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KERALA TOURISMSTATISTICS 2018
R E S E A R C H A N D S TAT I S T I C S D I V I S I O N
D E PA R T M E N T o f T O U R I S M
3 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Prepared by RESEARCH & STATISTICS DIVISION
DEPARTMENT OF TOURISM
G O V E R N M E N T O F K E R A L A D E PA R T M E N T O F T O U R I S M
K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
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Kerala, the green gateway of India, has today found a niche for herself in the international tourism map, from the point of view of tourist inflow as well as investments in tourism related sectors. Thoughtful planning on the basis of sound data is what is needed for a promising growth in tourism.
Planned and sustained development of a destination requires demand data that is as accurate as possible. Needless to say, all activities related to tourism marketing and infrastructure development have used this demand data as the base.
I hope that this book ‘Kerala Tourism Statistics 2018’, prepared by the Research and Statistics division of the Department of Tourism will help all those who pursue their studies in tourism and those who work with the tourism industry.
MESSAGE
Sri. Kadakampally Surendran
Minister for Devaswoms, Tourism and Co-operation, Kerala
Ph (Office): 0471- 2336605, 2334294Thiruvananthapuram
Kadakampally Surendran
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MESSAGE
Kerala with its beautiful beaches, serene backwaters, cool mountains and forests, has always enamoured the traveller. The rich culture and heritage is an added attraction to anyone visiting Kerala. Beyond the natural beauty, Kerala offers visitors memorable experiences through the sustainable initiative of Responsible Tourism which provides the community with economic, social and environmental benefits. Kerala Tourism attracting international and domestic tourists plays a significant role in the economy of the State by contributing to 10% of the GDP and providing employment to 1.5 million people in the State. With its potential in creating employment and enhancing production and productivity, Kerala Tourism contributes to the development of the State.
Kerala Tourism frames its policy based on the statistics of the tourist arrival data. The number of arrivals, both foreign and domestic and the analysis, country wise and destination wise enable the department to plan infrastructure development and marketing activities. The book ‘Kerala Tourism Statistics 2018’ would provide useful data for the tourism stakeholders to formulate strategies for their business. The book would also throw light on the impact of the Floods of 2018 on the tourism sector and how Kerala Tourism found its way back to the world tourism map.
The Research and Statistics division of the Department of Tourism has done commendable work in bringing out the Statistics Book. My appreciation and wishes.
Rani George IASSecretary, Tourism
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F O R E W O R D
P. Bala Kiran IAS Director, Department of Tourism
Kerala is showing an increasing trend in foreign tourist arrivals during the last few years. According to the statistics for calendar year 2018, 0.42% growth in foreign tourist arrivals and 6.35% growth in domestic tourist arrivals was registered inspite of the great flood of 2018. We could back the negative trend of tourist arrivals growth in just 4 months with sustained innovative tourism promotion activities post-floods. During 2018, the foreign exchange earnings from tourism in the State was `8764.46 crores, which shows an increase of 4.44% over the last year. The total revenue Kerala generated from tourism in the year 2018 is worked out as `36258.01 crores.
During the last year, Department of Tourism has concentrated on the development of basic infrastructure, conservation of nature and heritage, new tourism products and ensuring its quality, focused promotion in targeted markets both domestic and international, and the effective use of Information Technology. The Government has acted as a facilitator and catalyst in encouraging private sector investment for the development of tourism infrastructure.
The book titled ‘Kerala Tourism Statistics 2018’, prepared by the Research and Statistics division of the Department of Tourism, covers data pertaining to domestic and foreign tourist inflow, major generating markets, trends in tourist arrival and earnings from tourism. It also gives an exhaustive analysis of the data with adequate tables and graphs. My sincere appreciation to the staff who toil to bring out such a valuable publication every year.
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CHAPTER 1 KERALA AT A GLANCE 14-18 1.1 Kerala at a Glance 15 1.2 Geographical Features 16 1.3 Area and Population of Kerala 17 1.4 Kerala Tourist Statistics 2018 – A Nutshell 18
CHAPTER 2 KERALA TOURISM 19-38 2.1 Kerala Tourism 20 2.2 Major Marketing Activities 20 2.3 Supporting Organisations 28 2.4 Major Projects 31 2.5 Awards for Kerala Tourism 33 2.6 Information Technology Initiatives 2018-19 34
CHAPTER 3 TOURIST STATISTICS 2018 39-53 3.1 Tourist Statistics 2018 – Highlights 40 3.2 Month-wise Foreign and Domestic Tourist Arrivals during 2018 41 3.3 District-wise Foreign and Domestic Tourist Arrivals during 2018 41 3.4 Total Number of Tourists 43 3.5 Tourist Arrivals 2007-2018 44 3.6 Financial Year-wise Tourist Arrivals to Kerala 46 3.7 Time of Visit 46 3.8 Month-wise details of Foreign and Domestic Tourists 48 3.9 Foreign & Domestic Tourist Arrivals for the last 10 years 49 3.10 Earnings from Tourism in Kerala 49 3.11 Foreign Exchange Earnings from Tourism for last 12 years 50 3.12 District-wise Foreign Exchange Earnings – 2017 & 2018 51 3.13 District-wise Total Earnings from Tourism 2018 52
CHAPTER 4 FOREIGN TOURISTS 54-90 4.1 Year-wise Foreign Tourist Arrivals 2014-18 55 4.2 Month-wise Foreign Tourist Arrivals 2012-18 56 4.3 Region-wise Foreign Tourist Arrivals 2010-18 58 4.4 Month-wise Statistics of Foreign Tourists 2018 60 4.5 Quarterly Comparison of Foreign Tourist Arrivals 61 4.6 District-wise Foreign Tourist Arrivals 61 4.7 District-wise Nationality-wise Statistics of Foreign Tourists 63 4.8 Destination-wise Foreign Tourist Arrivals 2018 76 4.9 District-wise Foreign Tourist Arrivals for the last 10 years 78 4.10 Month-wise Foreign Tourist Arrivals for the last 10 years 79
CONTENTS 4.11 Nationality-wise Foreign Tourist Arrivals 80 4.12 Market Performance of Top 15 Countries 85 4.13 Ranking of Countries - Highest Arrivals 2016 to 2018 87 4.14 Month-wise Tourist Statistics of European Countries 2018 88 4.15 Seasonality of Foreign Tourist Arrivals in Kerala 90
CHAPTER 5 DOMESTIC TOURISTS 91-108 5.1 Year-wise Domestic Tourist Arrivals 92 5.2 Main Source Market of Domestic Tourists 93 5.3 Month-wise Details of Domestic Tourists 97 5.4 Region-wise Domestic Tourist Arrivals 98 5.5 District-wise Domestic Tourist Arrivals 2014-18 99 5.6 Domestic Tourist Visits to Destinations 2017 & 2018 101 5.7 District-wise Statistics of Domestic Tourists 2018 103 5.8 Month-wise Domestic Tourist Arrivals for the last 10 years 104 5.9 Quarterly Comparison of Domestic Tourist Arrivals 105 5.10 District-wise Domestic Tourist Arrivals for the last 10 years 107 5.11 Seasonality of Domestic Tourist Arrivals in Kerala 108
CHAPTER 6 ACCOMMODATION STATISTICS 2018 109-125 6.1 AvailabilityofAccommodationFacilityinClassifiedHotels 110 6.2 ClassifiedHotels–2016to2018 111 6.3 Accommodation Units in Kerala 113 6.4 District-wise Number of Rooms in Kerala 121
CHAPTER 7 PLAN OUTLAYS 126-129 7.1 Plan Allocation & Expenditure 2018-19 and Outlay 2019-20 127 7.2 Plan Allocation & Expenditure for 10 Years 129
CHAPTER 8 INDIA TOURISM STATISTICS (Tables 1-23) 130-153 CHAPTER 9 ANNEXURES 154-172 AnnexureI–Definitions 155 Annexure II – Important Tourist Destinations & Attractions 159 Annexure III – Approved Tour Operators 163 AnnexureIV–DTPCOfficesinKerala 168 AnnexureV–OfficesofKeralaTourism 170 AnnexureVI–TouristInformationOffices 171
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REPORT PREPARATION TEAM
Sri. C.G. Rajesh ResearchOfficer
Sri. V.R. Vishnu ParameswarStatistical Assistant Gr. I
Sri. S.R. RetheeshStatistical Assistant Gr. II
SOURCE OF DATA
The statistics in this book are compiled on the basis of monthly data collected by the Department of Tourism from accommodation units all over Kerala, India Tourism Statistics and also from various studies conducted by the Department.
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CHAPTER 1KERALA AT A GLANCE
1.1 KERALA AT A GLANCEKerala, the greenest state, is on the southernmost tip of India. Blessed with excellent tropical weather and networked by 44 rivers, 34 lakes, canals, ponds, andpaddyfields,Keralaispopularlyknownas‘GodsOwnCountry’inthetourismcircles. This lush green strip of land lying between the Arabian Sea and the steep Western Ghats has an area of about 38,863 sq.km. and is inhabited by about 33.39 million people as per Census 2011. Kerala has always been leading among the states in different human development indicators like highest literacy, life expectancy, and lowest child mortality. Some of the basic facts about Kerala are summarised below:
POPULATION PARAMETERSTotal Population (Census 2011) : 33.41 million
Male Population : 16.03 million
Female Population : 17.38 million
Density of Population : 860 per sq.km.
Share of Kerala in the Total Population : 2.76%
Sex Ratio : 1084 women for 1000 men
Literacy Rate : 94%
Male Literacy Rate : 96%
Female Literacy Rate : 92%
Regional Language : Malayalam
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1.2 GEOGRAPHICAL FEATURESLocation: The State lies between 80 18’ and 120 48’ North latitude, and between 740 52’ and 770 48’ longitude.
Capital City
Airports
Major Hill Stations
Bird Sanctuary
Major Beaches
Major Wildlife Sanctuaries
Seaports
Area : 38.863 sq.km.Water Bodies : 954.3 sq.km.Forest Area : 9400 sq.km.Time : GMT + 5:30Districts : 14 nosTaluks : 75 nosCD Blocks : 152Villages : 1664Panchayats : 941Corporations : 6 nosMunicipalities : 87 nosCultivated Area : 20.89 lakha haCurrency : Indian Rupee (`)Climate : TropicalWetlands : 0.39 lakh haSummer : February - MayMonsoon : June - SeptemberWinter : October - JanuaryHighest Peak : AnamudiLongest River : Periyar
KASARAGOD
KANNUR
KOZHIKODE
MALAPPURAM
PALAKKAD
THRISSUR
ERNAKULAM
IDUKKI
KOTTAYAM
KOLLAM
THIRUVANANTHAPURAM
ALAPPUZHA
WAYANAD
PATHANAMTHITTA
1.3 AREA & POPULATION OF KERALA (As per Census 2011)Table 1.3: District-wise Population, Density and Sex RatioDistrict-wise Area & Population (Census 2011)
District
1991 2001 2011
Population Sex Ratio
Den-sity
Popula-tion
Sex Ratio
Den-sity Population Sex
Ratio Density
Thiruvanan-thapuram 2946650 1036 1344 3234356 1060 1476 3301427 1087 1508
Kollam 2407566 1035 967 2585208 1069 1038 2635375 1113 1061
Pathana-mthitta 1188332 1062 451 1234016 1094 468 1197412 1132 452
Alappuzha 2001217 1051 1415 2109160 1079 1492 2127789 1100 1504
Kottayam 1828271 1003 828 1953646 1025 885 1974551 1039 895
Idukki 1078066 975 242 1129221 993 259 1108974 1006 255
Ernakulam 2817236 1000 926 3105798 1019 1012 3282388 1027 1072
Thrissur 2737311 1085 903 2974232 1092 981 3121200 1108 1031
Palakkad 2382235 1061 532 2617482 1066 584 2809934 1067 627
Malappuram 3096330 1053 872 3625471 1066 1021 4112920 1098 1157
Kozhikode 2619941 1027 1118 2879131 1057 1228 3086293 1098 1316
Wayanad 672128 966 315 780619 995 366 817420 1035 384
Kannur 2251727 1049 759 2408956 1090 812 2523003 1136 852
Kasaragod 1071508 1026 538 1204078 1047 604 1307375 1080 657
Kerala 29098518 1036 749 31841374 1058 820 33406061 1084 860
"
500
1000
1500
2000
2500
3000
3500
4000
4500
5000
Area
in sq
.km
.
District
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CHAPTER 2KERALA TOURISM
1.4 KERALA TOURIST STATISTICS 2018 - A NUTSHELLKerala is a leader in India when it comes to destination management, tourism promotion as well as tourist arrivals. The statistics are as shown below:
FOREIGN TOURISTS
No. of Foreign Tourists in 2018 - 1096407
No. of Foreign Tourists in 2017 - 1091870
% Variation over Previous Year - 0.42%
Foreign Exchange Earnings 2018 - ` 8764.46 crores
Foreign Exchange Earnings 2017 - ` 8392.11 crores
% Variation over Previous Year - 4.44% DOMESTIC TOURISTS
No. of Domestic Tourists in 2018 - 15604661
No. of Domestic Tourists in 2017 - 14673520
% Variation over Previous Year - 6.35%
Total Revenue Generated in 2018 - `36258.01 crores
(Direct and Indirect)
Total Revenue Generated in 2017 - `33383.68 crores
(Direct and Indirect)
% Variation over Previous Year - 8.61% APPROVED HOTELS (as on January 2019)
i) No. of Classified Hotels : 497*
ii) No. of Rooms : 13906**Source – India Tourism official website, India Tourism Statistics 2017
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2.1 KERALA TOURISM Kerala Tourism is having a global presence and with its clear strategy for growth and sheer marketing activities, it has gained a lot of tourists from all over the world, especially from the UK, USA, France and Australia. Kerala Tourism is to position itself as a global destination for tourism, based on the advantage of the local resources, thereby attracting investment and resulting in sustainable development for the people of Kerala. An equable climate, a long shoreline with serene beaches, tranquil stretches of emerald backwaters, lush green hill stations and exotic wildlife, waterfalls,sprawlingplantationsandpaddyfields,Ayurvedichealthholidays,enchanting art forms, magical festivals, historic and cultural monuments, and exotic cuisines, make Kerala a unique experience.
Kerala has been well-known for its practice of Ayurveda for hundreds of years. AyurvedaisthetraditionalhealthscienceofIndia.Theword‘Ayurveda’means‘ScienceofLife’whichexplainstheknowledgeofvariousguidelinestobefollowedto keep one healthy. In Kerala, Ayurveda is not just a healthcare system, but part and parcel of every aspect of life. In fact, it is a lifestyle in Kerala so to speak. Travellers from the western world have been coming here for spiritual and physical awakening ever since the Beatles made their sojourn to India in the mid 1960s. Ayurveda is popular in the UK, France, Spain, Italy, Germany and few Gulf countries like Saudi Arabia and UAE. However, the largest number of tourists coming to India forAyurvedaisfromGermany.ThegrowthrateoftouristsflockingforAyurvedaisincreasing every year at a rate of around 20-25 per cent. The backwaters of Kerala are a unique feature of the State and is found nowhere else in the world. Backwaters are a network of lakes, canals, and estuaries and deltas of 44 rivers that drain into the Arabian sea. The backwaters of Kerala are a self supporting eco-system teeming with aquatic life. The canals connect the villages together and are still used forlocaltransport.Kerala’sbackwatersofferaspectacularopportunitytoseetheState and can be easily traversed by boat. Houseboat rentals are very popular with honeymooners! 2.2 MAJOR MARKETING ACTIVITIES• Print, Airport & TV Campaign in the Middle East Market• Print, Digital, Outdoor Campaign in South East Asian Markets• Digital Campaign in the US Market• Biennale Promotion Campaign in the Europe Market• Print, TV, Digital, Outdoor campaigns in the Europe Market, Paris Theatre Advt. • Campaign, London Outdoor Displays, London Bus Branding Campaign• 6th edition of Kerala Blog Express• Biennale Promotion Campaign in National Markets• Off-season Promotion Campaign in National Markets• Print, TV, Outdoor, Digital Campaign in National Markets• Houseboat Installation & Virtual Reality in Delhi & Mumbai Airports
Human by Nature Campaign Launch at New Delhi
Golden City Gate Award at ITB Berlin
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Kerala Activity Zone at Delhi Airport
Kerala Display at Delhi Airport Kerala Tourism Minister at FITUR, Madrid
Kerala Tourism Display at Times Square, New York
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Tourism Minister and Secretary Receiving Responsible Tourism Award at WTM London
Kerala Display at Los Angels Airport
CULTURAL INITIATIVES
1. Nishagandhi Dance Festival 2018 Nishagandhi Dance Festival was conducted successfully from 20-1-2018 to 26-1-2018 at Nishagandhi Auditorium, Kanakakkunnu Palace.
2. Utsavam 2018 UTSAVAM2018wasconductedatvariousdistricts’keyareasfrom6th January 2018 to 12th January 2018 through DTPCs.
3. Nishagandhi Moonson Music Festival 2018 “Nishagandhi Music Festival 2018” was conducted from 14th July to 18th July, 2018 at the Nishagandhi Auditorium, Thiruvananthapuram.
PROMOTION AND PUBLICITY The Department of Tourism has undertaken various innovative initiatives in the areas of promotion and publicity. Spice route for tourism marketing, Department of Tourism has proposed to activate the spice route destinations in Europe, Middle East and Far East connecting Muziris. The result is evident in the very high growth rate of tourist arrivals in Kerala. The major initiatives in these promotions include conducting fairs and festivals, participating in major tourism marts, advertising in print and electronic media, etc. The following are some of the international and national festivals, road shows and fairs in which Kerala’s Department of Tourism has participated in the year 2018-19.
