JavaOne 2015 Sponsorship Prospectus - Oracle...Consultant 4.45% Data Warehouse Manager / Data Steward 0.1% Database Administrator 1.68% Developer 43.39% Executive Management (C-level,

JavaOne 2015 Sponsorship Prospectus

October 25 – 29, 2015 San Francisco, CA

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |


JavaOne 2014 Event Demographics

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2014 Demographic Information

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Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | 4

2014 Registration by Global Regions

USA and Canada

65%

Latin America

3%

EMEA

27%

Japan / Asia Pacific

5%


2014 Registration by Industry Industry

Aerospace & Defense 3.45%

Automotive 0.93%

Chemicals 0.28%

Communications 3.88%

Consumer Products 2.4%

Education & Research 5.56%

Engineering & Construction 1.4%

Financial Services 13.26%

Healthcare 4.1%

High Technology 14.09%

ISV – Independent Software Vendor 9.28%

Industrial Manufacturing 1.2%

Industry

Insurance 2.95%

Life Sciences 0.48%

Media & Entertainment 3.48%

Natural Resources 0.18%

Oil & Gas 1.28%

Professional Services 6.46%

Public Sector 4.05%

Retail 3.75%

Travel & Transportation 3.8%

Utilities 1.4%

VAR/System Integrator 1.58%

Other 9.98%


2014 Registration by Job Role

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Job Role

Applications Manager 2.98%

Architect 19.19%

Business Analyst 0.73%

Consultant 4.45%

Data Warehouse Manager / Data Steward 0.1%

Database Administrator 1.68%

Developer 43.39%

Executive Management (C-level, President, EVP, SVP) 5.28%

IT Manager 5.86%

Job Role

LOB Manager/Director 1.8%

Network Administrator 0.05%

Operations Manager 0.8%

Partner (Member of Oracle PartnerNetwork) 0.55%

Professional 5.13%

Senior Management 5.46%

Student 0.4%

Systems Administrator 1.38%


2014 Registration by Line of Business

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Line of Business

Administration 0.5%

Communications 1.73%

Corporate Planning 0.28%

Customer Service 0.58%

Education 2.85%

Engineering 16.69%

Facilites 0.05%

Finance 4.85%

Food Service 0.53%

Government 4.7%

Human Resources 0.38%

Information Technology 52.43%

Line of Business

Legal 0.18%

Marketing 1.45%

Medical 0.48%

News 0.08%

Operations 0.65%

Quality 0.2%

Religion 0.05%

Research & Development 7.11%

Sales 1.05%

Social Media & Web 1.1%

Transportation 1.33%


2014 JavaOne Sponsors

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__________________________ ____________________________ ____________________________ Innovation Diamond Gold

____________________________________________________________________________________________ Silver

____________________________________________________________________________________________ Bronze

____________________________________________________________________________________________ Media


2014 JavaOne Exhibitors

• ReportMill Software

• Riverbed Technology

• Ruxit

• Sauce Labs

• Skytap

• Sonatype

• StrongAuth, Inc.

• Thinking Software, Inc.

• Tomitribe

• Twilio

• Vaadin

• Waratek

• ZeroTurnaround, Inc.

• JetBrains

• Jinfonet Software

• Kaazing

• Lending Club

• Liferay, Inc.

• Nagarro, Inc.

• NTT

• O’Reilly Media, Inc.

• Palamida, Inc.

• Payara by C2B2

• Pivotal

• Plumbr OU

• Quppa Software

• Red Hat

• Actuate

• Alachisoft

• AppDynamics

• ARM, Inc.

• Aspect Security, Inc.

• Atalasoft, a Kofax Company

• Axeda Corporation

• Azul Systems

• Boiler Bay, Inc.

• CloudBees

• Codename One

• Compuware Corporation

• Coverity, Inc.

• Crafter Software

• Datalogics, Inc.

• Docusign

• Eclipse Foundation

• Electric Cloud

• Eurotech

• Gemalto

• Goldman Sachs

• Gradleware

• Hazelcast

• IDRSolutions

• iText Software Group

• Jelastic


2014 JavaOne Partner Keynotes


JavaOne 2015 Sponsorship Opportunities

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Sponsorship Level Benefits

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Benefit Descriptions Gold Silver Bronze

BRANDING & LEAD GENERATION

Specific sponsored level experience or branding opportunity • • •

CONTENT

30-minute Executive Keynote

60-minute Conference Sessions to be placed in the track of your choice 2 1

SALES ENGAGEMENT/NETWORKING

JavaOne Passes (Sponsor Allocation) 6 4 2

Discover Passes (Sponsor Allocation) 75 75 75

MARKETING & BRANDING

Branding on the JavaOne website • • •

Logo placement on the “Thank You to our Sponsors” banners • • •

PUBLIC RELATIONS

Registered Press attendee list one week prior to the event • • •

Opportunity to issue news announcements highlighting participation in JavaOne • • •

CLIENT SERVICES

Dedicated Account Management • • •

Opportunity to reserve conference hotel room blocks at negotiated conference rates. All room blocks are allocated on a first-come, first-serve basis.

