JMSB Newsletter Fall 2014

The third annual E3 Summit was held June 17, 2014 in the Magnolia Ball-

room on the Southeastern Campus. The purpose of this economic development program is to Engage our Public, Envision the Future, and Empower the Region. The conference focused on Global and Region-al Transportation, Trade, and Workforce Development for the 21st Century.

Keynote luncheon speaker was David Dean, CEO, Dean International of Dal-las, who is a Public Policy, Transportation and Panama Canal strategist. He is also a former Texas secretary of state. He dis-cussed the effort to expand I-45 through north Texas and Oklahoma. His luncheon presentation focused on the expansion of the Panama Canal and the impact on inter-national shipping and economic develop-ment.

Other speakers on the agenda included Daryl Pinto, Oklahoma Department of Commerce: Donnalla Miller, Miller HR Consulting; Kerry Manning, Southern Workforce Board; Chanel Turner, Fossil, Inc. and former JMSB student; Sara Jane Smallwood, Choctaw Nation of Okla-homa; John Redman, USDA; Tim Welch, city councilman, North Richland Hills... (Texas); Jerry Tomlinson, Durant mayor; and Cary Wacker, Sherman (Texas) mayor.

More than 90 people attended the sum-mit including SE faculty and staff, com-munity advocates, economic development and workforce representatives, regional educators, and business leaders.

SOUTHEASTERN HOSTS E3 ECONOMIC SUMMIT

President Burrage addresses the E3 Economic Summit

by Kathy Hendrick

David Dean, CEO of Dean International, discusses the impact of the Panama Canal expansion project and potential commercial opportunities for the Texoma region

John Massey School of BusinessSoutheastern Oklahoma State University1405 N 4th Street Durant, OK 74701www.SE.edu 580.745.2000

Fall 2014 - Volume 8 The Executive Summary

“SE is an Affirmative Action/Equal Opportunity Institution.”

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Editor: Dr. Martin BresslerLayout design: Cristin MorganGraphic Consultant: Jack OuseyPhotography: Dan Hoke


Dr. Courtney Kernek joined the JMSB as an Assistant

Professor of Marketing in 2014. Dr. Kernek received a Ph.D. in Edu-cational Psy-chology from Texas A&M Univers i ty -C o m m e r c e in 2007, an MBA with an emphasis in Marketing in 1999, and a BBA with an emphasis in Marketing in 1998. Dr. Kernek has been active in the area of marketing and online education for over 10 years. Building on her

beliefs to develop leaders and ad-vance responsible business prac-tice, she has devoted her focus to

the pursuit of excellence in teaching and scho la r sh ip . Dr. Kernek has been published and cited in a variety of academic and profess ional outlets for her work in student learning and online market-

ing education. Her current research interests include online marketing education, historical marketing, and entrepreneurial marketing.

JMSB WELCOMES NEW FACULTY MEMBERS

Dr. Ying-Chou Lin joined the JMSB as an Assistant

Professor of Finance in 2014. He received his bachelor’s degree in Business from National Chung-Hs-ing University in Taiwan. He also earned his M.B.A. degree in person-al finance from University of Dallas and Ph.D.in Business Administra-tion from Old Dominion University. Before joining the JMSB, he was an assistant professor at Missouri Uni-versity of Science and Technology,

where he taught both undergraduate and graduate level finance courses.

His primary research is focused on corporate restructuring, inter-national finance, accounting infor-mation quality, emerging market economy and investment issues. His work has been published in several peer-review research journals.

At Southeastern, his teaching schedule includes personal finance, real estate finance, international fi-nance, financial management and

financial institutions & capital markets. He loves working with students and helping them to achieve their academic and career goals through teaching, advising and research. In his free time, he likes to travel, read novels, and watch basketball. Dr. Ying-Chou Lin

I enjoy teaching Finance because I am helping students to

create a better future.

My passion is making a positive difference in the classroom and

community.

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Dr. Courtney Kernek

John Massey School of BusinessSoutheastern Oklahoma State University

1405 N 4th Street Durant, OK 74701www.SE.edu 580.745.2000


Faculty members from the John Massey School of Busi-

ness figured prominently at the an-nual meeting of the Association for Small Business and Entrepreneurship (ASBE) Conference held recently in Memphis, Tennessee.

Dr. Courtney Kernek co-authored and presented her paper titled “Fe-Lines, Inc.-Don’t declaw…..Get Sticky Paws” based on a case study of an actual pet-oriented business. The case examines the marketing chal-lenges faced by a start-up company in the pet industry as they formulate strategies for the marketing mix vari-ables that will position the product to achieve a competitive advantage. Dr. Kernek was also elected Secretary-Treasurer at the Association annual business meeting.

