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7/31/2019 jobpostings Magazine (Feb. 2012)
1/40| february 2012 |
HOW TO SURVIVE ENTRY LEVEL THE NEW MEDIA FUTURE: SHAPING HOW WE LIVE
Find your passionBe passion persistent
The inside trackJobs are hot in rail
&
FINDINGTHE
RIGHTFIT
10internshipsin 112 days
Millionaire inventorShares his business experience
7/31/2019 jobpostings Magazine (Feb. 2012)
2/40
BUSINESSDEGREES
business.humber.ca
4-YEAR DEGREES THATARE BUILT FOR BUSINESS.
Accounting
e-Business Marketing
Fashion Management
Human Resources ManagementInternational Business
International Development
Tourism Management
7/31/2019 jobpostings Magazine (Feb. 2012)
3/40
7/31/2019 jobpostings Magazine (Feb. 2012)
4/40FEBRUARY 2012 | JOBPOSTINGS.CA
whoshiring
stuff tobuy
yay!more school
Hey. Did you know that thesecompanies have lots of entry
level positions? Visit their
websites to see a full list of
positions available.
IFC Humber, The BusinessSchool (Undergrad)
3 Humber, The BusinessSchool, EventManagement
11 Humber, The BusinessSchool (Undergrad)
21 Algonquin College25 Humber, The Business
School (Undergrad)34 Humber, School of
Media Studies andInformation Technology
34 Centennial College35 Brock University35 Niagara College35 Queens University35 Ross University35 Schulich School of
Medicine and Dentistry35 Sheridan College
IBC Humber, The BusinessSchool, Global Business
7 Rogers Wireless11 Lipton Brisk
6 Success Story Miranda Verney shares her suc-cess as a production engineer with Shell. Brought to you by
Rogers Wireless.
10 Interview Smarts Rodney Larmand, Presidentof College Pro, asks you the tough question: where do you
need the most development?
12 Career Cupid If you have a passion, youre al-ready using it because a true passion is unavoidable.
14 Soft Skills Learn how to be passion persistent.
23 Surviving Entry Level Long hours. Crap pay. Nosocial life. But an amazing experience. Entry level is where
you pay your dues, but you want to use this time to learn
quickly. Ten tips to not just survive entry level, but excel in it!
34 Edu-ma-cation Its a new age with new careeropportunities in technology. Heres an update on the things
you need to know about a degree in New Media arts.
36 Start Up Moshe Lokshin, a 26-year-old, million-
aire inventor, talks about his latest venture and shares hisbusiness strategy secrets.
Many people are satisfied with having any old job, but what about finding the one
that makes you happy? We follow Maeghan Smulders as she delves into Project
ONE12, a self-initiated endeavour to complete ten internships in 112 days. It all comes
down to one goal: finding a job shes truly passionate about.
else?13 Students Offer ing
Support22 ACE Canada
Communication Breakdown The
communications field is all about
unpaid internships now. But there
are still ways to eventually land a
job. We give you the inside scoop.
The Classy Side of Retail Stu-
dents already know part-time retail
gigs can help pay for school. But did
you know that high-end retail can
actually offer you a career?
The Inside Track Learn about
some cool jobs available in rail, one
of the hottest sectors within the
supply chain industry.
industry insiders
INSIDE THIS EDITION INDEX
MAGE: PATRICK LOR
2
10 INTERNSHIPS.112 DAYS.
showcases8 Humber, The Business
School
1 Sun Life Financial
5 The Home Depot
13 The Source
15 PwC
26 NAV CANADA
26 Chair-man Mills
26 MPAC
29 College Pro
31 The Home Depot,
Merchandising
Execution Team
33 CNOBC College Pro
7/31/2019 jobpostings Magazine (Feb. 2012)
5/40
business.humber.ca
EVENTMANAGEMENTPOSTGRADUATE CERTIFICATE
From trade shows to cultural festivals;
from sporting events to fashion shows;from conferences and meetings to weddings:
this program offers the unique skills you
need to launch your career as an:
Event Coordinator
Marketing Assistant
Special Events Organizer
Promotion Coordinator
Account Representative
Trade Show Planner
Conference Coordinator
Corporate Meeting Planner
7/31/2019 jobpostings Magazine (Feb. 2012)
6/40
pg. 23 pg. 30
This issue is all about
passion! Specifically, its
about finding your pas-
sion. But for those who
dont yet know what
theirs is, dont fret. It took
a while to figure that out
for myself. Thats why I
put this issue together.
Heres some backstory
about yours truly. After
graduating from high
school, I had no clue what
I wanted to do. I took a
year off, did a bunch of
part-time gigs, then came
across a newspaper ad
that caught my eye. Be-
come an EXTRA on movie
sets! it said. I figured, why
not? I spent the next year
working as an extra on film
and television sets, falling
hard for the industry. After
networking with some of
the crew between takes, I
eventually found work as
an assistant video editor
for a year, then worked as
a lighting technician for a
year. The 12 to 16 hour days
were rough, but the mon-
ey, the people, and the job,
were amazing. I thought
Id found my calling.
But alas, three years in
and the bottom fell out of
the film industry. A few
months later, I found my-
self heading to university
still as clueless about
my passion going in as
I was when I graduated
from high school. This was
evident in how I switched
PUBLISHER
Nathan Laurie
ASSOCIATE PUBLISHER
Mark Laurie
EDITOR
David Tal
Twitter: @DavidTalWrites
ART DIRECTOR
Sonya van Heyningen
WEB EDITOR
Simone Castello
[email protected]: @jobpostingsca
CONTRIBUTORS
Lua Emilia, Christine Fader,
Michelle Hampson, Rodney
Larmand, Ofelia Legaspi,
Ariadna Levin, Allison Mitchell
Liana Shlien
ASSISTANT SALES
MANAGER
Sarah-Lyn Amaral
NATIONAL ACCOUNT
MANAGER
Mary Vanderpas
INTERNS
Jake Babad, Michelle Hampso
Shannon Tracey
obpostings
Published by Passion Inc.
25 Imperial Street, Suite 100
Toronto, ON M5P 1B9
jobpostings.ca
1-877-900-5627 ext. 221
INTHISISSU
E
pg. 14 pg. 32Learn to survive entry level The classy side of retail The inside track on rail jobsLearn to be passion
persistent
EDITOR'S NOTE
majors so often. First it
was sociology a subject
I loved, but one I wasnt
overly confident I could
build a career around. So
I shifted to marketing.
Again, enjoyed the major,
but being an introvert
among a classroom filled
with shall we say "natu-
ral marketers" made me
second guess myself a
little. And so thats why I
ended up graduating with
an honours in human re-
source management.
"An HR degree?" you say.
"How the hell are you a
magazine editor then?"
Funny you should ask! You
see, Ive always had a bit
of a penchant for writing. I
started to take it seriously
after my grade 12 creative
writing class; became
hardcore while I wrote
my first novel between
the ages of 18 to 22; got
burnt out after my two
book deals fell through;
got back on the wagon
reluctantly by writing for
my university newspa-
per; got my groove back
completely by founding
the Arbitrage Magazine
in my senior year; used
my school newspaper and
magazine experience to
land a government PR job;
and finally used all that ex-
perience to get my currentgig: editor of jobpostings
magazine. Whew, that was
a mouthful.
So there you have it. Thats
what passion is. Its that
something you naturally
gravitate to. For me, it was
writing, and it opened
many wonderful doors for
my career. Its my hope
that the next few pages
will help you find that
same special somethingthat you cant help but
gravitate to. Enjoy!
MASTHEAD
jobpostings is published eight
times in the school year. Issuedates are September, Octobe
November, January, February
March, April, and May. Copiesof jobpostings are distrib-
uted to over 105 universities
and colleges across Canada.Contents of this publication ar
protected by copyright and
may not be reprinted in wholeor part without permission of
the publishers. "Purpose direc
passion, and passion directs
purpose" - Rhonda Britten
on the cover:
Image: Patrick Lor
4
DISCOVERYOURPASSION.
FEBRUARY 2012 | JOBPOSTINGS.CA
7/31/2019 jobpostings Magazine (Feb. 2012)
7/40
Learn how tapping into your inner potential has the ability to help yourself and others.