• • •


Gold Sponsorship Cross Your Tees

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Take advantage of this BRAND NEW sponsorship concept being offered at JavaOne2015! Attendees LOVE giveaways - give them the chance to create their very own CUSTOM T-shirt. Attendees will have the opportunity to choose between five design concepts to be screen printed on a t-shirt branded with your company logo. Specific benefits related to the Live T-Shirt Screen Printing Sponsorship: • All Gold Sponsorship benefits listed below • Exclusive access to all leads generated by attendees visiting the Live T-Shirt Screen Printing; contact details included in lead generation report • Exclusive branding of the JavaOne T-Shirt Screen Printing including: on-site signage, staff T-shirts, one-color logo on sleeve of all T-shirts (350/shirts per day)

All Gold Sponsorship benefits including: • Two 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 6 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Gold Sponsorship Conference Lanyard - SOLD

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Take advantage of this opportunity to see every attendee at JavaOne wearing your logo on the conference lanyard—you'll be close to attendees' hearts all week. Specific benefits related to the Conference Lanyard Sponsorship: • All Gold Sponsorship benefits listed below • Your corporate logo on each lanyard All Gold Sponsorship benefits including: • Two 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 6 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Gold Sponsorship Buzz House - SOLD

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A spirited pub is a lively gathering place to get a good buzz going while attendees network with each other. The updated Buzz House will not disappoint, with its authentic vibe, thirst-quenching beers, and traditional pub games. Happy hour kicks off every afternoon while aromatic coffees and espressos are served each morning. Buzz House host’s heavy traffic throughout the day and is located strategically on both Taylor Street and the Parc 55. Specific benefits related to the Buzz House Sponsorship: • All Gold Sponsorship benefits listed below • Exclusive access to all leads generated by attendees visiting the Buzz House; contact details included in lead generation report • Exclusive branding of the Oracle OpenWorld Buzz House including: on-site signage, staff T-shirts, black and white logo on cups and napkins and all promotional descriptions referring to the Buzz House All Gold Sponsorship benefits including: • Two 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 6 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Gold Sponsorship Mobile App

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This mobile marketing opportunity is a sure-fire way to increase exposure of your companies brand to the entire Oracle OpenWorld audience. This exclusive sponsorship opportunity will put your brand on the forefront of the mobile user experience including splash screen exposure, rotating banner ad promotion, and logo appearances throughout the official mobile app. Specific benefits related to the Mobile App Sponsorship: • All Gold Sponsorship benefits listed below • Exclusive Sponsor of the JavaOne Mobile App - Logo on the splash screen - Rotating banner on the navigation panel, that links to the Partner Feature Page - Logo on Interactive Map • Oracle will post up to three of your company messages per day on the mobile app live newsfeed. Y Your posts will be listed among real-time feed updates and can include session promotions, booth drivers, and images. (Exclusivity does not apply to Daily News Feed) All Gold Sponsorship benefits including: • Two 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 6 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)

2014 JavaOne Mobile App Analytics

Total Activations 4,245

Total Page Views 444,077

App Adoption Rate 85%

Total # of times App Opened 121,435

Average Views Per-User 175


Silver Sponsorship Bean Bags

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JavaOne attendees walk an average of eight miles a day! Between miles, they sink gratefully into plush beanbags set throughout conference venues. Brand your logo on the beanbags - an Oracle OpenWorld attendee favorite. Specific benefits related to the Bean Bag Sponsorship: • All Silver Sponsorship benefits listed below • Your white corporate logo on bean bags

All Silver Sponsorship benefits including: • One 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 4 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Gold Sponsorship Duke Photo Booth

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Lights! Camera! Action! The Duke Photo Booth will be strategically placed in the heart of Taylor Street. Attendees will have the opportunity to capture their experience at OpenWorld in a fun and interactive photo booth experience. Duke will also be making LIVE appearances throughout the day to pose with attendees! Specific benefits related to the Duke Booth Sponsorship: • All Gold Sponsorship benefits • One Photo Booth with featured LIVE appearances by Duke! - All photos will have company logo watermark on image - Exclusive access to all leads generated by attendees visiting the Duke Booth, contact details included in lead generation report All Gold Sponsorship benefits including: • Two 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 6 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Silver Sponsorship Water Bottles - SOLD

