ITSA IntelliDrive Task Force Survey Dec 15 2010a

8/7/2019 ITSA IntelliDrive Task Force Survey Dec 15 2010a

http://slidepdf.com/reader/full/itsa-intellidrive-task-force-survey-dec-15-2010a 1/20

IntelliDrive (Connected Vehicle) Task Force Survey

December 8, 2010Roger Berg (Denso), Dmitri Khijniak (Kapsch)

Bob Rausch (Transcore)



Discussion• Task Force Charge and Activity

• About the Survey

• Survey Focus and Measures

– Respondent Profile

– Quick Summary of Results

• Lessons Learned

• Next Steps

Chair, Greg Krueger (MDOT)Task Force POC: Steven Bayless (ITSA)



Chair's Charge to Task Force Membership: January 2010

• How do we define what "deployment" is and what it looks like?

• Define those benefits in a tangible way that can withstand the rigorsof intense public scrutiny when every dollar spent is challenged by anincreasingly skeptical public?

• How can we support the US DOT objective of High ValueDemonstrations?

• Are there things we can do as a 501(c)3 that US DOT cannot do?

IntelliDrive (Connected Vehicle ) Task Force



Task Force Activity• Currently there are three Task Force Subgroups

– Two are looking are exploring “early” commercialadoption of DSRC before USDOT regulatory activity.

– Is there a broad understanding of Connected Vehicle

challenges among diverse stakeholders? If not, formulatesome “common questions” to address

– Understand universe of roadblocks or risks that are criticallyburdening the start of Connected Vehicle deployment.

FreightRail

Airport

EMS

Light Vehicle

Transit

Roadside

Motorcycle

Intersection

MobileDevices

Applications



About the Survey• Survey focused on

– early application deployments in 1-4 year

– risks for early deployments of the Connected Vehicle system

• Survey focused on applications enabled by use of the 5.9GHzDSRC technology

• Survey was limited to Connected Vehicle taskforce members

• Survey is short - 14 questions

• Conducted on-line

• Survey had higher than expected response rate ~ over11% (30responses from about 250 members of Connected Vehicletaskforce)



Survey Focus• Measure attitude and opinion on the priorities, issues and

risks related to the start of commercial deployment ofConnected Vehicle in the short term (1-4 years).

• Connected Vehicle Task Force members are largely supportiveUSDOT research needed to support a regulatory decision byNHTSA starting in 2013.

• However, many members of the Task Force would also like toidentify issues that would enable earlier, smaller scalecommercial deployments of Connected Vehicle.

• Discover issues to facilitate discussions and self-organizing effortsof the taskforce



Survey Questions

• Individual understanding, experience and level of interest

• Organizational experience

• Rank of three applications as best candidates for early (1-4

years) deployment • Most likely deployed platforms -Intersection, Roadside/Tolling,

Device, or Vehicle

• Identify top three highest priority roadblocks to applications

• Identify risks by categories -Deployment, Funding, Operations

• Rank risk categories by importance to progress in short term

* questions in bold italics ask for free formwrite-in responses



What kind of organization/perspective does yourresponse to this survey represent?

• Representation

from all segments– Over 60% of the

respondents wereprivate enterprise or consultants, the rest

academia andgovernment



Respondents’ experience • Majority of respondents are familiar with the Connected

Vehicle program

– Majority of the surveyed have spoken at conferences on

the topic, with a small percentage “still learning” about theprogram

• Most respondents are focused on design, systems integrationand planning in ITS– majority of people appear to be veryfamiliar with overall systems approach and Connected

Vehicle objectives



Rate your organization's current levelof interest in Connected Vehicle

• 86% of respondents claim thattheir organizations are “veryinterested” (ranked 4-5) inConnected VehicleSM

.

• 60% of respondents reported

interest in contributing to adiscussion of issues identified inthe survey (a result fromanother question)



What applications are the best

candidates for early (1-4 years)commercial deployment?

• Top 5applications:

– Traveler Information

– Tolling

– Safety

– Commercialvehicle

– Probe



What are the highest priority roadblocks tocommercial deployment of early Intellidriveapplications?

• Top risks identified

as generallyexpected:– uncertainty in funding

– value proposition

– deployment strategy

– concerns about lowDSRC penetration

– maturity of standards,technology andproducts



Rate risks that need to be resolved to see

Connected Vehicle deployment movingforward

• Legal concerns and O&M funding are rated

higher than initial deployment funding



Lessons Learned

• Need to cross-interpret answers between

free form questions and multiple choice

– example: biggest “early deployment” risk ?

• free form shows funding/business model

– free form gave nineteen different types of risk across threecategories

• multiple choice is liability

More task force discussion necessary to ensure a common understanding of terminology.



Next steps• Engage survey respondents in further

discussions

– 60% of respondents interested in contributing tofuture discussions

• Develop task force consensus on highest

priority focal points

• Utilize on-line forum and face-to-facemeetings to formulate critical definitions and

task force perspectives

• Document outcomes



THANK YOU!

Questions?



Caveats• Not a statistically valid survey – respondents are self selected.

• Survey questions are subject to multiple interpretation acrossand within stakeholders groups

– Survey designers included both multiple choice and free-form answers on the same topics.

– Compiling and reporting free-form answers to the task force

• Widget surveys generally are an introduction into a discussion

on the topic raised by the poll – that is what this poll does.



Prerequisite issues for early deployment (1/2)

Early deployment risks

• Technology/Standards

maturity• Marketing and outreach

• Interoperability, agencycoordination

• System reliability, scalability

• Availability of infrastructure• Application/Value

proposition

• Liability

Early funding risks

• Budget priorities

• Funding O&M model• Technology/Standards

maturity

• Political consensus

• Incentives to deploy



Prerequisite issues for early deployment (2/2)

Operating risks

• Funding model for O&M

• O&M staffing and personnelexpertise

• Liability

• System governance

• Obsolescence

• Public/private partnershiparrangement

• Technology alternatives



What do you see most likely deployed within theshort time frame of 1-3 years

• 5.9 Tolling has made to the top of early

deployment applications

Documents

ITSA IntelliDrive Task Force Survey Dec 15 2010a