ITALY

FROM VARUN KUHAD

Derived from term Italia, from Latin meaning "land of young cattle”

Formation• Unification 17 March 1861 • Republic 2 June 1946• 1 euro = 69.37rs

GEOGRAPHY

MAJOR CITIES • ROME: Capital city of Italy , largest and most

populous city, 2.8 million inhabitants. The historic capital of the Roman Empire

• VENICE: famous for its canals & palaces built on water. Venice is the Capital of the Veneto region

• population: 271,251.

• MILAN: One of the world capitals of design and fashion and capital of the Lombardy region.

TURIN:• Important industrial city • A business and cultural centre in northern

Italy • Headquarter of the Fiat company.

• BOLOGNA: Capital city of the Emilia-Romagna region.

• One of the top cities in Italy in terms of quality of life

• FLORENCE: one of the most important Renaissance architectural and art centers.

• Duomo and Baptistery are magnificent

LANGUAGES• Official language: Italian• Numerous dialects spoken all over the

country and some Italians cannot speak Italian at all.

• FRIULIAN: one of the dialects• a number of minority languages have co-

official status. French is co-official in the Valle d’Aosta.

RELIGION• Roman Catholic with mature Protestant and

Jewish communities and a growing Muslim immigrant community

ARCHITECTURE• Broad and diverse architectural style.• considerable architectural achievements • Colosseum, the Milan Cathedral and Florence

cathedral, the Leaning Tower of Pisa and the building designs of Venice.

FESTIVALS• Nevada county Italian festival: 17& 18 sep• Festa Italiana: 1st weekend of August• The sicilian festival: 18th May

VISUAL ART• Painting: a warmth of colour and light, as

shown in the works of Caravaggio and Titian• Michelangelo, Leonardo da Vinci, Donatello

Botticelli, Fra Angelico,Caravaggio,Bernini, Titian and Raphael

• The Last Supper& Mona Lisa

SPORTS• long sporting tradition• most popular sport: football• Basketball and volleyball: next most popular

games• It has also got strong traditions in cycling,

tennis, athletics, fencing, cycling, motorbiking and rugby.

FASHION & DESIGN

History of Italian fashion

• Italian fashion has a long tradition, is regarded as one of the most important in the world.• Most fashionable in Europe• recognized as the cradle and

birthplace of the Renaissance

CLASSIC ITALIANFor womenFor men

CUISINE

ITALIAN FOODS• history of Italian cooking• Italian food has become famous all over the

world• Its pasta based dishes and the use of cheese• The food is mostly combined with sauces

EDUCATION

• public education is free and compulsory from 6 to 15 years of age and has a five-year primary stage and an eight-year secondary stage.

• an above-average output of scientific papers as compared to 90 countries in world.

• 15 Italian universities ranked in the 2010 QS World University Rankings

• two are ranked in the Top 200 of the world

• Other universities

BUSINESS ETIQUETTE

• Relationships & Communication• Business Meeting Etiquette• Dressing etiquette• Business cards

• GIFT GIVING ETIQUETTE

TOURISM• Italy is the fourth highest tourist earner, and

fifth most visited country in the world• more than 43.2 million tourists a year visit the

country• rich art, cuisine, history, fashion and culture, its

beautiful coastline and beaches, its mountains, ancient monuments especially those from the Greek civilization and Roman civilization.

Italian companies operating in India

• Fiat India• Benetton India• ST microelectronics• Wellspun zucchi textiles• Perfetti van melle india

ITALY AT A GLANCE

• Capital city: Rome• Republic day: 2nd June• National flag: Tri coloured flag • National animal: Italian Wolf• National flower: white lily or poppy• National anthem: Carto de italiana• National bird: bluebird• National game: football • Currency: Euro(56.69 indian rupees)

INTERESTING FACTS• The Santa Maria del Fiore cathedral • ranks 84th in the world for ecological

sustainability.• one of the world's largest producers of

renewable energy

• Italian Scuderia Ferrari is the oldest surviving team in Grand Prix racing

• Italy won the 2006 FIFA World Cup• currently the second most successful football

team in the world, after Brazil, having won four FIFA World Cups.

• Most famous Indian politician i.e Mrs. Sonia Gandhi is a native of Italy

• Birth place of pizza & pasta• Red flower: secrecy• Purple flower: bad luck• Yellow flower : jealousy

THANK YOU