International Trade Fairs 2018-19 Trade Fairs Country Date of Event
• PATA Travel Mart Malaysia 12-14 Sep, 2018• OTDYKH, Moscow Russia 11-13 Sep, 2018• JATA Travel Mart, Tokyo Japan 20-23 Sep, 2018• ITB Asia Singapore 17-19 Oct, 2018• CITM, Shanghai China 16-18 Nov, 2018• WTM London United Kingdom 5-7 Nov, 2018• Vakantiebeurs, Utrecht Netherlands 9-13 Jan, 2019• FITUR Madrid Spain 23-27 Jan, 2019• IMTM, Tel Aviv Israel 12-13 Feb, 2019• BIT Milan Italy 10-12 Feb, 2019• ITB Berlin Germany 6-10 Mar, 2019• SMT Paris France 14-17 Mar, 2019
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International Road Shows City Event Date
• Kuala Lumpur 6 September, 2018• St. Petersburg 17 September, 2018• Stockholm 19 September, 2018• Osaka 17 September 2018• Tokyo 18 September, 2018• Riyadh 7 October, 2018• Dammam 9 October, 2018• Manama 10 October, 2018• Auckland 22 October, 2018• Sydney 24 October, 2018• Melbourne 25 October, 2018• Munich 13 November, 2018• Frankfurt/Berlin 15 November, 2018• Guangzhou 14 November, 2018• Beijing 20 November, 2018• Vienna 29 January, 2019• Rome 31 January, 2019• Zurich 5 February, 2019• Prague 7 February, 2019• New York 5 February, 2019• Chicago 7 February, 2019• Houston 12 February, 2019• Los Angeles 13 February, 2019• Paris 12 March, 2019• London 13 March, 2019• Dublin 14 March, 2019
National Partnership Meets 2018-19 Phase I
City Event Date
• Bhubaneswar 10 July, 2018• Vijayawada 12 July, 2018• Ahmedabad 31 July, 2018• Vadodara 01 August, 2018• Surat 03 August, 2018• Lucknow 14 August, 2018• Indore 17 August, 2018• Nagpur 03 October, 2018• Pune 19 October, 2018
• Mumbai 12 October, 2018
National Partnership Meets 2018-19 Phase II
City Event Date • Ludhiana 22 January, 2019• Chandigarh 24 January, 2019• New Delhi 29 January, 2019• Jaipur 01 February, 2019• Bengaluru 12 February, 2019• Hyderabad 14 February, 2019• Kolkata 19 February, 2019• Visakhapatnam 22 February, 2019• Chennai 26 February, 2019• Madurai 28 February, 2019
National Trade Fairs Event Name Event Date • ABP, Kolkata 15 - 17 Jun, 2018• TTF, Kolkata 06 - 08 July, 2018• IITM, Bengaluru 27 - 29 July, 2018• IITM, Chennai 03 - 05 Aug, 2018• TTF, Ahmedabad 07 - 09 Sep, 2018• TTF, Mumbai 05 - 07 Oct, 2018• HOLIDAY EXPO, Visakhapatnam 26 - 28, Oct., 2018• ITM, Amritsar 23 - 25 Nov, 2018• IITM, Hyderabad 23 - 25 Nov, 2018• TTB, Shillong 28 - 30 Nov, 2018• IITM, Pune 30 Nov - 02 Dec, 2018• IITT, Mumbai 10 - 12 Jan, 2019• SATTE, Delhi 16 - 18 Jan, 2019• IITE, Nagpur 01 - 03 Feb, 2019• TOURISM SHELTER, Patna 08 - 10 Feb, 2019• TTF, Chennai 08 - 10 Feb, 2019• TTF, Bengaluru 15 - 17 Feb, 2019• ITM, Goa 01 - 03 Mar, 2019• IITE, Bhubaneswar 15 - 17 Mar, 2019• GITB, Jaipur 28 - 30 Apr, 2019 (TBC)
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2.3 SUPPORTING ORGANISATIONS
District Tourism Promotion Councils (DTPCs)
District Tourism Promotion Councils in all the fourteen districs of Kerala provide assistance to travellers. DTPC is an ideal source of specific local information like the easiest route to a destination, exact date of a festival or the speciality of a destination or an event in the district. A majority of the DTPCs organise conducted tours. The District Tourism Promotion Councils have undertaken the responsibility of creating and marketing local tourism products and opportunities. They are constantly improving the quality standards of these tourism products and services through surveys and other data collection means. The DTPCs also monitor and supervise the levels of sanitation in tourist destinations. Other related activities of the DTPCs are the creation of awareness of the facilities and services in their specific area, development of tourism clubs, dissemination of tourism specific information, homestay scheme and development of basic local infrastructure.
Kerala Tourism Development Corporation (KTDC)
The Kerala Tourism Development Corporation (KTDC) is a public sector undertaking that conducts and regulates the tourism activities in the state of Kerala. The KTDC is headquartered at Thiruvananthapuram and has offices across all the districts of Kerala. The agency also operates hotels, resorts, and tourist rest houses at key locations in the State. Its slogan is ‘Official host to God’s Own Country’. It is one of the most profitable ventures of the Kerala Government.
Kerala Tourism Infrastructure Limited (KTIL)
Tourist Resort (Kerala) Ltd. is the agency meant for joint venture projects. Presently there are 4 hotels at Varkala, Kumarakom, Thekkady and Ernakulam sharing with the TAJ Group. It also oversees the Land Bank Scheme. Investment development at tourism sector, conducting investors meet, and formation of consultancy cell for tourism development are other major achievements.
Kerala Institute of Tourism and Travel Studies (KITTS)
KITTS is an autonomous institute under the Department of Tourism, Government of Kerala catering to the needs of the global tourism industry. Kerala Institute of Tourism and Travel Studies is a pioneer organisation offering quality education and training in the State. These institutions are actively involved in the recruitment and placement of quality staff at tourism sites throughout Kerala. All aspects of Human Resource Development for the tourism and hospitality sectors are impacted by KITTS
and FCIs by establishing and monitoring the quality regulations of the Tourism and Travel Training Institute.The following are the training programmes conducted by KITTS for human resource development in tourism, product development and marketing:
1. Quality Improvement Programme for Deputy Directors2. Quality Improvement Programme for Tourist Information Officers3. Training Programme for Emigration Officers4. Training Programme for Tourism Police5. Lifeguard Training6. Finishing School Programme for Vocational Higher Secondary School Students7. Capacity Building for Service Providers in Tourism8. Orientation Programme in Hotel Operations9. Skill Development Programme for Unemployed Youth10. Orientation Programme in Hospitality11. Muziris Local Level Guide Training Programme
Bekal Resort Development Corporation (BRDC)
Bekal has been identified as one of the beach destinations with the most potential in South Asia. Government of India declared Bekal as a Special Tourism Area in 1992. In order to develop Bekal as a beach destination, Government of Kerala formed the Bekal Resorts Development Corporation in 1995. The idea was to develop Bekal as an international destination.
BRDC focuses on planned, environment-friendly and ecologically viable methods of development. The company concentrates on setting up comprehensive tourism infrastructure and at the same time ensuring that the development is beneficial to the local community.
Muziris Heritage Projects Ltd.
Muziris welcome to the cape of trade culture, left behind by its ancestors from around the world, to the waves of Azhikode where Christianity first entered India, to the Cheraman mosque, which gave out the first Muslim call for prayers, to the Bharani festival at the Kodungallur Bhagavathy temple, to the original culture of the Jewish synagogue, to the village where handlooms spin things of heritage, to the Palium Palace and to the old waterways that led one to Muziris.
The Muziris Heritage Project utilises at a global level the possibilities of a region, which lost its glory centuries ago. Muziris is an ancient port town in Kerala that still holds beauty, that is filled with history and culture. And through the project, we get ready to travel back in time. What this old port town dishes out to us along with
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history and culture, are the remnants of its past glory, still observable in features like place-names, architecture, diet, etc.
The Government of Kerala has initiated the Muziris Heritage Project to reinstate the historical and cultural significance of the legendary port of Muziris. The region is dotted with numerous monuments of a bygone era that conjure up a vast and vivid past. The entire project is designed to involve and integrate the local community in all intended developmental initiatives.
Kerala Adventure Tourism Promotion Society (KATPS)
For the promotion of adventure tourism in Kerala, Government of Kerala formed an Adventure Tourism Promotion Society. Paragliding at Wagamon in Idukki and Parasailing at Payyambalam beach in Kannur are two well-established adventure activities of international standards in Kerala.
Ecotourism
Ecotourism is a new concept in tourism. It is the purposeful travel to natural areas to understand the cultural and natural history of environment, taking care not to alter the integrity of the ecosystem, while producing economic opportunities that make conservation of natural resources beneficial to local people. Ecotourism is a growing area in the tourist-friendly state of Kerala. It has taken off in a big way because Kerala has many destinations known for their natural beauty and exquisite landscape. As Kerala is one of the greenest destinations in India, the State is a perfect hub for promoting ecotourism in a big way.
To explore the ecotourism possibilities in Kerala, a host of products have been developed in the State that also ensure local community involvement in tourism initiatives leading to employment and income generation.
Responsible Tourism
Responsible Tourism (RT) is an alternative approach evolved against the negative impacts of ‘Mass Tourism’. Though the concept of responsible tourism was there since the end of 1990s, it was in the Cape Town Declaration of 2002, a definition for Responsible Tourism was declared and a detailed picture of responsible tourism was drawn. Responsible Tourism (RT) is mainly conceived with three kinds of responsibilities which are termed as the ‘triple bottomline’- economic responsibility, social responsibility and environmental responsibility.
Responsible Tourism in Kerala
Responsible Tourism Initiative was launched in Kerala by 2008 on an experimental basis. Four destinations - Kumarakom, Kovalam, Thekkady and Vythiri - were selected in the first phase for RT Initiative. The second phase of RT Initiative started in 2011 by extending the RT activities to three more destinations - Bekal, Kumbalangi and Ambalavayal. The Government decided to apply learning’s from the pilot phases, since 2008, to the whole State and to use Responsible Tourism as a tool for poverty alleviation, strengthening women’s welfare, conservation of local and heritage art, craft, traditional livelihood activities and local development by assuring local community involvement in tourism activities. The Tourism Policy 2017 of the State is also based on the RT principles and it is imperative for the Department to mainstream the RT activities by taking the principle of RT to the whole spectrum of tourism activities and encouraging the tourism service providers to adopt the RT principles in their business. Responsible Tourism Mission (RT Mission) is formed to lead the RT activities in the state.
Responsible Tourism Mission
RT Mission is an independent wing functioning in the Department of Tourism under the direct control of Director, Dept. of Tourism. RT Mission will lead and implement the existing Responsible Tourism Programmes and the future RT activities & initiatives taken up by the Tourism Department and Govt. of Kerala. RT Mission is engaged in tourism resource mapping, publishing the Tourism Resource Directory, trainings to start RT Units of various products directly or indirectly linked with tourism, promotion of various experiential tour packages, supervision and coordination of waste management in selected destinations, RT Network for products sale, RT Art & Cultural Forum, RT HR Directory, etc. All the activities of RT Mission are directly linked with local community members and the income generated from the activities is being distributed among them to ensure the economic well-being of the community.
2.4 MAJOR PROJECTS
Spice Route Project
The Spice Route Project is aimed at sharing the heritage among the 31 countries along the ancient route. The initiative is expected to bring in a substantial number of foreign tourists to Kerala to trace the historic journey. The centerpiece of the project is Kochi - Kodungallur belt in central Kerala. This belt was where the ancient spice port Muziris was located and where merchants form West Asia and Mediterranean region came by sea and land.
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The project was aimed at re-establishing Kerala’s maritime ties with the countries on the Spice Route and also promoting tourism and cultural revival, historical and archaeological exchanges between these nations.
Alappuzha Heritage Project
This project is proposed to be implemented in the pattern of Muziris Heritage project. Conservation of heritage monuments, renovation and maintenance of canals, cleaning of estuaries like Muthalapozhi, Thumpolapozhi, establishing a coir museum, heritage museum, etc. comes under this project.
Thalassery Heritage Tourism Project
The new heritage project will transform the small town of Thalassery in Kannur into the State’s unique heritage site after Muziris. Conservation and reuse of old Moidupalam Bridge, conservation of an old fire tank, development of performance centre and heritage street at Thazhe Angadi, Thalassery Pier Road, etc. comes under this project.
Muziris Heritage Tourism Project
Muziris Heritage Project is a prestigious Central and State Government aided project under the Department of Tourism, Government of Kerala. The objective of this project is to conserve the historic monuments situated in and around Kodungallur and North Kerala. The important monuments in the area are Palium Palace & Nalukettu, Paravur & Chendamangalam Synagogue, Vyppin Kotta Seminari, Holy Cross Church, Kottappuram Kotta, etc. At present foreign/Indian tourists are visiting these monuments regularly and it is expected that as and when the conservation & museum work is completed, there will be a tremendous flow of tourists to these monuments.
The multi-disciplinary mega project includes development and maintenance of museums, conservation of heritage buildings and streets, development of roads and jetties, renovation of canals in the Muziris area, development of infrastructure facilities such as water supply and electricity, construction of toilet block, Tourist Interpretation Centre, Activity Centre, etc. Shri. Benny Kuriakose is the Conservation Consultant for this project.
2.5 AWARDS FOR KERALA TOURISMIn recent years, Kerala Tourism has received several awards and citations for their activities. These awards are the direct result of the concerted efforts of both the public and the private sectors working together to take Kerala’s tourism industry to a world-class level.
RECENT ACCLAIMS AND AWARDS INTERNATIONAL AWARDS
1. INTERNATIONAL TRAVEL AND TOURISM GOLD AWARD FOR BEST IN RESPONSIBLE TOURISM - KERALA TOURISM, 20182. WTM RESPONSIBLE TOURISM GOLD AWARD - BEST FOR MANAGING SUCCESS - KUMARAKOM, 20183. TRAVEL AND LEISURE AWARD FOR BEST HONEYMOON DESTINATION IN INDIA-KERALA, 20184. PATA GOLD AWARDS FOR TRAVEL ADVERTISEMENT PRINT MEDIA - YALLA KERALA, MIDDLE EAST CAMPAIGN, 20185. PATA GOLD AWARDS FOR TRAVEL POSTER - LIVE INSPIRED - BIENNALE POSTER, 20186. INDIAN RESPONSIBLE TOURISM OUTSTANDING ACHIEVEMENT AWARD IN 20187. SOCIAL SAMOSA AWARD, 20188. BEST FACEBOOK PAGE AWARD, 20189. DAS GOLDENE STADTTOR AWARD FOR BIENNALE PRINT CAMPAIGN 201810. DAS GOLDENE STADTTOR AWARD FOR BIENNALE POSTER CAMPAIGN 201811. LONELY PLANET TRAVEL AWARDS FOR BEST DESTINATION FOR FAMILIES 2018
NATIONAL AWARDS
1. BEST STATE / UT COMPREHENSIVE DEVELOPMENT OF TOURISM (REST OF INDIA) - SECOND PRIZE - KERALA - 2016-172. BEST TOURISM FILM - LIVE INSPIRED - 2016-173. BEST TOURISM PROMOTION PUBLICITY MATERIAL - EXCELLENCE IN PUBLISHING FOREIGN LANGUAGE – BOAT RACE BROCHURE - GERMAN - 2016-174. BEST RESPONSIBLE TOURISM PROJECT / INITIATIVE - RESPONSIBLE TOURISM WAYANAD - 2016-17
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2.6 INFORMATION TECHNOLOGY INITIATIVES 2018-19Inthisinternetera,informationissoughtthrough‘onlinesearch’.Mostofsuchsearches happen through the Google search engine. YouTube comes immediately after it. Today, the primary step tourist enthusiasts would take before coming to Keralaistosearchusingkeywords‘Kerala’or‘KeralaTourism’insearchenginesforthe desired information.It’sinterestingtonotethattheKeralaTourismwebsiterankssecondinsearchresultsifwesearchfor‘Kerala’.Wikipediacomesinthefirstplace.KeralaTourismwebsiteappearsinthefirstpositionwhenkeywordssuchas‘KeralaTourism’or‘KeralaTravel’aresearched.
The continuous updation of information to the website and its enhancements to match the technological upgradation helped Kerala Tourism to maintain its top position in online searches even during the hardest times which included witnessing theworsteverfloodincenturies,thedeadlyavianflu,swinefluandH1N1,andthecontinuousharthalsthatspreadlikewildfire.The successfully implemented major ICT projects and their results till date are as given below:
1. Website Maintenance Thisprojectaimedatrevampingfirst1000pageswhicharemostcommonly accessed (pages that have got maximum views) and making it responsive such that it gives optimal viewing experience when accessed through other devices like mobile, tablet, etc. Onanalysingthewebsitetraffic,itcanbeinferredthatKeralaTourismwebsite stands in the topmost position passing the India Tourism websites, other state tourism websites and even some of the world tourism websites. It is a fact that all of them spend a good amount of money for their online presence. There are trustworthy analytical portals that rank different websites. www.similarweb.com is one such portal which provides exact ranking of websites. As a result of successful campaigns to promote Kerala Tourism, the websitereceived41lakhsessions/visitsinthefinancialyear2017-18 which in turn hiked to 10,252,887 in the year 2018-19. 2. The Kerala Tourism YouTube Channel As part of Kerala Tourism ICT projects (eg: Neelakurinji, Responsible Tourism, Clint Painting Competition, Malabar E-Brochure, Padayani Calendar), videos have been produced and uploaded to the brand channel. At present, the YouTube channel has more than 38,869,088 (more than 3Cr) viewership and over 1 lakh subscriptions.
3. International Children’s Painting Competition 2018 in memory of Clint This international painting competition has been one of the largest ever campaigns in the previous three years. This project aimed to bring around 15,000 paintings (4000 from abroad and 5000 from different parts of the country except Kerala) from among 75 countries and spread awareness about the tourist destinations in Kerala to 50 lakh people around the world. The competition was able to garner 38,975 registrations from over 133 countries. There were more than 6000 registrations from abroad and more than 26,000 registrations from around the country excluding Kerala. More than 15 lakh visits came to the webpage of www.keralatourism.org/clint which means that Kerala Tourism has been able to reach out to more than 1.5 Cr people.
4. Kerala Tourism Microsites As part of the Kerala Tourism ICT initiatives, microsites were developed and integrated to the Kerala Tourism website. The microsites will be based on a particular theme like Christianity, Padayani, Neelakurinji, etc.
a) Microsite for promoting Neelakurinji season in 2018 This project was aimed act promoting Neelakurinji 2018. As part of the campaign,6,68,752visitscametothewebsite.Inspiteofthefloodhavocinthe State, the campaign helped to bring about higher website visits.
b) Microsite for promoting Christianity In order to attract global attention to Kerala, the history of Christianity in Kerala was chosen as a major theme and a microsite of international standards was developed for promoting the same. Many short movies and high resolution images have been updated to the site to make it more colourful and interesting. Last year, the microsite received 4,46,136 users.
c) Microsite for promoting Responsible Tourism Mission To promote and create awareness about Responsible Tourism, a microsite was developed and integrated to the Kerala Tourism website. Short movies were produced for promotional purposes and the same helped to receive national and international acclaim. Various digital platforms were also created for the purpose of involving the locals to the mission and helping them partake in the RT activities.
5. Post Flood Campaign Ananalysisoftraffictowww.keralatourism.orgwithGoogleAnalyticstool showed that in the last 12 months, website www.keralatourism.org received 4.4 million visits from more than 15,000 cities around the world situated in more than 200 countries. However, because of the unexpected
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flood,Kerala’stourismsectorstartedmovingtowardsanalarmingsituation and hence it was necessary to work out campaigns to meet the challenge. We recommended a campaign to bring 6,00,000 visits to www.keralatourism.org from 20 cities within India and 4,00,000 visits from 20 cities outside India in 3-4 months. The same was successfully implemented and able to garner even more than what was proposed.
6. Accommodation Units In this project, the idea was to create a list of 1500 accommodation units so astomakeiteasyfortravellerstofindanaccommodationataplaceaccording to his own choices. An independent webpage for each of the major properties and tour operators in the State was created. The page had the name and address of the accommodation units, websites, emails, mobile numbers, geocodes and location and a photograph or video of the property. At present, 1575 units have been listed and their details can be accessed online throughtheofficialwebsiteofKeralaTourism.Morethan11,500imagesofthe units have been published.