Apply online at homedepotjobs.ca/3125 and discover how you can unleash your inner orange!
Jordan, Ashley, Sonia, Home Depot Associates
Because working here is about more than helping customers choose the right
product. Its about tapping into our inner potential to help people create a space worth
calling home. Its called unleashing your inner orange and its about our ability to
make a difference in customers lives where it matters most.
Through extensive training, tuition reimbursement and more, The Home Depot gives us
the support we need to expand our knowledge, develop new skills and build promising
futures. In turn, we have the confidence to contribute to home improvement projects
both large and small.
Thats the power of The Home Depot
A variety of part-time and seasonal opportunities
are available for college and university students.
We are committed to diversity as an equal opportunity employer.
We believe even small projects
have huge potent al.
7/31/2019 jobpostings Magazine (Feb. 2012)
8/40
rogers.com/careers/campuslife
WHERE DID YOU GO TO SCHOOL?WHAT PROGRAM DID YOU ATTEND?
I went to Queens University for a degree in me-
chanical engineering.
WHAT DREW YOU TO YOUR CUR-RENT FIELD?
I chose to study engineering because I liked phys-
ics and math in high school. Then I chose me-
chanical engineering because you didnt have tobecome an expert in anything specific, but rath-
er you could study various topics to understand
enough technical details to support the experts
who delve into them. Choosing production engi-
neering was an extension of that. You get to be
a jack-of-all-trades, interacting with people of
more expertise in different disciplines, and put-
ting the pieces together in the end.
HOW DID YOU FIND YOURCURRENT POSITION?
Shell was hiring summer students through the
university career website. After having a great
summer working at Shell, and by talking to men-tors there, I was placed as a production engineer
when I started working full-time after graduation.
Since then, Ive had the chance to work in fields
ranging from heavy oil, to tight and sour gas.
TELL US A BIT ABOUT YOURRESPONSIBILITIES.
As a Production Engineer, my job is to optimize
the production of gas wells and keep them safe
to produce. Our team manages projects with the
aid of other disciplines to find technical solutions
when we encounter wells that are not perform-
ing as expected. We project manage the imple-
mentation of proven and new technologies to
best optimize well production, from choosingthe technology, to getting approvals, to organiz-
ing the execution on budget and on time.
WHAT IS THE MOST CHALLENGINGASPECT OF YOUR POSITION?
I think the trickiest part of the job is balancing
a wide variety of projects at the same time. It
requires a lot of coordination with people that
have different priorities. Theres a large range
of technical problems that come up unexpect-
edly, so youre always kept on your toes.
WHAT IS THE MOST REWARDINGPART OF YOUR JOB?
Its a pleasure to work with a team of talented
people of different skills, and in different loca-
tions, to come up with solutions to new prob-
lems we havent encountered before. The teamsIm a part of are proud of what they do, and al-
ways bring their best to the table, so its a very
positive atmosphere to work in. Im grateful to
have had excellent mentors, and its very reward-
ing to be able to start doing the same for others.
LENGTH OF EMPLOYMENT:5 YEARS
DEGREE:BSC. APPLIED SCIENCE, MECHANICAL ENGINEERING
Sponsored by
successstories
Miranda VerneyProduction Engineer @ Shell Canada
It helps to be organized, communicate well, and
understand what impacts your work and how your work
impacts others.
WHAT SKILLS HAVE YOULEARNED THROUGH YOUR WORKEXPERIENCE?
My work has allowed me the opportunity to
gain technical competence (how to operate,
optimize, and repair wells, and how to do it all
safely), as well as how to be effective at commu-
nicating and project planning.
WHAT DO YOU THINK IT TAKES TOBE SUCCESSFUL IN THIS CAREER?
It helps to be organized, communicate well,
and understand what impacts your work, and
how your work impacts others. Learning how
to influence people, in such a way that youre
all happy working towards the same goals, gets
the job done and makes the work rewarding.
WHAT ADVICE DO YOU HAVE FORSTUDENTS LOOKING TO LANDTHEIR FIRST JOB?
You probably wont end up where you originally
intended in two, five, or ten years from now. So
keep an open mind, be brave, and take some
chances to try new things. If you dont like it,
you can change it, but no matter what youll
gain some great experience and open new
doors to jobs you didnt even know existed.
Opportunities come to those who work hard,are open to change, and keep a good attitude.
As well, surround yourself with people who
know what theyre talking about and want the
best for you, so you can learn from them and
establish a trustworthy network.
7/31/2019 jobpostings Magazine (Feb. 2012)
9/401 Extreme Text Messaging service is available to Rogers wireless prepaid and postpaid customers only as part of their wireless service. Visit rogers.com/extremetext for complete user details. Trademarks of or used under licensefrom Rogers Communications Inc. or an affiliate. 2011 Rogers Communications.
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it comes to texting with these extreme features:
rogers.com/extremetext
ITS EXCLUSIVELY FROM ROGERS AND INCLUDED ASA STANDARD PART OF ROGERS WIRELESS SERVICE.
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ALREADY A ROGERS CUSTOMER?Use the free My Account app on your wireless phone
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7/31/2019 jobpostings Magazine (Feb. 2012)
10/40
Career Ready
world. It incorporates a four-week work placement that gives you the op-
portunity to gain valuable work experience with international companies
located throughout the GTA.
MarketingManagement. Humbers Marketing Management program is
one of the most comprehensive available. It covers all of the key areas:
branding, product development, advertising, distribution, sales, direct
marketing, planning, budgeting, strategy, and more. Plus, it includes a
four-week work placement to give you the practical experience that em-
ployers demand. Prepare for management roles in the exciting world of
advertising, promotion, public relations and brand marketing.
PublicAdministration . This is the only program of its kind in Canada. It
provides all of the knowledge, skills and experience graduates need to
start successful public service careers. In three semesters you will receive
advanced training in communications, policy analysis, project manage-
ment, information technology, public finance, governance, leadership
and human resources management. These studies are anchored by an
eight-week work placement program.
Human Resources Management. Humbers Human Resources Manage-
ment program prepares graduates for careers that link organizations to
their most important assets their people. It covers all the bases in this
diverse field, including: recruitment and selection, compensation, training
and development, pensions and benefits, health and safety, and labour re-
lations. And it includes a four-week work placement. Plus, it is accredited bythe Human Resources Professional Association (HRPA) and prepares gradu-
ates for their Certified Human Resources Professional (CHRP) designation.
NEW! EventManagement. This is one of the most comprehensive event
management programs available. You will learn to develop, coordinate and
manage events, sites and facilities; implement financial initiatives, program
events, and apply marketing, human resources, operations and business
management principles. Additionally, you will gain hands-on experience in
event management practices such as planning, design, marketing, sponsor-
ship, budgeting, risk management, evaluation and much more. Plus, it in-
cludes a four-week work placement to give you practical experience.
NEW! Fashion Management and Promotions. This program prepares
graduates to work in the dynamic fashion industry. It focuses on new
product development and branding, fashion buying and retailing, cos-metics and fragrances, multi-channel sales, promotion, merchandising,
colour theory skills and trend forecasting. Graduates may find employ-
ment in companies that develop, manufacture, market, import, whole-
sale, distribute or retail fashions, accessories, fragrances and cosmetics.
NEW! Alternative Dispute Resolution. This program is for students with
a keen interest in negotiation, mediation and arbitration, whether as part
of their current job responsibilities, or to acquire these skills for career
advancement. The curriculum includes insurance law, labour law, family
law, commercial law, system design and community mediation, togeth-
er with intensive workshop training in the foundations of negotiation,
mediation and arbitration. Graduates may find employment as conflict
resolution facilitators and agents representing parties participating in
the mediation or arbitration process in the areas of legal practice, human
resources, health care, education, social work, real estate and insurance.
Humbers postgraduate business programs are offered in the intimate
setting of the Lakeshore Campus, which is a study in contrasts. The sur-
roundings have retained the Old World charm of 19th Century buildings,
but they have also been updated to boast the latest advances in electronic
classrooms and computer labs. There are also a fitness centre, student
centre, cafeteria, coffee shops and performance spaces that will further
enhance your experience. In addition to holding postgraduate degrees,
The Business Schools instructors are actively working in the fields that
are associated with their classes, bringing a real-world relevance to your
studies. They all know the business skills that graduates will require in the
workplace. Humber graduates know the value of the skills that are devel-
oped through The Business School. After all, they use them every day.
