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IWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s products are read by more than 100,000 woodworking professionals at more than 85,000 sites. The content in those products continually encourages attendance at and participation in IWF. Those marketing vehicles will help you reach every potential attendee, before, during and after the big event. Take advantage of all the opportunities that the Woodworking Network is creating for your company to get the absolute most out of this year’s largest woodworking event. Call your Woodworking Network Market Manager today for details.

IWF Marketing Checklist - 2018 - · PDF fileIWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s

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Page 1: IWF Marketing Checklist - 2018 - · PDF fileIWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s

IWF 2018 Marketing Opportunities

As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s products are read by more than 100,000 woodworking professionals at more than 85,000 sites. The content in those products continually encourages attendance at and participation in IWF.

Those marketing vehicles will help you reach every potential attendee, before, during and after the big event. Take advantage of all the opportunities that the Woodworking Network is creating for your company to get the absolute most out of this year’s largest woodworking event. Call your Woodworking Network Market Manager today for details.

Page 2: IWF Marketing Checklist - 2018 - · PDF fileIWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s

Print

Digital

FDMC IWF 2018 Pre-Show PlannerMailed and emailed with June FDMC magazine to 68,200* woodworking decision makers, the Of� cial IWF 2018 Pre-Show Planner gets delivered with both July and August digital editions of FDMC. The planner is also distributed digitally to the IWF 2018 pre-registration list and will be available to IWF 2018 attendees onsite. That’s more than 200,000 impressions! Closing 5/11.

FDMC At-Show Issue / July & AugustReach loyal FDMC readers plus bonus distribution on the show floor. Included with FDMC July issue is a special IWF 2018 Product Preview. Place your IWF 2018 message in FDMC - the best-read publication in the industry! Closing 6/5.

Closets & Organized Storage IWF 2018 Preview Issue/JuneSent to 23,000 quali� ed decision makers at closet and garage organization companies plus bonus distribution at the show and at the Closets Symposium on August 21. Closing 5/10

IWF Today: Of� cial Show Dailies & World's Largest Floor MapThe latest ad reservation deadlines ensure your last-minute news will be seen by IWF 2018 attendees. Reserve space now for best positions. Discount available for FDMC advertisers. Closing 6/16.

Sneak Peek Product E-newsletters / IWF 2018 EditionText ads available on this special e-newsletters that will showcase IWF 2018 exhibitor products distributed to our FDMC subscribers. Newsletter dates: July 11, July 18, July 25, August 1, August 8, August 15, and August 22.

IWF 2016 opensNorth America’s largest woodworking trade-show kicks off with over 1,100 exhibitors showcasing the latest equipment.

2016

WednesdayWednesdayWednesdayToday!

WednesdayWednesdayWednesdayWednesday

Student design excellence

CMA Wood Diamond Awards

Exhibitors prepareSet up pays off – thousands of exhibitors now walk the show floor.

Record attendance for educational symposiums

IWF 2016 Challengers winners revealedThe seven IWF Challengers Award winners are...(see inside)

2016 Today!

IWF surges forward

Stumpy Nubs at Tormek

Purpose-built CNCs

Robots ruleSee the FANUC robot in action during the show.

Thursday

GoPro at IWF 2016Experience the latest in wood technology from the perspectives of the IWF GoPro Guys.

2016 Today!

National Wood Training CenterWood Training

Tool-less Furniture Assembly

CMA Wood Diamond Awards

International visitors at IWF 2016Ukrainian visitors get a closer look at North America’s largest woodworking event.

Final Edition

Show Hours:Friday, 8:30 - 5Saturday, 8:30 - 4

Contact your Woodworking Network Market Manager for more details!

NO

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AN A

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ENTRANCE ENTRANCE

ENTRANCE

ENTRANCE

CONNECTOR CONCOURSETO BUILDING A

Booths 4000 - 7399

8045

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2014International Woodworking Fair 2014

August 20-23, 2014

Georgia World Congress Center Atlanta, Georgia

USA

Company Building Booth

Accuride A 1607

Akzonobel / Chemcraft A 2813

Anderson America B 6412

Arauco A 2437

AWFS B 4244

Cefl a North America B 7853

Colonial Saw B 5523

Drawer Connection A 1900

EdgeCo Inc. B 4956

Elias Woodwork A 1964

ETP Transmission Inc. B 6516

Hafcovac B 4643

IMA Schelling B 6263, 6439 6446, 6462

Keystone Wood Specialties B 4344

C.R. Onsrud B 5013

Panel Processing A 3131

Planit Solutions B 4613

Putsch & Company Inc. B 6529

Rev-A-Shelf LLC A 1955

Senco B 7363

Solid Wood Systems B 6129

Uniboard A 2019

Weima America Inc. B 5947

Visit advertisers at the booths listed above.