Dr. Kitty Campbell presented a pa-per she co-authored with Dr. Wayne Jones, Dr. Nick Nichols, and South-

eastern graduate student Kelli Tay-lor titled “Workplace Safety: What Small Business Owners Need to Know”. Dr. Campbell, Chair of the Management & Marketing Depart-ment, also received the Entrepre-neurial Advocacy Award on behalf of the John Massey School of Business. The John Massey School of Busi-ness at Southeastern has been a long-time supporter of ASBE and several JMSB faculty members have served as president of the organization.

Dr. Martin Bressler presented a paper titled “A Study of Social Me-dia Use by Small Business Owners”, co-authored with Dr. Kitty Campbell and Dr. Brett Elliott. Dr. Bressler was also elected Fellow and Dean of Fel-lows of the Association. The Fellow Award is the highest award given by the Association. A Fellow is one who has been honored with this status in accordance with the guidelines of the

Association. Selection to this status is reserved for those that have dem-onstrated commitment and service to the small businesses of the United States and in appreciation of contin-ued leadership in the Association.

The purpose of the Association for Small Business and Entrepreneur-ship (ASBE) is to bring together the brightest minds from academia and industry to improve entrepreneur-ial education. ASBE was formed in 1974 and officially became an asso-ciation in 1975. ASBE was formerly part of the Federation of Business Disciplines but withdrew in 2003 and formed their own annual confer-ence which draws participants from across the United States and foreign countries. ASBE publishes the Jour-nal of Business and Entrepreneurship and is currently headquartered at the University of South Florida in St. Pe-tersburg, Florida.

SOUTHEASTERN FACULTY MEMBERS PLAY MAJOR ROLE AT SMALL BUSINESS CONFERENCE

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Dr. Courtney Kernek Dr. Martin Bressler

Dr. Kitty Campbell



After the Depart-ment of Ac-

counting and Finance hosted a reception for the Oklahoma Accountancy Board (OAB) on September 18, the OAB held their monthly Board meet-ing on the SE cam-pus on September 19. The Board is based in Oklahoma City, and this is the first time the OAB came to SE. The Board only visits Oklahoma universities twice a year. The meeting room was filled to capacity with students, fac-ulty and the board members. Randy Ross, Executive Di-rector, at the OAB was very pleased with the turnout and

the gracious reception they received from the SE community including President Burrage’s welcome message. A presen-tation was made for the students outlining the steps in becoming a CPA, and then the students were given an opportunity to net-work with the Board members. The OAB is the state regulatory

agency for CPAs, PAs and public accounting firms and is the governing body for administering the CPA examina-tion in Oklahoma. The seven members are appointed by the Governor and confirmed by the Senate.

DR. SMITH ATTENDS HIGHER LEARNING COMMISSION TRAINING CONFERENCE

Southeastern Oklahoma State University receives its accreditation from the High-er Learning Commission (HLC). The HLC accredits overs 1,000 universities.

These universities must be periodically reviewed by teams of reviewers from the HLC to ensure accepted practices are being followed in the area of student learning and

faculty governance, for example. Chair for the department of Accounting and Finance, Dr. G. Ste-venson Smith trained with the HLC to be-come a peer review-er. The training was held at the Q Center in St. Charles, IL. from October 1-3. The intensive ses-sions included mock interviews with university officials as well as intensive sessions dealing with such topics as Federal compliance criteria. Faculty members from all over the U.S. applied to attend the training but only 37% were accepted.

THE OKLAHOMA ACCOUNTANCY BOARD MEETS IN THE JMSB

Dr. Stevenson Smith,Chair for the Department of

Accounting and Finance

Accounting major Greg Johnson (pictured on the far left and with a big smile) represented JMSB well as an Oklahoma Society of Certified Public Accountants (OSCPA) Educational Foundation Scholarship recipient at the OSCPA Annual meeting. Mr. Johnson was also awarded scholarships from Greater Ardmore, Jeltz, and from Southeastern/JMSB funds with the Carter Scholarship and Oklahoma Board of Regent Fee Waiver.

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DR. DAVID WHITLOCK HONORED AS DISTINGUISHED ALUM

Southeastern Oklahoma State University honored Dr. David Whit-lock as one of the Distinguished Alumni during Homecoming ac-

tivities Oct. 24-25. Dr. David Whitlock (’84, ’85) has served as Okla-homa Baptist University’s 15th president since 2008.

The Purcell, Oklahoma, native earned a bachelor’s degree in chemistry and a MBA at Southeastern. He earned his Ph.D. in educational leader-ship and policy studies from the University of Oklahoma in 1995.

