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(c) Alister Punton 2016 ~ Commercial in Confidence ~
SUMMARY OF STRATEGYBUSINESS OPERATIONS
Version 7 25th April 2016
(c) Its Afloat 2016 ~ Commercial in Confidence ~
Using a holistic approach leveraging strategic partnerships and alliances we acquire, charter, convert, market & sell distressed and retiring ships that meet
our criteria into emerging markets worldwide.
(c) Alister Punton 2016 ~ Commercial in Confidence ~
SELLING TO 55+’S• The concept is already proven with many long term residents on board regular cruise ships.
• Costs are comparable to living in a medium cost range type retirement home/estate
• Staying in port for longer periods means less time at sea, more time in each Country
• All the luxury recreational items available for use including Robinson 66 helicopter on deck, fishing boats, jet ski’s, 4x4’s, convertible sports car and more
• With full size apartments residents will be able to have all their possessions and personal effects with them, so they will never have to leave home.
• For the first time the option of affordable real world travel will be a possibility for so many travellers
• We open the opportunity for a lifetime cruising experience with all the comforts of land based living
(c) Alister Punton 2016 ~ Commercial in Confidence ~
FOUNDERS STATEMENTOur research all indicates this new sector of the market is a sleeping giant and best described as a pandemic.
There is a worldwide trend in affluent ‘baby boomers’ to pursue a lifestyle that have previously not been available IE: recreational cruising.
It’s our intention to operate this first couple of vessels to consolidate our operating structure and systems and to demonstrate viability of the business model; then to roll out this concept on a grand scale bringing on board the long established cruise lines with a long term forward vessel acquisition program, we are already being told by our advisors that this will be an public Company within 3 years should we choose that road.
We appreciate that our professional advisors who have confirmed expert knowledge and experience in the cruise market will play a critical role in assisting us take this to market. Their demonstrated commitment to date in the development of the business model and operating structure is testament to this.
We have derived this model to fulfil an opportunity which we have had positive confirmation from the marketplace and established industry experts as to its innovation and potential to satisfy latent demand for those wanting a alternative cruising experience and want to personally see this venture through to realise its long term potential.
Alister Punton & Shannon Lee
Alister Punton Shannon Lee
(c) Alister Punton 2016 ~ Commercial in Confidence ~
Proposed Re-Configuration Ideas
(c) Alister Punton 2016 ~ Commercial in Confidence ~
(c) Alister Punton 2016 ~ Commercial in Confidence ~
THANK YOUWe look forward to a long term mutually beneficial relationship working together.
ContactAlister Punton +61 (0) 419 521157
