Job Board & Website Mobile Enhancement

Analysis11/20/2013

A mobile jobs app leading to a mobile enhanced website & ATS is the perfect compliment. The mobile app serves as a marketing tool and

traffic generator, whereas the mobile enhanced website/ATSenhances the user experience during the application process.

Background

The goal of this analysis is to determine the rate employers are “mobile enhancing” their websites and ATS/job boards throughout various employment sectors, which would compliment a mobile job app.

Goal

Mobile-Enhanced ATS

RXinsider develops Mobile Jobs Apps for employers to strengthen their connection with Millennials. See examples at: www.CEAppCenter.com

Disclosure

Mobile Job Search Overview

US Workforce:• Millennials are majority by 2015• Will make up 75% by 2030

Mobile device use: • Will surpass desktop use by 2015• Smartphone use grew 81% in 2012• Mobile connected tablets increased 2.5 fold to 36 million• In 2009, a mere 23% of people owned smartphones,

compared to today’s 35%

Todays Jobseeker:• 68 percent of the 18-25 year-olds polled use their mobile

devices to search for jobs

Companies, Schools, Staffing Firms,& Hospitals Assessed

• Fortune 100 Companies• Fortune 950-1000 Companies• Top 50 US Universities• 25 Largest Staffing Agencies • 50 US Hospitals

Research Methods

• Websites were accessed using an Apple iPhone with wireless internet connection on the safari browser from 11/20/13 – 11/22/13. The website home page, five random pages, and the job board were all viewed.

• Sources used:• Fortune 100 and Fortune 950-1000 Companies

https://connect.data.com/directory/company/fortune

• Top 50 US Universitieshttp://colleges.usnews.rankingsandreviews.com/best-colleges/rankings/

• 25 Largest Staffing Agencies http://www.addisongroup.com/_media/files/downloads/US_Largest_20131.pdf

• 50 US Hospitalshttp://health.usnews.com/best-hospitals/rankings

Fortune 100 Companies

49%

8%

42%

Fortune100 Websites

Full MobilizationPartial MobilizationNo Mobilization

13%

24%

63%

Fortune100 Job Board / ATS

Full Mobilization Partial MobilizationNo Mobilization

Fortune 950-1000 Companies

6% 24%

70%

Fortune 950-1000 Websites

Full MobilizationPartial Mobilization No Mobilization

4% 11%

84%

Fortune 950 Job Boards/ATS

Full MobilizationPartial MobilizationNo Mobilization

50 Universities

42%

24%

34%

50 University Websites

Full MobilizationPartial MobilizationNo Mobilization

100%

50 University Job Boards/ATS

Full MobilizationPartial MobilizationNo Mobilization

25 Largest Staffing Agencies

28%

12%60%

Staffing Agency Websites

Full MobilizationPartial MobilizationNo Mobilization

14% 8%

78%

Agencies Job Board / ATS

Full MobilizationPartial MobilizationNo Mobilization

50 Hospitals / Health Systems

38%

12%

50%

Hospital Websites

Full Mobilization Partial MobilizationNo Mobilization

14% 4%

82%

Hospital Job Boards / ATS

Full Mobilization Partial MobilizationNo Mobilization

Mobile-Enhanced Websites

Fortu

ne 100

Fortu

ne 950-1000

Top 50 Universi

ties

Staffing A

gencie

s

Hospita

ls

47

3

21

7

19

812 12

36

4035

17 15

25

Full Mobilization Partial Mobilization No Mobilization

Job Board / ATS Mobile Enhancement

Fortu

ne 100

Fortu

ne 950-1000

Top 50 Universi

ties

Staffing A

gencie

s

Hospita

ls

47

3

21

7

19

812 12

36

4035

17 15

25

Full Mobilization Partial Mobilization No Mobilization

By the Numbers – Job Boards / ATS

Full Mobilization:

1. Fortune 100 = 50%2. Top 50 Universities = 42%3. Hospitals = 38%4. Staffing Agencies = 28%5. Fortune 950-1000 = 6%

Partial Mobilization:

1. Fortune 950-1000 = 24%2. Top 50 Universities = 24%3. Staffing Agencies = 12%3. Hospitals = 12%5. Fortune 100 = 8%

No Mobilization:

1. Fortune 950-1000 = 70% 2. Staffing Agencies = 60%3. Hospitals = 50%4. Fortune 100 = 42%5. Top 50 Universities = 34%

By the Numbers - Websites

Full Mobilization:

1. Staffing Agencies = 14%1. Hospitals = 14%3. Fortune 100 = 13%4. Fortune 950-1000 = 5%5. Top 50 Universities = 0%

Partial Mobilization:

1. Fortune 100 = 24%2. Fortune 950-1000 = 11%3. Staffing Agencies = 8%4. Hospitals = 4%5. Top 50 Universities = 0%

No Mobilization:

1. Top 50 Universities = 100% 2. Fortune 950-1000 = 84%3. Hospitals = 82%4. Staffing Agencies = 78%5. Fortune 100 = 63%