7. Video Sequencing - The Contest The contest was a month long programme and a total of 30 videos of duration 2 minutes each were created. Each video was then divided into 6 portions of 20 seconds each or 12 portions of 10 seconds each and uploaded to the site. These divided portions were in jumbled form. The contestant had to login to the contest page where he/she had rearrange the jumbled portions of the video into a single continuous sequence which accurately matches with that of the original video and drag those portions into a track provided at the end of the page. Lucky winners from successful contestants where given prizes on a daily basis. Five mega winners were selected from the total successful candidates at the end of the contest. People from all over the world participated in this contest by just registering their details with the site. A login was given to the registered contestants through which they were able to take part in the challenge.
8. Geotagged mobile camera photographs for QR Code The working in a nutshell: Kerala Tourism sets a mechanism to upload photos directly from mobiles. Photographs, preferably geotagged ones can be uploadedviamobile.ThephotoswillbeverifiedbyKeralaTourismbefore publishing. Travellers can reach the website of Kerala Tourism by scanning the QR code or directly typing the URL. By sharing location information, they can get photographs of places, properties or events within a given perimeter of their geo location. The photos can also be shared on social media. To begin with, the IT consultant will upload 1200 geotagged photos from all over the
State. Benefits:i. Travellers will get specific visual information which is free of language barriers. ii. Since photos can be uploaded only through smartphones, chances of abuse or copyright violation will be minimal.iii. Kerala Tourism gets a system to collect massive content through traveller’s participation in a cost effective manner.iv. This platform will help in better use of social media, better traffic and ranking for Kerala Tourism website.v. This will make finding locations very easy for those with smartphones capable of reading QR codes.
9. E-Catalogue of Kerala Tourism Videos
The major works that were involved in the revamping process are as follows:
i. Identifying 15-20 categories for grouping the videos There were 3300 videos and a scientific grouping of the videos made the number of videos in a group to somewhere between 100-200 on an average.
ii. Grouping the videos into various categories.
Each video was forwarded to all relevant groups. Many of the videos came under more than one group. For example Thrissur Pooram will come under temple festivals, elephant pageantry and Thrissur.
iii. Around 1500 videos available at the website were geotagged by adding the latitude and longitude of the location.
This demanded extensive fieldwork. After the preparation of a list of videos to be geotagged, a team should travel across Kerala with GPS, collect the geocode and enrich the video with this geocode.
iv. Heading or interesting titles for the video
Because of heavy upload of content by innumerable users to YouTube, it is very difficult to get a video noticed by the world without advertising or promotion. As a basic step to catch the attention of audiences, all the titles of the videos were rewritten. Relevant tags should be given to all videos. It is enough to add 3 tags each to a video, wherever possible.
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v. Subject line
Each video was given a subject line which specified the content of the video. These subject lines were useful in developing an e-catalogue of the videos.
vi. Preparing an e-catalogue for all the 3300 videos with links
An e-catalogue of Kerala Tourism videos in the format of an e-book was prepared and published on the website www.keralatourism.org, enabling prospective travellers to download the catalogue or share via e-mail. Summary Among the ICT project initiatives mentioned above, all the projects except promotional campaigns are long-term projects and useful for future tourism ICT initiatives. As per Google Analytics, there are now 10,252,887 sessions/visits to the Kerala Tourism website. Apart from this, the Kerala Tourism YouTube views scored more than 2 Cr. viewership.Earlier,promotionalactivitieswereconfinedtonewspapersand magazines but since the advent of digital era, technology has literally changed us such that our life is now decided by smartphones! Hence, strong digital campaigns must be implemented thoroughly to maintain our online presence. WhenatouristsearchesforAyurvedaorholidaypackages,heshouldfirst get the Kerala packages and related results instead of search result landing on some packages elsewhere, following which he may end up choosing places other than Kerala. Therefore, it is of great importance to ensure that 24 hour online visibility of Kerala should appear on the top results for any search related to Kerala. A crucial analysis of the ICT projects and promotional tools carried out by other state tourism agencies will greatly help Kerala Tourism in effective planning and implementation of new and creative digital platforms and campaigns to bring tourists to Kerala.
CHAPTER 3TOURIST STATISTICS 2018
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3.1 TOURIST STATISTICS 2018 - HIGHLIGHTS• Foreign Tourist Arrivals to Kerala during the year 2018 is 1096407 showing an increase of 0.42% over the previous year.
• Domestic Tourist arrival to Kerala during the year 2018 is 15604661 showing an increase of 6.35% over the previous year.
• Foreign Exchange earnings for the year 2018 is `8764.46 Crores which recorded a growth of 4.44% over the previous year.
• Total Revenue (direct & indirect ) from Tourism during 2018 is `36258.01 Crores, showing an increase of 8.61% over the last year’s figure.
• Considering the district-wise Foreign Tourist Arrivals, Kasaragod district shows the highest variation of 269.69% over 2017.
• Considering the district-wise Domestic Tourist Arrivals, Alappuzha district shows the highest variation of 18.00% over 2017.
• Considering the district-wise Foreign Tourist Arrivals, Ernakulam district shows the highest footfall of 488175.
• Considering the district-wise Domestic Tourist Arrivals, Ernakulam district shows the highest footfall of 3446889.
• The second position in foreign footfall is Thiruvananthapuram district and third is Alappuzha district.
• The second position in domestic footfall is Thiruvananthapuram and the third is Thrissur (Guruvayur) district.
• Considering the destination-wise Foreign Tourist Arrivals, Kochi city shows the highest footfall of 236870.
• Considering the destination-wise Domestic Tourist Arrivals, Kochi city shows the highest footfall of 2510623.
Sl. No. Month Foreign Domestic 1 January 167980 14224832 February 152003 12267783 March 120711 12284514 April 85493 14705525 May 45427 15943326 June 36746 10842387 July 68868 11769948 August 60121 9955779 September 44769 1119445
10 October 73263 128102811 November 99271 136480512 December 141755 1639978
TOTAL 1096407 15604661
3.2 Month-wise Foreign and Domestic Tourist Arrivals during 2018TABLE 3.2
3.3 District-wise Foreign & Domestic Tourist Arrivals during 2018
• Ernakulam district recorded the maximum Foreign Tourist Arrivals.• Pathanamthitta district recorded the least number. • Kasaragod district recorded the maximum increase in the percentage of Foreign Tourist Arrivals (269.69%) over the previous year. • In Domestic Tourist Arrivals, Ernakulam district recorded the maximum footfall followed by Thiruvananthapuram which holds the second position and Thrissur district in the third position.
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Sl.No District
Foreign Domestic
2018 2017% varia-tion over
20172018 2017 % variation over
2017
1 THIRUVANANTHAPURAM 342761 420719 -18.53 2712387 2505333 8.26
2 KOLLAM 9086 6227 45.91 400222 381829 4.82
3 PATHANAMTHITTA 1953 2003 -2.5 192813 164494 17.22
4 ALAPPUZHA 95522 75037 27.3 511490 433456 18.00
5 KOTTAYAM 43287 32350 33.81 524821 468593 12.00
6 IDUKKI 44833 42285 6.03 1257403 1090086 15.35
7 ERNAKULAM 488175 453973 7.53 3446889 3285088 4.93
8 THRISSUR 11333 10775 5.18 2497278 2642546 -5.50
9 PALAKKAD 1967 1711 14.96 509883 474180 7.53
10 MALAPPURAM 17610 18451 -4.56 565914 520832 8.66
11 KOZHIKODE 18388 13106 40.3 1052783 932345 12.92
12 WAYANAD 11607 8995 29.04 888141 815624 8.89
13 KANNUR 5763 5123 12.49 768038 695655 10.41
14 KASARAGOD 4122 1115 269.69 276599 263459 4.99
KERALA 1096407 1091870 0.42 15604661 14673520 6.35
TABLE 3.3 3.4 TOTAL NUMBER OF TOURISTS
The following table gives the data on Foreign and Domestic Tourist Arrivals over the years. From 2014 onwards, it can be seen that there is a steady increase in Tourist Arrivals.
Graph-3.4AshowstheincreasingtouristinflowtrendinKeralafrom2014to2018.
TABLE 3.4
Tourist Arrivals 2014 2015 2016 2017 2018
Tourists (Foreign & Domestic) 12618777 13443050 14210954 15765390 16701068
Percentage variation over previous year 7.71 6.73 5.71 10.94 5.94
TOURIST ARRIVALS 2014 - 2018
0
2000000
4000000
6000000
8000000
10000000
12000000
14000000
16000000
18000000
20142015
20162017
2018
12618777
13443050 14210954
1576539016701068
No.ofTou
rists
YEAR
GRAPH3.4ARRIVALOFDOMESTICANDFOREIGNTOURISTS
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3.5 TOURIST ARRIVALS 2007 – 2018
Tourist arrival in Kerala for the last 12 years is given in Table 3.5
TABLE 3.5
Year No. of
Domestic Tourist Visits
% Increase
No. of Foreign Tourist Visits
% Increase
Total no. of tourists
% Increase
2007 6642941 5.92 515808 20.37 7158749 6.84
2008 7591250 14.28 598929 16.11 8190179 14.41
2009 7913537 4.25 557258 -6.96 8470795 3.43
2010 8595075 8.61 659265 18.31 9254340 9.25
2011 9381455 9.15 732985 11.18 10114440 9.29
2012 10076854 7.41 793696 8.28 10870550 7.48
2013 10857811 7.75 858143 8.12 11715954 7.78
2014 11695411 7.71 923366 7.60 12618777 7.71
2015 12465571 6.59 977479 5.86 13443050 6.53
2016 13172535 5.67 1038419 6.23 14210954 5.71
2017 14673520 11.39 1091870 5.15 15765390 10.94
2018 15604661 6.35 1096407 0.42 16701068 5.94
GRAPH 3.5 Year-wise Domestic and Foreign Tourist visits for the last 12 years
No. of Domes�c Tourist Visits No.of Foreign Tourist
Visits Total no. of tourists
0
2000000
4000000
6000000
8000000
10000000
12000000
14000000
16000000
18000000
Year
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
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TABLE 3.6FINANCIAL YEAR-WISE TOURIST ARRIVALS TO KERALA
Fin. year Foreign Tourists % variation Domestic Tourists % variation
2005-2006 382986 12.77 6045363 1.85
2006-2007 468658 22.37 6387724 5.66
2007-2008 554921 18.41 6879885 7.70
2008-2009 570945 2.89 7712249 12.10
2009-2010 586638 2.75 8003915 3.78
2010-2011 679636 15.85 8711344 8.84
2011-2012 762058 12.13 9512537 9.20
2012-2013 823601 8.08 10269805 7.96
2013-2014 883353 7.25 11078690 7.88
2014-2015 946665 7.17 11889260 7.32
2015-2016 998706 5.50 12630483 6.23
2016-2017 1046738 4.81 13399240 6.09
2017-2018 1139526 8.86 15280718 14.04
2018-2019 1078182 5.38 15917417 4.17
3.7 TIME OF VISIT3.7 A Foreign TouristsKerala Tourism is aiming to change Kerala into a 365 days tourist destination. During 2018, the maximum number of foreign tourists arrived in January followed by February. The maximum number of foreign tourists arrived during the 1st quarter of the year 2018, constituting 40.19% with 440694 tourists, followed by 4th quarter constituting 28.67% with 314289 tourists, the 3rd quarter constituting 15.85% with 173758 tourists, and the 2nd quarter constituting 15.29% with 167666 tourists.
TABLE 3.7 A - FOREIGN TOURISTSQUARTERLY COMPARISON – 2014, 2015, 2016, 2017 & 2018
NUMBER OF TOURISTSFOREIGN 2014 2015 2016 2017 2018I – Quarter 340193 363492 384719 393038 440694II – Quarter 142641 151774 153461 175746 167666III – Quarter 172731 184005 200335 200988 173758IV – Quarter 267801 278208 299904 322098 314289
Total 923366 977479 1038419 1091870 1096407
TABLE 3.7 B - DOMESTIC TOURISTSQUARTERLY COMPARISON – 2014, 2015, 2016, 2017 & 2018
NUMBER OF TOURISTSDOMESTIC 2014 2015 2016 2017 2018I – Quarter 2685048 2878897 3043809 3270514 3877712II – Quarter 2776042 2976682 3110808 3578943 4149122III – Quarter 2647557 2861813 3086508 3410654 3292016IV – Quarter 3586764 3748179 3931410 4413409 4285811
Total 11695411 12465571 13172535 14673520 15604661
050000
100000150000200000250000300000350000400000450000500000
2014 2015 2016 2017 2018
Foreign Tourists
I – Quarter
II – Quarter
III – Quarter
IV – Quarter
GRAPH 3.7 A
3.7 B Domestic TouristsDuring 2018, the maximum number of domestic tourists arrived during the 4th quarter constituting 27.46% with 4285811 tourists followed by 2nd quarter constituting 26.59 % with 4149122 tourists, the 1st quarter constituting 24.85% with 3877712 tourists and the 3rd quarter constituting 21.10% with 3292016 tourists. Quarterlybreakupofthelastfiveyearsfiguresisgiveninthefollowingtable3.7B
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3.8 MONTH-WISE DETAILS OF FOREIGN AND DOMESTIC TOURISTSMonth-wise details of both Foreign and Domestic Tourists and their proportion to total is given in Table 3.8
TABLE 3.8
Sl.No. Month No. of Tourists Proportion to total
Foreign Domestic Foreign Domestic
1 January 167980 1422483 15.32 9.12
2 February 152003 1226778 13.86 7.86
3 March 120711 1228451 11.01 7.87
4 April 85493 1470552 7.8 9.42
5 May 45427 1594332 4.14 10.22
6 June 36746 1084238 3.35 6.95
7 July 68868 1176994 6.28 7.54
8 August 60121 995577 5.48 6.38
9 September 44769 1119445 4.08 7.17
10 October 73263 1281028 6.68 8.21
11 November 99271 1364805 9.05 8.75
12 December 141755 1639978 12.93 10.51
Total 1096407 15604661 100.00 100.00
0
1000000
2000000
3000000
4000000
5000000
2014 2015 2016 2017 2018
Domes�c Tourists
I – Quarter
II – Quarter
III – Quarter
IV – Quarter
GRAPH 3.7 B
3.10 EARNINGS FROM TOURISM IN KERALA
Foreign exchange earnings from tourism have shown a steady growth over the years. In 2018, Kerala has earned ` 8764.46 crores as foreign exchange earnings from tourism against ` 8392.11 crores in the year 2017 showing a growth of 4.44%. Table 3.10 and Graph 3.10 shows the estimates of earnings from foreign tourists in thelastfiveyears.
TABLE 3.10EARNINGS FROM TOURISM 2014-2018 (` In Crores)
TABLE 3.9FOREIGN & DOMESTIC TOURIST ARRIVALS TO KERALA FOR THE LAST 10 YEARS
YEAR
FOREIGN DOMESTIC
No. of Tourists % of Increase No. of Tourists % of Increase
2009 557258 -6.96 7913537 4.252010 659265 18.31 8595075 8.612011 732985 11.18 9381455 9.152012 793696 8.28 10076854 7.412013 858143 8.12 10857811 7.752014 923366 7.60 11695411 7.712015 977479 5.86 12465571 6.592016 1038419 6.23 13172535 5.672017 1091870 5.15 14673520 11.392018 1096407 0.42 15604661 6.35
Year Foreign Exchange Earnings
% of Increase
Earnings from Domestic Tourists
Total revenue generated from Tourism (Direct & Indirect)
% of Increase
2014 6398.93 15.07 12981.91 24885.44 12.11
2015 6949.88 8.61 13836.78 26689.63 7.25
2016 7749.51 11.51 15348.64 29658.56 11.12
2017 8392.11 8.29 17608.22 33383.68 12.56
2018 8764.46 4.44 19474.62 36258.01 8.61
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GRAPH 3.10 EARNINGS FROM TOURISM 2014-2018
TABLE 3.11FOREIGN EXCHANGE EARNINGS FROM TOURISM
FOR LAST 12 YEARS (` In Crores)
05000
10000150002000025000300003500040000
2014 2015 2016 2017 2018
` in
cro
res
Year
Foreign Exchange Earnings
Total revenue generated fromTourism (Direct & Indirect)
Year Earnings % of variation over previous year
2007 2640.94 32.82
2008 3066.52 16.11
2009 2853.16 -6.96
2010 3797.37 33.09
2011 4221.99 11.18
2012 4571.69 8.28
2013 5560.77 21.63
2014 6398.93 15.07
2015 6949.88 8.61
2016 7749.51 11.51
2017 8392.11 8.29
2018 8764.46 4.44
GRAPH 3.11
TABLE 3.12 DISTRICT-WISE FOREIGN EXCHANGE EARNINGS FROM
TOURISM - 2017 & 2018 (` In Crores)
0200040006000800010000
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
EARN
INGS
YEAR
EARNINGFROMTOURISM
Sl.No. DistrictForeign Exchange Earnings
2017 2018
1 ALAPPUZHA 576.73 763.58
2 ERNAKULAM 3489.24 3902.37
3 IDUKKI 325 358.39
4 KANNUR 39.38 46.07
5 KASARAGOD 8.57 32.95
6 KOLLAM 47.86 72.63
7 KOTTAYAM 248.64 346.03
8 KOZHIKODE 100.73 146.99
9 MALAPPURAM 141.81 140.77
10 PALAKKAD 13.15 15.72
11 PATHANAMTHITTA 15.4 15.61
12 THIRUVANANTHAPURAM 3233.65 2739.97
13 THRISSUR 82.82 90.59
14 WAYANAD 69.14 92.79
Total 8392.11 8764.46
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GRAPH 3.12
0
1000
2000
3000
4000
5000
`.in
Cro
res
Foreign Exchange Earnings (Crores)
2017
2018
PATHANAMTHITTA
THIRUVANATHAPURAM
TABLE 3.13 DISTRICT-WISE TOTAL EARNINGS FROM TOURISM - 2018
SI.No. Districts Earnings (Crores) - Direct & Indirect
1 ALAPPUZHA 1800.02
2 ERNAKULAM 10533.78
3 IDUKKI 2475.01
4 KANNUR 1289.85
5 KASARAGOD 485.53
6 KOLLAM 734.57
7 KOTTAYAM 1285.26
8 KOZHIKODE 1875.69
9 MALAPPURAM 1087.56
10 PALAKKAD 837.21
11 PATHANAMTHITTA 329
12 THIRUVANANTHAPURAM 7864.32
13 THRISSUR 4117.93
14 WAYANAD 1542.28
Total 36258.01
0
2000
4000
6000
8000
10000
12000
`.In
crores
TotalEarnings (` in Crores)Direct& Indirect
GRAPH 3.13
54 55K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
CHAPTER 4FOREIGN TOURISTS
4. FOREIGN TOURISTS
4.1 Year-wise Foreign Tourist Arrivals (2014-2018)
Foreign Tourist Arrivals to Kerala during 2018 crossed 10.96 lakhs, witnessing an increase of 0.42% over the previous year. It is observed that there is a consistent growth in Foreign Tourist Arrivals in Kerala. Table - 4.1 given below indicates the arrivalofForeignTouriststoKeraladuringthelastfiveyearsandpercentageofvariation over the previous year.