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Keep attendees hydrated and refreshed during JavaOne with a useful and reusable water bottle branded with your company logo. All full-conference attendees receive this sustainable giveaway. Provide an insert with your company message to be placed inside the bottle for added reach. Specific Benefits related to the Water Bottle Sponsorship: • All Silver Sponsorship benefits listed below • Your corporate logo on the water bottle • Insert to be placed inside water bottle with partner branding All Silver Sponsorship benefits including: • One 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 4 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Silver Sponsorship Hands-on Labs (1 of 3 opportunities available)

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As a daily sponsor of the JavaOne Hands-on Lab you will have the exclusive opportunity to present three 2-hour learning sessions on either Monday, Tuesday (SOLD) and Wednesday. Sessions will be featured in the Content Catalog and sponsor will be given branding opportunities on JavaOne Hands-on Lab signage. Specific benefits related to the Hands on Lab Sponsorship: • All Silver Sponsorship benefits listed below • Present three 2-hour learning sessions on one day • Sessions to be listed in Content Catalog including: Sponsor logo placement in session descriptions, priority listing under Hands-on Lab search filter • Logo placement on JavaOne Hands-on Lab signage and website program pages • Access to all leads generated by attendees participating at the JavaOne Hands-on Lab; contact details included in lead generation report All Silver Sponsorship benefits including: • One 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 4 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Silver Sponsorship Exhibition Hall Bags - SOLD

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Let your logo get carried away! With your brand printed on the JavaOne Exhibition Hall bags, every attendee becomes a walking billboard for your company. At the conference, around the host city, and globally when the conference ends. Bags are strategically distributed at the Exhibition Hall entrance. Specific benefits related to the Exhibition Hall Bag Sponsorship: • All Silver Sponsorship benefits listed below • Your corporate logo on the Exhibition Hall Bags



Silver Sponsorship Conference Notebooks - SOLD

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Let the world take note of your brand by placing it on the cover and every page of the JavaOne notebook. Every time attendees use these popular items to record or review session and meeting notes, they see your company logo. Include a cover-page ad for additional visibility. Specific benefits related to the Conference Notebook Sponsorship: • All Silver Sponsorship benefits listed below • Your corporate logo on the cover of the notebook • One page, full-color ad on the inside front cover of the notebook • Ghost printed logo at the bottom of each page



Silver Sponsorship Recharge Zone

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Lets consider this sponsorship a one stop shop. Custom branded recharge zones will be the perfect place for attendees to power down as they power up. These strategically located Recharge Zones will be placed at two location in The Hilton. Specific benefits related to the Recharge Zone Sponsorship: • All Silver Sponsorship benefits listed below • Dedicated recharge zones located in The Hilton - Company logo placed on top of all charging tables • Exclusive access to all leads generated by attendees visiting the Recharge Zones; contact details included in lead generation report All Silver Sponsorship benefits including: • One 60-minute Conference Sessions to be placed in the track of your choice - Attendee Registration Report with full contact information for scanned session attendees provided post-event • 4 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-serve basis)


Bronze Sponsorship Column Wraps & Mobile App

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Imagine your company advertisement or logo enlarged to 20 feet high and wrapped around a column located right on the show floor. You provide the artwork, and we produce the graphics. Along with this great on-site branding opportunity, the sponsorship includes a mobile advertising opportunity to ensure that your company is top of mind to all JavaOne attendees. Specific benefits related to the Column Wrap Sponsorship: • All Bronze Sponsorship benefits • Two Column Wraps located on columns in the JavaOne Exhibition Hall • Oracle will post up to three messages on one day on the mobile app live newsfeed. Your posts will be listed among real-time feed updates and can include session promotions, booth drivers and images. All Bronze Sponsorship benefits including: • 2 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-served basis)