Sponsored by The Business School at Humber
All of Humbers Postgraduate Business Certificates prepare degree hold-
ers from any academic disciple for management and business careers.
They all emphasize practical skills and knowledge and feature a work
placement to make you career ready as soon as possible. Most are deliv-ered in less than a year. Postgraduate studies at The Business School at
Humber include:
Financial Planning. This program provides a pathway to lucrative careers
in financial planning. It prepares you for the exams required to obtain the
Certified Financial Planner (CFP) designation, and to become licensed to
sell stocks, bonds, mutual funds, and a variety of insurance products. And
its four-week work placement will help you to connect with the financial
heart of Canada.
GlobalBusiness Management. The Global Business Management pro-
gram prepares you for a wide choice of careers and gives you the time
to decide which is best for you. Besides providing you with knowledge
and skills in virtually all of the major functional areas of business, this
program covers skills every business wants in every manager: leadership,communications, numeracy, creativity, problem-solving, and teamwork.
Two flexible work placements one in each year give you the hands-on
practical experience that employers desire.
International Development. This program is designed for people who
want to see the world and make a difference within it. It gives you the
skills and knowledge required to coordinate and manage international
socio-economic development projects and humanitarian and disaster
relief initiatives. And features an eight-week work placement that often
takes place overseas.
International Marketing. This unique program applies the concepts that
drive successful product development, advertising, promotion and distri-
bution to the arena of international businesses in Canada and around the
The Business School at Humber gives you ten ways tolaunch your career.
7/31/2019 jobpostings Magazine (Feb. 2012)
11/40
business.humber.ca
10Alternative Dispute Resolution
Event Management
Fashion Management & Promotions
Financial Planning
Global Business Management
Human Resources Management
International Development
International Marketing
Marketing Management
Public Administration
ways to
launchYOUR CAREERPOSTGRADUATE CERTIFICATES IN:
7/31/2019 jobpostings Magazine (Feb. 2012)
12/40FEBRUARY 2012 | JOBPOSTINGS.CA
WHAT EXPERI-ENCE CAN YOUCONTRIBUTE TOTHIS POSITION,
AND WHERE DOYOU THINK YOU
NEED THE MOST
DEVELOPMENT?
So you screwed up in the interview, huh? They asked the ol Whats your greatest weakness question and you responded with cupcakes, hop-
ing to get a laugh. Awkward. Lucky for you we have friends on the inside recruiting friends (the people wholl be interviewing you). It cost us a few
favours, but they finally agreed to explain why they ask what they ask, and what the best answers are. Its a cheatsheet for interviews. Good luck!
*interview
SMARTS
Asking a candidate about their strengths and
weaknesses in an interview is a typical approachand highly effective. This question can reveal
the candidates insight their into past experi-
ence, their research on the position, and their
willingness to develop within the company.
The common pitfall when answering this ques-
tion is claiming that your weaknesses are also
your strengths. For example, My strength is that
I am detail oriented. It is also my weakness be-
cause some tasks take me longer to complete.
This does not say enough about the candidate to
the employer, and appears less genuine.
The other common pitfall is not using spe-
cific examples or referencing details about thecompany you are applying for. A strengths-
and-weaknesses question is an opportunity
to showcase an understanding about the
company, including where you can fit in the
picture. An employer is looking for someone
they want to work with and fits into the com-
pany culture. Understanding where you can
improve demonstrates insight from the candi-
date. Use specific details about the company:
the people, projects, and positions that apply
to areas of interest for the future.
The first step when preparing for this question
is to write your answers down before the in-
terview. Try to anticipate other common inter-
with Rodney Larmand
President@College Pro*
}
Q&A
Find more intervew Q&A online at jobpostings.ca/interview_smarts
view questions youve heard before. Keep your
answers between 40 to 65 words, and practiceverbally. For example, to answer the question
what experience can you contribute to this posi-
tion, and where do you think you need the most
development? you could say the following:
I have four years of experience working in the
field of sales. Based on my understanding of the
training program here, including the sessions
on selling, I feel I can benefit from the personal
assistance of a General Manager. Although I
was effective in generating interest from pro-
spective clients, I believe I can improve my ef-
ficiency to achieve better results.
Know as much about the company, andthe interviewer as possible before the in-
terview. This means researching the com-
panys website, Facebook page, Twitter,
newspaper articles, parent companies, part-
ners, and the career path of employees.
Once you have an understanding of the compa-
ny, be clear on your experience. Understand the
results youve produced, and the accomplish-
ments youve made. When asked a question,
provide concrete examples to illustrate your
point. Every question is an opportunity to com-
municate your fit for the position. My advice is
to be clear, honest, concise, and prepared.
0
MAGE: ANDREW WILLIAMS
7/31/2019 jobpostings Magazine (Feb. 2012)
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Unilever Canada Inc. Used under license.
7/31/2019 jobpostings Magazine (Feb. 2012)
14/40
CAREER CUPID
Pack passionfor lunch
We often talk about
passion as something
we get from work. It
feeds our soul or en-
ergizes us. But what
about passion as
something we bring
to work? No matterwhat work you do
whether its related
to your passion or not
you can bring your
passion to it. Perhaps
your passion for bak-
ing doesnt apply to
your job as an office
assistant, but your
weekly brownie deliv-
ery to your colleagues
allows you to indulge
in your passion and
share it with others.
You can use your pas-
sion to find more en-
joyment in your work.
by Christine Fader
2
PASS THEpleasepassion
CHRISTINE FADER WORKS AS ACAREER COUNSELLOR AT QUEENSUNIVERSITY AND IS THE AUTHOROF CAREER CUPID: YOUR GUIDETO LANDING AND LOVING YOURDREAM JOB. VISIT HER WEBSITE ATCAREERCUPID.COM
Find your passion. Follow your heart and youll live happily ever after. Youve grown up with that dream but now
what? For some people, just hearing the word passion conjures up a kind of ick feeling that I can understand. Lets
face it, passion isnt something we associate with moderation or restraint. Its not just about interests and things that
catch your attention. No, no, passion is a fire burning inside you. Its unstoppable. Its visceral. Its all-consuming. You
might not even be able to control it! Sounds exciting, doesnt it? Or perhaps, kinda hot and uncomfortable?
Please passthe passionSo what if you have
some moderate inter-
ests, but you dont have
a passion? What then?
You might feel like
youre not in the club.
Or maybe you worry
you wont have a suc-
cessful career, sincetheres so much talk
about how important
finding your passion is
for a satisfying job/life.
Finding your passion
does sound appealing.
After all, its enjoyable
(and often easier) to
do work you find inter-
esting and rewarding.
Sometimes this comes
about as a result of a
passion that can beconnected to an occu-
pational area. However,
the reality is not every-
one has a passion thats
transferrable to their
career, even while you
may enjoy your work or
be successful in life.
PassionparalysisThe encouragement to not
settle and to find your pas-
sion seems like a wonder-
fully supportive sentiment.
But it can sometimes mani-
fest itself as a huge pressure
on you. Sometimes, it can end
up stalling or paralyzing you
from taking valid career stepsout of fear that youre not
choosing the right thing.
Whether or not you can ar-
ticulate a passion, instead of
waiting for the perfect thing
to float by, try active explora-
tion. Attempting new things,
developing and practicing
skills, and gaining a variety
of (paid or unpaid) experi-
ences, will help you investi-
gate your interests (or pas-
sion, if you have one). Theseexperiences will also help
you continue to develop your
skills, opportunities, and new
interests which can some-
times lead to an as yet undis-
covered passion!
Even if you can articulate a
passion right now (and youre
not abnormal or alone if you
cant), it may not be the same
passion that you have in ten
or 20 years. Interests evolve
and change, so theres lots of
time for you to figure this out.
Passion isonly part of thepictureI sometimes get fed up
with the narrow find your
passion quest, because
the reality for most peo-
ple is that passion will be
only one of many spokes
on a career wheel. Other
important ingredients are
income, geographical loca-
tion, and work-life balance,
just to mention a few.
You may think its neces-
sary to sacrifice passion
for these other things, yet
that might not be the case.
