June 26 th , 2011 - SHRM Annual Conference & Exposition

©SHRM 2010

VOLUNTEER LEADER BRIEFING June 26th, 2011 - SHRM Annual Conference & Exposition

June 26-29, 2011

Las Vegas, Nevada

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Pamela J. Green, SPHR

Chief US Membership Officer

Welcome

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Today’s Agenda

• Welcome

• MAC Update

• Global Membership

• Knowledge Development

• Government Affairs

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• SHRM Foundation

• HR Certification Institute

• Student &YP Programs

• Wrap Up & Prize

Giveaway

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Jose Berrios

Chair, SHRM Board of Directors

Welcome

Hank Jackson, CPA

SHRM President& CEO

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Membership Advisory Council Update

Pamela J. Green, SPHR

Chief US Membership Officer

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What is the Membership Advisory Council (MAC)?

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• Purpose:> Serves as an interface between the Society’s

volunteer leaders, SHRM Board of Directors , SHRM Foundation and HR Certification Institute boards and staff.

> Provides strategic input from the membership to the Board of Directors and feedback from the Board of Directors to the membership.

> Provides operational input to the Society and receives operational feedback from the Society to help the Society provide optimum leaders.

• Responsible to:

> SHRM Board of Directors

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2011 Membership Advisory Council

Northeast Region

Daniel “Dan” Griffiths, PHRCT, MA, ME, NH, NY, RI, VT, DE, MD, NJ, PA

[email protected]

Southeast Region

Eunice GloverAL, GA, FL, MS; BM, BS, PR,

USVI, DC, KY, NC, SC, TN, VA, WV

[email protected]

Southwest Central Region

Tara Mauk Arthur, PHRAR, LA, MO, OK, TX, AZ, CO, KS, NM, UT

[email protected]

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2011 Membership Advisory Council

North Central RegionBetty Lonis, SPHR

IA, MN, WI, ND, SD, NE, IL, IN, MI, OH

[email protected]

Pacific West RegionScott Washburn, SPHR

AK, CA, HI, NV, GU, CNMI, ID,

MT, OR, WA, WY

[email protected]

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MAC Report

MAC Report

1st Six Months of 2011

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SHRM’s Global Impact

Janet Parker, SPHR, GPHR

Chief Global Membership Officer

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US Membership Overview

• Total US Membership> 233,634> 600 Chapters> Average HR tenure of members 15 years

• Total Student Membership> 16,165

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US Membership Initiative

Chapter Study• SHRM & its chapters see an opportunity to simplify and

improve the existing chapter structure to increase collaboration, strengthen relationships, create more consistency in educational offerings, reduce administrative tasks, & thereby enhance the volunteer experience.

• Data collection on the chapter study is complete and is being reviewed with volunteer leaders and key SHRM employees.

• Options are being reviewed to address the feedback.• The next step is for the taskforce to finalize its analysis and

prepare recommendations for Board review in August.

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GLOBAL GROWTH STRATEGY

Global Growth will focus on building relationships with multinational enterprises (MNE)

and growing membership opportunistically.

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Global Growth

• SHRM India is actively pursuing this strategy by cultivating strong relations with leading MNEs that have significant operations in India.

• We will transition our China presence from a representative office to a wholly foreign owned enterprise (WFOE), which will allow us to do business in China as well as gain certain tax advantages.

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Global Membership

• Total membership outside of the US > 7,588 (2,473 in India)

> Eight (8) SHRM Forums have been created in the Cayman Islands, Egypt, Ghana, Nigeria, Pakistan, Switzerland, Trinidad/Tobago, and the United Arab Emirates (UAE).

> Three others are in formation, in France, Kuwait, and Lebanon.

> Examples of MNC’s represented by members Alcatel-Lucent, AstraZeneca, BP, Carrefour, Deloitte, DHL, Emaar, Ernst & Young, Franklin Covey, Hay, etc.

> Ten forums in India focused on 'learning stations' for

sharing knowledge, best practices and solutions.