MAP

IWF TECHNOLOGY

THEATRE & NEWPRODUCT

SHOWCASE

CHALLENGERS AWARDFINALIST DISPLAY

GALLERY

CRAVE BURGER BURGER ZONA

BRAND IRONBBQ

PAPA JOHN’SPIZZA

IWFBuilding B

Exhibit HallLevel

Booths

4000-8185WOODWORKINGNETWORK.COM

ANDERSONAMERICA6412

CEFLA NORTH

AMERICA7853

COLONIALSAW

5523

EDGECOINC.

4956

HAFCOVAC4643

IMASCHELLING

6263IMA

SCHELLING6462

IMASCHELLING

6446 IMASCHELLING

6439

KEYSTONE WOOD

SPECIALTIES4344

KEYSTONE WOOD

SPECIALTIES4344

AWFS4244

C.R.ONSRUD5013

PLANITSOLUTIONS

4613

PUTSCH & COMPANY

INC.6529

ETP Transmission

Inc.6516

SENCO7363

Solid Wood Systems6129

Weima America Inc.

5947

Page 3: IWF Marketing Checklist - 2018 - · PDF fileIWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s

Live EventsAugust 21 Woodworking Network Leadership ReceptionGeorgia Congress Center, Tues. August 21, 5:30 – 7:00 p.m.Position your brand with the wood industry’s current and up-and-coming leaders! Co-sponsor this networking reception at IWF 2018 that introduces the winners of Woodworking Network’s 40 Under 40 Class of 2018 sponsored by WMMA. Pricing: $7500 (2 available)

August 21 Woodworking Network Closets Symposium, CNC or Finishing SymposiumThe day before IWF 2018 opens, sponsor and set up a tabletop at one of the 3 Woodworking Network’s August 21 all-day symposiums. Each symposium features experts in their industry sectors. Sponsorship includes direct contact with symposium attendees and mentions in Woodworking Network and IWF 2018 symposium promotional content and materials. Your symposium sponsorship will be acknowledged during the August 21 Leadership Reception. Pricing: $3500 (2 available for each symposium); $7500 exclusive

August 21 Woodworking Network Leadership Forum Sponsor this top-level conference being held the day before IWF 2018 opens; designed for FDMC 300 leadership, business owners and senior managers in mind: emphasis on business, technology and material trends impacting the design and production of cabinetry, furniture and interior millwork for the next decade. Sponsorship includes direct contact with symposium attendees and mentions in Woodworking Network and Leadership Forum promotional content and materials. Your Leadership Forum sponsorship will be acknowledged during the August 21 Leadership Reception. Pricing: $3500 (2 available); $7500 exclusive

Contact your Woodworking Network market manager to learn about additional live event sponsor bene� ts.

GoPro at IWF 2016Experience the latest in wood technology from the perspectives of the IWF GoPro Guys.

2016 Today!

National Wood Training Center

Tool-less Furniture Assembly

CMA Wood Diamond Awards

International visitors at IWF 2016Ukrainian visitors get a closer look at North America’s largest woodworking event.

Final Edition

Show Hours:Friday, 8:30 - 5Saturday, 8:30 - 4

Page 4: IWF Marketing Checklist - 2018 - · PDF fileIWF 2018 Marketing Opportunities As North America’s largest media channel in the wood manufacturing industries, Woodworking Network’s

Rob RoszellSoutheast, Mid-Atlantic, New England

[email protected]

(919) 949-6897

Custom Marketing

Contact your Woodworking Network Market Manager today:

Laurel DidierWest, Southwest

[email protected]

(847) 334-3038

Renee StritarMidwest, PA, Canada

[email protected]

(847) 345-3437

Before, during or after the show, Woodworking Network market managers can recommend a custom program that � ts your IWF 2018 needs and budget - drawing from our database of 78,000* professional woodworkers!

• Print advertising • Digital advertising on WoodworkingNetwork.com • Custom E-blasts • Social Media Campaigns • Webinars • Inclusion on popular WWN e-newsletters: Daily Brief, Closets & Organized Storage, Breaking News and Week in Review & more!

Live Streaming with Woodworking NetworkAdd Live Streaming to your marketing toolkit! We will provide the promotion and technology needed to live stream right from your IWF 2018 booth. Your brand, your booth number and your event broadcast details will promoted pre-IWF, on-site at IWF and post-IWF through:PRINT – in FDMC Magazine and the IWF Show DailiesONLINE – on WoodworkingNetwork.com, WWN FaceBook and social media outletsDIGITAL - Woodworking Network e-newsletters and e-messages leading up to IWFContact your Woodworking Network market manager for a complete list of Woodworking Network live streaming bene� ts and available timeslots. $6750 – limited slots available on August 23.

* Publisher’s Own Data, Dec. 2017