These other ingredients are
also very key to your career
happiness. Theres nothing
like having dinner every
night with your formerly
long-distance sweetie tomake you appreciate pri-
oritizing or balancing loca-
tion with passion.
Passion in yourpocketI believe that if you have
a passion, youre already
using it because a true
passion is unavoidable.
Its oozing out your pores,
its often unconscious,
and youre engaging in
it all the time because
its just so much a partof who you are. In which
case, instead of suggest-
ing that everyone find
their passion or follow
their bliss, how about
this method for a while?
Stop looking for your
passion. Stop seeking
your bliss. Instead, do
what you do whatever
that happens to be at
the time with all your
heart and your passion.Do that and your hap-
pily ever after career
will find you.
FEBRUARY 2012 | JOBPOSTINGS.CA
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7/31/2019 jobpostings Magazine (Feb. 2012)
16/40FEBRUARY 2012 | JOBPOSTINGS.CA
SOFT SKILLS4
Can you picture waking up each morning pumped
to go to work? People who are passionate about
their career path are fortunate enough to experi-
ence this feeling. Most people strive for that feeling
in their careers who wants to dread work every
single day? The reality is that finding your career
passion is hard! It takes time to find your passion, it
can change over time (so you may feel like youre in
a constant game of passion hide-and-seek), and you
can have multiple passions.
For example, while youre encouraged to pick a career
path while youre in high school, chances are yourcareer passion wont even be clear the minute you
take your college or university cap and gown off. Itll
take some time. While youre on your passion seek-
ing journey, you may have to take jobs that arent
ideal, but use the opportunity to your advantage and
determine how that job can take you one step closer
to your passion. In fact, explore different career paths
while youre in college or university through intern-
ship/co-op programs or summer jobs. Take advan-
tage of those opportunities! They will help you deter-
mine the career path thats right for you.
Also, finding your passion isnt a one-and-done
exercise. Weve established that it can take timeto find your passion, but once youve found it, you
shouldnt stop looking. The longer you work and
the different experiences you have will influence
your passion, maybe even change it. As you begin
the journey on your career path, be on the lookout
for other passions that you might develop.
Take me for example. When I started on my career,
writing articles wasnt part of my plan. But passions
can evolve, and through my experiences I have de-
veloped a passion for writing. Writing is not my full-
time career, its a side gig that allows me to fulfill
one of my passions. This is just one example of how
my career passion has changed over time and willcontinue to evolve over the coming years. Youll
need to be passion persistent and regularly self-
reflect to ensure you feel fulfilled in your career, so
dont be afraid to explore!
In the end, finding your passion is not a spectator
sport! You need to be patient, realize that your pas-
sion can change over time, and understand that
you may have more than one passion (and thats
totally okay). Keep an open mind about your career
passion and constantly reassess your passion regu-
larly. Be passion persistent and one day you too will
have a career that fulfills and energizes you!
TAKE ACTIONNOW!
Dont wait until you graduate to
start thinking about your passion.
Whether youve already found
your passion or if it is still a mys-tery to you, take action now!
Brainstorm Make a list of
anything that interests and ener-
gizes you. Think of your previous
work and volunteer experiences,
hobbies, and activities keep an
open mind!
Review Review your ideas
and look for themes or simi-
larities. Is there anything that
surprises you? Dont discount
anything; you may not be able to
fulfill a certain passion now, but
you never know what will hap-
pen in the future.
Do Try to get experience in
an area that relates to one (or
more) of your passions. Options
to consider can include: joining a
school club or association related
to your interest, volunteering,
and even starting (or working for)
a start up related to your passion.
Well call this process your Pro-
fessional Passion Profile. Keep it
accessible and frequently review
and update it.
byAllison Mitchell
PASSIONBEPERSISTENT
7/31/2019 jobpostings Magazine (Feb. 2012)
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by Michelle Hampson
6
MAGE: PATRICK LOR
Finding the
rightfitMAEGHAN SMULDERS WASNTGOING TO SETTLE FOR ANY OLD JOB.INSTEAD, SHE DECIDED TO DOTEN INTERNSHIPS IN 112DAYS, TO MAKE SURESHE FOUND A JOB SHESTRULY PASSIONATEABOUT. WE TAKE YOUON HER JOURNEYWITH PROJECTONE12.
FEBRUARY 2012 | JOBPOSTINGS.CA
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20/40FEBRUARY 2012 | JOBPOSTINGS.CA
8
ATTITUDEDOES WON-
DERS INTHE WORK-FORCE,
ESPECIALLYFOR FIRST
IMPRES-SIONS ANDLEARNING.
ITS HUGE.
Gorgeous, turquoise-blue waters andwhite sand is what attracts most people
to Hawaii. As a 15-year-old, Maeghan
Smulders was keen for her family to take
their vacation at the tropical paradise, but
not for the palm trees and warm sun. She
was a fish fanatic, with three fish tanks
in her bedroom and dreams of becom-
ing a marine biologist. Thrilled to be at
the Maui Ocean Center, the teen shared
her fish knowledge with other tourists,
who mistook her for an employee at the
aquarium. She just laughed and told
them she was a 15-year-old from Canada.
Nearly a decade later, Maeghanreflects, If youre interested in
learning something and have a
curiosity about it, do whatever you
can to learn all you can, then make
the decision on whether you want to
continue with it. Or maybe it leads
you in another direction altogether.
Maeghan didnt end up going down
the marine biology road. Instead,
she studied business at Mount Royal
University. But her same passion for
finding the perfect career is still alive
and thriving. By the time she gradu-
ated last June, she had 29 job offers.
MAGE: PATRICK LOR
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21/40JOBPOSTINGS.CA | FEBRUARY 2012
She didnt take one of them. Alot of my friends were taking jobs,
and it just got to the point where
they werent happy with the ones
they were given, said Maeghan. I
didnt want that for myself.
Wanting to pick the job that was
right for her, Maeghan vented to
her personal mentor, Patrick Lor,
president of the stock photo and
video company, Fotolia, saying
that she wanted to try out all the
jobs. Patrick replied, Why dont
you? The ambitious grad decided
to do just that. She created ProjectONE12, a venture to complete ten
internships in 112 days.
Undertaking the project was es-
pecially difficult because it meant
Maeghan had to leave the job she
had since she was 14-years-old,
when she started working part-
time for Calvert Home Mortgage
Investment Corporation, a com-
pany in her hometown of Calgary.
This decision to leave the comfort
and security of her guaranteed job,
Maeghan shared that it was the
second hardest day of her life.
She loved the company, loved
the people, and was comfortable
with the responsibilities her job
entailed. But I knew if I stayed, I
would always be considered the
kid, because I grew up with thatcompany. Which is a really dif-
ficult, and as my boss says, mature
observation at my age.
Most people are happy with that
security and that sense of being
comfortable with where youre at.
For me, I know that if Im comfort-
able, Ill never grow as a person.
And so when I told [my boss] that
I was leaving and that I have this
crazy endeavour I was embark-
ing on, I was so afraid to tell him
about it because I didnt want toupset him. And I, truthfully, wasnt
sure if I even wanted to go.
But Maeghan pressed on, deciding
to start the next stage of her life.
A rather busy stage. She asked
the community and Mount Royal
University to sponsor her. While
contacting various companies and
pitching the idea of Project ONE12,
she also asked them if theyd be
willing to sponsor a portion of the
trip, if they knew of a place that
she could stay, or if they coulddonate some money to the work
she was producing for them.
After calling more than 20 compa-
nies, she lined up the initial seven
internships. First stop: Fotolia in
Calgary, her mentors company.
On September 26, 2011, she woke
up really early 6 a.m. and was
one of the first people in the
office building. The first day was
overwhelming, especially because
I didnt know how things were
going to work out. A week seemedlike a good amount of time. I knew
it was short, but I didnt realize
how short it was.
On day one, when youre given all
this information on the company,
youre on high adrenaline all day
because not only are you trying
to fit in, learn everything, keep an
open mind, but youre also trying
to work on stuff too. So by the end
of the day I was exhausted. Day
two is when Maeghan actually
started getting the work done.
Day three? Panic.
Day three was terrible because
thats when I was like: oh my god,
Im halfway done and I still have
so much to do! I started doubting
myself. Maeghan approached her
boss at Folotia and told him shewas a bit overwhelmed, but was
going to try and work through it.
