Jeremy Skilllings: 732-462-6019

jeremy@youcanbefound.com

for questions or a consultation.

Slide Deck at: youcanbefound.com/thinktank

Digital Business Card: Text YCBF to 732-444-8885

SEO

Local Search

Pay Per

Click

✓ Gets you found

✓ Gets you connected

✓ Keeps you relevant

• 93% of online experiences begin with a search

engine

• 57% of B2B marketers stated that SEO generates

more leads than any other marketing initiative

• 81% of people perform some type of online research

before making a large purchase

• Marketers see SEO as becoming more effective, with

82% reporting effectiveness is on the rise, and 42% of

this group stating effectiveness is increasing

significantly

• Inbound leads, such as SEO, cost 61% less than

outbound leads, such as direct mail or cold calling

SearchEngineLand.com

On Page

In Page

Off Page

✓ On Page - Content

✓ In Page - Tech

✓ Off Page –

Links/Citations/Reviews

NAP Consistency is important – Name, Address, and Phone

Bake Reviews into Your Business Process

Always Ask

Mobile First Index-Mobile Friendly ASAP!

https://testmysite.thinkwithgoogle.com/

Speed is a bigger factor than ever – Specific Speed Update this Summer!

https://testmysite.thinkwithgoogle.com/ and https://gtmetrix.com

Google wants you to secure your site with an SSL certificate

Contact your host or developer – SEO Issues

Broken Links, Orphaned Pages,

Redirects, Oh My!

Google Wants Thorough Content!

Google is in the business of providing the best answer to a search.

Google Wants New Content!

Make sure you are showing the latest and greatest you have to offer

Label Your Content – Title Still Important

Post ranked on the first page for “Central Jersey SEO” within a week

Structured Data Puts More Info on the Search Page: Image: https://www.wordstream.com/blog/ws/2014/03/20/schema-seo

Location The Sales ProcessInterestsSearch Phrase

I can help you be found

Jeremy Skilllings: 732-462-6019

jeremy@youcanbefound.com

for questions or a consultation.

Thanks for your time until next time!Slide Deck at: youcanbefound.com/thinktank

Digital Business Card: Text YCBF to 732-444-8885