15
Jiya A Williams MARKETING ADVERTISING CREATIVE COMMUNICATIONS

Jiya A Williams Portfolio

Embed Size (px)

Citation preview

Jiya A WilliamsMARKETING ADVERTISING CREATIVE COMMUNICATIONS

Table of Contents

Education

&

Experience

“Nothing is a waste of time if you use the experience wisely” –

Auguste Rodin

Recognition

“What is it going to be – Reasons or Results?” –

Art Turock

Samples of Work

“I can accept failure, but I can’t accept not trying” –

Michael Jordan

Education & Experience

Education

Experience

Awarded MBA December 2010 Awarded Bachelor of Science in

Marketing May 2005

Market Manager

Marketing Project

Manager

Marketing Consultant

Highlights

• Planned, created, and implemented all facets of Contractor Outreach Marketing Campaign that was well received an

reached over 300K people at CBS Radio

• Increases business sales by 50% over a 6 months period

• Created, negotiated, and executed a $200,000 integrated marketing campaign for State Farm’s Cross Cultural Market

• Recognized for successful B2B and B2C Marketing

• Sold/Negotiated $972,139 since April 2013 of CBS Radio properties: On-Air/Digital/On-site/On Device for #1 ranked broadcast station/network

• Serve as the key communications strategist, advisor and coordinator for Creative and Digital Communications

• Prepare and Execute integrated advertising/marketing campaign, project management, strategic account planning

• Understanding of research media planning, strategic development, campaign performance, and social and digital marketing

• Develop actionable/measureable integrated marketing plan/events to drive traffic, increase sales, awareness, and attendance

• Created and executed a grassroots membership program. Increased memberships to 150 within 6 months

• Execute monthly promotional events, workshops, Health Club showcases with 100-500 attendees

• Developed public relations campaign for promotional events increasing brand awareness, revenue, and product consumption by 25%

• Developed a strategy to successfully increase recruits from 300 – 900 in the Central VA Market

• Managed the participation of over 300 youth volunteers for weekly events throughout the Central Virginia region

Employment Highlights

Top 5 Strengths

Strategic: I am passionate about identifying all of the pieces to the puzzle! I consistently find creative and alternative ways to proceed. I can quickly spot relevant patterns and issues. I work hard to find results not reasons!

Competition: I am motivated to set myself apart from my competition. I am charged to offer my very best at all times. I am a team player…that’s enjoys a little friendly competition!

Significance: I strive to be important in the eye of others. I admire when there is a positive light shed not only on myself, but the entire team and all leadership. Everyone Wins!

Command: I have a strong ability to apply a practical, matter of fact, outlook to various discussions, projects, or plans. I enjoy defying the odds to make the impossible, possible!

Achiever: I am very passionate about exceeding goals and expectations! I am self motivated and always striving for excellence. I look for developmental opportunities in which I can learn more about the business and contribute to the bottom line.

Recognition

“Excellence is not a skill. It is an attitude” – Ralph Marston

Samples of Work

“There are no secrets to success. It is the result of preparation, hard

work, and learning from failure” – Colin Powell

Hendrick

Automotive

Group

Stand Up

Speak Out

North Carolina

Donate Life

Thank You!!!

Thank you for allowing me to walk you through my journey! I look forward to

beginning my next chapter! As we depart, I want to remind you to “Go

confidently in the direction of your dreams. Live the life you have imagined!”

– Henry David Thoreau

Email: [email protected]

Cell Phone: 315-383-2462

Linked In Profile:

http://www.linkedin.com/profile/view?id=71260431&trk=nav_responsive_tab_profile