He told her she was doing a great
job, and to keep up the good work.
And she did, by the end of the
week, Maeghan says They were
really, really impressed with the
stuff I did, which gave me confi-
dence that I could do this.
That adventure and learning expe-
rience was only beginning though,
as her second internship was in
Los Angeles.
Maeghan says travelling is one
of the most difficult aspects of
Project ONE12. The ten different
internships were in six different
cities. For each new place, she
figured out a new transportation
system and accommodations. Its
challenging, she says, being away
from the things she was comfort-
able with, but at the same time,
she noticed how much she grew
throughout the experience.
The projects obvious challenge isthe fast turnover between intern-
ships. Every Monday I start over
and its challenging, but the re-
ward Im getting from it surpasses
any challenges Ive faced so far,
says Maeghan, just past the half-
way point of Project ONE12. Her
longest internship was two weeks,
but most were one week.
Her advice for young employees
adapting to a new workplace is to
keep a positive attitude. In a new
job you can get overwhelmed, ner-vous, disoriented, and uncomfort-
able. But with a positive attitude,
people want to be around you and
its easier to ask questions, says
Maeghan. I find that as soon as
I have a negative thought, you
almost shut down. But just having
that positive attitude and working
toward what youre capable of,
that really stands out. Attitude
does wonders in the workforce,
especially for first impressions and
learning. Its huge.
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22/40FEBRUARY 2012 | JOBPOSTINGS.CA
0
work for a start up, medium, or
large-sized tech company.
When she graduated from Mount
Royal last spring, she was dread-
ing her career. Now, Maeghansays shes not only confident in
the direction shes going, but
excited to find a career.
Along with her new career passion
and skills, Maeghan says she has
learned even more valuable les-
sons from Project ONE12. When
things get tough and scary, its so
easy to just quit and go with some-
thing thats easy and comfortable.
Ive learned that I can work past
that and can go beyond that. I
think that little tidbit within itselfis probably one of my biggest take-
aways from this project. If I really
really, want it, I can get it. And even
if I fail the first time, I can make it
work the second time. I wouldnt
trade that for anything.
Now she has another project
in mind. She hopes to talk with
students about the opportunity of
thinking bigger than just a degree
and thinking about what theyre
truly capable of and interested
in doing. My hope is to create
a mentorship program that does
what Im doing now, but in a more
realistic time zone, she said.
It would allow students to meet
with people who have the same
degree as them and see the job
path they have taken. It would also
allow them to establish connec-
tions so that they are able to work
in industries they are interested in,
rather than falling into the first job
they are offered.
It shows a lot of ambition and a lotof credit for the students who are
willing to put in the effort to say,
this is really what I want to do,
says Maeghan. And its a value
for employers because they have
people who want to be there and
love what they do. And so I hope
I can really push toward making
a project like that. Project Mass
Happy Workers? Theres probably a
decent market for that.
YOU NEEDTO GOOUT AND
CHOOSETHE JOB,NOT HAVETHE JOBCHOOSEYOU.Maeghan isnt the only person to
say attitude is what helped her
on her journey. If you think you
cant be Maeghan and you dont
have the smarts, then youve
got the wrong message, says
Patrick, Maeghans mentor. The
message should be: look, you can
do this. All you have to have is the
right attitude.
While Maeghan learns the ropes
of a variety of different industries
media advertising, non-profit,
business consulting, website
design, and more she has also
been edging closer and closer
to the whole purpose of Project
ONE12: to find a job shes truly
passionate about, thats perfect
for her. Halfway through theendeavour, she says this process
has largely helped her figure
out what shes not interested
in, which allows her to focus her
energy on what she does like.
Hopefully, this will help Maeghan
narrow down her career path
especially since she was offered a
new job almost every day of the
project. She says companies have
been contacting her to discuss
Project ONE12 and say they really
admire it. Some of them asked
her to quit the project to come
work for them, while some of the
ONE12 companies she worked at
offered her a full-time position
once shes done.
Patrick meanwhile points out threedistinct lessons recent graduates
can take away from Maeghans ex-
perience with Project ONE12. You
need to go out and choose the
job, not have the job choose you.
Employers tend to hold most of the
power, and as Patrick points out,
many people will take whatever job
is offered to them. Theres a small
percentage of people who get to
choose their job, but theyre basing
their decision on minimal informa-
tion about the organization.
People spend, lets say, five or ten
years at a job, says Patrick. Would
you want to make that five or ten
year decision based on a one hour
interview? And thats essentially
whats happening out there. So
I think that this is an absolutely
fantastic thing for [Maeghan] to
sink her teeth into, so that she can
make an informed decision.
The second lesson Patrick identi-
fied from Project ONE12 is to get
specific about what you want to
do. He says a student telling him
he or she wants to be business
person is the same as a 6-year-
old telling him they want to be a
fireman when they grow up. Get
specific and show that youve
done some research, that you care
about the next thirty years of your
life, and that you care enough to
put some research into this.
The final lesson? Be passionate
about what you do. Maeghan
had 29 job offers upon gradua-
tion. She says shes been offered
a job every day during Project
ONE12. Her most important goal
however, was to find something
shes passionate about.
Project ONE12 ended on January
20, 2012. It took Maeghan seven
internships to find the field shes
truly passionate about. In her blog,
Maeghan highlights the fast pace
and creativeness of the technol-
ogy industry as very appealing
to her. And no line ups for the
womens washroom is definitely a
plus. In fact, her last three intern-
ships focused in the technology in-
dustry, to figure out if shed rather
MAGE: PATRICK LOR
Check out the rest of Maeghan's adventure at: MaeghanSmulders.com
7/31/2019 jobpostings Magazine (Feb. 2012)
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7/31/2019 jobpostings Magazine (Feb. 2012)
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by Lua Emilia
My friend once summedup the newbie work ex-perience in one sentence:Long hours, crap pay, no
social life but an amazingexperience. Its pretty true.
Entry level is where youpay your dues, but youwant to use this time tolearn, quickly. A VP who Ipreviously worked for at amarketing agency once re-ferred to a team of internswe hired for a project asthe marketing bozos.Yikes! This is NOT a groupyou want to fall into.
You should work hard andstand out, and soon youllgo from newbie to beingthe managing partnersRight Hand. Follow thesetips and youll soon findyourself championing keyprojects and working witha team of allies.
1HEALTHYPARANOIA ISTOTALLY LEGIT.
While working on a recent proj-
ect, I noticed a detail that I sus-
pected might be inconsistent
in different communications. I
looked into it, and although itwas only a minor tweak, I took
steps to make sure we created a
standard to follow for all future
projects, not just the ones im-
mediately affected. If youre un-
sure about something, look into
it more. If youve done all you
can but its still unclear, talk to a
member of your team. If it turns
out to be nothing, great. If not,
then youve nipped a potential
issue in the bud, and people will
take notice of your effort.
2WOULD YOU
STAKE YOURLIFE ON IT?
This is a question you
should always be asking
yourself when you prepare
to submit a piece of work.
Critical self-review is oftenthe only thing you can do
to guard your professional
reputation. Every time you
do anything, even as small
as sending an email, always
ask yourself if the informa-
tion is completely correct.
Is it really? Would you stake
your life on it? If not, go back
and check it. Do what you
need to do to submit per-
fect work every time.
3MANAGE UP
Always remember that the only reason you
were hired is because your superiors needed
your help. I send out a status report at the
end of every single work day, including a to-
do list for each of my directors to know what
my upcoming priorities are, and what I need
from them in order to get these tasks done.
4BUT BE COVERT
ABOUT IT!
Ive been lucky to enjoy great management
at the places Ive worked at, but I know a lot
of people have dealt with less-than-compe-
tent superiors. Never, I repeat, NEVER com-
municate with your higher-ups in a way
that might show them you feel this way.
Always use a kind and helpful tone.
Every time youdo anything,even as small
as sendingan email,always askyourself ifthe infor-mation is
completelycorrect. Would
you stake yourlife on it?
TOP 10 TIPS TO ESCAPETHE INTERN LABEL
SURVIVING
ENTRYLEVEL
2
7/31/2019 jobpostings Magazine (Feb. 2012)
26/40
Its already doneand on your desk.