Whitlock began his professional career at Southeastern, where he taught for 14 years. He joined the Southeastern faculty in 1985 as an instructor of business, was promoted to assistant professor in 1991 and associate professor in 1996. While at Southeastern, he directed the uni-versity’s Small Business Institute from 1990-97, working with small business development in the Durant area.

He was named chair of the University’s business information manage-ment program in 1995, and served in that role until moving to Southwest Baptist University in Bolivar, Missouri.

AT SBU, Whitlock served in various capacities, including associate provost, dean of the college of business and computer science, as a pro-fessor of business, dean of SBU’s adult and off-campus programs, and assistant to the president.

In addition to his academic work, Whitlock has served in a bi-voca-tional role as co-pastor of Wellspring Baptist Fellowship in Bolivar. He previously served as bi-vocational pastor of Silo Baptist Church and Hendrix Baptist Church. He was licensed to preach by the First Baptist Church of Durant in 1993.

by Alan Burton, University communications

Dr. David Whitlock

JMSB ADDS NATIVE AMERICAN LEADERSHIP MBA CONCENTRATION

The MBA program has seen a 50% increase in enroll-ment for the Fall 2014 semester. The outlook for increased enrollment is bright with the addition of a Native Ameri-can Leadership concentration option. The Native Ameri-can Leadership option will be offered beginning with the Spring 2015 semester. In addition to the MBA core, stu-dents enrolled in the Native American Leadership (NAL) option will take four courses – NAL 5003 Contemporary Issues (Current Topics in Indian Country), NAL 5113 Per-sonal & Organizational Leadership, NAL 5123 Managing Diversity and NAL 5233 Tribal Sovereignty. Southeastern is ranked 6th in the nation for producing Native American graduates.

The MBA program is fully accredited by AACSB Inter-

national and is only one of four universities in Oklahoma to have earned this prestigious accreditation. The MBA program is also ranked #2 on GetEducated.com as the most affordable, online, AACSB accredited MBA degree. In addition to the Native American Leadership concentra-tion, the 36-hour MBA program offers concentrations in Management, Entrepreneurship, Health Information Sys-tems, and Safety. The program is offered 100% online, in 8-week course formats and can be completed in as little as 18 months. For more information about the MBA Pro-gram, please visit www.se.edu/mba or contact Mr. Robert Howard, MBA Coordinator via email – [email protected] – telephone – 580-745-2042 or in person – Russell Building (John Massey School of Business) – R106.

by Stephanie Metts

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The 2014 Region VI SAFECON was held recently at the Uni-versity of Central Missouri in Warrensburg, MO. Southeast-

ern finished strong with 15 top ten finishes in different events.

SE FLIGHT TEAM FINISHES STRONG AT REGIONALS

Navigation Event 1st Place – Nikola Topalovic and Ross Sandmann 9th Place – Tyler Clemens and Austin Ashlock

Power Off landing Event 6th Place-Scott Sundstrom

Short Field Landing Event 7th Place-Scott Sundstrom 8th Place-Ryan Gornto

Message Drop Event 2nd Place-Tyler Clemens and Ryan Gornto

Computer Accuracy Event 5th Place-Scott Sundstrom 6th Place-Nikola Topalovic

Aircraft Recognition Event 3rd Place-Blake Crawford 5th Place-Ryan Gornto 6th Place-Scott SundstromSimulated Comprehensive Aircraft Navigation Event 6th Place-Ryan Gornto

Aircraft Preflight Event 6th Place-Ryan Gornto 7th Place-Nathaniel Price

8th Place-Austin Ashlock

Row one-Nathaniel Price, Mitchell Mills, Scott Sundstrom, Blake CrawfordRow 2-Joshua Ashcraft, Ryan Gornto, Dylan Dean, Trevor McEntire, Nikola Topalovic, Tyler Clemens, Austin Ashlock, Ross Sandmann, Morgan Hartwell

JMSB MANAGEMENT MAJOR JESSICA BAKER NAMED ONE OF THE TOP 10 FRESHMAN

Jessica Baker, business management major from Van Alstyne, Texas was recently named

one of the Top 10 Freshman students at Southeast-ern. She is a member of the volleyball team and a leader in Southeastern’s Fellowship of Christian Athletes.

Southeastern Oklahoma State University’s Of-fice of Freshman Programs hosted the Top Ten Freshman Awards ceremony recently in the Glen D. Johnson Student Union. The outstanding fresh-men were selected by a committee consisting of representatives from faculty, student government and University administration. The group has a col-lective 3.73 grade-point average and is involved in numerous activities that benefit the entire campus.