TABLE 4.1
Graph 4.1 shows the growth of foreign tourists from 2014 to 2018
FOREIGN TOURIST ARRIVALS 2014-2018
Year 2014 2015 2016 2017 2018
Foreign Tourist Arrivals 923366 977479 1038419 1091870 1096407
Percentage variation over previous year
7.6 5.86 6.23 5.15 0.42
800000
850000
900000
950000
1000000
1050000
1100000
2014 2015 2016 2017 2018
923366
977479
1038419
1091870 1096407
No.ofTou
rists
YEAR
GRAPH2.3.1FOREIGNTOURISTSARRIVALS
56 57K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
4.2 MONTH-WISE DETAILS OF FOREIGN TOURISTS (2012-2018)
Table 4.2 shows month-wise arrival of foreign tourists from 2012 to 2018. It is seen that in 2018 the month of January marked the highest and June marked the lowesttouristinflowasearlier.In2017themaximumandminimumtouristarrivalwas observed during the same month as in 2018. A month-by-month analysis of international tourist arrivals during 2012-2018 is depicted in the Table 4.2
TABLE 4.2
MONTH WISE ARRIVAL DETAILS OF FOREIGN TOURISTS
Sl. No Month 2012 2013 2014 2015 2016 2017 2018
% of variation
over previous
year
1 January 106314 113627 119865 130463 136539 150808 167980 11.39
2 February 103220 115403 127153 132873 141143 135089 152003 12.52
3 March 75544 85953 93175 100156 107037 107141 120711 12.67
4 April 61335 66371 72441 76734 78099 82633 85493 3.46
5 May 30470 32600 36302 39583 37994 49073 45427 -7.43
6 June 28280 29758 33898 35457 37368 44040 36746 -16.56
7 July 42977 45786 48577 51722 56666 72552 68868 -5.08
8 August 59904 64518 69909 74710 81070 73736 60121 -18.46
9 September 47440 51032 54245 57573 62599 54700 44769 -18.16
10 October 63690 67702 71598 76119 82551 79957 73263 -8.37
11 November 78833 83484 87720 89883 96155 107028 99271 -7.25
12 December 95689 101909 108483 112206 121198 135113 141755 4.92
Total 7,93,696 8,58,143 9,23,366 9,77,479 10,38,419 10,91,870 10,96,407 0.42 020
0000
4000
0060
0000
8000
0010
0000
0
Gra
ph 2
.3.2
MO
NTH
WIS
E CO
MPA
RISO
N O
F FO
REIG
N
TOU
RIST
S FR
OM
201
2 TO
201
820
18
2017
2016
2015
2014
2013
2012
GRA
PH 4
.2
58 59K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABL
E 4
.3RE
GIO
N W
ISE
ARRI
VAL
OF
FORE
IGN
TO
URIS
TS T
O K
ERAL
A (2
010-
2018
)
Sl.
No.
DIS
TRIC
T20
1020
1120
1220
1320
1420
1520
1620
1720
18Pr
opor
tion
to T
otal
So
uth
Kera
la
1TV
M20
4049
2243
8724
2739
2684
4428
9612
3102
2338
3608
4207
1934
2761
31.2
6
2KL
M82
1193
1799
7611
403
1246
714
100
8520
6227
9086
0.83
3PT
A82
996
412
5312
5513
7916
6716
2020
0319
530.
18
4AL
P41
977
4601
950
760
5536
460
337
6383
878
049
7503
795
522
8.71
To
tal
2550
6628
0687
3047
2833
6466
3637
9538
9828
4717
9750
3986
4493
2240
.98
Ce
ntra
l Ker
ala
5KT
M32
561
3757
340
926
4093
244
366
4997
649
513
3235
043
287
3.95
6ID
KI48
295
5577
862
387
6888
077
905
8389
450
366
4228
544
833
4.09
7EK
M27
7675
3086
7433
0390
3523
1437
2997
3836
4340
7653
4539
7348
8175
44.5
2
8TH
R43
2650
1159
4664
5973
9178
7410
133
1077
511
333
1.03
To
tal
3628
5740
7036
4396
4946
8585
5026
5952
5387
5176
6553
9383
5876
2853
.6
Nor
th K
eral
a (M
alab
ar)
9PK
D12
7013
3115
5718
7420
9322
3223
8517
1119
670.
18
10M
LPM
1691
518
394
1941
720
569
2161
323
409
1976
918
451
1761
01.
61
11KK
D90
1798
9210
476
1048
911
313
1225
112
649
1310
618
388
1.68
12W
YND
6575
7567
9541
1084
411
795
1237
770
6789
9511
607
1.06
13KN
R58
8660
3862
5769
7275
6390
2252
6451
2357
630.
53
14KS
D16
7920
4020
7123
4425
3529
7318
2311
1541
220.
38
Tota
l41
342
4526
249
319
5309
256
912
6226
448
957
4850
159
457
5.42
Gra
nd T
otal
(K
eral
a)65
9265
7329
8579
3696
8581
4392
3366
9774
7910
3841
910
9187
010
9640
710
0
Chart 4.3 Region-wise Foreign Tourist Visits to Kerala in 2018
40.98
53.6
5.42
South Kerala
Central Kerala
North Kerala (Malabar)
60 61K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABL
E 4.
4M
ONT
H-W
ISE
STAT
ISTI
CS O
F FO
REIG
N TO
URIS
TS 2
018
Sl.No
.DI
STRI
CTJA
NFE
BM
ARAP
RM
AYJU
NJU
LAU
GSE
PO
CTNO
VDE
CTo
tal
1AL
APPU
ZHA
2050
917
821
1264
564
2826
9367
431
3127
3612
9846
0392
5913
725
9552
2
2ER
NAKU
LAM
7083
865
787
5589
834
103
2014
918
244
3597
326
019
2097
635
625
4447
960
084
4881
75
3ID
UKKI
5323
5537
4230
4086
2257
1921
3180
3146
2307
2744
4797
5305
4483
3
4KA
NNUR
1106
1040
619
215
6683
140
193
100
285
686
1230
5763
5KA
SARA
GOD
584
528
854
236
6750
197
5463
207
570
712
4122
6KO
LLAM
1426
1425
961
623
307
273
499
657
244
413
966
1292
9086
7KO
TTAY
AM56
9761
8240
8525
4714
7212
5926
5318
9687
733
5050
4082
2943
287
8KO
ZHIK
ODE
1915
1517
1115
1901
897
281
1719
1472
1323
1653
3013
1582
1838
8
9M
ALAP
PURA
M19
4720
4016
5016
0958
074
823
7817
6578
912
4012
7615
8817
610
10PA
LAKK
AD31
033
022
910
599
8915
164
8711
618
919
819
67
11PA
THAN
AMTH
ITTA
329
178
190
178
157
9912
112
271
8419
223
219
53
12TH
IRUVA
NANT
HAPU
RAM
5409
146
386
3607
031
925
1572
312
350
1681
920
708
1565
921
406
2646
445
160
3427
61
13TH
RISS
UR17
0710
8782
587
857
448
812
4080
364
186
311
5710
7011
333
14W
AYAN
AD21
9821
4513
4065
938
618
766
748
633
467
411
8313
4811
607
TOTA
L16
7980
1520
0312
0711
8549
345
427
3674
668
868
6012
144
769
7326
399
271
1417
5510
9640
7
4.5 QUARTERLY COMPARISON OF FOREIGN TOURIST ARRIVALS
Quarterly comparison of Foreign Tourist Arrivals shows that Quarter I received the highest Foreign Tourist Arrivals while Quarter IV comes second in the Tourist Arrivals. Details are give in Table 4.5
TABLE 4.5
4.6 TOURIST ARRIVALS - DISTRICT-WISE FOREIGN
As of 2017, Ernakulam is the leading district on the basis of foreign tourist arrivals to Kerala with a contribution of 41.58%. The leading district of Ernakulam and second standing district Thiruvananthapuram contribute 80.11% of the total Tourist Arrivals to Kerala. Other leading districts are Idukki, Alappuzha and Kottayam. Tourist arrivals to these five districts constitute 93.81% of the total arrivals to Kerala.
Foreign 2014 2015 2016 2017 2018
I – Quarter 340193 363492 384719 393038 440694
II – Quarter 142641 151774 153461 175746 167666
III – Quarter 172731 184005 200335 200988 173758
IV – Quarter 267801 278208 299904 322098 314289
Total 923366 977479 1038419 1091870 1096407
I– Quarter40%
II– Quarter15%
III– Quarter16%
IV– Quarter29%
GRAPH2.3.3QUARTERLYCOMPARISONOFFOREIGNTOURISTARRIVALSIN2018
CHART 4.5
62 63K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABLE 4.6
Sl. No. District No. of Tourists
Proportion to the total in 2018
2014
2015
2016
2017
2018
1 Thiruvananthapuram 289612 310223 383608 420719 342761 31.26
2 Kollam 12467 14100 8520 6227 9086 0.83
3 Pathanamthitta 1379 1667 1620 2003 1953 0.18
4 Alappuzha 60337 63838 78049 75037 95522 8.71
5 Kottayam 44366 49976 49513 32350 43287 3.95
6 Idukki 77905 83894 50366 42285 44833 4.09
7 Ernakulam 372997 383643 407653 453973 488175 44.52
8 Thrissur 7391 7874 10133 10775 11333 1.03
9 Palakkad 2093 2232 2385 1711 1967 0.18
10 Malappuram 21613 23409 19769 18451 17610 1.61
11 Kozhikode 11313 12251 12649 13106 18388 1.68
12 Wayanad 11795 12377 7067 8995 11607 1.06
13 Kannur 7563 9022 5264 5123 5763 0.53
14 Kasaragod 2535 2973 1823 1115 4122 0.38
Total Kerala 923366 977479 1038419 1091870 1096407 100
GRAPH 4.6
TABL
E 4.
7D
istr
ict W
ise
- Nat
iona
lity
Wis
e St
atis
tics
of F
orei
gn T
ouris
t Foo
tfal
l
Cou
ntry
ALP
EKM
IKI
KN
RK
ASD
KLM
KTM
KK
DM
PMPK
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MTS
RW
YDTo
tal
Afg
hani
stan
1138
318
00
029
4120
130
108
72
632
Akr
otiri
00
00
00
10
00
00
00
1
Alb
ania
091
00
00
144
00
017
60
028
5
Alg
eria
2318
65
00
07
167
00
963
134
4
Am
eric
an
Sam
oa2
2112
30
00
00
00
100
048
And
orra
036
00
00
00
00
090
00
126
Ang
ola
012
00
00
00
10
010
00
23
Ang
uilla
00
00
01
610
00
00
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Ant
arct
ica
319
00
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igua
and
B
arbu
da0
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Arg
entin
a31
411
7812
41
02
8710
80
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99
3025
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enia
1352
20
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14
95
Asc
ensi
on
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nd19
300
00
00
00
00
00
049
Aus
tral
ia34
2419
718
1494
145
155
332
1826
280
242
4359
1027
115
547
338
617
Aus
tria
659
1963
229
7310
3620
937
504
724
3026
096
6063
Aze
rbai
jan
950
00
00
20
30
013
00
219
6
Bah
amas
011
40
02
01
00
00
00
011
7
64 65K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Cou
ntry
ALP
EKM
IKI
KN
RK
ASD
KLM
KTM
KK
DM
PMPK
DPT
ATV
MTS
RW
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tal
Bah
rain
223
3043
5814
05
146
133
159
44
2823
7224
6708
Ban
glad
esh
6924
4187
52
826
2918
92
016
6032
2145
71
Bar
bado
s21
30
20
03
10
00
160
046
Bel
arus
4726
83
00
10
1812
20
393
93
756
Bel
gium
1410
3578
703
5411
150
448
3367
2711
2664
6222
894
46
Bel
ize
836
30
31
30
00
08
00
62
Ben
in0
100
00
00
00
00
50
015
Ber
mud
a1
40
00
40
20
00
00
314
Bhu
tan
044
20
00
12
40
168
41
127
Bol
ivia
151
20
00
61
60
033
00
100
Bos
nia
and
Her
zego
vina
812
50
10
00
37
00
172
00
316
Bot
swan
a0
530
00
00
130
00
2914
411
3
Bra
zil
109
1382
107
1418
4598
2956
00
1018
1211
2899
Brit
ish
Virg
in
Isla
nds
025
14
01
456
05
00
198
660
585
Bru
nei
66
00
02
05
00
010
00
29
Bul
garia
5637
211
01
157
524
10
331
147
844
Bur
undi
049
00
00
03
00
00
00
52
Cam
bodi
a6
140
01
06
316
00
200
369
Cam
eroo
n0
183
80
00
236
20
705
013
5
Cou
ntry
ALP
EKM
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KN
RK
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KLM
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DM
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tal
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ada
2742
1193
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477
260
1433
195
379
5153
7589
125
355
2634
2
Cap
e Ve
rde
00
00
00
00
00
02
00
2
Cay
man
Is
land
s2
30
00
00
00
00
00
05
Cen
tral A
frica
n Re
publ
ic0
00
00
00
20
00
110
013
Cha
d0
00
00
100
00
00
00
010
Chi
le70
658
392
04
7614
70
050
17
213
80
Chi
na(M
ain)
468
5699
193
509
9935
714
818
925
3222
2511
224
9630
Chi
na(T
aiw
an)
112
00
02
00
00
03
00
18
Chr
istm
as
Isla
nd0
00
00
00
10
00
00
01
Col
ombi
a81
251
313
05
138
181
033
82
075
1
Com
oros
650
30
00
030
240
023
08
144
Con
go0
30
00
10
60
00
80
018
Coo
k Is
land
s0
20
00
00
00
00
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02
Cos
ta R
ica
785
20
00
613
10
078
00
192
Cro
atia
3422
84
00
39
63
00
397
40
688
Cub
a0
440
00
00
00
00
140
058
Cyp
rus
4995
200
02
22
310
011
01
131
3
Cze
ch
Repu
blic
358
706
968
2018
706
10
1012
8520
2826
26
66 67K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Cou
ntry
ALP
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tal
Czec
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vakia
2215
40
013
40
00
051
30
112
Den
mar
k84
624
2429
821
243
179
173
2943
104
3485
1878
7851
Dhe
kelia
20
00
00
00
10
00
00
3
Djib
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08
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8
Dom
inic
a0
280
00
00
00
00
350
063
Dom
inic
an
Repu
blic
40
00
10
00
140
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19
East
Tim
or1
60
00
00
00
00
230
030
Ecua
dor
432
20
02
01
20
026
02
71
Egyp
t89
1979
370
37
3112
867
17
1538
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El S
alva
dor
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20
00
04
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029
00
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Eritr
ea3
180
00
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Esto
nia
6611
016
00
167
946
06
294
30
573
Ethi
opia
071
01
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073
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Exte
rnal
Te
rrito
ries
of
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tral
ia0
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land
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s5
984
00
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723
110
00
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and
305
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9030
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ce13
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ch
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nesi
a0
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on0
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Gam
bia
07
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Geo
rgia
2351
84
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6
Ger
man
y94
5023
073
2631
644
153
677
2158
520
420
115
4923
592
1613
1099
6619
4
Gha
na16
257
00
00
46
102
069
00
364
Gib
ralta
r0
00
00
010
10
00
20
013
Gre
ece
9195
874
152
731
4133
00
529
617
1804
Gre
enla
nd0
00
00
00
00
00
110
011
Gre
nada
00
30
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68 69K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
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70 71K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
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72 73K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
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74 75K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
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76 77K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABLE 4.8 DESTINATION-WISE FOREIGN TOURIST ARRIVALS - 2018Sl. No. Destination No. of Tourists
1 Kochi City 2368702 Kovalam 1429143 Fort Kochi 1154824 Varkala 1036025 Alappuzha 746216 Thiruvananthapuram 640147 Maradu 460348 Kumarakom 359759 Munnar 2429310 Thekkady 1953711 Cherai Beach 1459112 Kalady 1102913 Wayanad 993814 Poovar 982615 Aluva 764916 Kozhikode City 759417 Kollam 739218 Kuttanadu 621119 Guruvayoor 608520 Iringal 580121 Muzhuppilangad 378422 Kottakkal 327123 Athirappalli 211924 Ponmudi 194625 Aranmula 149226 Bekal 124327 Kappad 114228 Meenkunnu-Payyambalam 103229 Kadalundi Nagaram 861
GRAPH 4.8Destination-wise Foreign Tourist Arrivals - 2018
30 Thusharagiri 81431 Wagamon 51932 Bhoothathankettu 51133 Parassinikkadavu 48334 Nelliyampathy 42635 Chavakkad 41736 Malampuzha 35037 Nilambur 29138 Lakkidi 25339 Kodikuthimala 20840 Chalakkudi 11641 Paravoor 5442 Erumeli 4943 Kakkayam 844 Others 125560
TOTAL 1096407
KochiCity22%
Kovalam13%
FortKochi11%Varkala
9%Alappuzha
7%
Thiruvananthapuram6%
Maradu4%
Kumarakom3%
Munnar2%
Thekkady2% Others
21%
Graph4.8Destination- wiseForeignTouristArrival
- 2018
78 79K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABL
E 4.
9DI
STRI
CT-W
ISE
ARRI
VAL O
F FO
REIG
N TO
URIS
TS F
OR
THE
LAST
TEN
YEA
RS
Sl.
No.
DIS
TRIC
T20
0920
1020
1120
1220
1320
1420
1520
1620
1720
18
1Th
iruva
nant
hapu
ram
1765
7120
4049
2243
8724
2739
268,
444
289,
612
3102
2338
3608
4207
1934
2761
2Ko
llam
8010
8211
9317
9976
1140
312
467
1410
085
2062
2790
86
3Pa
than
amth
itta
599
829
964
1253
1255
1379
1667
1620
2003
1953
4Al
appu
zha
3349
341
977
4601
950
760
55,3
6460
,337
6383
878
049
7503
795
522
5Ko
ttaya
m24
623
3256
137
573
4092
640
,932
44,3
6649
976
4951
332
350
4328
7
6Id
ukki
3818
548
295
5577
862
387
352,
314
372,
997
8389
450
366
4228
544
833
7Er
naku
lam
2393
6427
7675
3086
7433
0390
68,8
8077
,905
3836
4340
7653
4539
7348
8175
8Th
rissu
r34
5243
2650
1159
466,
459
7,39
178
7410
133
1077
511
333
9Pa
lakk
ad11
7012
7013
3115
5718
7420
9322
3223
8517
1119
67
10M
alap
pura
m13
499
1691
518
394
1941
720
,569
21,6
1323
409
1976
918
451
1761
0
11Ko
zhik
ode
7513
9017
9892
1047
610
,844
11,7
9512
251
1264
913
106
1838
8
12W
ayan
ad53
6265
7575
6795
4110
,489
11,3
1312
377
7067
8995
1160
7
13Ka
nnur
4186
5886
6038
6257
6,97
27,
563
9022
5264
5123
5763
14Ka
sara
god
1231
1679
2040
2071
2344
2535
2973
1823
1115
4122
To
tal
5,57
,258
6,59
,265
7,32
,985
7,93
,696
8,58
,143
9,23
,366
9,77
,479
10,3
8,41
910
,91,
870
10,9
6,40
7
TABL
E 4.
