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James Cooper Patty Ramert. Thomas Jefferson School of Law. We need a new website. Discovery. It’s old. I don’t like it. Opinion Vs. Fact. - or -. (Objective Vs. Subjective). Fact: It’s hard to use. Fact: The content is inconsistent. This should be easy, right?. - PowerPoint PPT Presentation
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James CooperPatty Ramert
Thomas Jefferson School of Law
We need a new website
Discovery
It’s old
I don’t like it
Opinion Vs. Fact
(Objective Vs. Subjective)
- or -
Fact: It’s hard to use
Fact: The content is inconsistent
This should be easy, right?
My stuff is really important
People read my stuff
People read my stuff
Analytics
Analytics
Analytics
5 pages got most traffic
5 pages got most traffic
The rest got almost none…
Why?
It’s hard to use
Content is buried
Those 5 pages are important content
Those 5 pages are important content
For one of our audiences…
Who are the audiences?What’s the purpose of the site?
This site is not for our students
Awesome. Now we need 2 websites.
Awesome. Now we need 2 websites.
Tools used
Site architecture
Communicate site structure
Communicate site structure
Site schematics
Communicate site features
Site schematics
Communicate site features
Site schematics
Design comps
Communicate look & feel
Communicate look & feel
Discovery sessionsAnalyticsSite architectureSite schematicsDesign comps+
= foundation for moving forward
But with what?
Patty RamertWeb Application Developer
Patty RamertWeb Application Developer
(extrordinaire)