the residents state they consume the recommended five portions of fruit or vegetables a day this considerably higher than the national rate; and slightly higher than the Sefton rate.

The percentage of Kew ward residents that admit to regularly indulging in multiple unhealthy behaviours (smoking, drinking, being overweight) is lower than across the borough and the England rates.

Source: Sefton NHS - Public Health Intelligence - Ward Profiles 2012


Limiting long term illness,

36%

Good Health/very good, 61%

Kew

Male Life Expectancy Female Life Expectancy

Kew 74.9 79.9

Sefton 76.6 81.4

England 77.7 81.8

70

72

74

76

78

80

82

84 Life Expectancy

Health

Source: Sefton NHS - Public Health Intelligence - Ward Profiles 2012 / ONS

According to the Census 2001 general health within Kew is slightly higher than the rest of the borough with 89.8% of residents describing their general health as either good or fairly good, with a slightly lower percentage of residents describing their health as not good, 10.2% in Kew compared to 11.25% for the borough as a whole.

According to the Sefton Lifestyle Survey 2010 the percentage of people residing within Kew ward who ‘Self-Declared Health – Good or very good’ was 61.1%, this is lower than the Sefton percentage of 64.4%.

Life Expectancy in Kew for both males and females is below both the borough and national averages, with male and female life expectancy for the ward being nearly two years lower than life expectancy across the borough.

The percentage of Kew residents stating they suffer from long term illnesses is 35.6%, higher than the Sefton levels of 33%.

Similarly the rate of child emergency hospital admission in Kew is above the borough average at 116.9 per 100,000 residents, compared to 112.8 for Sefton.

Levels of below average mental wellbeing is higher in the Kew ward than in Sefton overall with a third (33%) of residents affected compared to 29% across the Borough. Also 43.8% of all incapacity claimants within the ward are due to mental health issues, this is lower than the borough rate of 44.7% and on par with national rates.

Rates of teenage conceptions within the Kew ward (32.1 conceptions per 1,000 girls aged 15 - 17) are slightly lower when comparing them to the borough rates (32.8) and significantly lower than those of nationally (40.3).

General Health

Limiting long term illness,

33%

Good or very good Health,

64%

Sefton


Standardised Hospital Rates

Higher consumption of alcohol then

the weekly allowance

Binge Drinking (consumption of at

least twice the daily recomended

amount of alcohol in a single

drinking session)

Alcohol related hospital admissions

Kew 15.1 26.4 2827.1

Sefton 19.9 33.8 2279.6

England 23.1 N/A 1898.4

Percentage Resident Population

Alcohol Misuse

The proportion of Kew residents that consume above the recommended weekly allowance is lower than both the borough and national rates. With the percentage of residents who state they binge drink also being lower in Kew compared to the borough counts.

Kew’s levels of alcohol related hospital admission are significantly higher than both the Sefton and national rates.

Source: Sefton NHS - Public Health Intelligence - Ward Profiles 2012


Community Segmentation

The community segmentation classifications have been developed by Merseyside Fire & Rescue Service and are broken down to Output Area (OA) level, within Kew there are 40 OA’s

The most prominent classification in Kew is “Young Families with High Benefits Need” this category accounts for 37.5% (15 of 40) OA’s. Residents living in these areas are described as: large 25-49 population. Of the over 65 population, the most significant group is 75 - 79. There are high birth rates in the area with low life expectancy. Properties tend to be rented terraces. There is a high level of fuel poverty and typically poor quality homes and living environment. There are high levels of poor general health, with high rates of emergency hospital admissions and health inequalities. There is a high prevalence of mental health issues. Rates of obesity in children and adults are high. The area has a need for child related benefits, and has high levels of child poverty, along with high levels of income related benefits and disability benefits. There is a high need for adult social care in the area. Anti Social Behaviour levels are high along high counts of robbery. Accidental dwelling fires are high yet the fatality rates are low. Residents are less likely to participate in sport but over half would like to participate more; barriers include opening times and admission fees. Activities such as boxing, rounders and netball appeal. (Note the characteristics are general and not all of them will be found in the area).

A further 27.5% (11) OA’s fall into the classification “Young Families”. This category has a large 0-15 and 25-49 population, of the over 65 population the most significant group is 65-70. This category includes lower levels of fuel poverty and typically good quality homes and living environment. Health of residents is fair, higher levels of childhood obesity. High need for child related benefits but low levels of child poverty and low levels for income related benefits. Low crime rates, low levels of accidental fires and fire fatalities. Very likely to participate in at least 3 sessions of sport each week.

A further 22.5% (9) OA’s fall into the classification “Middle Income residents living in privately owned properties” includes a large portions of 25 -64 population. There are good levels of general health with higher life expectancy than average. The area generally has low benefit need, however there is a need for disability related benefits. With low crime rates yet average dwelling fire rates but higher rate of fire fatalities. 47% would like o participate in more sport.


Health Assets Community Assets for Young People

Ward Assets


Other Community Assets

Ward Assets

Documents

Kew Ward Profile 2012 - Sefton Council Ward Profile.pdfKew’s 2010 population is estimated to be 12,883 and makes up 4.72% of the overall borough population. The population within