10
MO
NTH
WIS
E AR
RIVA
L OF
FORE
IGN
TOUR
ISTS
FO
R TH
E LA
ST T
EN Y
EARS
Sl.
No.
MO
NTH
YEAR
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
1Ja
nuar
y77
839
8755
394
966
1063
1411
3627
1198
6513
0463
1365
3915
0808
1679
80
2Fe
brua
ry71
136
8674
794
185
1032
2011
5403
1271
5313
2873
1411
4313
5089
1520
03
3M
arch
5725
061
334
6685
475
544
8595
393
175
1001
5610
7037
1071
4112
0711
4Ap
ril43
473
5091
057
215
6133
566
371
7244
176
734
7809
982
633
8549
3
5M
ay25
386
2678
328
938
3047
032
600
3630
239
583
3799
449
073
4542
7
6Ju
ne19
499
2468
526
738
2828
029
758
3389
835
457
3736
844
040
3674
6
7Ju
ly28
914
3618
840
931
4297
745
786
4857
751
722
5666
672
552
6886
8
8Au
gust
3907
949
518
5623
059
904
6451
869
909
7471
081
070
7373
660
121
9Se
ptem
ber
2928
337
859
4467
347
440
5103
254
245
5757
362
599
5470
044
769
10O
ctob
er38
870
4951
259
414
6369
067
702
7159
876
119
8255
179
957
7326
3
11N
ovem
ber
5688
066
526
7384
378
833
8348
487
720
8988
396
155
1070
2899
271
12D
ecem
ber
6964
981
650
8899
895
689
1019
0910
8483
1122
0612
1198
1351
1314
1755
To
tal
5,57
,258
6,59
,265
7,32
,985
7,93
,696
8,58
,143
9,23
,366
9,77
,479
10,38
,419
10,91
,870
10,96
,407
80 81K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
0
2,00,000
4,00,000
6,00,000
8,00,000
10,00,000
12,00,000
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
5,57,2586,59,265
7,32,9857,93,696
8,58,1439,23,366 977479
1038419 10918701096407
GRAPH2.3.4DTRENDSINFOREIGNTOURISTARRIVALSTOKERALA2009-2018
4.11 NATIONALITY WISE FOREIGN TOURIST ARRIVALS
The foreign tourist arrivals to Kerala during 2018 was highest from the UK (18.36%) followed by the United States of America (8.8%), France (7.95%), Germany (6.04%), Saudi Arabia (4.2%), Oman (3.98%), Maldives (3.85), Australia (3.52%), etc. Kerala Tourismwitnessedasteadygrowthinthecaseofforeign&domestictouristflowduring the last two decades. 2018 has witnessed foreign tourist arrivals nearing 11 lakhs.
TABLE 4.11 AFOREIGN TOURIST ARRIVALS 2018 - TOP 74 COUNTRIES
SI.No. COUNTRY No. of tourists % Share to Total
1 United Kingdom 201258 18.36
2 United States of America 96522 8.8
3 France 87200 7.95
4 Germany 66194 6.04
5 Saudi Arabia 46089 4.2
6 Oman 43627 3.98
7 Maldives 42237 3.85
CHART 4.10 8 Australia 38617 3.52
9 Russia 32366 2.95
10 Malaysia 29825 2.72
11 Canada 26342 2.4
12 United Arab Emirates 25583 2.33
13 Italy 24502 2.23
14 Switzerland 17476 1.59
15 Spain 15709 1.43
16 Japan 15655 1.43
17 Israel 15339 1.4
18 Sweden 14690 1.34
19 Netherlands 14456 1.32
20 South Africa 12419 1.13
21 Ireland 10636 0.97
22 China(Main) 9630 0.88
23 Singapore 9460 0.86
24 Belgium 9446 0.86
25 Denmark 7851 0.72
26 New Zealand 7545 0.69
27 Kuwait 7477 0.68
28 Bahrain 6708 0.61
29 Qatar 6596 0.6
30 Austria 6063 0.55
31 Philippines 5910 0.54
32 Poland 5625 0.51
33 Sri Lanka 5409 0.49
34 Ukraine 5362 0.49
82 83K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
35 Bangladesh 4571 0.42
36 Norway 4496 0.41
37 Egypt 3933 0.36
38 Portugal 3338 0.3
39 Korea (South) 3176 0.29
40 Korea (North) 3064 0.28
41 Brazil 2899 0.26
42 Nepal 2723 0.25
43 Thailand 2679 0.24
44 Czech Republic 2626 0.24
45 Argentina 2543 0.23
46 Finland 2488 0.23
47 Hungary 2457 0.22
48 Lebanon 2295 0.21
49 Turkey 2091 0.19
50 Tunisia 2088 0.19
51 Romania 2078 0.19
52 Mexico 1995 0.18
53 Iran 1905 0.17
54 Mauritius 1873 0.17
55 Kazakhstan 1865 0.17
56 Morocco 1812 0.17
57 Greece 1804 0.16
58 Kenya 1800 0.16
59 Indonesia 1477 0.13
60 Chile 1380 0.13
61 Slovakia 1340 0.12
62 Jordan 1275 0.12
63 Lithuania 1261 0.12
64 Yemen Arab Republic 1220 0.11
65 Latvia 1126 0.1
66 Iceland 1075 0.1
67 Swaziland 1071 0.1
68 Falkland Islands 989 0.09
69 Sudan 915 0.08
70 Bulgaria 844 0.08
71 Syria 839 0.08
72 Slovenia 811 0.07
73 Belarus 756 0.07
74 Colombia 751 0.07
75 Others 46854 4.27
TOTAL 1096407 100
TABLE 4.11 BNATIONALITY-WISE TOURIST ARRIVALS 2018 & 2017 (Top 50 countries)
Sl. No. COUNTRY 2018 2017 % variation over
previous year
1 United Kingdom 201258 180975 11.212 United States of America 96522 92951 3.843 France 87200 75639 15.284 Germany 66194 62642 5.675 Saudi Arabia 46089 61052 -24.516 Oman 43627 53385 -18.287 Maldives 42237 38769 8.958 Australia 38617 38970 -0.919 Russia 32366 27541 17.52
10 Malaysia 29825 37614 -20.71
84 85K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
11 Canada 26342 28676 -8.1412 United Arab Emirates 25583 32546 -21.3913 Italy 24502 23137 5.914 Switzerland 17476 23106 -24.3715 Spain 15709 16644 -5.6216 Japan 15655 13442 16.4617 Israel 15339 11892 28.9918 Sweden 14690 9542 53.9519 Netherlands 14456 16590 -12.8620 South Africa 12419 14951 -16.9421 Ireland 10636 11407 -6.7622 China(Main) 9630 7113 35.3923 Singapore 9460 12208 -22.5124 Belgium 9446 11088 -14.8125 Denmark 7851 9315 -15.7226 New Zealand 7545 8022 -5.9527 Kuwait 7477 12013 -37.7628 Bahrain 6708 8394 -20.0929 Qatar 6596 4448 48.2930 Austria 6063 9256 -34.531 Philippines 5910 3165 86.7332 Poland 5625 5138 9.4833 Sri Lanka 5409 5556 -2.6534 Ukraine 5362 4510 18.8935 Bangladesh 4571 2443 87.1136 Norway 4496 3708 21.2537 Egypt 3933 2896 35.8138 Portugal 3338 2764 20.7739 Korea (South) 3176 3156 0.6340 Korea (North) 3064 1925 59.1741 Brazil 2899 3262 -11.1342 Nepal 2723 2717 0.2243 Thailand 2679 1585 69.02
44 Czech Republic 2626 1549 69.5345 Argentina 2543 1771 43.5946 Finland 2488 4242 -41.3547 Hungary 2457 1216 102.0648 Lebanon 2295 1899 20.8549 Turkey 2091 1306 60.1150 Tunisia 2088 925 125.73
4.12 MARKET PERFORMANCE OF TOP FIFTEEN COUNTRIES
The market performance of different countries in top order is exhibited in Table 4.12. United Kingdom, with figure of 2,01,258 remained on the top of all tourist-generating countries for Kerala and accounted for 18.36% of the total traffic. Pictorial representation of the same is made in Graph 4.12. USA, France, Germany, and Saudi Arabia are respectively at 2nd, 3rd, 4th and 5th positions.
TABLE 4.12 MARKET PERFORMANCE OF TOP FIFTEEN COUNTRIES - 2018
SL NO. COUNTRY 2018 PROPORTION TOTAL
1 United Kingdom 201258 18.36
2 United States of America 96522 8.8
3 France 87200 7.95
4 Germany 66194 6.04
5 Saudi Arabia 46089 4.2
6 Oman 43627 3.98
7 Maldives 42237 3.85
8 Australia 38617 3.52
9 Russia 32366 2.95
10 Malaysia 29825 2.72
11 Canada 26342 2.4
12 United Arab Emirates 25583 2.33
13 Italy 24502 2.23
14 Switzerland 17476 1.59
15 Spain 15709 1.43
Total 793547 72.38
Others 302860 27.62
GRAND TOTAL 1096407 100.00
86 87K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
UnitedKingdom
UnitedStatesofAmerica
FranceGermany
SaudiArabia
Oman
Maldives
Australia
Russia
MalaysiaCanada
UnitedArabEmirates Italy Switzerland
Spain
GRAPH2.3.6Marketperformanceoftop15countries-2018
GRAPH 4.12
TABL
E 4.
13
RAN
KIN
G O
F CO
UN
TRIE
S A
CCO
RDIN
G T
O H
IGH
EST
TOU
RIST
ARR
IVA
LS 2
016
- 201
8
Thetopfifteencountrieshavealoneconstituted72.38%ofthetotaltouristtraffictoKerala.Therankingof
coun
tries
acco
rding
to ar
rivals
dur
ing th
e las
t thr
ee ye
ars i
s give
n in
the
follo
wing
tabl
e.
Rank
Nat
iona
lity
Tour
ist a
rriva
ls in
20
16N
atio
nalit
yTo
urist
arri
vals
in
2017
Nat
iona
lity
Tour
ist a
rriva
ls in
20
18
1Un
ited
King
dom
1555
48Un
ited
King
dom
1809
75Un
ited
King
dom
2012
58
2Un
ited
Stat
es o
f Am
eric
a87
834
Unite
d St
ates
of A
mer
ica
9295
1Un
ited
Stat
es o
f Am
eric
a96
522
3Sa
udi A
rabi
a87
451
Fran
ce75
639
Fran
ce87
200
4Fr
ance
7982
2G
erm
any
6264
2G
erm
any
6619
4
5G
erm
any
6623
3Sa
udi A
rabi
a61
052
Saud
i Ara
bia
4608
9
6O
man
5048
2O
man
5338
5O
man
4362
7
7M
alay
sia39
878
Aust
ralia
3897
0M
aldi
ves
4223
7
8Au
stra
lia37
848
Mal
dive
s38
769
Aust
ralia
3861
7
9M
aldi
ves
3463
1M
alay
sia37
614
Russ
ia32
366
10Ru
ssia
3455
7Un
ited
Arab
Em
irate
s32
546
Mal
aysia
2982
5
11Un
ited
Arab
Em
irate
s31
708
Cana
da28
676
Cana
da26
342
12Ca
nada
2435
0Ru
ssia
2754
1Un
ited
Arab
Em
irate
s25
583
13Ita
ly21
922
Italy
2313
7Ita
ly24
502
14Sw
itzer
land
1966
4Sw
itzer
land
2310
6Sw
itzer
land
1747
6
15Sp
ain
1500
0Sp
ain
1664
4Sp
ain
1570
9
88 89K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABL
E 4.
14 M
ON
TH-W
ISE
TOU
RIST
STA
TIST
ICS
OF
EURO
PEA
N C
OU
NTR
IES
2018
Coun
try
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NO
VDE
CTo
tal
Aust
ria
1186
1204
663
330
171
116
220
265
160
298
669
781
6063
Belg
ium
1495
1590
1160
866
165
9956
953
024
937
985
614
8894
46
Bulg
aria
156
8750
117
4140
5820
7633
5910
784
4
Czec
h Re
publ
ic
550
433
359
150
9052
7467
7510
829
137
726
26
Denm
ark
1487
1541
997
430
165
138
394
141
114
417
564
1463
7851
Finl
and
528
431
378
110
6930
2463
7196
258
430
2488
Fran
ce
1441
815
589
1250
257
2834
8112
0330
3340
7220
0052
1184
9211
471
8720
0
Germ
any
1188
384
9081
3455
0328
4215
6424
2923
1221
5168
7562
6577
4666
194
Irela
nd
2049
1878
1159
934
247
186
312
279
316
897
1287
1092
1063
6
Italy
50
7937
0032
3117
9558
928
966
316
6885
410
8019
7235
8224
502
Kaza
khst
an
188
226
233
108
6546
102
7413
514
527
726
618
65
Coun
try
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NO
VDE
CTo
tal
Latv
ia
289
227
133
105
348
416
445
123
138
1126
Net
herla
nds
2494
1946
1381
872
645
403
847
1094
683
866
1277
1948
1445
6
Nor
way
77
073
153
043
085
7350
310
031
311
726
557
944
96
Pola
nd
843
897
577
370
220
107
187
168
367
243
919
727
5625
Port
ugal
52
761
937
443
311
249
8210
955
240
420
318
3338
Russ
ia
4645
3963
3659
2182
1386
1985
1125
1189
1189
3090
3437
4516
3236
6
Spai
n 19
5617
8114
6485
643
024
711
1920
8911
1111
7915
2319
5415
709
Swed
en
3971
2621
1713
568
334
133
288
234
258
532
1261
2777
1469
0
Switz
erla
nd
3085
3127
1893
1473
686
218
828
610
470
900
1637
2549
1747
6
Ukr
aine
10
0881
357
042
245
718
521
789
349
284
345
623
5362
Uni
ted
King
dom
35
872
3803
126
302
1792
361
6532
1046
4555
8447
6413
074
1996
225
726
2012
58
90 91K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
4.15 SEASONALITY IN FOREIGN TOURIST ARRIVALS IN KERALA
Kerala Tourism is aiming at changing Kerala into a 365 days’ tourist destination. In 2018 the maximum number of foreign tourists visited
Kerala during January followed by February.
TABLE 4.15
CHART 4.15
Month Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
% of tourists to the total 15.32 13.86 11.01 7.8 4.14 3.35 6.28 5.49 4.08 6.68 9.06 12.93
0
2
4
6
8
10
12
14
16
18
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
%ofTouriststothetotal
CHAPTER 5DOMESTIC TOURISTS
92 93K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
5.1 YEAR-WISE DOMESTIC TOURIST ARRIVALS Domestic Tourist Arrivals during 2018 is estimated to be 15604661 as against 14673520 in 2017 showing an increase of 6.35%. Table 5.1 shows the domestic touristinflowtoKeraladuringthelastfiveyearsandpercentagevariationovertheprevious years.
TABLE 5.1
DOMESTIC TOURIST ARRIVALS 2013-2017
Year 2014 2015 2016 2017 2018
Domestic Tourist Arrivals 11695411 12465571 13172535 14673520 15604661
Percentage Variation 7.71 6.59 5.67 11.39 6.35
GRAPH 5.1
0
5000000
10000000
15000000
20000000
2014 2015 2016 2017 2018
11695411 12465571 1317253514673520
15604661
No.ofTou
rists
GRAPH2.4.1DOMESTICTOURISTARRIVALS
5.2 MAIN SOURCE MARKET OF DOMESTIC TOURISTS
Out of 1.56 crore domestic tourist visits, 9.74 million visits (62.42%) were made by Keralites. Tamil Nadu contributed 8.84% of the domestic tourist visits. It was followed by Karnataka with a share of 6.42% and Maharashtra with a share of 3.66%. The other major source markets are Andhra Pradesh (1.8%), Gujarat (1.54%), Delhi (1.65%). The state-wise tourist visits along with the percentage share are given in Table 5.2 A. In the year 2016, the % share of Keralites against the total domestic tourists was 66.05% which shows that the contribution of the other states against the total domestic tourists increased significantly this year.
Table5.2A:DistributionofDomesticTouristVisits in Kerala by State of Origin
SI. No. State No. of Tourists Percentage Share
1 Kerala 9739934 62.422 Tamil Nadu 1378992 8.843 Karnataka 1002062 6.424 Maharashtra 570419 3.665 Andhra Pradesh 281538 1.86 Delhi 258082 1.657 Gujarat 240009 1.548 Uttar Pradesh 145297 0.939 West Bengal 135363 0.87
10 Lakshadweep 121156 0.7811 Telangana 102644 0.6612 Rajasthan 69148 0.4413 Madhya Pradesh 59602 0.3814 Haryana 46956 0.315 Punjab 43940 0.2816 Orissa 29888 0.1917 Bihar 28705 0.1818 Assam 28448 0.1819 Goa 25034 0.1620 Jharkhand 20456 0.1321 Uttaranchal 14377 0.09
94 95K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
22 Pondicherry 12523 0.0823 Chandigarh 12064 0.0824 Chhattisgarh 9302 0.0625 Himachal Pradesh 6495 0.0426 Mahe 4289 0.0327 Jammu and Kashmir 4275 0.0328 Arunachal Pradesh 4097 0.0329 Andaman and Nicobar Islands 3284 0.0230 Tripura 2690 0.0231 Nagaland 2486 0.0232 Sikkim 2101 0.0133 Manipur 1998 0.0134 Mizoram 1366 0.0135 Meghalaya 977 0.0136 Daman and Diu 756 0
37 Dadra and Nagar Haveli 162 0
38 ~NotSpecified~ 1193746 7.65
Total 15604661 100
TABLE 5.2 BSTATE-WISE TOURIST ARRIVALS 2017 & 2018
SI. No. State
No.of Tourists % increase
2018 2017
1 Kerala 9739934 9234767 5.47
2 Tamil Nadu 1378992 1272405 8.38
3 Karnataka 1002062 933911 7.3
4 Maharashtra 570419 546788 4.32
5 Andhra Pradesh 281538 248874 13.12
6 Delhi 258082 240672 7.23
7 Gujarat 240009 239228 0.33
8 Uttar Pradesh 145297 120823 20.26
9 West Bengal 135363 114654 18.06
10 Lakshadweep 121156 124078 -2.35
11 Telangana 102644 80739 27.13
12 Rajasthan 69148 62045 11.45
13 Madhya Pradesh 59602 58752 1.45
14 Haryana 46956 32587 44.09
15 Punjab 43940 41030 7.09
16 Orissa 29888 22107 35.2
17 Bihar 28705 20610 39.28
18 Assam 28448 26608 6.92
19 Goa 25034 24177 3.54
20 Jharkhand 20456 15562 31.45
21 Uttaranchal 14377 12885 11.58
22 Pondicherry 12523 12322 1.63
23 Chandigarh 12064 11950 0.95
24 Chhattisgarh 9302 6208 49.84
25 Himachal Pradesh 6495 6056 7.25
26 Mahe 4289 4203 2.05
27 Jammu and Kashmir 4275 2997 42.64
28 Arunachal Pradesh 4097 4085 0.29
96 97K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
29 Andaman and Nicobar Islands 3284 2269 44.73
30 Tripura 2690 2029 32.58
31 Nagaland 2486 2325 6.92
32 Sikkim 2101 2619 -19.78
33 Manipur 1998 2631 -24.06
34 Mizoram 1366 1630 -16.2
35 Meghalaya 977 1859 -47.44
36 Daman and Diu 756 2742 -72.43
37 Dadra and Nagar Haveli 162 869 -81.36
38 ~Not Specified~ 1193746 1133424 5.32
Total 15604661 14673520 6.35
Graph 5.2 A Distribution of Domestic Tourist Visits To Kerala
Graph 5.2 B Distribution of Domestic Tourist Visits to Kerala
SouthernStates81.02
Others18.98
Percentage of total
Keral a Tamil Nadu Karnatak a Maharashtra
Andhra Pradesh Delhi Gujara t
West Bengal Lakshadweep Others Total
5.3 MONTH-WISE DETAILS OF DOMESTIC TOURISTS
Table 5.3 A shows month-wise arrival of domestic tourists in Kerala from 2012 to 2018 and a comparative study of month-wise domestic tourist arrivals in 2017 & 2018.In2018,thehighestfigurewasforDecemberandthesecondhighestwasMay. The lowest domestic footfall was in the month of August.