Bronze Sponsorship Partner Spotlight & Lobby Collateral

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Extra! Extra! Read all about it. As the exclusive sponsor of the Partner Spotlight and Lobby Collateral, you will get your company's brand in front of thousands of conference attendees both before, during, and after the event. Get the word out with this strategic opportunity prior to the event on the JavaOne Web pages to showcase your participation at the event with the Partner Spotlight. While on-site, spread the good news with Lobby Collateral; distribute one piece of marketing collateral at the entrance of the JavaOne Exhibition Hall. This exclusive territory allows your message to reach hundreds of attendees while they travel to sessions and the JavaOne Exhibition Hall. Specific benefits related to the Partner Spotlight & Lobby Collateral Sponsorship: • All Bronze Sponsorship benefits • Exclusive Branding of the partner Spotlight on the JavaOne website - Partner Spotlight will appear on both the Registration website page and the Agenda website page • Lobby Collateral for the JavaOne Exhibition Hall - Collateral may be distributed Monday-Wednesday, during Exhibition Hall Hours - Collateral to be reviewed/approved by Oracle - Collateral to be no larger than 8.5” x 11” - Up to four representatives may distribute collateral at the entrance of the JavaOne Exhibition Hall All Bronze Sponsorship benefits including: • 2 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-served basis)


Bronze Sponsorship Session Guide Advertising & Mobile App (2 opportunities)

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This mobile marketing opportunity is a sure-fire way to increase exposure of your companies brand to the entire JavaOne audience. In addition to posts on the daily newsfeed, the sponsor will get premiere advertising space in the JavaOne Session Guide. Specific benefits related to the Session Guide Advertising & Mobile App Sponsorship: • All Bronze Sponsorship benefits • One Advertisement in the official JavaOne Session Guide(Ad size: 4.5”T x 7” W) • Oracle will post up to three messages on one day on the JavaOne mobile app live newsfeed. Your posts will be listed among real-time feed updates and can include session promotions, booth drivers and images. All Bronze Sponsorship benefits including: • 2 JavaOne Full-Conference Passes • 75 Discover Passes (to be used for prospects and customers) • Branding on the JavaOne website • Logo placement on the “Thank You to our Sponsors” banners • Registered Press attendee list one week prior to the event • Opportunity to issue news announcements highlighting participation in JavaOne • Dedicated Account Management • Opportunity to reserve conference hotel room blocks at negotiated conference rates. (All room blocks are allocated on a first-come, first-served basis)


JavaOne 2015 A-la-carte Opportunities

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Online Branding Opportunities

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Benefit Descriptions

Homepage Sponsor Spotlight Panel (1 opportunity available) $15,000

The newly redesigned JavaOne homepage features five exciting graphic panels that can be accessed by simply scrolling down the page. We’re making only one of these panels available to a single sponsor who wants the opportunity to spotlight their brand in this unique and visually compelling way, receiving hundreds of thousands of views. Benefits • Panel headline, sponsor logo, and/or large branding image (subject to Oracle approval) featured in the Spotlight panel • Brief supporting copy (subject to Oracle approval) placed below the headline or logo • A call-to-action link will be placed below the copy, taking people to a URL of the partner’s choice

Online Footer Banner (1 opportunity available) $5,000

The online footer banner appears at the bottom of ALL JavaOne conference web pages; these pages collectively receive hundreds of thousands of page views during the months before, during, and after the conference. The conference site is “Web Central” for attendees, prospects, partners, user group members from around the world, and anyone else interested in learning about or attending this Java flagship conference. Don’t miss this chance to showcase your brand to such an engaged and interested audience. Benefits • Sponsor advertisement will appear as a banner in the conference footer • Banner will contain a link to the a URL of the sponsor’s choice • The Online Footer Banner sponsor is unique—no other sponsor will be able to take advantage of this opportunity

JavaOne Homepage Video Panel (1 opportunity available) $7,000

Visualize great brand exposure by sponsoring the JavaOne homepage video panel. Videos on websites get a lot of views, so a page featuring videos is where you want to be, both as a page sponsor and with the opportunity to get one of your company’s videos into the mix. Benefits • Homepage video panel has a single brand sponsor • “Sponsored by” and company logo are displayed next to the panel title • Partner video (subject to Oracle approval) can be included in the video carousel


Online Branding Opportunities cont.

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Benefit Descriptions

Partner Spotlight (1 opportunity available) $7,000

Exclusive Branding of the partner Spotlight on the JavaOne website Benefits • Partner Spotlight will appear on both the Registration website page and the Agenda website page • Brief supporting copy (subject to Oracle approval) placed below the headline or logo

Sponsored Announcements Starting at $2,500

Oracle will post up to three messages per day on the JavaOne mobile app live news feed. Your posts will be listed among real-time feed updates and can include session promotions, booth drivers and images. $2,500 - Oracle will post up to 3 messages/per day $5,000 – Oracle will post up to 3 messages on 2 days $6,500 – Oracle will post up to 3 message on all 4 days

Documents

JavaOne 2015 Sponsorship Prospectus - Oracle...Consultant 4.45% Data Warehouse Manager / Data Steward 0.1% Database Administrator 1.68% Developer 43.39% Executive Management (C-level,