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Conclusion

Opportunities and challenges differ from state to state and around the

world, but there is a common thread among our HR leaders: their passion and commitment to the profession.

THANK YOU FOR YOUR LEADERSHIP!

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©SHRM 2010

Knowledge Development UpdateDeb Cohen

Chief Knowledge Development Officer

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Domestic and Global Standards Status

• In June of 2010, SHRM sponsored the start of two standards development taskforces. (Diversity and Metrics)

• Cost Per Hire Metric Standard – is likely to be the first HR American National Standard, published later this year.

• The Performance Management, Workplace Violence Prevention and Intervention, and Workforce Planning draft standards will go out for public review this year.

• ISO membership approved proposal in January 2011 & ISO ratified vote in February 2011. ANSI will run the Secretariat for this TC 260 for two years and then SHRM will be the Secretariat indefinitely.

• SHRM is also Administrator for the US Technical Advisory Group (US TAG) for this HRM Technical Committee for an indefinite period.

• First plenary meeting of ISO Technical Committee 260 for Human Resource Management will be November 10-11 in Washington DC.

• Hired new Manager, HR Standards, Amanda Benedict.

• .

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Competencies & Research Department

HR Competencies> 2011 Milestones

• Began work on a comprehensive competency framework for all HR professionals at each stage of their careers

• Set a global taskforce to help design this framework • Selected a Strategist, Dr. Alex Alonso, to lead development

> On-going work• Meeting with HR professionals worldwide to identify competencies for today

and tomorrow• Using HR professionals’ input to design a user-friendly career roadmap

Research Department> 2011 Milestones

• Launch of the Customized Research Service• Launch of the SHRM People Insight Service• Addition of Benefits and Job Satisfaction/Engagement Benchmark Reports

> On-going work• Surveys & Polls (e.g., HR & Technology, Drug Testing, Bullying)• LINE and Forecast

Section Title (12 point Arial; color = white)

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Academic Initiatives and Knowledge Center

• Academic Initiatives> 2011 Milestones

• Launched Assurance of Learning Assessment & Preparation Guidebook • Debuted Case Solving Competitions at Regional Student Conferences• 246 HR programs at 198 universities follow our guidelines

> On-going work• Strategic alliances with AACSB and FBLA• Content development for HR faculty to use in classrooms• State of HR Education Longitudinal Study

• Knowledge Center> 2011 Milestones

• Provided over 38,000 tailored responses to HR questions from more than 23,000 members.

• Delivered over 315,000 Express Requests to more than 62,000 members.

> On-going work• New toolkits, HR Q&A’s and other reference content added to website.

Section Title (12 point Arial; color = white)

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SHRM’s Efforts on Veterans Employment Michael P. Aitken • June 26, 2011

SHRM 2011 Annual Conference & Exposition

June 26-29, 2011

Las Vegas, Nevada

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Veteran Unemployment Rate

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Employing Military Personnel & Recruiting Veterans

HR Professionals Perspectives on VetsHR Professionals Perspectives on Vets

The majority of employers are considering hiring veterans; with 53% of respondents saying that, within the previous 36 months, their organization had hired veterans as full-time, part-time or temporary/contract workers.

Of those organizations that hired at least one veteran, 50% revealed that they had made a specific effort to recruit and hire veterans.

Organizations find that veterans make extremely positive contributions to the workplace.

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Source: SHRM 2010 Poll: Employing Military Personnel and Recruiting Veterans—Attitudes and Practices.

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SHRM’s Efforts on Veterans EmploymentSHRM’s Efforts on Veterans Employment

Partnerships with key federal agencies:

Employer Support of the Guard and Reserve Department of Labor’s Veterans Employment and Training Service

(VETS) Department of Veterans Administration

Training programs and education materials for HR professionals

Advocacy and outreach efforts

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Employer Support for the Guard and ReserveEmployer Support for the Guard and Reserve

SHRM formed a partnership with the Department of Defense’s Employer Support of the Guard and Reserve (ESGR) by signing a Statement of Support in March 2010.

