Embed Size (px)
DESCRIPTION
This is a free sample of Jumpstart Magazine issue "Meet Hong Kong's Food Entrepreneurs" Download full version from: Apple App Store: https://itunes.apple.com/us/app/id878919800?mt=8&at=1l3v4mh Google Play Store: https://play.google.com/store/apps/details?id=com.presspadapp.jumpstartmagazine Magazine Description: Jumpstart is Hong Kong's first and only magazine dedicated to startups and the entrepreneurial community. For more information, visit jumpstartmag.com. You can build your own iPad and Android app at http://presspadapp.com
Citation preview
This summer, indulge in a refreshing ice pop from Lola’s
Pops, bring the whole family for gluten-free cuisine and
playtime at Choice Cooperative, plant an edible garden
with Time To Grow and do a detox cleanse with Detox
Punch. In this issue, meet nine Food Entrepreneurs who
reveal what it takes to launch and run a successful food
business in Hong Kong.
As part of this issue’s food theme, we’ll examine other
aspects of food businesses such as HK’s food delivery services, Groupon as a
service to help start-ups, food trends around the world, interviews with top
food bloggers in HK and what’s missing from the HK food scene.
No matter what business you’re running, marketing is an essential
component. On pages 38 - 43, Hong Kong’s marketing and sales experts share
their advice on how to build remarkable business, optimize your website for SEO
and the four not-so-obvious mistakes that most startups and entrepreneurs
make. All these writers teach at General Assembly, and you can catch their
classes this summer and fall.
It’s been an exciting couple of months since we launched this May, and we’re
grateful to the Hong Kong supportive and engaged startup community. We
had a wonderful launch party at Garage Society with over 130 attendees (see
photos on next page!) and heard from many of you post-launch. Since our first
issue, we’re proud to say that we’ve more than tripled the number of magazine
copies and you can get a hold of your own copy of Jumpstart in nearly every
entrepreneurial corner of HK. You can find out exactly where to get your copy
on page 46.
Have a great summer and enjoy working, cooking, and, of course, eating!
CONTENTS
40
36
38
Editor-In-Chief: Yana Robbins
Editors: Lucy Banks
Designer: Bobbie Miltcheva
Circulation Manager: Jamie Bennett
Website Manager:Rosalyn Smith
Contributors:Jennie CranhamMark AltosaarMichael WolczykMush DinchackSandra WuSharon Maloney
04 UPCOMING EVENTS/CLASSES
SEO: CONTENT MARKETING FOR YOUR WEBSITE
28
06
LETTER FROM THE EDITOR
FOOD INCUBATOR OF HK
EMERGING FOOD MARKETS
WHAT’S MISSING FROM HK’S COWORKING SCENE
34
42
Cover Photo Credit: @Pim Photography
Sales:Gavin MakPaul OddiciniJamie Bennett
Marketing Assistant: Emily But
General [email protected]
Upcoming [email protected]
facebook.com/jumpstartmagtwitter.com/jumpstarthk
Issue 02 JUMPSTART July/August 2014
Copyright 2014 Jumpstart. The contents of the magazine are fully protected by copyright and nothing may be reprinted without permission. The publisher and editors accept no responsibility in respect to any products, goods or services that may be advertised or referred to in this issue or for any errors, omissions, or mistakes in any such advertisements or references. The mention of any specific companies or products in articles or advertisements does not imply that they are endorsed or recommended by this magazine or its publisher in preference to others of a similar nature which are not mentioned or advertised. Printed by Magnum Print Company Limited. 11B E-Tat Factory Building, 4 Heung Yip Road, Wong Chuk Hang, Hong Kong.
FOUR WAYS TO KILL YOUR STARTUP
BUILD A REMARKABLE BUSINESS
MEET FOOD ENTREPRENEURS
* Printed on FSC-Certified Paper
32 JUMPSTART JUMPSTART
JUMPSTART LAUNCH PARTYMay 22, 2014
PHOTOS BY PIM PHOTOGRAPHY
