Jessica R. Dillard◆ P U B L I C R E L A T I O N S & S T R A T E G I C C O M M U N I C A T I O N ◆

j e s s i c a d i l l a r d @ o u . e d u ◆ w w w . l i n k e d i n . c o m / i n / j e s s i c a d i l l a r d 1 ◆ 4 0 5 - 5 8 9 - 3 0 0 3

E D U C A T I O N

P R O F E S S I O N A L E X P E R I E N C E

M a r k e t i n g I n t e r nR e p u b l i c B a n k & T r u s tD e c 2 0 1 5 - D e c 2 0 1 6

I was responsible for updating the community calendar, scanning the media for our advertisementsas well as competitor advertisements, assisting with the planning of future events, makingmemorial donations, updating customers' addresses as needed and distributing and collectingsurvey responses.

Google AnalyticsOctober 2016 - April 2018

Google AdWords FundamentalsNovember 2016 - November 2017

Google Search AdvertisingNovember 2016 - November 2017

E v e n t P l a n n i n g I n t e r nE v e n t u r e s , I n c .J u n e 2 0 1 5 - A u g 2 0 1 5

B o o k i n g I n t e r nB o x T a l e n t A g e n c yJ a n 2 0 1 5 - A p r i l 2 0 1 5

Master of Arts Candidate, Strategic CommunicationUniversity of OklahomaGPA: 4.0

Bachelor of Arts in Public Relations, Minor in Human RelationsUniversity of OklahomaGPA: 3.7

Public Relations CampaignsAs the account lead, I worked with my team to develop a public relations campaign to help protect Oklahoma's incentiveprograms and tax credits for the Oklahoma City Chamber of Economic Development.

Public Relations PublicationsBy utilizing Adobe InDesign, Adobe Photoshop and Canva, I was able to create newsletters, direct mailers, social mediaposts, business cards and letterheads.

Digital AdvertisingThis class focused on Search Engine Optimization, Programmatic Advertising and User Experience Advertising. In addition, Iworked with a team to develop a case study presentation focusing on various digital campaigns for a designated brand.

S K I L L S

A d o b e P h o t o s h o pA d o b e I n D e s i g nA P S t y l eM i c r o s o f t O f f i c eD e t a i l - o r i e n t e dO r a l & W r i t t e n C o m m u n i c a t i o nA d v e r t i s i n g & P u b l i c R e l a t i o n s

R E L E V A N T C O U R S E W O R K

2 0 1 6 - 2 0 1 8

2 0 1 2 - 2 0 1 7

C E R T I F I C A T I O N S

I learned the fundamentals of event planning by assisting the Eventures employees before, duringand after events. In addition, I assisted with the creation of event-related decorations and items.

I was responsible for conducting external communication, coordinating details between bands andclients and assisting booking agents with day-to-day tasks.

O R G A N I Z A T I O N SH O N O R S & A W A R D S

President's Honor RollHonor for receiving a 4.0 GPA.

Dean's Honor RollHonor for receiving at least a 3.5 GPA.

Gary McKinney Memorial ScholarshipApril 2015

Advertising ClubUniversity of Oklahoma

Student Society for Human RelationsUniversity of Oklahoma

Gamma Beta Phi National Honor SocietyUniversity of Oklahoma