Sethumadhavan

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JamiQ Gets New CEO

By: Elizabeth Low, Singapore

Published: 6 hours 33 min ago

SENIOR APPOINTMENT JAMIQ SOCIAL MEDIA

Sethumadhavan resurfaces as CEO of JamiQ

Previously partner of client leadership at Mindshare

Takes up co-founder Koe's previous role

Singapore - M indshare Asia Pacific 's partner of client leadership Arvind

Sethumadhavan has resurfaced as CEO of new-comer JamiQ.

Based in Singapore, Sethumadhavan will be responsible for strategic sales and partnerships globally as well as drive

the vision for the social media monitoring agency's next-generation offerings.

Prior to his role at M indshare, Sethumadhavan served a decade of senior management roles in China, Malaysia and

Singapore, driving their ROI practice as CEO of GroupM Business Science Asia Pacific. At M indshare, he was

responsible for managing key global accounts across multiple industries including banking, fast food retailing, alcohol

& spirits, and consumer electronics & durables.

He also has experience with TNS China, M illward Brown Hong Kong, IMRB India, Initiative Media India.

JamiQ first opened its doors last year, started up by ex-Hill & Knowlton social media consultant Benjamin Koe as well

as co-founders Lee Jia Yi and Kelvin Quee.

"Arvind brings a wealth of experience and expertise in the field of marketing and data analysis. He is the perfect

leader our company needs to bring it to the next level," said co-founder Koe, who previously served the role of CEO

himself.

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