Currently working with ESGR to link all SHRM state councils and chapters with their local ESGR office and encourage them to sign their own statement.

More than 300 SHRM chapters and 31 SHRM State Councils have signed a Statement of Support to date.

SHRM serves as a member of the Secretary of Defense Employer Support Freedom Award National Selection Board. The Award is the Department’s highest recognition given to employers for exceptional support of their employees serving in the Guard and Reserve.


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Department of Labor VETSDepartment of Labor VETS

SHRM has also developed a deeper relationship with VETS, to complement our ongoing partnership with ESGR.

Core of our work with VETS is in helping the agency to inform employers across the nation about the resources that are available to them in finding, recruiting, and retaining military veterans.

We are working with VETS to create a toolkit for employers. It will: Practical steps for creating a hiring program Provide tools to identify, recruit, and hire and retain veterans.

Working with VETS to identify states that will be pilot sites for a more cooperative relationship between SHRM chapters and VETS.


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Military Employment Programming at Military Employment Programming at

SHRM Annual ConferenceSHRM Annual Conference

Session brings together HR professionals, business leaders, federal agencies and hundreds of members of the military. We showed employers how they could benefit each other, focusing on the skills they each need to succeed as partners.

We are offering the same program today. The six-hour program will focus on everything needed to recruit and accommodate veterans, wounded warriors, and spouses.


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Advocacy and Outreach Efforts Advocacy and Outreach Efforts

Interim President and CEO Hank Jackson testified on June 1 to the House Veterans Affairs Committee to discuss the transition of military veterans to the civilian workforce.

White House invited SHRM to participate in “Joining Forces,” an initiative focused on the needs of military families led by First Lady Michelle Obama and Dr. Jill Biden. SHRM will: Develop materials with our VETS toolkit to provide information on

effective practices for recruiting and retaining military spouses, maximizing workplace flexibility and other policies to support military families.

Participating in the “Hiring our Heroes Los Angeles” job fair on July 10. The event, which is co-hosted by the U.S. and Los Angeles Area Chambers of Commerce and the Foundation of Prince William and Prince Harry, hopes to have 200 employers and 1,500 military veterans and spouses at the job fair.


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SHRM / Families & Work

Institute PartnershipLisa Horn

Senior Government Relations Advisor

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SHRM / FWIPartnership Update

• Successfully launched partnership with the Families and Work Institute on February 1, 2011.

• Developed and integrated educational programming into the 2011 SHRM conferences.

• Published the 2011 Guide to Bold New Ideas for Making Work Work, highlighting innovative workplace strategies from organizations awarded the Alfred P. Sloan Award for Business Excellence in Workplace Flexibility.

• Developed the premier work-life thought leader conference to be held in Washington, D.C., November 8-10, 2011.

• Hosted two webcasts on workplace flexibility, available at www.shrm.org/webcasts.

• Identified 6 target states to grow the When Work Works initiative in 2011.

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When Work Works: Community Partners & Target States

Approximately 30% of the U.S. populationCurrently 5 Statewide initiatives:

Arizona · Georgia · Michigan · New Hampshire · Oregon

New HampshireTwin Cities, MN

Salt Lake City, UT

Rochester, MN

Morris County, NJ

Milwaukee, WIMichigan

Melbourne-Palm Bay, FL

Long Island, NY

Long Beach, CA Louisville, KY

Houston, TX

Durham, NC

Dayton, OH

Dallas, TX

Chicago, IL

Charleston, SC

Boise, ID

Aurora/Denver, CO

Winona, MN

Arizona

Georgia

Richmond, VA

Providence, RI

Oregon

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SHRM / FWI PartnershipNext Steps

• Conduct and share research National Study of Employers, November 2011

• Provide additional information and resources that will help employers successfully implement workplace flexibility

Employer Resource Guide, November 2011 2012 Guide to Bold New Ideas, November 2011 Additional webcasts on workplace flexibility, Fall 2011

• Grow the When Work Works initiative to continue to offer the Sloan Awards State Council/Community Partner Toolkit, Fall 2011 Workplace flexibility programming in 2011 target states

• Host Work-Life Focus: 2012 and Beyond November 8-10, 2011 Washington, D.C.

