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BREAK FREEOR DIE TRYINGDesign //// specialized performance shoes for Bboys
BBoy (BGirl) - He or she who is known for dancing musically to the drum “Break” section of the song (the B is for Break)
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BE ORIGINALBE UNIQUEBE YOURSELFB-BOYS B-GIRLS
World B-Boy Series competitions
The rise of the professional B-Boy as a career. Where B-Boys actually can make a decent living from not only traveling and judging, but also battling, and more importantly, being paid to practice!
Rise of organizations, associations and leagues will take B-Boying to the next level in terms of high quality & production events & battles.
Cash prizes ranging from $90,000 to $250,000
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IF YOU FEEL FRESH LOOK FRESH
Your dancing should be an extension of who you are and an expression of your style. The same should go with your clothes.
BBoys are Athletes, but unlike other athletes, they do not have a shoe design specifically for there performance needs.
[Problem]
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IF YOU FEEL FRESH LOOK FRESH RESEARCH
MARKET ASSESSMENTFIELD RESEARCH
PERSONAMOVES INSIGHTS
Silver Back Internationals
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Silverback Internationals Featured the best and most well-known b-boys and b-girls around the world.
Field Research
The Break Rehab Tavern where all 4 elements of the hip-hop culture are under one roof
Ante Up Independence day JAM2 day event featuring open floor cyphers and 1VS1 FOR $300+
Flavored Flow Studios First Hip-Hop cultural based dance stu-dio. We will provide a multitude of kids and adult classes, community programs, and a low cost after-school program.
(Philadelphia, Pennsylvania)
(Columbus, Ohio)
(Columbus, Ohio)
(Columbus, Ohio)https://www.youtube.com/watch?v=16Fmyfcvjgg https://www.youtube.com/watch?v=bRp_8X3-8j4
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Top BBoy shoes
ADIDAS GAZELLES NIKE AIRMAX
NIKE CORTEZADIDAS SUPERSTARSNIKE HIERARCHIES
PUMA SUEDE
+Good protection+Good for spinning+Good for sliding
+Light+Good protection
+Air capsule outsole
+Good for sliding+Decent protection
+Rubber sole dont wear out fast
+Light+Heel protection+Good for sliding+Good floor grip
+Light+ sole good for absorbing impact
+Light+Compact
+Toe box protection
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Top rock Down rock Freezes Power
The Top Rock is a combi-nation of steps done while standing up. In this position there are alot of stress in the forefoot of the outsole and toe box area
Style moves performed while much of your body (hips and/or shoulders) are touching the floor. Similar to top rocking there are alot of stress in the forefoot
Freezes are snap shot mo-ments and shoes should high-light the moves
A Power Move requires spinning and/or rotating in a way that can be done so in multiple rounds. This is prone to crashes and bboy needs extra protection in key areas.
MOVES INSIGHTS
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Kayin “Sketch” Glover
Power
Age: 22Years Breaking: 10 +Crew: FlowhioInterest: Traveling, Hip-hop Culture, anime
Meet the BBoy
Motivation: Always likes to challenge himself and do the impossible.
https://www.facebook.com/LoveDanceDocumentary/videos/550484195156452/?au-toplay_reason=gatekeeper&video_container_type=0&video_creator_product_type=2&app_id=2392950137&live_video_guests=0
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S U P E R F L YSUPPORT
SUPPORT-
UTILITY
UTILITY-
PROTECTION
PROTECTION-
EXPERIENCE
EXPERIENCE-
RESPONSIVE
RESPONSIVE-
FLEXIBLE
FLEXIBLE-
LIGHT
LIGHT-
YOURSELF
YOURSELF-
SHOES MUST BE COMFORTABLE AND STABLE
CRASHING IS APART OF BBOYING, PROTECTING IS VITAL
GIVING ENERGY BACK, INSTEAD OF FEELING DEAD UNDER YOUR
OUTSOLE MUST MOVE WITH DANCER AND UPPER MUST ALLOW ANKLE
FAST FOOTWORK AND POWERMOVES
BBOYING IS ABOUT EXPRESSING INDIVIDUALITY
PRODUCT SERVERS NEED OF BBOYS NEED
BBOY CULTURE, HISTORY AND FUTURE
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TRENDSAUTOMATION MASS CUSTOMIZATION 3D- SCANNING
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INSPIRATION
LIGHT REFLECTIVE FLEXIBLE RESPONSIVE RETRO
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INITIAL SKETCHESInINITIAL SKETCHES
THUMBNAILS FOR TOOLING BASED OFF MOVE INSIGHTS
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CONCEPT ONE /// THE APACHE STEP
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CONCEPT TWO /// BATTLE READY
EXPLORE BBOY PERFORMANCE GEAR NEEDS
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CONCEPT TWO /// BATTLE READY
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CONCEPT TWO /// BATTLE READY CONCEPT THREE /// COMMANDOS
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CONCEPT THREE /// COMMANDOS
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APACHE STEP BATTLE READY COMMANDOS
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Questions? Thank you!!!