This is music to anymanagers ears, and
one of the fastestways to make yourself
indispensable to thecompany.
4
MAGE: COMSTOCK IMAGES/THINKSTOCK
9AVOID FEELINGLIKE THECOFFEE RUNNER.
Interns are sometimes sent out to
get coffee. Thats just how it works.
But if you want to be treated lesslike a coffee-runner and more like
one of the team, hop out for an
afternoon coffee and call the office
to ask if anyone wants a latt while
youre there. You wont feel ordered
around because the coffee was
your suggestion, and people will
appreciate your thoughtfulness.
5ASSERT YOURAUTONOMY WITHHUMILITY.
Dont ever fool yourself into think-
ing that you can charge in like a
bull and suggest that youre thehero the company needs. DO take
steps to show your team that
youre capable of handling a range
of responsibilities. DO set up a time
with your team leader to discuss a
process that just isnt working. And
DO suggest implementing new so-
lutions backed by well-researched
plans. Individual initiative will make
you stand out and will prevent your
managers from feeling the need to
breathe down your neck.
7KEEP CALMAND CARRY ON.
Weve all had one of those days
that are downright ugly. Im talk-
ing about an endless to-do list
of high-priority jobs, more stressthan a room full of students about
to write an exam, and by the end
of the day you havent had a bite
to eat. To top this off, youve been
walking around with a giant ink
stain on your sleeve since 10 a.m.,
and someone a few desks over
keeps clicking their pen. You want
to seem like youve got everything
under control, but right now youre
a ticking time bomb. STOP. Close
your eyes. Take a deep breath. Re-
member that funny thing your
friend said last week that made
you laugh until your sides ached.
Now open your eyes, stay cool, put
on a smile, and power through like
the champ you are.
10ITS ALREADYDONE AND ON
YOUR DESK.
This is music to any managers
ears, and one of the fastest ways
to make yourself indispensable
to the company. If you want your
managers to see you as an as-
set rather than a burden, say this
and say it often. Even if your work
needs some serious tweaking, itll
be greatly outshone by your initia-
tive and pro-activity.
6KEEP AN EYEOUT FOR HAIR-CUTS.
Im serious. Take notice of a per-
sons new cut or style, and compli-
ment it. Youll not only be in that
persons good books, youll be on
the front page.
8DONT LEAVETHE CREDIT UP
FOR GRABS.
Its not a competition (at least is
shouldnt be), but its important
to make your accomplishmentsknown. There are some great ways
to do this.
Frame it as a compliment to some-
one else. When I brought up my
solution to the development issue,
Tommy was really great about get-
ting me in touch with the IT team.
Be the first to bring it up with a
superior. Hi Linda, I was just talk-
ing to the team about a great idea I
had for the new product launch and
Id like to know your thoughts on it.
Own your success, even if some-
one else tries to take it. Jill says,
Were happy to report that weve
resolved the budgeting issue and
are doing well moving into the
next phase of the project. Then
YOU add, Its great news for the
whole team! I worked closely with
accounting to find out how the
estimate was built and to ensure
that we use the same standards
moving forward. Were all very ex-
cited about Phase Two and cant
wait to dive in.
FEBRUARY 2012 | JOBPOSTINGS.CA
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27/40
CHANGETHE WORLD.
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business.humber.ca
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Threeweeksvacationtostart
Competitivesalaries
HealthandDentalCoverage
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WORK LIFE
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*THOUGH MEANT FORINTERNSHIPS IN COM-
MUNICATIONS, THEADVICE HERE CAN APPLY
TO INTERNSHIPS IN ANYFIELD.
Internships in one of the tough-
est job markets out there the
communications field are
affectionately known by More
magazine intern, Mary Levitski,
as a labour of love. For the for-mer Journalist for Human Rights
(jhr) intern, Laura Bain, they are
a baptism by fire. The latter is
perhaps the most notoriously
echoed, especially in journalism.
A post-internship job offer has
become rare as a candidates
chance of landing employment
is no longer dictated by mere per-
formance anymore. Internships,
in communications or elsewhere,
have become a game of stamina
and, curiously, timing.
The perfect storm of todays eco-
nomic crisis and the digital shift
in journalism has devastated the
newspaper industry. Not only are
job openings scarce, existing jobs
are being slashed. In November of
last year, Canadas largest news-
paper, the Toronto Star, offered
voluntary severance packages to
more than 1,000 employees. That
same month, Canadas largest
newspaper publisher, Quebecors
Sun Media Corporation, offeredthe same thing to 400 employees.
How to take advantageof your unpaid stay at a
company to break intothe communications field
IMAGE: GETTY IMAGES/ COMSTOCK/ JUPITERIMAGES/THINKSTOC
Despite this, people do still go to
journalism school. Journalism
schools continue to stay relevant
by evolving with modern demands.
And journalism veterans, like Kelly
Toughill, director and associateprofessor at the School of Journal-
ism at the University of Kings Col-
lege in Halifax, remain optimistic.
Its a really fun way to make a
living, Toughill attests. She would
know, she has 20 years of report-
ing and editing at the Toronto Star
under her belt. Still, she prefaces
with a reality check: Journalism
has always been a really tough
market, and always will be a
tough market.
Toughill also finished univer-
sity in the middle of a recession,
much like those graduating in
todays dire job market. To get an
advantage over her competition,
Toughill worked at the Mill Val-
ley Record in California while in
university. To juggle the workload,
and resolve a scheduling conflict,
she gave up sleeping on Monday
nights for two years.
Armed with a degree and job ex-
perience in her field, she was a
desirable candidate for a report-ing job, but employment remained
elusive. Toughill spent three
months calling the editor of the
paper she wanted to work for in
Florida, every morning at 6 a.m.,
to see if they had any jobs yet. This
persistence landed her the job andearned her a strong portfolio that
later won the Toronto Star over.
At the Star, I did the regular crap
work that new people do, she
said. It was still an uphill battle for
Toughill, especially when work for
her at the Star ran out two years
later. But as it turned out, two days
after leaving, someone quit and
she was immediately re-hired.
For Alexandra Birukova, a former
Flare Magazine intern, sticking
around doing the grunt work paid
off as well. After Flare, she went
on to intern at Rouge magazine.
When her term came to an end,
Rouge asked her to stay for an-
other month and it was during
her extension that she crossed
paths with the editor of Pulp
magazine. Birukova now works
part-time at Pulp as their associ-
ate editor, in charge of the maga-
zines social media campaign and
representing the company in in-
dustry events.
2INDUSTRY INSIDER
by Ofelia Legaspi
Communication
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INDUSTRY INSIDER8
Communications Internship Insider
PERFORMANCEIf you did make connections, but you
didnt perform well at your internship,you wont be getting a recommendation.
1 Connections:make them,maintain them.
2
Act as if youll one day run
the place: You just might.
56
PERSISTENCE
The communications field
will eat you alive. Suffer
the indignities and have
stamina, because when
its hard, its really hard.
But when you get a taste
of success, it becomes
exponentially easier to work
your way up.
3 4Treasure your internshipsStay a while longer if given the op-
portunity, because thats more time
to make even more connections,
and a job might even open up dur-
ing your extension.
EVOLVE WITH THE TIMESAND UPDATE YOUR SKILLSTake multimedia classes, learn about social
media tools and strategy, and be smart
about marketing yourself and your work.
Exploring other areas, like radio broadcast-
ing and PR, will make you that much more
valuable in places that are downsizing on
specialized employees, and are replacing
them with jack and jills-of-all-trades.
What you have to do is grab the
opportunity while youre there,
Birukova advises. Make connec-
tions because once youre gone,
thats it. Nobody remembers
your name.
When all else fails: go where the
job is. In the case of Laura Bain,
who finished her undergraduate
degree in professional writing at
York University in 2010, deciding
to delay her post-grad education
to move to a different country
and get her hands dirty proved
just the ticket.
We didnt have any experience
in radio going in. It was a very
underfunded radio station, said
Bain, speaking of her internship
experience at Kapital Radio in
Ghana through jhr.
During her radio internship, Bain
was offered an internal position
through jhr as a human rights
education officer at the African
University College of Communi-
cations in Ghana. This position
opened even more doors for her.