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SHRM Advocacy Team Update

David M. Lusk

Senior Associate, Member Advocacy

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SHRM Advocacy Team:A Member-Driven Initiative

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SHRM Advocacy Team (A-Team) Purpose and Importance

Developed to ensure that when Congress, state legislatures, regulators or the courts are developing workplace policy, the voice of the HR profession is heard.

Thousands of interest groups vie for attention in Washington and the states; it’s critical that we turn up the volume on behalf of HR.

SHRM members best understand and are best suited to communicate how public policy affects employees, employers and the HR profession as a whole.

Follows through on SHRM’s strategic commitment to be a Thought Leader of the HR profession.

Importance of the Initiative


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Intended to build upon the successful (but mostly) ad-hoc country-wide efforts already underway.

Year two of five-year implementation (incremental rollout).

Informs legislators of policy impacts upon employers in her/his district.

Two levels of participation:

1. HR Advocate – broad-based participation to engage members at the state and district level.

2. Advocacy Captains – one per congressional district in each target state who takes on a leadership role.

SHRM’s Regional-Chapter structure does not align with boundaries of congressional districts.

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About the Advocacy Team (A-Team)


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“Advocacy Captain” Requirements

Must be a SHRM member in good standing.

Strong preference for prior or current experience as an HR professional (HR certification highly desirable).

Must live within the congressional district he / she is representing as an Advocacy Captain.

Appointment is made by SHRM with input from state councils and chapter representatives, among others.

Serve a two-year term beginning the first day of January and ending the last day of December. May be reappointed for additional terms. It is advisable that an individual serves in this position for multiple terms.

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Role of SHRM A-Team Members


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WI

ILNE

KS

NM

PA

NY

NV

OR

WA

FL

ALAR

CA

DE

OH

TX

WV VA

SHRM Members Trained: 1,500Volunteers Identified: 400

2010 & 2011 Target States Trained

ME

RI


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WI

ILNE

KS

NM

PA

NY

NV

OR

WA

FL

ALAR

CA

DE

OH

TX

WV VA

States with Advocacy Captains Selected

2010 & 2011 Target States with Advocacy Captains

ME

RI


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WI

ILNE

KS

NM

PA

NY

NV

OR

WA

FL

ALAR

CA

DE

OH

TX

WV VA

States with Advocacy Captains in 100% of Districts

ME

RI

2010 & 2011 Target States with Advocacy Captains


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SHRM Foundation Update

Karen Silberman

Executive Director

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The SHRM Foundation isReaching for the Sky!

Visit us at the SHRM Booth #1947

Learn about our programs and pick up your free report.

Make a charitable donation to the 2011 Annual Campaign.

Add your signature to our sky. Receive a limited-edition pin.


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SHRM Foundation - Scholarships & Research Grants

$100,000 annually to support SHRM members pursuing a graduate or undergraduate degree or professional certification. Apply on line!

Applications due July 15.


Scholarships:

Research Grants:

$0$100,000$200,000$300,000$400,000

$500,000$600,000$700,000$800,000

2005 2006 2007 2008 2009 2010 2011-projected

Annual Grant Funding

Goal: Fund $1 million annually by 2015

18 projects currently in process, totaling

$1.1 million.

Relevant, actionable insights for HR

practitioners, plus academic impact.

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SHRM Foundation - Educational Products

Effective Practice Guidelines SeriesNew title available – stop by our booth #1947.

Concise summary of what’s known based on research

Easy-to-use format for busy HR professionals

All 11 titles available for free download from Foundation website

Educational DVDsDoing Well by Doing Good: Global Sustainability (fall 2010)

Complete teaching tool - discussion guide and presentation slides

Real-world case studies of successful companies


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HR Certification Institute Update

Mary E. Power, CAE, CMP

Executive Director

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HR Certification Institute

• 2010 was a historic year, with more than 41K applications submitted. Fueled in large part by:> Awareness created by 2011 eligibility changes> Increased marketing efforts > Unwavering support from the Chapters

• Our recertification rate for the year reached 81%.> Driven by relevance and importance of continuous learning

• Currently, more than 117K certified HR Professionals across the US and 83 countries.

