Kate Gardiner - Audience Engagement,

Kate Gardiner (312) 805-0115 | [email protected] 1 Christopher St. #5D New York, NY 10014 Twitter | Facebook | LinkedIn | Portfolio Education M.S.J. in Medill School of Journalism | Northwestern University 2009 B.A. in American Studies | Brandeis University 2007 Work Experience Director, Audience Engagement / Newsweek + IBT Media New York, NY | December 2013 to Present I am leading digital audience engagement for Newsweek and its sister properties under the banner of IBT Media in New York, following the flagship brand’s acquisition by IBT Media in September 2013. Consultant - Digital Strategy & Early Adoption New York, NY | September 2008 to Present I am a digital strategy consultant working with clients across the United States on national and global- facing audience development. I have consulted with media organizations including Al Jazeera (in Doha, Qatar & Washington, D.C.), Voice of America / the Broadcasting Board of Governors, CBS Interactive, Roaring Fork Films, Corra Films, and New York Public Radio. I often speak at conferences and am a frequent guest on Huffington Post Live. In the past I have contributed to various media websites, including Poynter and PBS Mediashift. Social Media Analyst | Al Jazeera International Washington, D.C. / Doha, Qatar | February 2011 to October 2011 From February to April we created and implementing best practices (technical, creative) for social media live television; I went to Doha to implement those same strategies live on air, as well as write institutional best practices; develop a verification system for crowdsourced YouTube videos and train various staff in the practical use of social media in their beats, specifically as related to the then-ongoing Arab Spring; during the wars, traffic increased exponentially, as did the size of the Facebook and Twitter audience. We also orchestrated a variety of paid social media campaigns targeting specific audience demographics. Associate Producer - Social Media | PBS NewsHour with Jim Lehrer Washington, D.C. | 2010 Social media and strategic partnerships as the first social media producer for the PBS NewsHour. Among our accomplishments was breaking all existing traffic records, month over month, during the BP Oil Crisis; that online coverage was nominated for an Emmy. In addition, our livestream of the crisis was embedded across more than 6000 websites, occasionally exceeding concurrent views in excess of 10,000. I aided in the negotiation and technical implementation of NewsHour’s original distribution deals with Ustream and Hulu. News Desk Fellow| Chicago Public Radio Chicago, Illinois | 2009-2010 Breaking news desk, covering city politics with camera, mic and reporter’s notebook. Among notable achievements was the station’s first live chat, attended by Illinois Gov. Pat Quinn and an in-depth

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Kate Gardiner - Audience Engagement,