Graph 5.3 A shows the month-wise arrival trend
TABLE 5.3 A MONTH-WISE ARRIVAL OF DOMESTIC TOURISTS
Sl.No Month 2012 2013 2014 2015 2016 2017 2018
% Variation over
previous year
1 January 831477 913203 996608 1041129 1077231 1221074 1422483 16.49
2 February 711899 771880 842565 930255 1006111 1034563 1226778 18.58
3 March 727842 779086 845875 907513 960467 1014877 1228451 21.04
4 April 760280 813247 884109 955338 1012844 1213252 1470552 21.21
5 May 893462 986407 1094086 1163640 1206350 1338330 1594332 19.13
6 June 695897 744703 797847 857704 891614 1027361 1084238 5.54
7 July 679215 724122 777948 847722 913886 1083162 1176994 8.66
8 August 777560 842995 899473 967976 1043362 1138533 995577 -12.56
9 September 814580 892413 970136 1046115 1129260 1188959 1119445 -5.85
10 October 1058530 1115718 1174814 1235746 1337191 1379190 1281028 -7.12
11 November 1002557 1072124 1143110 1193583 1187620 1401610 1364805 -2.63
12 December 1123555 1201913 1268840 1318850 1406599 1632609 1639978 0.45
Total 10076854 10857811 11695411 12465571 13172535 14673520 15604661 6.35
0
2000000
4000000
6000000
8000000
10000000
12000000
GRAPH2.4.3MONTH - WISECOMPARISONOFDOMESTICTOURISTS
2018
2017
2016
2015
2014
2013
2012
98 99K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABLE 5.4
DOMESTIC TOURIST ARRIVALS - REGION-WISE
Sl.No. DISTRICT
Proportion to total in
2018 2014 2015 2016 2017 2018
South Kerala
1 Thiruvananthapuram 1707199 1861470 2030384 2505333 2712387 17.38
2 Kollam 257097 277109 298297 381829 400222 2.56
3 Pathanamthitta 112548 126132 134466 164494 192813 1.24
4 Alappuzha 246156 270507 315466 433456 511490 3.28
Total 2323000 2535218 2778613 3485112 3816912 24.46
Central Kerala
5 Kottayam 413182 458101 477950 468593 524821 3.36
6 Idukki 635621 668537 752478 1090086 1257403 8.06
7 Ernakulam 2724718 2897894 3073159 3285088 3446889 22.09
8 Thrissur 2545376 2659897 2721174 2642546 2497278 16
Total 6318897 6684429 7024761 7486313 7726391 49.51
North Kerala
9 Palakkad 475361 502244 512272 474180 509883 3.27
10 Malappuram 449420 470261 471028 520832 565914 3.63
11 Wayanad 564274 607335 586146 815624 1052783 6.75
12 Kozhikode 769425 811538 884477 932345 888141 5.69
13 Kannur 584343 613199 632332 695655 768038 4.92
14 Kasaragod 210691 241347 282906 263459 276599 1.77
Total 8852588 3245924 3369161 3702095 4061358 26.03
Total Kerala 17494485 12465571 13172535 14673520 15604661
SouthKerala24%
CentralKerala50%
NorthKerala26%
GRAPH2.4.3AREGION-WISEPROPORTIONOFARRIVALS OFDOMESTICTOURISTS
DOMESTIC TOURIST ARRIVALS - DISTRICT-WISE (5 YEARS)
Sl. No. DISTRICT NO. OF TOURISTS Proportion
to total 2018 2014 2015 2016 2017 2018
1 Thiruvananthapuram 1,707,199 1861470 2030384 2505333 2712387 17.38
2 Kollam 257,097 277109 298297 381829 400222 2.56
3 Pathanamthitta 112,548 126132 134466 164494 192813 1.24
4 Alappuzha 246,156 270507 315466 433456 511490 3.28
5 Kottayam 413,182 458101 477950 468593 524821 3.36
6 Idukki 635,621 668537 752478 1090086 1257403 8.06
7 Ernakulam 2,724,718 2897894 3073159 3285088 3446889 22.09
8 Thrissur 2,545,376 2659897 2721174 2642546 2497278 16
9 Palakkad 475,361 502244 512272 474180 509883 3.27
10 Malappuram 449,420 470261 471028 520832 565914 3.63
11 Wayanad 564,274 607335 586146 815624 1052783 6.75
12 Kozhikode 769,425 811538 884477 932345 888141 5.69
13 Kannur 584,343 613199 632332 695655 768038 4.92
14 Kasaragod 210,691 241347 282906 263459 276599 1.77
Total Kerala 1,16,95,411 1,24,65,571 1,31,72,535 1,46,73,520 1,56,04,661 100
TABLE 5.5
GRAPH 5.4
100 101K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
GRAPH 5.5
TABLE 5.6DOMESTIC TOURIST VISITS TO DESTINATIONS - 2017 & 2018
Destinations No.of Tourists (2018) No.of Tourists (2017)
Kochi City 2510623 2305627
Guruvayoor 2018344 2138632
Thiruvananthapuram 1392314 1217446
Kozhikode City 887660 805493
Kovalam 862513 815645
Wayanad 792543 691893
Munnar 782681 628427
Kumarakom 452934 394678
Alappuzha 399231 328250
Thekkady 343541 311678
Muzhuppilangad 321365 288468
Kollam 317460 298558
Parassinikkadavu 289657 278764
Varkala 229365 207518
Fort Kochi 225092 202535
Kalady 222876 198269
Aluva 210237 198247
Athirappalli 187812 181941
Bekal 144365 104057
Aranmula 132594 109874
Maradu 123457 98047
Kodikuthimala 116776 96800
Malampuzha 109341 97821
Meenkunnu-Payyambalam 107971 94834
Poovar 101649 87489
Nilambur 95543 85210
Cherai Beach 89225 81257
Nelliyampathy 76754 67258
Ponmudi 68476 59637
Kottakkal 65478 53670
102 103K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
GRAPH 5.6
Kuttanadu 63439 58260
Chavakkad 59872 60218
Kadalundi Nagaram 44987 39694
Wagamon 40351 37247
Thusharagiri 29481 24094
Kappad 26241 20753
Lakkidi 23892 19653
Chalakkudi 14846 13296
Iringal 13572 10642
Erumeli 13218 17718
Bhoothathankettu 10970 8605
Kakkayam 3911 3198
Palaruvi 1907
Paravoor 739
Not at any Destination 1579358 1832119
Total 15604661 14673520
KochiCity16%
Guruvayoor13%
Thiruvananthapuram9%
Kozhikode City6%
Kovalam6%
Wayanad5%
Munnar5%
Kumarakom3%
Alappuzha3%
Thekkady2%
Muzhuppilangad2%
Kollam2%
Parassinikkadavu2%
Varkala1%
FortKochi1%
Kalady1%
Aluva1%
Others21%
Graph2.4.3 CDomesticTouristarrivals - DestinationWise
TABL
E 5.
7DI
STRI
CT-W
ISE
STAT
ISTI
CS O
F DO
MES
TIC
TOUR
ISTS
DIS
TRICT
.JA
NFE
BMA
RAP
RMA
YJU
NJU
LAU
GSE
PT
OCT
NOV
DEC
Total 2
018
1AL
APPU
ZHA
5610
841
957
3437
746
190
6182
033
699
3508
325
953
2614
637
846
4138
970
922
5114
90
2ER
NAKU
LAM
3209
2527
9912
2870
8528
9212
3069
5523
0121
2439
9820
7750
2185
9432
3567
3310
3240
7738
3446
889
3IDU
KKI
9026
883
394
7439
014
3911
1565
0982
990
9311
549
707
8201
110
6025
1211
2117
3962
1257
403
4KA
NNUR
6443
957
765
6218
578
133
8260
156
013
5691
449
743
6419
359
783
6562
170
648
7680
38
5KA
SARA
GOD
2531
322
032
2655
526
235
2744
622
071
2121
116
214
2025
722
044
2204
925
172
2765
99
6KO
LLAM
3799
835
651
3392
135
684
3613
528
733
3238
928
276
3135
727
108
3543
237
538
4002
22
7KO
TTAYA
M53
513
4414
840
028
4372
352
872
4267
340
841
3501
935
030
3800
444
566
5440
452
4821
8KO
ZHIKO
DE97
405
9065
088
133
9284
087
633
6023
290
232
8213
090
140
8370
387
853
1018
3210
5278
3
9MA
LAPP
URAM
4880
145
094
4339
453
598
4717
432
859
4896
644
042
5148
149
329
4817
553
001
5659
14
10PA
LAKK
AD44
610
3873
040
752
4866
249
172
4248
340
624
3639
040
584
4181
440
767
4529
550
9883
11PA
THAN
AMTH
ITTA
1873
115
831
1592
716
808
1831
914
083
1526
314
658
1435
814
763
1670
017
372
1928
13
12THIR
UVANAN
THAPUR
AM25
1140
2137
7122
8320
2352
0826
4706
2057
0921
8340
2023
8519
8557
2116
3822
5214
2573
9927
1238
7
13TH
RISSU
R22
8826
1927
3518
5772
2584
0328
1820
1860
0818
4170
1595
9718
9381
2011
9721
5909
2134
6024
9727
8
14WA
YANA
D84
406
6510
867
612
1019
4512
1170
4656
455
848
4371
357
356
6420
768
977
1112
3588
8141
To
tal 20
1814
2248
312
2677
812
2845
114
7055
215
9433
210
8423
811
7699
499
5577
1119
445
1281
028
1364
805
1639
978
1560
4661
104 105K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
TABL
E 5.
8M
ONT
H-W
ISE
DOM
ESTI
C TO
URIS
T AR
RIVA
LS IN
KER
ALA
FOR
THE
LAST
TEN
YEA
RS
Sl. N
o.M
onth
YEA
RS
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
1Ja
nuar
y69
6878
7308
0377
7064
8314
7791
3203
9966
0810
4112
910
7723
112
2107
414
2248
3
2Fe
brua
ry60
0648
6344
5467
6327
7118
9977
1880
8425
6593
0255
1006
111
1034
563
1226
778
3M
arch
6359
6365
8610
6867
4572
7842
7790
8684
5875
9075
1396
0467
1014
877
1228
451
4A
pril
6495
5368
4522
7224
9776
0280
8132
4788
4109
9553
3810
1284
412
1325
214
7055
2
5M
ay73
0310
7766
4882
4988
8934
6298
6407
1094
086
1163
640
1206
350
1338
330
1594
332
6Ju
ne56
9624
6149
5565
3916
6958
9774
4703
7978
4785
7704
8916
1410
2736
110
8423
8
7Ju
ly55
2162
5963
3564
3806
6792
1572
4122
7779
4884
7722
9138
8610
8316
211
7699
4
8A
ugus
t58
5658
6559
3771
9963
7775
6084
2995
8994
7396
7976
1043
362
1138
533
9955
77
9Se
ptem
ber
6091
2766
0903
7473
1281
4580
8924
1397
0136
1046
115
1129
260
1188
959
1119
445
10O
ctob
er73
8253
8365
1795
3630
1058
530
1115
718
1174
814
1235
746
1337
191
1379
190
1281
028
11N
ovem
ber
7268
3281
5827
9135
4210
0255
710
7212
411
4311
011
9358
311
8762
014
0161
013
6480
5
12D
ecem
ber
8185
2992
9564
1061
665
1123
555
1201
913
1268
840
1318
850
1406
599
1632
609
1639
978
To
tal
7913
537
8595
075
9381
455
1007
6854
1085
7811
1169
5411
1246
5571
1317
2535
1467
3520
1560
4661
0200000040000006000000800000010000000120000001400000016000000
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
7913537
8595075
9381455
10076854
10857811
11695411
12465571
13172535
14673520
15604661
No.ofTou
rists
GRAPH2.4.3ETRENDSINDOMESTICTOURISTARRIVALSTOKERALA2009-2018
5.9 QUARTERLY COMPARISON OF DOMESTIC TOURIST ARRIVALS
Quarterly comparison of domestic tourist arrivals shows that Quarter IV is receiving the highest domestic tourist arrivals. Quarter II comes second in the tourist arrivals. Details are give in Table 5.9
TABLE 5.9Quarterly comparison of Domestic Tourist Arrivals
Domestic 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
Quarter I 1933489 2023867 2140136 2271218 2464169 2685048 2878897 3043809 3270514 3877712
Quarter II 1949487 2076125 2201401 2349639 2544357 2776042 2976682 3110808 3578943 4149122
Quarter III 1746947 1913175 2111081 2271355 2459530 2647557 2861813 3086508 3410654 3292016
Quarter IV 2283614 2581908 2928837 3184642 3389755 3586764 3748179 3931410 4413409 4285811
Total 7913537 8595075 9381455 10076854 10857811 11695411 12465571 13172535 14673520 15604661
GRAPH 5.8
106 107K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
GRAPH 5.9Quarterly comparison of Domestic Tourist Arrivals 2018
TABL
E 5.
10D
ISTR
ICT-
WIS
E AR
RIVA
LS O
F D
OM
ESTI
C TO
URIS
TS D
URIN
G T
HE
LAST
TEN
YEA
RS
Sl.
No.
DIST
RICT
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
1Th
iruvan
anthap
uram
1074
562
1,16
0,64
01,
288,
555
1,40
8,68
81,
556,
435
1,70
7,19
918
6147
020
3038
425
0533
327
1238
7
2Ko
llam18
4867
196,
773
210,
808
220,
849
235,
593
257,
097
2771
0929
8297
3818
2940
0222
3Pa
thanam
thitta
7566
082
,470
89,1
1596
,893
103,
276
112,
548
1261
3213
4466
1644
9419
2813
4Ala
ppuzh
a16
4223
183,
416
199,
670
211,
799
225,
061
246,
156
2705
0731
5466
4334
5651
1490
5Ko
ttayam
2748
2830
1,59
933
4,74
735
4,27
038
2,19
741
3,18
245
8101
4779
5046
8593
5248
21
6Idu
kki42
9402
464,
123
506,
990
555,
122
586,
546
635,
621
6685
3775
2478
1090
086
1257
403
7Ern
akulam
1818
748
1,98
7,74
32,
169,
426
2,35
1,63
12,
545,
573
2,72
4,71
828
9789
430
7315
932
8508
834
4688
9
8Th
rissur
1733
862
1,87
4,21
12,
062,
032
2,21
3,89
32,
366,
389
2,54
5,37
626
5989
727
2117
426
4254
624
9727
8
9Pa
lakkad
3327
8735
9,96
138
3,02
740
4,01
743
8,55
247
5,36
150
2244
5122
7247
4180
5098
83
10Ma
lappu
ram31
9635
347,
311
369,
773
388,
323
419,
884
449,
420
4702
6147
1028
5208
3256
5914
11Ko
zhiko
de
5748
9661
2,31
665
0,67
668
6,39
572
8,04
176
9,42
581
1538
8844
7793
2345
1052
783
12Wa
yanad
3684
5940
8,15
145
1,18
448
0,12
551
9,30
656
4,27
460
7335
5861
4681
5624
8881
41
13Ka
nnur
4209
2245
5,82
248
6,76
951
7,56
655
3,89
958
4,34
361
3199
6323
3269
5655
7680
38
14Ka
sarag
od14
0686
160,
539
178,
683
187,
333
197,
059
210,
691
2413
4728
2906
2634
5927
6599
To
tal
7,91
3,53
78,
595,
075
9,38
1,45
510
,076
,854
10,8
57,8
1111
,695
,411
12,4
65,5
7113
,172
,535
14,6
73,5
2015
,604
,661
108 109K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
5.11 SEASONALITY OF DOMESTIC TOURIST ARRIVALS IN KERALA
TABLE 5.11
Month Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
% of tourists to the total 9.12 7.86 7.87 9.42 10.22 6.95 7.54 6.38 7.17 8.21 8.75 10.51
0
2
4
6
8
10
12
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
%ofTouriststothetotal
GRAPH 5.11
CHAPTER 6ACCOMMODATION
STATISTICS 2018
110 111K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
6.1 AVAILABILITY OF ACCOMMODATION FACILITY IN CLASSIFIED HOTELS IN KERALAAs per the data from Ministry of Tourism, Government of India, the total number of classifiedhotelsandthenumberofroomsavailableasonDecember2018are490and14177respectively.Thecategorywisenumberofclassifiedhotelsisgivenintable 6.1
TABLE 6.1DETAILS OF AVAILABILITY OF ACCOMMODATION FACILITY IN KERALA IN
CLASSIFIED HOTELS 2018 (Approved by Ministry of Tourism, Government of India)
Category of Hotels As on 31/12/2018
Number of Hotels Number of Rooms
Heritage Hotel/Classic with Alcohol 2 67
Heritage Hotel/Basic 12 107
2 Star 4 50
3 Star 212 3747
4 Star with Alcohol 162 3808
4 Star without Alcohol 51 1814
5 Star Deluxe 12 1576
5 Star with Alcohol 24 2169
5 Star without Alcohol 11 839
Total 490 14177
TABLE 6.2CLASSIFIED HOTELS - 2016 TO 2018
GRAPH 6.2 A
Category of Hotelsas on 31/12/2016 as on 31/12/2017 as on 31/12/2018
No. ofHotels
No. ofRooms
No. ofHotels
No. ofRooms
No. ofHotels
No. ofRooms
Heritage Hotel/Classic 1 50 2 67 2 67
Heritage Hotel/Basic 10 89 10 99 12 107
2 Star 1 12 1 12 4 50
3 Star 44 855 100 1769 212 3747
4 Star 149 3885 169 4415 213 5622
5 Star 26 2213 34 2661 35 3008
5 Star Deluxe 11 1541 12 1497 12 1576
Total 242 8645 328 10520 490 14177
0
50
100
150
200
250
ClassifiedHotels
No.ofHotels31.12.2016
No.ofHotels31.12.2017
No.ofHotels31.12.2018
112 113K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
GRAPH 6.2 B
TABL
E 6.
