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    Kansas City Free Eye Clinic

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    vision//mission statementThe Kansas City Free Eye Clinic aims to eliminate the la

    visual healthcare in underserved populations by providin

    eye exams with corresponding treatments. Our mission

    by increasing community awareness, uniting eyecare p

    acting as a center for hands-on education for students

    Wednesday, September 10, 14

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    brand essencebenefaction

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    brand element

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    brand attributes

    providing[pruh-vahy-ding]

    1. to make arrangements for supplyingmeans of support, money, etc.

    2. to supply means of support.

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    brand attributes

    providing[pruh-vahy-ding]

    1. to make arrangements for supplyingmeans of support, money, etc.

    2. to supply means of support.

    attainable [uh-tey-nuh-buhl]

    1. capable of being attained.

    2. to reach, achieve, or accomplish; gain; obtain

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    http://dictionary.reference.com/browse/attainhttp://dictionary.reference.com/browse/attain
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    brand attributes

    providing[pruh-vahy-ding]

    1. to make arrangements for supplyingmeans of support, money, etc.

    2. to supply means of support.

    attainable [uh-tey-nuh-buhl]

    1. capable of being attained.

    2. to reach, achieve, or accomplish; gain; obtain

    caring [kair-ing]

    1. to make provision or look out.

    2. to feel concern or fondness for

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    http://dictionary.reference.com/browse/attainhttp://dictionary.reference.com/browse/attain
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    George Davis

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    Charles Goodman

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    vision//mission statementThe Kansas City Free Eye Clinic aims to eliminate the la

    visual healthcare in underserved populations by providin

    eye exams with corresponding treatments. Our mission

    by increasing community awareness, uniting eyecare p

    acting as a center for hands-on education for students

    Wednesday, September 10, 14

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    brand essencegoing beyond the standard

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    brand attributes

    providing[pruh-vahy-ding]

    1. to make arrangements for supplying

    means of support, money, etc.

    2. to supply means of support.

    attainable [uh-tey-nuh-buhl]

    1. capable of being attained.

    2. to reach, achieve, or accomplish; gain; obtain

    caring [kair-ing]

    1. to make provision or look out.

    2. to feel concern or fondness for

    Wednesday, September 10, 14

    http://dictionary.reference.com/browse/attainhttp://dictionary.reference.com/browse/attain
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    brand attributes

    providing[pruh-vahy-ding]

    1. to make arrangements for supplying

    means of support, money, etc.

    2. to supply means of support.

    attainable [uh-tey-nuh-buhl]

    1. capable of being attained.

    2. to reach, achieve, or accomplish; gain; obtain

    caring [kair-ing]

    1. to make provision or look out.

    2. to feel concern or fondness for

    approachable [uh-proh-chuh-buhl]

    1. friendly, easy to meet, know, talk with, etc.

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    http://dictionary.reference.com/browse/attainhttp://dictionary.reference.com/browse/attain
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    goal//objectiveto give the Kansas City Free Eye Clinic a visual presence that ma

    admirable cause while giving the clinic more prominence and ap

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