2011 Update

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2011 Update

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2011 Update

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• In 2011, a renewed focus on Recertification> Creating greater awareness of recertification process

and options.> Based on feedback from business community

• Expanded support and marketing resources for Chapters promoting certification application efforts.

• Promoting greater value of HR Certification to the professional and the organizations they serve.

2011 Update

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Student/YP Programs Update

Laurie McIntosh, SPHR

Director, Member Engagement

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SHRM College Relations and YP Update

Revised Chapter Affiliation Requirements:• As of January 1, 2011, in order to maintain active status, a

student chapter must:> Hold a student chapter charter.> Have a chapter advisor who is a current SHRM member.> Elect chapter officers annually.> Submit the Student Chapter Information Form no later than

September 30 each year.> Have a minimum of eight student members in the chapter as of

November 30 each year.

• Chapters notified in March 2011, asked to submit charters and bylaws by May 31, 2011

> 144 of 300 active student chapters submitted documents.> Remaining chapters must submit by October 31.> Inactive chapters will be asked to disaffiliate by December 31.

Revised Student Chapter Affiliation Requirements

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Student Membership Eligibility

New Student Membership Eligibility Rules• Take effect August 1, 2011.• Students may join SHRM at the student membership rate if they

meet the following criteria:> The student is enrolled in an HR or related degree program> The student is enrolled in at least six credit hours per semester, or

during a 15 week equivalency.

• Student membership limited to a maximum of six years, non-consecutive.

• Students in established, professional roles would retain their current SHRM membership status. Existing professional members would not be eligible to downgrade to student membership.

• Students would no longer be required to submit copies of their course schedules as proof of enrollment, however, they would be required to agree to a statement of affirmation.


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SHRM’s HR Young Professionals group helps create a foundation for SHRM’s professional members aged 30 and under by providing resources and educational opportunities relevant to the young HR professional today and building

community for the next generation of HR leadership through social media and networking activities.

HR Young Professionals

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• Approximately 15,300 of SHRM’s 255,000 Members are YPs.

• Key Accomplishments:• Networking Happy Hours• Social Media Outreach and Engagement• YP Website• YP Advisory Council (YPAC)

• May 2011 Survey of YPs• Asked About Chapter Participation and Perceptions of Chapter

• Developing Resources for Chapters and YP Members• YPAC finalizing the “YP/Chapter Engagement Guide” in July

2011

HR Young Professionals

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Contact SHRM Student and YP Programs:> phone: 1-800-283-SHRM> email: [email protected] or [email protected] > web: www.shrm.org/students or www.shrm.org/yp

For More Information

Chuck SalvettiManager, Student and YP

[email protected]

(800) 283-7476 x6084

Shelly Trent, SPHRField Services [email protected](800) 283-7476 x6335

Maureen FlahertyMember Programs [email protected]

(800) 283-7476 x6423

Regional Administrator Hotline(800) 283-7476 x3333

[email protected]

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Wrap Up & Prize Giveaway

Susan Post, SPHR, CAE

Director, Eastern Region

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What’s Next?

Individual Regional Council MeetingsNortheast Region - Galileo 1001

Southeast Region - Galileo 1002

North Central Region - Galileo 1003

Southwest Central Region- Galileo 1004

Pacific West Region - Galileo 904

Joint Panel MeetingGalileo 905/906

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Wrap Up & Drawing

PRIZE DRAWING!!

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Individual Regional Council MeetingsNortheast Region - Galileo 1001

Southeast Region - Galileo 1002

North Central Region - Galileo 1003

Southwest Central Region- Galileo 1004

Pacific West Region - Galileo 904

Joint Panel MeetingGalileo 905/906

Documents

June 26 th , 2011 - SHRM Annual Conference & Exposition