She got an acceptance and a
scholarship from the University
of Kings College School of Jour-
nalism, and she scored an inter-
view for the prestigious Joan Don-
aldson CBC News Scholarship.
Similarly, This Magazines new edi-
tor-in-chief, Lauren McKeon, start-
ed out as an intern at the maga-
zine. But right of the bat, she warnstheres no job opportunity at This
Magazine post-internship, just like
it was for her when she was an in-
tern there five years earlier.
After her internship, she moved
to where she could find a job
to the Northwest Territories at
the award-winning magazine Up
Here Business. Her experience
there and the connections she
made at This Magazine came in
handy when she came back to
Toronto to become a section edi-
tor for This Magazine. Timing, in
this instance, was on her side.
When the editor-in-chief position
opened up, she went from work-
ing at the magazine for free to
getting paid to run it.
Mary Levitski, who interned at
the Canadian literary magazine
Descant and More magazine, is
now in the same position of chas-
ing after a job that isnt there
post-internship. These months-
long internships I had, theyre not
huge companies looking for you
to prove yourself and then they
give you paid work, Levitski said.
The value of internships is not
lost on her though. A person who
works high up at Rogers said its
all about who you know. And I
spoke to someone at Canadian
Living and she said its all about
who you know. Its like a snowball
effect. You keep rolling and you
keep acquiring connections.
In the communications field, its
best not to pigeonhole oneself.
This, advises Sandra McLean,
YFiles communications officer at
York University, opens up more
doors for students who could ac-
quire new skill sets that all tie in to
the interconnected web of career
opportunities in communications.
McLean started off with a post-
grad and extensive experience
in print journalism. She added
to her skill set by going back toschool to learn radio broadcast-
ing, then branched out to internal
communications at York Univer-
sity. She also predicts that strate-
gic communications is where the
jobs are right now. I was able to
take my diverse skills with me to
York because, now, communica-
tions has such an emphasis on
multimedia and social media. Its
not enough to be able to write,
said McLean. I think what a lot
of places are looking for right now
is someone whos able to plan outand execute a message.
The good news is that jobs may
be picking up, at least in some
parts of the country. Toughill,
who is based in Halifax, reports:
Weve had recruiters calling us
unsolicited to come meet with
students and recruit students.
That hasnt happened for quite a
few years until this year, so there
are media organizations that are
actually not getting enough ap-
plications right now.
7/31/2019 jobpostings Magazine (Feb. 2012)
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7/31/2019 jobpostings Magazine (Feb. 2012)
32/40FEBRUARY 2012 | JOBPOSTINGS.CAMAGES TOP-BOTTOM: PIXLAND/THINKSTOCK; ISTOCKPHOTO.COM/KELVINJAY
by Liana Shlien
INDUSTRY INSIDERS0
For many students, part-time
work at a mall ringing up jeans
and hoodies provides their first,
sorely needed paycheque. But if
one has a flair for customer ser-
vice, fashion, or merchandising,
a job at an upscale clothing store
could be the first step toward a
rewarding career.
Aside from prior sales experience,
self-confidence, and a profes-
sional demeanour that well-
heeled customers come to expect,
high-end retail sales jobs carry no
formal education requirement.
What started as a summer
job after high school recently
became full-time work for Eli
Zeldin, 23, who has workedfor nearly five years at Over
the Rainbow, an independent
boutique in Torontos upscale
Yorkville neighbourhood. I didnt
want to work at a mall and I was
always very impressed with the
customer service here, he says.
Zeldin, a history student at the
University of Toronto, is currently
taking a semester off to work and
save up. He revels in the team-
work and camaraderie among
staff. Some of my best friends
work here.
Besides building relationships
with co-workers and clients,
Zeldin says he has gained emo-
tional intelligence and learned
the art of sales no doubt
valuable, transferable skills that
apply in many business settings.
Since a high turnover rate, partic-
ularly among graduating students,
means sales associate positions
are always opening, big-name
fashion chains seek to sweetencompensation schemes in order
M potentialsalar motivated meto work ecientl.Compensation bcoiion holdsyou aountable toboth your employer
and yourself.
to retain staff. Larry Rosen, CEO of
designer menswear clothier Harry
Rosen, says his firm provides
many benefits for employees who
treat their job as a career.
The key to maintaining a long-term workforce is fostering a feel-
ing of commitment to a company.
We believe our sales associates
are the most important people,
as they are a direct link to the
customers, says Rosen. Since
the store depends on a loyal
clientele, Rosen stresses training,
coaching, and skills develop-
ment. This could be why Harry
Rosen has a dozen associates
across Canada with more than 25
years of service. They earn good
money. Theyre able to pay theirmortgage, and send their kids to
university.
Naturally, staff merchandise
discounts, which can range as
high as 40 to 50 per cent, are an
especially powerful hiring incen-
tive for students. Since image
maintenance can often equate
to customer service, this reflects
most stores requirement for
their salespeople to embody the
overall brand as ambassadors.
Another dimen-
sion is commis-
sion. In place
of earning only a
base hourly wage,
commissioned associ-
ates can take home a
percentage of their sales. With the
built-in protection of a minimum
days earnings, this is where true
earning potential is unlocked.
A commission job with your
draw as your overhead is an op-
portunity to make quick money,
pocket money, says Matthew
Rutchik, 24. Rutchiks one year
as a menswear suit specialist at
the Bay helped financially, while
completing his Masters degree
in English at the University ofToronto last year. What kept
me coming back to work, after I
knew that my Masters and all the
related costs for the foreseeable
future were taken care of, was
that this job presented an op-
portunity to grow, to be more per-
sonable. To decide what people
want, to manage and market for
a department. From all of this, I
developed a lot.
Now in his first year at law
school, he recalls: My potentialsalary motivated me to work ef-
ficiently. Compensation by com-
mission holds you accountable to
both your employer and yourself.
In his last few months at the
Bay, Rutchik looked into moving
up within the retail industry by
interviewing for buyer positions
with department stores and
distributorship sales representa-
tive jobs something he never
would have considered without
his high-end retail experience.
Sales of luxury goods in
Canada, including fashion
and accessories, are
holding steady, recession
or no recession. Remember
the common maxim: the
rich will always buy.
Dont Get Stuck at the MallA SALES JOB IN HIGH-END RETAIL CAN OFFERBOTH FINANCIAL AND CAREER BENEFITS.
In 2009/2010, the retail
industry accounted
for MORE THAN ONE
THIRD of all student
employment: 32 per cent
for males and 38 per cent
for females, with clothing
stores providing half of all
retail jobs.
in fa:
7/31/2019 jobpostings Magazine (Feb. 2012)
33/40
My decisionshelp make
yours easier.Because working here is about more than helpingcustomers choose the right product. Its about making
a difference in their lives and their homes. We call itunleashing your inner orange and its my ability to tap
into my inner potential to help customers create a spaceworth calling home.
Working at The Home Depot lets me showcase myattention to detail by allowing me, and my co-workers,
to display all of the cost-effective, trendy, and attractive
products that sellin the best way possible.
When I tap into my inner orange, I know that Im helping
to provide a neat store that makes it easier for customers
to find the things they need, when they need them.
Thats the power of The Home Depot.
Genina, Home Depot Associate
Learn how tapping into your inner potential has the ability to help yourself and others.
Apply online at homedepotjobs.ca/7515 and discover how you can unleash your inner orange!
We are committed to diversity as an equal opportunity employer.
7/31/2019 jobpostings Magazine (Feb. 2012)
34/40FEBRUARY 2012 | JOBPOSTINGS.CA
INDUSTRY INSIDERS2
MAGE: ISTOCKPHOTO.COM/TOMAS SEREDA
As globalization increases,
products often travel halfway
around the world before reaching
their final destination, making
supply chains as important as
ever. However, the sheer volume
of goods and the distances they
travel these days means supply
chains are extra sensitive to a
crucial factor: rising fuel prices.
The reality is fuel prices affect
everything, said Bob Armstrong,
president of the Supply Chain
and Logistics Association Canada.
It makes people decide the ratio-
nalization for inventory, or where
to have a distribution centre, andwhere to manufacture a product.