3 A
ACCO
MM
ODA
TIO
N UN
ITS
IN K
ERAL
A (D
ISTR
ICT
WIS
E)
Dis
tric
tA
yurv
edic
C
ente
rsH
ouse
-b
oats
*H
ome s
tays
Gri
hast
hali
Rest
H
ouse
Gue
st
Hou
seYa
tri
Niv
asR
esor
tsSe
rvic
ed
Vill
aH
otel
s/O
ther
sTo
tal
Thir
uvan
anth
apur
am25
059
08
183
188
1058
289
3
Kol
lam
119
250
75
013
217
724
9
Path
anam
thit
ta17
019
08
20
02
7212
0
Ala
pp
uzha
675
820
90
93
049
1113
211
77
Kot
taya
m13
159
383
912
028
112
839
1
Iduk
ki1
027
30
65
117
250
410
918
Erna
kula
m5
023
32
5011
146
1775
811
23
Thris
sur
160
90
128
024
229
636
7
Mal
app
uram
40
20
172
03
022
825
6
Pala
kkad
50
50
184
04
018
321
9
Koz
hiko
de
40
40
107
08
120
423
8
Way
anad
70
135
014
31
126
6420
355
3
Kan
nur
80
360
155
017
921
730
7
Kas
arag
od8
21
07
00
50
6184
Tota
l13
092
810
485
190
856
683
169
3651
6895
0100020003000400050006000
Graph6.2BRoomsinclassifiedhotels
No.ofRooms31.12.2016
No.ofRooms31.12.2017
No.ofRooms31.12.2018
114 115K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
AC
CO
MM
OD
AT
ION
UN
ITS
IN
KE
RA
LA
(TA
LUK
WIS
E)
#Ta
luk
/ Dis
tric
tA
yurv
edic
Ce
nter
sH
omes
-ta
ysG
ri-ha
stha
liRe
st
Hou
seG
uest
H
ouse
Yatr
i N
ivas
Reso
rts
Serv
iced
V
illa
Hot
els/
Oth
ers
Hou
sebo
ats
Tota
l
1Ne
yyat
tinka
ra14
330
18
078
112
526
0
2Ne
dum
anga
du2
40
51
03
054
69
3Th
iruva
nant
hapu
ram
18
01
42
39
369
397
4Ch
irayin
keez
hu0
00
00
11
016
18
5Ka
ttakk
ada
10
01
00
20
711
6Va
rkala
714
00
50
101
011
138
Thiru
vana
ntha
pura
m25
590
818
318
810
582
089
3
1Ko
llam
225
02
20
72
9114
0
2Ku
nnat
hoor
00
01
00
10
1416
3Ka
runa
gapp
ally
50
00
00
10
3844
4Ko
ttara
kkar
a0
00
10
00
012
13
5Pa
than
apur
am4
00
33
04
022
36
Kol
lam
1125
07
50
132
177
924
9
TABL
E 6.
3 B
#Ta
luk
/ Dis
tric
tA
yurv
edic
Ce
nter
sH
omes
-ta
ysG
ri-ha
stha
liRe
st
Hou
seG
uest
H
ouse
Yatr
i N
ivas
Reso
rts
Serv
iced
V
illa
Hot
els/
Oth
ers
Hou
sebo
ats
Tota
l
1Ad
oor
80
02
10
01
2032
2Ko
nni
00
00
00
00
33
3Ko
zhen
cher
y4
60
31
00
122
37
4Ra
nni
00
01
00
00
89
5M
allap
pally
21
01
00
00
37
6Th
iruva
lla3
120
10
00
016
32
Path
anam
thitt
a17
190
82
00
272
012
0
1Ch
enga
noor
00
03
00
00
1316
2M
aveli
kkar
a0
00
10
00
016
17
3Ka
rthika
ppall
y2
00
22
01
017
24
4Ku
ttana
d0
130
00
07
00
20
5Am
balap
puzh
a0
135
02
10
289
7827
8
6Ch
erth
ala4
610
10
013
28
89
Ala
ppuz
ha6
209
09
30
4911
132
758
1177
116 117K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
#Ta
luk
/ Dis
tric
tA
yurv
edic
Ce
nter
sH
omes
-ta
ysG
ri-ha
stha
liRe
st
Hou
seG
uest
H
ouse
Yatr
i N
ivas
Reso
rts
Serv
iced
V
illa
Hot
els/
Oth
ers
Hou
sebo
ats
Tota
l
1Ch
anga
nass
erry
01
11
00
11
2429
2Ko
ttaya
m6
241
19
024
051
130
3Va
ikom
13
02
10
30
1830
4M
eena
chil
01
12
00
00
913
5Ka
njira
ppall
y6
90
32
00
026
46
Kot
taya
m13
383
912
028
112
815
939
1
1Pe
erm
ade
074
01
10
331
7318
3
2Ud
umba
ncho
la0
470
20
047
847
151
3Id
ukki
08
01
20
32
3349
4Th
odup
uzha
02
01
10
30
2936
5De
vikula
m1
142
01
11
8639
228
499
Iduk
ki1
273
06
51
172
5041
00
918
#Ta
luk
/ Dis
tric
tA
yurv
edic
Ce
nter
sH
omes
-ta
ysG
ri-ha
stha
liRe
st
Hou
seG
uest
H
ouse
Yatr
i N
ivas
Reso
rts
Serv
iced
V
illa
Hot
els/
Oth
ers
Hou
sebo
ats
Tota
l
1Ko
tham
anga
lam2
40
01
02
017
26
2M
uvat
tupu
zha
01
10
00
21
2833
3Ku
nnat
huna
d0
10
30
00
152
57
4Ka
naya
nnur
015
144
40
37
454
528
5Ko
chi
121
00
05
139
897
361
6No
rth P
arav
ur1
00
10
00
08
10
7Al
uva
12
02
10
00
100
106
Erna
kula
m5
233
250
111
4617
758
011
23
1M
ukun
dapu
ram
10
01
00
00
57
2Ko
dung
allur
00
01
10
10
3235
3Th
rissu
r3
10
21
03
262
74
4Ch
avak
kad
104
03
50
10
132
155
5Th
alapi
lly2
00
41
01
019
27
6Ch
alaku
dy0
40
10
018
046
69
Thris
sur
169
012
80
242
296
036
7
118 119K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
#Ta
luk
/ Dis
tric
tA
yurv
edic
Ce
nter
sH
omes
-ta
ysG
ri-ha
stha
liRe
st
Hou
seG
uest
H
ouse
Yatr
i N
ivas
Reso
rts
Serv
iced
V
illa
Hot
els/
Oth
ers
Hou
sebo
ats
Tota
l
1Pe
rinth
alman
na0
00
10
01
057
59
2Er
anad
00
03
10
00
3438
3Po
nnan
i0
00
30
00
018
21
4Ti
rur
40
06
00
00
6474
5Ni
lambu
r0
20
11
00
027
31
6Ko
ndot
ty0
00
10
01
024
26
7Th
iroor
anga
di0
00
20
01
04
7
Mal
appu
ram
42
017
20
30
228
025
6
1Al
atho
or3
10
30
00
018
25
2Ch
ittur
03
09
00
20
2943
3Pa
lakka
d1
00
13
01
075
81
4O
ttapp
alam
01
01
10
00
3235
5M
anna
rkka
d0
00
20
01
019
22
6Pa
ttam
bi1
00
20
00
010
13
Pala
kkad
55
018
40
40
183
021
9
#Ta
luk
/ Dist
rict
Ayur
vedi
c Ce
nter
sHo
mes
tays
Grih
asth
ali
Rest
Ho
use
Gues
t Ho
use
Yatr
i N
ivas
Reso
rts
Serv
iced
Villa
Hote
ls/O
ther
sHo
useb
oats
Tota
l
1Ko
zhiko
de3
10
45
02
014
215
7
2Ko
yilan
di0
20
31
02
020
28
3Va
daka
ra0
00
30
00
026
29
4Th
amar
asse
ry1
10
01
04
116
24
Koz
hiko
de4
40
107
08
120
40
238
1Vy
thiri
589
04
10
6836
9329
6
2Su
lthan
Bat
hery
030
09
20
4510
7016
6
3M
anan
thav
ady
216
01
01
1318
4091
Way
anad
713
50
143
112
664
203
055
3
1Th
alass
ery
01
03
00
00
3337
2Ka
nnur
234
02
40
159
102
168
3Th
alipp
aram
ba2
00
31
02
043
51
4Iri
tty1
00
50
00
018
24
5Pa
yyan
nur
31
02
00
00
2127
Kan
nur
836
015
50
179
217
030
7
120 121K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
#Ta
luk
/ Dist
rict
Ayur
vedi
c Ce
nter
sHo
mes
tays
Grih
asth
ali
Rest
Ho
use
Gues
t Ho
use
Yatr
i N
ivas
Reso
rts
Serv
iced
Villa
Hote
ls/O
ther
sHo
useb
oats
Tota
l
1Ho
sdur
g8
10
10
05
035
52
2Ka
sara
god
00
04
00
00
2226
3M
anjes
wara
m0
00
20
00
04
6
Kas
arag
od8
10
70
05
061
284
KER
ALA
130
1048
519
085
668
316
936
5192
868
95
TABL
E 6.
4
Num
ber
of
room
s in
Ker
ala
(Tal
uk w
ise)
Talu
k/D
istr
ict
Sing
leD
oub
leSu
iteD
orm
itory
Oth
erTo
tal
A/C
No
n A
/CA
/CN
on
A/C
Ney
yatt
inka
ra28
8123
7414
4011
59
6341
10
Ned
uman
gad
u27
329
5329
225
50
731
Thiru
vana
ntha
pur
am24
617
3427
2634
9251
494
7688
82
Chi
rayi
nkee
zhu
1692
5771
10
023
7
Kat
takk
ada
02
3362
16
711
1
Vark
ala
1946
500
841
313
1914
59
THIR
UVA
NA
NTH
APU
RAM
336
2284
5743
6198
687
117
165
1553
0
Ko
llam
113
400
571
652
5815
164
1973
Kun
nath
oo
r5
9434
412
00
176
Kar
unag
app
ally
1218
618
321
028
42
625
Ko
ttar
akka
ra4
5350
758
118
209
Path
anap
uram
812
174
182
103
1140
9
Puna
lur
0
KO
LLA
M14
285
491
211
6010
623
195
3392
Path
anam
thitt
a0
Ad
oo
r6
8110
225
98
914
479
Ko
nni
025
817
10
051
Ko
zhan
cher
y11
120
106
288
111
754
4
Ran
ni5
5226
691
08
161
Mal
lap
pal
ly0
123
292
01
47
Thiru
valla
1237
136
140
190
1535
9
PATH
AN
AM
THIT
TA34
327
381
802
4210
4516
41
122 123K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Talu
k/D
istr
ict
Sing
leD
oub
leSu
iteD
orm
itory
Oth
erTo
tal
A/C
No
n A
/CA
/CN
on
A/C
Che
ngan
oo
r7
2259
130
20
722
7
Mav
elik
kara
1641
5811
04
02
231
Kar
thik
app
ally
214
514
514
916
24
463
Kut
tana
d0
025
00
00
25
Am
bal
app
uzha
1497
214
320
251
9876
9
Che
rtha
la15
156
328
111
110
1567
2
ALA
PPU
ZHA
190
361
829
820
583
126
2387
Cha
ngan
asse
rry
010
111
520
512
32
438
Ko
ttay
am19
023
394
235
710
113
116
1952
Vaik
om
1531
153
101
112
131
4
Mee
nach
il11
1859
5113
10
153
Kan
jirap
pal
ly0
100
6622
21
50
394
KO
TTAY
AM
216
483
1335
936
138
2411
932
51
Peer
mad
e8
265
120
1234
133
4651
723
23
Ud
umb
anch
ola
612
969
1314
122
3416
118
35
Iduk
ki0
165
3823
713
34
460
Tho
dup
uzha
2830
5435
40
015
1
Dev
ikul
am6
7612
338
7612
443
9243
40
IDU
KK
I48
665
404
6696
396
126
774
9109
Ko
tham
ang
alam
6355
9912
75
423
376
Muv
attu
puz
ha0
138
9325
515
214
517
Kun
nath
unad
7625
026
136
026
50
978
Kan
ayan
nur
370
1558
5981
3660
698
141
285
1269
3
Ko
chi
131
201
1693
494
169
1114
2713
No
rth
Para
vur
60
6355
80
313
5
Alu
va53
304
905
651
133
338
2087
ERN
AK
ULA
M69
925
0690
9556
0210
5419
634
719
499
Talu
k/D
istr
ict
Sing
leD
oub
leSu
iteD
orm
itory
Oth
erTo
tal
A/C
No
n A
/CA
/CN
on
A/C
Muk
und
apur
am4
1429
562
23
110
Ko
dun
gal
lur
1846
194
139
276
243
2
Thris
sur
116
482
587
555
7828
220
2066
Cha
vakk
ad4
146
964
1526
153
3170
935
33
Thal
apill
y30
7813
414
625
04
417
Cha
laku
dy
4010
032
725
448
2033
822
Kun
nam
kula
m0
THRI
SSU
R21
286
622
3526
7633
387
971
7380
Perin
thal
man
na45
133
100
234
550
2659
3
Era
nad
411
711
432
627
313
604
Ponn
ani
1034
4010
42
16
197
Tiru
r20
228
224
629
6712
661
1355
Nila
mb
ur4
9710
818
28
226
427
Ko
ndo
tty
797
198
145
130
146
1
Thiro
ora
ngad
i0
129
427
04
74
MA
LAPP
URA
M90
718
793
1662
179
132
137
3711
Ala
tho
or
959
6811
011
610
273
Chi
ttur
275
5318
612
940
377
Pala
kkad
4136
050
961
058
2710
417
09
Ott
app
alam
2382
136
249
350
653
1
Man
nark
kad
181
4712
35
245
304
Patt
amb
i3
6169
722
00
207
PALA
KK
AD
7971
888
213
5012
344
205
3401
Ko
zhik
od
e31
892
111
7016
0117
016
202
4398
Ko
yila
ndi
048
122
198
40
537
7
Vad
akar
a16
189
5020
75
041
508
124 125K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Talu
k/D
istr
ict
Sing
leD
oub
leSu
iteD
orm
itory
Oth
erTo
tal
A/C
No
n A
/CA
/CN
on
A/C
Tham
aras
sery
426
5814
91
21
241
KO
ZHIK
OD
E33
811
8414
0021
5518
018
249
5524
Vyth
iri31
251
229
1080
9066
489
2236
Sulth
an B
athe
ry21
271
321
811
7945
216
1764
Man
anth
avad
y5
103
105
581
2815
8792
4
WAY
AN
AD
5762
565
524
7219
712
679
249
24
Thal
asse
ry11
116
162
350
160
1967
4
Kan
nur
7557
483
097
286
4410
426
85
Thal
ipp
aram
ba
1912
512
441
624
457
769
Iritt
y33
7194
134
94
034
5
Payy
annu
r0
107
7594
70
2130
4
KA
NN
UR
138
993
1285
1966
142
5220
147
77
Ho
sdur
g11
423
026
628
536
297
1030
Kas
arag
od
2718
010
437
715
251
756
Vella
rikun
du
0
Man
jesw
aram
029
344
80
286
KA
SARA
GO
D14
143
937
370
659
415
018
72
Tota
l27
2013
023
2632
235
201
3694
962
4476
8639
8
TABL
E 6.
4 A
DI
STRI
CT-W
ISE
NUM
BER
OF
ROO
MS
IN K
ERAL
A
Dis
tric
tSi
ngle
Dou
ble
Suit
eD
orm
itor
yO
ther
Tota
lA
/CN
on A
/CA
/CN
on A
/C
THIR
UVA
NA
NTH
APU
RA
M33
622
8457
4361
9868
711
716
515
530
KO
LLA
M14
285
491
211
6010
623
195
3392
PATH
AN
AM
THIT
TA34
327
381
802
4210
4516
41
ALA
PPU
ZHA
190
361
829
820
583
126
2387
KO
TTA
YAM
216
483
1335
936
138
2411
932
51
IDU
KK
I48
665
404
6696
396
126
774
9109
ER
NA
KU
LAM
699
2506
9095
5602
1054
196
347
1949
9
THR
ISSU
R21
286
622
3526
7633
387
971
7380
MA
LAPP
UR
AM
9071
879
316
6217
913
213
737
11
PALA
KK
AD
7971
888
213
5012
344
205
3401
KO
ZHIK
OD
E33
811
8414
0021
5518
018
249
5524
WA
YAN
AD
5762
565
524
7219
712
679
249
24
KA
NN
UR
138
993
1285
1966
142
5220
147
77
KA
SAR
AG
OD
141
439
373
706
594
150
1872
Tota
l27
2013
023
2632
235
201
3694
962
4476
8639
8
126 127K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
CHAPTER 7PLAN OUTLAYS
P L A N O U T L AY / E X P E N D I T U R E
Sl.No. Head of Account Description of Head
Budget Provision
2018 - 2019
Final Allocation 2018 - 19
Expenditure 2018 - 19
Outlay 2019-20
` in Lakhs
1 3452-80-104-91District Tourism Promotion Councils (DTPC) and DMCs
1320 420.0 484.8 1220
2 3452-01-102-86Development of Innovative Tourism Products
220 176.0 176.0 157
3 3452-01-102-95 Development of Ecotourism Products 424 424.0 424.0 384
4 3452-80-104-90Kerala Tourism Entrepreneurship Fund (KTEF)
1
5 3452-80-104-98 Marketing 8250 9150.0 9013.8 8250
6 3452-80-104-99Conservation, Preservation and Promotion of Heritage Environment and Culture
1850 1580.0 1529.5 1800
7 3452-80-800-34 Responsible Tourism 495 400.9 495.0 495
8 3452-80-800-78(01)HR Development in Tourism through Kerala Institute of Tourism and Travel Studies (KITTS)
440 352.0 176 440
9 3452-80-800-78(02)HR Development in Tourism through State Institute of Hospitality Management Studies
330 264.0 264.0 330
10 3452-80-800-78(03)HR Development in Tourism through Food Craft Institute
385 258.5 258.2 385
11 3452-80-800-90-26Incentives for Creation of Infrastructure facilities in Private Sector - Subsidies
165 5.0 5 365
12 3452-80-800-92Studies on Impact of Tourism including Collection of Tourist Statistics
110 83.3 82.9 100
TABLE 7.1PLAN ALLOCATION & EXPENDITURE FOR TOURISM DURING 2018-19 AND
OUTLAY FOR 2019-20
128 129K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
13 3452-80-800-97Modernisation and Strengthening of Tourism Institutions
220 180.0 168.3 180
14 5452-01-101-84Infrastructure Facilities for Schemes Sponsored by Govt. of India
1375 531.0 499.2 1074
15 5452-01-101-85 Central Sector Schemes in Tourism 1 1.0 0.2 1
16 5452-01-101-86Upgradation, Creation of Infrastructure and Amenities at Guest Houses
3700 2980.0 2977.6 3500
17 5452-01-101-99Upgradation and Creation of Infrastructure and Amenities
13200 10394.3 10391.3 13200
18 5452-01-190-95
Comprehensive and Infrastructure Development of Varkala Formation of Special Purpose Vehicle
275 275.0 0
19 5452-01-190-96Bekal Resort Development Corporation Ltd
330 231.0 148.5 330
20 5452-01-190-98 Kerala Tourism Infrastructure Ltd 183 150.0 150.0 183
21 5452-01-190-99Kerala Tourism Development Corporation
792 633.6 0 792
22 5452-01-800-84 Muziris Heritage and Spice Route Project 4000 1650.0 1632 3950
23 5452-01-800-98 Tourist Accommodation (Guest Houses) 110 110.0 55.2 100
Grand Total 38175.0 30249.6 28931.4 37237.0
PLAN ALLOCATION & EXPENDITURE FOR 10 YEARS
Financial year Amount sanctioned (in lakh) Expenditure (amount in lakhs)
2008-2009 13289.00 7950.23
2009-2010 9532.5 8021.28
2010-2011 14528.43 13306.54
2011-2012 18249.48 17254.22
2012-2013 18053.28 17443.17
2013-2014 21489.8 21257.23
2014-2015 24535.61 22435.13
2015-2016 23045.45 20273.15
2016-2017 31931.96 29610.67
2017-2018 35010.38 30894.57
2018-2019 30249.6 28931.4
TABLE 7.2
130 131K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
CHAPTER 8INDIA TOURISM
STATISTICS - 2017
131
132 133K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8132 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 133
134 135K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8134 135
136 137K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8136 137
138 139K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8138 139
140 141K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8140 141
142 143K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8142 143
144 145K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8144 145
146 147K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8146 147
148 149K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8148 149
150 151K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8150 151
152 153K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8152 153
154 155K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
CHAPTER 9ANNEXURES
ANNEXURE - I
Definitions1. DEFINITIONS FOLLOWED IN INDIA
ARRIVALS:The data presented in this publication refer to the number of arrivals of tourists/ visitors and not to the number of persons. An individual who makes multiple trips to the country is counted each time as a new arrival. This is also true in the case of Indian nationals going abroad.