Jessica Baker

President Burrage with, JMSB student, Jessica Baker

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Management major Zachary Everett was re-cently recognized as one of the top interns in

the country by AFLAC insurance company and was awarded a check for $2,000. According to Zachary, “the internship was great! The experiences I had this summer allowed me to apply real world scenarios to the knowledge I am receiving from SE. One of the greatest things that I learned over the summer was how to talk and interact with other business people. This summer changed my present and future life and has allowed me to figure out just what I want to do with my life. After the internship there is a career opportunity for each intern and I decided to take that opportunity and move forward with a long career with Aflac.” Zachary earned top honors as an intern in the southwest and sixth overall in the nation.

JMSB STUDENT RANKED TOP STUDENT INTERN

JMSB student Zachary Everett and Dr. Kitty Campbell, Chair of Management & Marketing

TEXOMA COLLEGE FAIR AND TAILGATING

JMSB students, Emily Robinson and Sarah Roberts, with Bolt at the Texoma College Fair

From left to right: Dr. VonBergen (standing), Dr Silver, Dr. Hrncir, and Dr. Bressler tailgating at the 2014 homecom-ing, Oct. 25.

JMSB MARKETING STUDENTS WORKING WITH COMMUNITY

Students in Kathy Hendricks’ marketing class worked with the Veterans of Foreign Wars (VFW) of Bryan and Pushmataha

counties last semester on a project designed to encourage younger veterans to be aware of support services provided to them at the VFW and to become members of this group. The class presented ideas on how to reach the younger veterans utilizing social media and other resources in the region, which included the university veterans’ office.

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Chair EXT. PMB/Location Department EmailDr. Stevenson Smith 2498 4153/R202 Accounting & Finance [email protected]. Kitty Campbell 2494 4205/R103 Management/Marketing [email protected]. Stan Alluisi 3241 4136/Eaker Field 102 Aviation [email protected]. George Jacox 3245 4136/Eaker Field 102 Aviation [email protected]. Martin Bressler 2038 4077/R210 Mngt & Mkt [email protected]. Yates Canipe 2048 4152/R111 Mngt & Mkt [email protected]. Hansheng Chen 3328 4161/R206 Finance [email protected]. George Collier 2734 2668/R209 Mngt & Mkt [email protected]. Deborah Combs 2578 4158/R204 Accounting [email protected]. Debra Haley 2374 4202/R214 Mngt & Mkt [email protected]. Robert Howard 2042 4196/R106 MBA/ Mngt & Mkt [email protected]. Theresa Hrncir 2570 4151/R207 Accounting [email protected]. Courtney Kernek 2022 4095/R213 Mngt & Mkt [email protected]. Rod Leird 2496 4169/R110 Mngt & Mkt [email protected]. Ying-Chou Lin 2152 4099/R215 Finance [email protected]. Kalana Malimage 2572 4160/R201 Accounting [email protected]. Charles Marshall 405-682-1611 Oklahoma City Avaition [email protected]. Steven McNeely 405-736-0222 Midwest City, OK Aviation [email protected]. Larry Prather 2566 4214/R205 Finance [email protected]. Lawrence Silver 3190 4118/R105 Mngt & Mkt [email protected]. Jim Speers 2498 4176/R108 Mngt & Mkt [email protected]. Robert Stevens 3181 4188/R109 Mngt & Mkt [email protected]. Kyle Thomas 3214 4136/EAKER FIELD Aviation [email protected]. John Van Bebber 3214 4136/EAKER FIELD Aviation [email protected]. C.W. VonBergen 2430 4103/R211 Mngt & Mkt [email protected]

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Department PMB/Location Office Assistant/Secretary ExtensionAviation 4136/Eaker Field 102 Susan Dilbeck 3252Aviation Oklahoma City @ OCCC/Rose State Richard Hedrick 405-682-1611Aviation Tinker Air Force Base Bldg 201 SE Kay Crawford 405-739-2574Aviation Tinker Air Force Base Bldg 201 SE Lori Rupert 405-733-2210Acct/Fin & Mngt/Mkt 4128/Russell 208 Elizabeth Brittingham 2979

John Massey School of Business


DirectoryExecutive Dean for Academic Affairs: Dr. Lucretia Scoufos

Administrative Assistant to the Dean: Mindy HouseSpecial Assistant to the Dean: Stephanie Metts

JMSB Fast FactJMSB Finance majors ranked

in the 99th percentile among college seniors across the

country in finance on the Major Field Test. JMSB Office Staff

Pictured from left to right: Emily Robinson, Elizabeth Brittingham, Sarah Roberts

Documents

JMSB Newsletter Fall 2014