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LEADERSHIP LECTURE SERIES CURRICULAR CONNECTIONS
Jerry GreenfieldBusiness Week Keynote
Jerry Greenfield and his long-time friend and business partner Ben Cohen are the men behind one of the most talked-about, and least conventional success stories in American business. Co-founder of Ben & Jerry’s Homemade, Inc., Greenfield has helped to build a store front venture into an ice cream and business marvel by making social responsibility and creative management strengths, rather than weaknesses.. With his best seller, Ben & Jerry’s Double-Dip: How to Run a Values Led Business and Make Money Too (co-authored with Cohen), Greenfield created both a nuts-and-bolts guidebook to the promise and pitfalls of “values-led” business, and an inspiring wake-up call about the growing international influence of the “socially conscious” or “mission driven” corporation. Bringing all of this to life at the lecture podium, Greenfield’s presentation delivers a rousing trib-ute to America’s entrepreneurial spirit, full of anecdotes and radical business philosophy. It also addresses the great sense of fun that is the company’s hallmark, illustrated with the serving of Ben & Jerry’s ice cream for the entire audience.
Co-sponsored by Cameron School of Business
March 30, 2016 | 7 PM Burney Center
For ticket information and other involvement opportunities, contact Stefanie Norris: 910.962.7722 | [email protected]
BUS 205 Business Career Preparation BusinessBUS 305 Business Essentials BusinessBUS 305 Business Essentials BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 461 Commerical Law BusinessCOM 101 Public Speaking Communication StudiesCOM 378 Business and Professional Communications Communication StudiesCOM 378 Business and Professional Communications Communication StudiesCOM 378 Business and Professional Communications Communication StudiesPLS 314 Modern Political Thought Political StudiesBUS 305 Corporate Financial Management BusinessMBA 506 Project Management Masters of Business AdministrationMBA 526 International Business Seminar Masters of Business AdministrationMBA 533 Industry Practicum II-‐2credits Masters of Business AdministrationMBA 533 Special Topics-‐ Stats & Econ Masters of Business AdministrationMBA 533 Secondment Management Masters of Business AdministrationMBA 533 Leading Organizational Change Masters of Business AdministrationMBA 536 Investment Management Masters of Business AdministrationMBA 552 Behavioral Management Masters of Business AdministrationMBA 556 Exec Challenge & Org Change Masters of Business AdministrationMBA 557 Industry Practicum II Masters of Business AdministrationMBA 559 Global Strategy and Management Masters of Business AdministrationMBA 591 Directed Independent Study Masters of Business AdministrationMBA 591 DIS: Finance Research Masters of Business AdministrationEBD 280 Entrepeneurship for Non-‐Bus Entrepreneurship and Business DevelopmentEBD 281 Creativity and innovation Entrepreneurship and Business DevelopmentEBD 301 Accounting and Finance for Entrepreneurship Entrepreneurship and Business DevelopmentEBD 302 Growing and Managing the Business Entrepreneurship and Business DevelopmentEBD 380 Entrepreneurship Entrepreneurship and Business DevelopmentEBD 482 Global Entrepreneurship and Exporting Entrepreneurship and Business DevelopmentEBD 490 Business Development and Communication Entrepreneurship and Business DevelopmentMGT 350 Principles of Management ManagementMGT 351 Green Business ManagementMGT 352 International Management ManagementMGT 354 Managing Innovation and Technology ManagementMGT 356 Human Resource Management ManagementMGT 358 Orangizational Behavior ManagementMGT 359 Staffing and Selection ManagementMGT 452 Leadership and Org Change ManagementMGT 455 Competitive Strategy ManagementMGT 459 Negotiation ManagementMGT 491 Directed Invididual Study ManagementMIS 216 Intro to Business App Development Management Information SystemsMIS 313 Intro to Mgmt Information Systems Management Information SystemsMIS 315 Management of Database Systems Management Information SystemsMIS 316 Business App Development Management Information SystemsMIS 411 Information Systems Analysis Management Information SystemsMIS 413 System Design/Capstone Project Management Information SystemsMIS 419 Information Technology Project Management Information SystemsMIS 492 Info Storage and Management Management Information SystemsMIS 495 Information Security Management Management Information SystemsMIS 591 DIS: Winter MBA Seminar Management Information SystemsMIS 591 DIS: Cyber Security Management Information SystemsMIS 591 DIS: Enterprise App Dev Management Information SystemsMIS 592 Info Storage and Management Management Information SystemsMIS 594 Research Project Management Information SystemsMIS 595 Seminar in Information Systems Management Information SystemsMIS 598 Internship Management Information SystemsMKT 340 Principles of Marketing MarketingMKT 343 Intelligence and Communication MarketingMKT 346 Retail Management MarketingMKT 348 Professional Selling MarketingMKT 349 Consumer Behavior MarketingMKT 440 Marketing Analytics MarketingMKT 442 International Marketing MarketingMKT 441 Sales Force Automation MarketingMKT 443 Marketing Research Design MarketingMKT 444 Internet Marketing MarketingMKT 445 Marketing Strategy MarketingMKT 448 Sales Management Marketing