When it comes to transferring
goods over longer, domestic
THEINSIDETRACK
distances, Armstrong says sup-
ply chains are going to use rail
because its cheaper and more
efficient. And there are a lot ofthings that need to be transported
across the country: petroleum,
chemicals, metals, minerals,
grains, fertilizers, automobiles,
and more. Rail in Canada handles
the fourth largest volume of
goods in the world, and moves
about 75 per cent of surface goods
(by weight) across the country.
What does this have to do with
you, a soon-to-be grad? The rail
industry is hot with jobs right
now. Currently, more than 32,000people are employed in the rail
industry in Canada, and a further
60,000 people are directly or
indirectly employed through rail
supplier jobs with a bunch of
baby boomers about to retire.
But lets talk about what you
really want to know. The average
annual earnings in the rail busi-
ness is about $75,500, although
salaries vary by specific occupa-
tion. In 2010, CN announced it
will be hiring 2,000 workers eachyear for the next five years. Mark
Hallman, director of communica-
tions and public affairs at CN,
says the company is hiring people
all across the board.
Railway occupations requiring a
post secondary education involve
finance and economics, supply
chain logistics, civil engineering,
information technology, sales,
marketing, and supply manage-
ment, as well as specialized skills
required for signal techniciansand heavy equipment mechanics.
Since Canadas Class 1 freight
railways have cut greenhouse
gas emissions by more than 20
per cent since 1990, there are
also jobs to cut rail fuel costs
even more. Hallman said, We
also have internally developed
analysis tools were going to be
advancing, so that we can profile
and monitor fuel by train run and
other specifics. Were going to
be getting much more concrete
and individual pieces of metrics
in terms of fuel performance.
This means more jobs for people
with mechanical engineering or
locomotive experience who will
develop that technology.
While CN is looking to hire a
wide range of people, Hallman
notes the highest demand will
be for conductors and operat-
ing crews, which requires a high
school education. As a conductor,youre responsible for managing
the train on the locomotive, and
once you have sufficient experi-
ence, you can move up to being a
locomotive engineer.
To be a conductor, Hallman said,
You also have to be mechani-
cally adept, because youre deal-
ing with machinery in motion.
Its a very safety-sensitive job as
well, so you have to be extremely
mindful of where you are and
to be able to communicate withothers, because you are dealing
with moving machinery that you
cant stop on a dime.
Conductors must have good
teamwork skills, be physically fit,
know signals, have good read-
ing skills, and technology and
computer skills that apply to
the job. They are required to be
available to work shifts 24/7, and
sometimes be away from home
in excess of 24 hours. Conductor
positions with CN are primarily
available in western Canada.
Peter Dicks, who spent the past
20 years as a beekeeper, recently
completed the four-month Rail-
way Conductor Program at
George Brown College. He says
he has always been interested
in trains, and the brevity of the
program attracted him. Plus I
did some research on the indus-
try and found its both a growth
industry, and one with a lot of
people retiring. So theres an aw-
ful lot of opportunity in it.
While Dicks can highlight the
benefits of rail the potential
for advancement, good pay, and
benefits he is well aware of the
challenges of being a conductor.
You get a two hour warning as
to when youre called to work.
And that can come at any time of
the day or night. All in a days
or nights work. All aboard!
byMichelle Hampson
7/31/2019 jobpostings Magazine (Feb. 2012)
35/40
FAST TRACK YOUR CAREER
Follow us on LinkedIn
A career in SUPPLY CHAIN is about being
an integral part of the big picture.
As a supply chain enabler, I find it rewarding to be involved in every stage of a products transformation,
from the delivery of its primary components through to the transport of the final product. We move goods
that people need and use on a daily basis. I feel a great deal of pride in knowing I play a key role in
ensuring those products reach their final destination as safely and efficiently as possible.
James Kornas - Chief Dispatcher
At CN, we provide first-mile/last-mile services with a supply chain perspectivethat emphasizes an end-to-end view of handling customer loads. Through this focus,
we are in a better position to improve shipment deliveries while enabling greaterfuel efficiencies. For supply chain professionals, our continued success means:
A number of rewarding opportunities are available for Fleet Managers,Trainmasters, Supply Chain Managers, and many other positions
You can gain experience in the shipment of a variety of goods includingautomotive, bulk commodities, coal, consumer products, forest products,grain, metals and minerals, and so much more
You can advance your career in a collaborative environment where youwill work with many talented people from different backgrounds
JOIN CN AND DISCOVER A REWARDING CAREER.Visit jobs.cn.ca and see where you fit in.
CN is one of North Americas leading freight railroads and is widely regarded
as the most efficient rail carrier on the continent. It is the only railroad
which crosses the continent east-west and north-south, spanning over 20,000
route-miles of track, and serving ports on the Atlantic, Pacific and Gulf Coasts.
7/31/2019 jobpostings Magazine (Feb. 2012)
36/40FEBRUARY 2012 | JOBPOSTINGS.CA
The rise of the Internet and New Media has
enhanced the quality of our life on many levels,
adding new dimensions, colours, and excite-ment that we could only fantasize about before.
The Digital Revolution has driven productivity
and innovation, and has dramatically altered
the way we think and interact with each other.
Global exposure has changed the dynamics
of the market; universal interconnectedness
allows for easier and faster communication; so-
cial media sites helped us increase our networks
and became a powerful tool for social activism.
If the digital space is something you want to
be a part of, then the field of Media Arts offers
unlimited potential. A college certificate in
Media Arts is a great fit if you graduated with
an arts or technology degree. This is because
while universities focus on teaching theoreti-
cal foundations, a college degree provides the
hands-on, practical skills and experience neces-
sary to secure employment in this field.
To get your college career off to a flying start, its
essential you prepare for what lies ahead. One
of the glaring challenges is the speed at which
technology evolves. Once you stop updating
your skills, you are bound to lag behind. You
definitely want to be current, and you always
*AHEADof the
GAME
EDU-MA-CATION
want to look for that next software or technolo-
gy (that the media industry gravitates to), adds
Blair A. McMurchy, director of professional &
continuing education, placement & promotion,
at Humber Colleges Institute of Technology and
Advanced Learning. Also, the institution where
you obtain your education, the quality of the
education, and the quality of the faculty, they all
play a factor in your future success. And making
sure an internship component is built into your
curriculum like Humber has thats huge.Katia Savelieva, a recent graduate from Sheri-
dan Colleges animation program, agrees, You
have to love and be good at what youre doing.
Also, remember that the industry has a lot of
incredible talents. If youre not one of them, you
wont survive. You should be able to compete
and offer an employer something different.
So what does it take to succeed in Media Arts
studies? Jones says, Passion is important but
besides passion, I really think a commitment
to life-long learning is another important
characteristic, as well as a kind of never-ending
curiosity of where the technology is going, andhow its being used by people.
The booming media and entertainment
industries in Canada present a wealth of
opportunities for Media Arts graduates. Marc
Aubanel, academic director of Media Arts at the
Art Institute of Vancouver, says, If a student is
really committed and passionate about making
games, making movies, or making animated
entertainment, there is a growing industry
in Canada that faces an aging workforce.
4
by Ariadna Levin
Media Arts: be part of shaping howwe live, learn, and communicate.
The games industry in particular is a young
persons workplace where it takes a tremen-
dous amount of youthful energy to make large
complicated games.
What are the important issues to consider
when choosing a Media Arts program? Ac-
cording to Jim Lamarche, a composer, writer,and educator who runs a blog on Media Arts
education in Canada, you should take heed of
the following criteria:
CURRICULUM What relevance does it have
to todays media arts industry?
REPUTATION How is the school received in
terms of the strength of the qualification?
PRACTICE TIME AND STUDIO FACILITIES Do
students get ample workshop/practice time to
develop their craft?
INDUSTRY INVOLVEMENT How connected
is the school with the industry in which it
serves (practicums, co-ops, industry forums,
discussion groups, etc.)?
HISTORY How long has the school been
successfully in business?
INSTRUCTOR REPUTATION Who are they
and what have they done?
Check out jimlamarche.wordpress.com for
more tips on Media Arts programs in Canada.
CHOOSING A SCHOOL
centennialcollege.ca The Future of Learning
Whatbewant to
You
Do
7/31/2019 jobpostings Magazine (Feb. 2012)
37/40JOBPOSTINGS.CA | FEBRUARY 2012
Niagara CollegeTop-rated for student