Jackeline Balarezo

Daniel Bzdzuch

Elizabeth Castillo

Table of Contents

• Table of contents• Executive summary• Business description & vision• Description of products and services• Organizations & management • Marketing and sales strategy

Executive Summary • Our company provides knowledge to young

children through technology. We designs apps for young children while providing educational services. The reason is for children to have an early start on education so they have a general idea of what to expect in school. We think young minds needs an education to get ahead in life.

• CEO- Daniel Bzdziuch• Vice President- Elizabeth Castillo• Manager- Jackeline Balarezo

Mission Statement:Our mission is simply enhance

technology onto a learning process for young children. Young children are the future. We strive to make education and learning a fun growing process through our technology. Therefore, we will work

side by side to support your growth.

Company’s vision:

• Our vision is to be a successful and outstanding company. Being a worldwide leader in customer value. Inspire young children to learn through technology while being approved by parents.

Business Goals & Objective

• Our goal is for kids to learn more And to practice their skills. Our app demonstrates little kids to develop their minds and to show people that their capable to learn and to show their skill to one another.

List of Key Company Principles/Values

• Honesty is the best policy.• Attending your customers and giving

them what they want is our number one thing.

• All employees may be respected!

Definition of the Market:

• To create a well developed app for young children to educate themselves in a fun way. Our critical needs is to update the app weekly with new levels.

Description of Products and Services

• Our app is designed to provide young children with more knowledge by playing different type of learning games. Our product is competitive because our main focus is for the children to have fun and develop new ideas about the world. This app will help them build skills necessary for critical thinking and leadership.

Organization and Management

• We will have flyers, posters, and it will be announced in schools, and in public areas. Also we will put it in the internet so many parent can see our very educational app ,so they can buy it for their children's,and teach their kids more about the basics of education.

Market & Sale Strategy:

• Our product will be displayed as a learning app for young children ages (3-6). The app will demonstrate the basic levels of education. The set price for our app will be $1.99 on the Android App Market. We will promote our product through the social network, advertising such as flyers. If possible throughout New York City Schools. The people that we will be targeting is young children and parents.