JERRY GREENFIELD
Program/Lecture Course Department
BUS 205 Business Career Preparation BusinessBUS 305 Business Essentials BusinessBUS 305 Business Essentials BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 361 Legal Environment of Business BusinessBLA 461 Commerical Law BusinessCOM 101 Public Speaking Communication StudiesCOM 378 Business and Professional Communications Communication StudiesCOM 378 Business and Professional Communications Communication StudiesCOM 378 Business and Professional Communications Communication StudiesPLS 314 Modern Political Thought Political StudiesBUS 305 Corporate Financial Management BusinessMBA 506 Project Management Masters of Business AdministrationMBA 526 International Business Seminar Masters of Business AdministrationMBA 533 Industry Practicum II-‐2credits Masters of Business AdministrationMBA 533 Special Topics-‐ Stats & Econ Masters of Business AdministrationMBA 533 Secondment Management Masters of Business AdministrationMBA 533 Leading Organizational Change Masters of Business AdministrationMBA 536 Investment Management Masters of Business AdministrationMBA 552 Behavioral Management Masters of Business AdministrationMBA 556 Exec Challenge & Org Change Masters of Business AdministrationMBA 557 Industry Practicum II Masters of Business AdministrationMBA 559 Global Strategy and Management Masters of Business AdministrationMBA 591 Directed Independent Study Masters of Business AdministrationMBA 591 DIS: Finance Research Masters of Business AdministrationEBD 280 Entrepeneurship for Non-‐Bus Entrepreneurship and Business DevelopmentEBD 281 Creativity and innovation Entrepreneurship and Business DevelopmentEBD 301 Accounting and Finance for Entrepreneurship Entrepreneurship and Business DevelopmentEBD 302 Growing and Managing the Business Entrepreneurship and Business DevelopmentEBD 380 Entrepreneurship Entrepreneurship and Business DevelopmentEBD 482 Global Entrepreneurship and Exporting Entrepreneurship and Business DevelopmentEBD 490 Business Development and Communication Entrepreneurship and Business DevelopmentMGT 350 Principles of Management ManagementMGT 351 Green Business ManagementMGT 352 International Management ManagementMGT 354 Managing Innovation and Technology ManagementMGT 356 Human Resource Management ManagementMGT 358 Orangizational Behavior ManagementMGT 359 Staffing and Selection ManagementMGT 452 Leadership and Org Change ManagementMGT 455 Competitive Strategy ManagementMGT 459 Negotiation ManagementMGT 491 Directed Invididual Study ManagementMIS 216 Intro to Business App Development Management Information SystemsMIS 313 Intro to Mgmt Information Systems Management Information SystemsMIS 315 Management of Database Systems Management Information SystemsMIS 316 Business App Development Management Information SystemsMIS 411 Information Systems Analysis Management Information SystemsMIS 413 System Design/Capstone Project Management Information SystemsMIS 419 Information Technology Project Management Information SystemsMIS 492 Info Storage and Management Management Information SystemsMIS 495 Information Security Management Management Information SystemsMIS 591 DIS: Winter MBA Seminar Management Information SystemsMIS 591 DIS: Cyber Security Management Information SystemsMIS 591 DIS: Enterprise App Dev Management Information SystemsMIS 592 Info Storage and Management Management Information SystemsMIS 594 Research Project Management Information SystemsMIS 595 Seminar in Information Systems Management Information SystemsMIS 598 Internship Management Information SystemsMKT 340 Principles of Marketing MarketingMKT 343 Intelligence and Communication MarketingMKT 346 Retail Management MarketingMKT 348 Professional Selling MarketingMKT 349 Consumer Behavior MarketingMKT 440 Marketing Analytics MarketingMKT 442 International Marketing MarketingMKT 441 Sales Force Automation MarketingMKT 443 Marketing Research Design MarketingMKT 444 Internet Marketing MarketingMKT 445 Marketing Strategy MarketingMKT 448 Sales Management Marketing
JERRY GREENFIELD
Program/Lecture Course Department