FOREIGNVISITOR:A foreign visitor is any person visiting the country on a foreign passport whose main purpose of visit is other than the exercise of an activity remunerated from within the country or establishment of residence in the country. This definition covers two segments of visitors: ‘Tourists’ and ‘Same Day Visitors’.
FOREIGNTOURIST:A foreign tourist is a person visiting India on a foreign passport, staying at least twenty four hours in the country, the purpose of whose journey can be classified under one of the following headings:
(i) Leisure (recreation, holiday, health, study, religion and sport)(ii) Business, family mission, meeting. The following are not regarded as ‘foreign tourists’(i) Persons arriving with or without a contract, to take up an occupation or engage in activities remunerated from within the country(ii) Persons coming to establish residence in the country(iii) ‘Same Day Visitors’ i.e. temporary visitors staying less than twenty four hours in the country (including travellers on cruises).
EXCURSIONIST:A visitor in accordance with the foregoing definition and staying less than 24 hours in the country is treated as ‘Same Day Visitor’ or ‘Excursionist’.
CRUISEPASSENGER:A visitor, as defined above, who arrives in the country aboard a cruise ship and does not spend a night at an accommodation establishment in the country is treated as a cruise passenger.
Ports: Ports are the points of entry of foreign visitors into India. At present, there are seventy two ports.
156 157K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
Regions:The regional classification of countries, used for the presentation of data in the publication, is as follows:
1) Africa comprises the continent of Africa including Egypt and the adjoining islands.
2) Australasia includes Australia, New Zealand, Fiji and the Pacific Island groups like French Polynesia, Papua New Guinea, New Caledonia, etc.
3) East Asia comprises China, Hong Kong, Japan, Korea, Macau, etc.
4) West Asia comprises countries in the Middle East including Turkey, Cyprus and Persian Gulf countries excluding Iran.
5) South Asia includes Iran, Afghanistan, Sri Lanka, Maldives and countries in the Indian subcontinent.
6) South East Asia comprises countries of Indo-China including Myanmar & ASEAN countries.
7) North America includes Canada and the USA.
8) Central and South America comprises countries in Central and South America, and the Caribbean Islands.
9) Eastern Europe comprises all the countries of former Soviet Union, Yugoslavia, Czechoslovakia, Hungary, Poland, etc.
10) Western Europe includes all the countries of Europe excluding East European countries, Turkey and Cyprus.
DOMESTICTOURIST:A domestic tourist is a person who travels within the country to a place other than his usual place of residence and stays at hotels or other accommodation establishments run on commercial basis or in dharamshalas/sarais/musafirkhanas/ agrashalas/choultries etc. for a duration of not less than 24 hours or one night and for not more than 12 months at a time for any of the following purposes:-
i) Pleasure (holiday, leisure, sports, etc.)ii) Pilgrimage, religious and social functionsiii) Business conferences and meetingsiv) Study and health
Thefollowingarenotregardedasdomestictourists:
(i) Persons arriving with or without a contract to take up an occupation or engage in activities remunerated from within the State/Centre.
(ii) Persons coming to establish more or less permanent residence in the State/ Centre.
(iii) Persons visiting their hometowns or native places on leave or a short visit for meeting relations and friends, attending social and religious functions, etc. and staying in their own homes or with relatives and friends and not using any sight-seeing facilities.
(iv) Foreigners residing in India.
INDIANNATIONALSGOINGABROAD:Any person going abroad with an Indian passport is regarded as an Indian nationalgoing abroad irrespective of the purpose and the destination.
TRAVELRECEIPTS/FOREIGNEXCHANGEEARNINGSFROMTOURISM:These are receipts of the country as a result of consumption expenditure, i.e.payments made for goods and services acquired, by foreign visitors in the economyout of foreign currency brought by them.
ACCOMMODATIONESTABLISHMENTS:Places in which rooms are provided to tourists for stay, and classified as hotels,tourist bungalows, travellers’ lodges, youth hostels, etc.
APPROVEDHOTELS:Hotels which conform to certain laid down standards on physical features, standards of facilities and other services as approved by the Tourism Departments of Central and State Governments. These are graded as five star deluxe, five star, four star, etc.
OCCUPANCYRATE:The occupancy rate refers to the ratio between available capacity (in terms of rooms or beds) and the extent to which it is used. Occupancy is worked out on the basis of number of rooms occupied by both domestic and international tourists.
2. INTERNATIONAL DEFINITIONS
Tourism: The activities of persons travelling to and in places outside their usual environment for not more than one consecutive year for leisure, business andother purposes.DomesticTourism:Residents of a given country travelling only within that country.
158 159K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
InboundTourism: In relation to a given country, non-residents travelling to that country. OutboundTourism: In relation to a given country, residents travelling to another country. InternalTourism:Domestic and Inbound Tourism. NationalTourism:Domestic and Outbound Tourism. InternationalTourism:Inbound and Outbound Tourism.Visitors: All types of travellers engaged in tourism are described as Visitors, and as such the term represents the basic concept for the whole system of tourism statistics.InternationalVisitors:Any person who travels to a country other than that which is his/her usual residence, but outside his/her usual environment, for a period not exceeding 12 months and whose main purpose of visit is other than the exercise of an activity remunerated from within the country visited.
INTERNATIONALVISITORSINCLUDE:
Tourists(overnightvisitors):Visitors who stay at least one night in a collective of private accommodation in the country visited.
SameDayVisitors:Visitors who do not spend a night in a collective or private accommodation in the country visited. This definition includes passengers of cruise ships who return to the ship every night to sleep on board even though the ship remains in port for several days. Also included in this group are, by extension, owners or passengers of yachts, and passengers on a group tour accommodated in a train.
DomesticVisitors: Any person residing in a country who travels to a place within the country, outside his/her usual environment for a period not exceeding 12 months, and whose main purpose of visit is other than the exercise of an activity remunerated from within the place visited.
DOMESTICVISITORSINCLUDE:
Tourists(overnightvisitors):Visitors who stay at least one night in a collective or private accommodation in the place visited. SomeDayVisitors: Visitors who do not spend one night in a collective or private accommodation in the place visited.
ANNEXURE IIIMPORTANT TOURIST DESTINATIONS & ATTRACTIONS
Sl. No. DISTRICTS DESTINATIONS ATTRACTIONS
1
Thiruvananthapuram
ThiruvananthapuramThe Capital of the State, Secretariat, Sri Padmanabha Swami Temple (Richest temple in the world), Napier Museum, Zoo, Kuthiramalika, etc.
2 Kovalam Internationally famous beach
3 Ponmudi Beautiful hill station
4 Poovar Beach, boating, fishing harbour
5 Varkala Beach, famous Sivagiri Mutt, Janardana Swami Temple
6
Kollam
KollamFamous for the cashew nut factories and an ancient port. Ashtamudi Lake, historical temples, Neendakara Harbour are other famous destinations
7 Kollam Beach Internationally famous beach
8 Thenmala - Palaruvi India’s first eco-tourism project & Palaruvi Waterfalls
9 Mundakkal Beach Beach
10 Alamkadavu Alamkadavu is where the first house boats in India were built
11 Munroe Thuruth ( Island) Coir manufacturing center
12 Paravoor Thekkumbhagam Coir manufacturing center
13
Pathanamthitta
AranmulaAranmula is a backwater tourist destination in Kerala. It is the land of Snake Boats. The famous Aranmulakkannadi (Metal Mirror) is made in Aranmula Village.
14 Erumeli Erumeli Petta Thullal (A Religious Dance), resting place of Sabarimala pilgrims
160 161K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
15
Alappuzha
AlappuzhaFamous for coir industries, paddy fields and beaches, Alappuzha is known as the ‘Venice of the East’ and also ‘The Paddy Bowl of Kerala’
16 Kuttanadu Granary of paddy, banana plantations, waterways
17 Kottayam Kumarakom Kumarakom Bird Sanctuary, Vembanad Lake, houseboats
18
Idukki
Munnar Tea plantations; thick forests, Neelakkurinji, beautiful hills, the natural habitat of Varayadu (Nilgiri Thar)
19 Thekkady Periyar Wildlife Sanctury, famous boating center
20 Wagamon Beautiful hills, tea plantations
21 Kumbonpara
22 Parunthumpara The famous plantation town
23 Thommankuthu Waterfalls
24
Ernakulam
Aluva Sivarathri Manappuram (River Bed), Aluva Palace.
25 Bhoothathankettu A scenic dam site with boating facilities. It is situated in a vast virgin forest.
26 Cherai Beach A famous beach in Kerala, where dolphins can be spotted on rare occasions. Coconut plantations are another attraction
27 Fort Kochi Chinese Fishing Nets are the main attraction.
28 Kalady Birth place of Saint Aadi, Sankaracharya, famous Sanskrit University.
29 Kochi City Kochi is the ‘Queen of Arabian Sea’. It is a vibrant city in Kerala. Kochi is also known as ‘The Gateway to Kerala’.
30 Maradu Backwaters, convention center
31 Paravoor Heritage Zone
32
Thrissur
Athirappalli Biggest waterfall in Kerala.
33 Chalakkudi Amusement Parks.
34 Chavakkad An ideal place for scenic beauty lovers, it’s one of the best beaches along the west coast
35 Guruvayur Famous Sri Krishna Temple, Mammiyoor Temple, Punnathoorkkottah (The elephant training center)
36
Palakkad
MalampuzhaMalampuzha Dam, Garden, The Famous statue ’Yakshi’ (A character in Kerala mythology), Rock Garden, Ropeway.
37 Nelliyampathy Beautiful hills, the hills of Sahyadri (Western Ghats), beautiful forests, orange plantations.
38 Parambikkulam Wildlife sanctuary, boating facilities, Erumadam (The House upon the Tree), thick forests
39
Malappuram
Kodikuthimala Beautiful hills
40 Nilambur Teak plantations, Bamboo plantations
41
Kozhikode
Iringal - KottakkalKunhalimarakkar (The Navigator of Samorin) Memorial is situated in Iringal. Kottakkal is famous for Ayurvedic treatment
42 Kakkayam Kakkayam Dam, adventure tourism facilities
43 Kadalundi Nagaram Bird sanctuary, Kadalundi River
44 Kozhikode City Beautiful beaches, Wildlife sanctuaries, Beautiful Rivers.
45 Kappad It is a historical beach. Vasco-da-Gama, the first European who came to India, landed here.
46 Peruvannamoozhi Hills, dam, boating facilities, historical plantations
47 Thusharagiri Waterfalls
48 Wayanad Wayanad Pookkodu Lake, Kuruva Island, Wildlife sanctuaries
162 163K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
49
Kannur
Meenkunnu – Payyambalam Famous beaches
50 Muzhuppilangad The only drive-in-beach in Kerala.
51 Parassinikkadavu Pilgrim Center, Backwaters.
52 Kasaragod Bekal Bekal Fort, an important beach
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170 171K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8 K E R A L A T O U R I S M S TAT I S T I C S 2 0 1 8
ANNEXURE VOFFICES OF KERALA TOURISM
DIRECTORATE OF TOURISMDepartment of Tourism, Park View, Thiruvananthapuram-33Kerala, India, Phone: +91 471 322547, Fax: +91 471 322279
Website: www.keralatourism.org
JOINT DIRECTOR’S OFFICES
Office of the Joint Director, Dept. of Tourism Govt. Guest House, Ernakulam, Ph: +91 484-2360502, 2360257
Office of the Joint Director Department of Tourism, Kozhikode, Ph: +91 495-2373862
Office of the Joint Director Dept. of Tourism, Thiruvananthapuram, Ph: +91 471-2335571
GOVERNMENT GUEST HOUSES1. Guest House Thiruvananthapuram Phone : 0471-2329869, 23244532. Guest House Kovalam Phone : 0471-24801463. Guest House Ponmudi Phone : 0472-28902304. Guest House Kollam Phone : 0474-27436205. Guest House Varkala Phone : 0470-26022276. Guest House Attingal Phone : 0470-26222907. Guest House Kottayam Phone : 0481-23402198. Guest House Pathanamthitta Phone : 0468-228073, 2280959. Guest House Idukki Phone : 04862-232205, 23308610. Guest House Devikulam Phone : 04865-26422311. Guest House Guruvayoor Phone : 0487-255669612. Guest House Munnar Phone : 04865-23038513. Guest House Alappuzha Phone : 0477-224650414. Guest House Ernakulam Phone : 0484-2360558, 236050215. Guest House Aluva Phone : 0484-2623636, 262363716. Guest House Cheruthuruthy Phone : 14884-26249817. Guest House Malappuram Phone : 0483-273431118. Guest House Malampuzha Phone : 0491-281520719. Guest House Peerumed Phone : 04869-23207120. Guest House Thrissur (Ramanilayam) Phone : 0487-2332016, 2332321. Guest House Kozhikode Phone : 0495-2383920, 238002022. Guest House Sulthan Bathery Phone : 04936- 220225
23. Guest House Kannur Phone : 0497-2706426, 270142024. Guest House Kasaragod Phone : 0499-4230666, 423087625. Kerala House Kanyakumari Phone : 04652-24622926. Yatri Nivas Devikulam Phone : 04865-264200, 26430027. Yathri Nivas Ernakualam Phone : 0484-233998028. Guest House Palakkad Phone : 0491-250559929. Yathri Nivas Thiruvananthapuram Phone : 0471-233772730. Kerala House Mumbai Phone : 022-27810106, 2781011231. Kerala House New Delhi Phone : 011-30411411011, 23342320
ANNEXURE VITOURIST INFORMATION OFFICES
INSIDE KERALA
1. Tourism Facilitation Centre, Park View, Thiruvananthapuram, Ph: +91 471 23211322. Kerala Tourism Information Office, International Airport, Thiruvananthapuram, Ph: +91 471 25022983. Kerala Tourism Information Office, Domestic Airport, Thiruvananthapuram, Ph: +91 471 25010854. Kerala Tourism Information Office, Central Bus Station, Thampanoor, Thiruvananthapuram, Ph: +91 471 23272245. Kerala Tourism Information Office, Railway Station, Thampanoor, Ph: +91 471 23344706. Kerala Tourism Facilitation Centre, Kovalam, Ph: +91 471 2480085.7. Tourist Amenity Centre, Varkala, Ph: +91 470 26022278. Kerala Tourism Information Counter, KSRTC Bus Stand, Kollam, Ph: +91 474 24756259. Kerala Tourism Information Office, Civil Station, Pathanamthitta - 689 645 Ph: +91 468 232640910. Kerala Tourism Information Office, House Boat Terminal Finishing Point, Alappuzha, Ph: +91 2477 226072211. Kerala Tourism Information Office, Kottayam, Ph: +91 481 256255812. Kerala Tourism Information Office, Kumily, Thekkady, Idukki, Ph: +91 4869 222620
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13. Kerala Tourism Information Office, Boat Jetty Complex, Marine Drive, Ernakulam, Ph: +91 484 235101514. Kerala Tourism Information Office, International Airport, Nedumbassery, Kochi, Ph: +91 484 261130815. Kerala Tourism Information Office, International Airport (Domestic Terminal), Nedumbassery, Kochi, Ph: +91 484 261130916. Kerala Tourism Information Office, Fort Kochi, Ernakulam, Ph: +91 484 - 221665617. Kerala Tourism Information Office, Railway Station, Kozhikode, Ph: +91 495 270260618. Kerala Tourism Information Office, Karipur Airport, Kozhikode, Ph: +91 493 271276219. Kerala Tourism Information Office, Kalpetta, Wayanad, Ph: +91 4936 20444120. Kerala Tourism Information Office, Railway Station, Kannur, Ph: +91 497-270312121. Tourist Information Counter, Bus Station, Kasaragod, Ph: 954994-221886
OUTSIDE KERALA
1. Kerala Tourism Information Office, TTDC Complex, Vallaja Road, Chennai - 600 002. Email: [email protected]. Ph: +91 44 253826392. Kerala Tourism Information Office, Room No.256, Kerala House, Jantar Mantar Road, New Delhi-110 001. Email: [email protected] Ph: +91 11 23382067.3. Kerala Tourism Information Office, Dr. Kadamba Bus Station Building, Panaji, Goa-403 001. Ph: +91 832 24377974. Kerala Tourism Information Office, 74 World Trade Centre, Café Parade, Mumbai - 400 005 Email: [email protected] Ph: +91 022 22830491, Tele Fax: 22030495. Kerala Tourism Information Office, 22 Chinmayi Chatterji Sarani, Kolkata - 00033, Email: [email protected], Ph: +91 33 - 242492256. Kerala Tourism Information Office, Mysore, KTIC Mayoora Yathri Nivas, J L B Road, Hoisala Building Complex, Mysore. Ph: +91 821-2422811
DEPARTMENT OF TOURISM Park View, Thiruvananthapuram 695033, Kerala, India
Ph.: 0471 2560425, Fax: 0471 2322279 E-mail: [email protected], www.keralatourism.org