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Go global, stay local Paneldebat, Aarhus 15. juni 2011 www.hellomonday.com Now is digital 2011

Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

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Johanne Bruun Rasmussens præsentation om Hello Monday på NOW is Digital 2011

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Page 1: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Go global, stay localPaneldebat, Aarhus 15. juni 2011

www.hellomonday.com

Now is digital 2011

Page 2: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Hello Monday timeline

20112006Vestergade 58

2009 2010New York Kbh Now

www.hellomonday.com

Now is digital 2011

Page 3: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Jeppe,s kone

…og hvem havde I forestillet jer sku’ være jeres kunder?

www.hellomonday.com

Now is digital 2011

Page 4: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 5: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 6: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Don’t have a business plan – have a passion

Business will follow passion (eventually... hopefully...)

Decision no.1

www.hellomonday.comwww.hellomonday.com

Now is digital 2011

Page 7: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

OFFF presentation 2011

Our 3-year plan (from 2008)

-Clients that trust us-8 FWAs (16 in 2011)-10 on a scale from 1-10, where 1 is production factory and 10 is creative playground (8)-Annual company trip-Office in New York-Food delivery-Book keeper-Be able to say no to projects-Make the best websites in the world

Key: Green = Complete. Orange = Still working on it. www.hellomonday.com

Now is digital 2011

Page 8: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Say yes to the right projects for the right reasons

Decision no.2

www.hellomonday.com

Now is digital 2011

Page 9: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Hello Currency®

- Fun - Fame - Fortune

www.hellomonday.com

Now is digital 2011

Page 10: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

This is how we started out:

www.hellomonday.com

Now is digital 2011

Page 11: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Hard work and a bit of luck quickly got us to:

www.hellomonday.com

Now is digital 2011

Page 12: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

This is what we are aiming at:

www.hellomonday.com

Now is digital 2011

Page 13: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Keep your feet on the ground and your ambitions in the sky

Decision no.3

www.hellomonday.com

Now is digital 2011

Page 14: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Build a nice officeDecision no.4

www.hellomonday.com

Now is digital 2011

Page 15: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 16: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 17: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 18: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Build a nice office in the clouds too

Decision no.5

www.hellomonday.com

Now is digital 2011

Page 19: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

OFFF presentation 2011

www.hellomonday.com

Now is digital 2011

Page 20: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 21: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 22: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 23: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 24: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Be a small fish in a very big pond, rather than a big fish in a small pond

Decision no.6

www.hellomonday.com

Now is digital 2011

Page 25: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 26: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

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www.hellomonday.com

Now is digital 2011

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www.hellomonday.com

Now is digital 2011

Page 29: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 30: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Stay smallDecision no.7

www.hellomonday.com

Now is digital 2011

Page 31: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

You have a meeting at

Ralph Lauren and you send ONE person?!

www.hellomonday.com

Now is digital 2011

Page 32: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Hire nice peopleDecision no.8

www.hellomonday.com

and skilled

www.hellomonday.com

Now is digital 2011

Page 33: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

www.hellomonday.com

Now is digital 2011

Page 34: Johanne Bruun Rasmussen, Hello Monday, NOW is Digital 2011

Tak

www.hellomonday.com

www.hellomonday.com

Now is digital 2011