Interaction, Technology, Participation, Design Communication, Concept Development, Innovation, Product Development, User Empathy

IT Product Designin Participatory Innovation

and Embodied Design

Interaction Design Interaction Analysis

Embodied Technology User Innovation

Design AnthropologyApplied Theatre

Video and DesignDesign Cultures

EntrepreneurshipService Design

This master programme educates designers who can work in multidisciplinary teams that develop interactive IT products and services for private and public organisations. The programme is organised as a full-time education, and requires students to contribute with time and energy equivalent to that of a full-time job. The programme is based on project work in a design studio. Students learn through completing projects in teams or individually.

Why study

Intelligent products of the future will change the work and play of people. To do this requires empathy and responsibility on the part of designers to envision these changes. It requires a critical and open-minded attitude. It requires competencies beyond traditional engineering and computer science to engage in a multidisciplinary team for the development of successful products and services which benefit the world.

IT Product Design educates such designers.

Patrícia Lima,

International Education

I have learned to reflect about my own work process to improve. It was a great pleasure working together in the Design Studio. I find the multidisciplinary and multicultural approach of ITPD, along with the interchange of knowledge and skills between students and professors unique for this education.

I see the power of ITPD in the way it support us in persuing our own identities. It seems to prepare us for professions that might have not even being invented yet. It challenges our way of thinking about things that we thought we knew before.

“

““

Veronika Winter,

Konstantia Koulidou,

The Netherlands

Brazil

Austria

Greece

ITPD graduate 2013

ITPD graduate 2014

ITPD graduate 2013

ITPD graduate 2013

To me ITPD is an experimental way of finding out who you are through exploring new methods, different ways of thinking, working with people from all over the world. It is not about IT, it is not about Product Design, it is about people!

“

Thijs Roumen,

IT Product Design is not either about IT or product design, for me it is about designing in multidisciplinary and multicultural teams with a focus on involving users in the design process. It is basically learning by doing.

1st Design Research HorizonsThe first semester provides an outlook towards state-of-the-art research avenues through a series of intense projects.

3rd Research OrganisationThe third semester deepens the competence of cross-disciplinary design organisation and establishes design research competence in preparation for the thesis work.

2nd Participatory PracticesThe second semester builds a professional practice through two major design projects and disciplinary apprenticeships.

4th Master ThesisThe final semester brings all the competencies together in a rounded academic thesis.

(15 ECTS)Company Project

ITPD in Participatory Innovation and Embodied Design

Sep Feb Jun

1st semester

Collaborative Technologies

Wearable technologies Full-bodied Co Design

Design skills

Values & Ethics

Graduate ThesisCritical Reflection Interaction Research

Phenomenology and Pragmatics

3rd semester

2nd semester

4th semester

(5 ECTS)

(30 ECTS)

(HUM / 5 ECTS)

(5 ECTS)

(5 ECTS)(5 ECTS)(5 ECTS)

(HUM / 5 ECTS)

Electives (HCI, DA, UCD, ICL) (5 ECTS)

Professional Apprenticeship (A,B,C,D,E) (5 ECTS)

(10 ECTS)

(15 ECTS) Design Specialisation

A

Design Specialisation

B

(HUM / 10 ECTS)

(10 ECTS)

Social DesignInnovation

Camp

Muiti-stakeholder Innovation Exploring Design (4-5 experimental projects)

(10 ECTS)

(2018) (2018) (2018)

Semester Overview

After the 1st semester students have the opportunity to choose between two study specializations.

1. Participatory Innovation educates students in how to critically understand and facilitate a product and service innovation process in a complex social context with a range of stakeholders. The

2. Embodied Design provides competencies in designing products and services on, for, or in close interaction with the human body. The specialisation explores how radical new materials and the proliferation of wearable devices are

specialisation investigates how multi-stakeholder engagement can provide radical new solutions. The curriculum also emphasises material skill building and experiments exploiting how design materials can support collaboration and change among many stakeholders.

creating new possibilities for design. The curriculum also explores the investigating and facilitating of different stakeholder perspectives in design processes that give equal emphasis to minds and bodies.

(15 ECTS)Company Project

ITPD in Participatory Innovation and Embodied Design

Sep Feb Jun

1st semester

Collaborative Technologies

Wearable technologies Full-bodied Co Design

Design skills

Values & Ethics

Graduate ThesisCritical Reflection Interaction Research

Phenomenology and Pragmatics

3rd semester

2nd semester

4th semester

(5 ECTS)

(30 ECTS)

(HUM / 5 ECTS)

(5 ECTS)

(5 ECTS)(5 ECTS)(5 ECTS)

(HUM / 5 ECTS)

Electives (HCI, DA, UCD, ICL) (5 ECTS)

Professional Apprenticeship (A,B,C,D,E) (5 ECTS)

(10 ECTS)

(15 ECTS) Design Specialisation

A

Design Specialisation

B

(HUM / 10 ECTS)

(10 ECTS)

Social DesignInnovation

Camp

Muiti-stakeholder Innovation Exploring Design (4-5 experimental projects)

(10 ECTS)

(2018) (2018) (2018)

To apply for the IT Product Design programme you need an excellent level in your bachelor degree of industrial design, engineering, business, anthropology or communication. You need a strong creative talent, teamwork competencies, and you must be independent and good at taking initiatives.

Besides your grade records, students are admitted based on their portfolio of creative works and motivation statement. Applicants need to take an interview as part of the selection process. As this is an international programme, you naturally need high proficiency in spoken and written English.

Apply via: www.sdu.dk/itpd

What do weexpect from you?

Job Opportunities

A. Design Anthropologist (or business anthropologist, design ethnographer, design researcher)Employed in user experience departments in larger organizations or in specialized design consultancies to study users and customers and provide market data for R&D functions.

B. User Innovator Employed with marketing departments to innovate strategies for user/customer relations, to engage lead-users, to establish business models for novel product and service concepts, and to test new offerings with users and customers.

C. Service DesignEmployed in user experience or marketing departments to develop new services with user involvement. Would also take responsibility for user studies and evaluation.

D. Interaction Designer (or User Experience Designer)Employed in design departments and user experience departments of larger organizations or in design consultancies to develop interactive products, wearable devices, healthcare products, user interfaces and interactive services.

E. User-Centred Engineer (or usability engineer). Employed in R&D departments in large and small organizations to develop user-friendly products and services. Would in smaller companies also take responsibility for user studies and user evaluation.

Graduates will be able to take on different professional roles:

Graduates currently work in:

- Research: AAU,SDU, Delft, University of Minnestota, Simon Frazer University, Kauno Kolegija, Vilnius Academy of Arts, AU, Hasso Plattner Institute, Newcastle University- Started own company: Xinsight- Equipment Development Engineering: Intel- Project Management: LEGO, SIEMENS - User Experience Design: Bang & Olufsen, Westpac’s BT, Mozilla Corporation, Microsoft, Mcfit GmbH, Point-Blank International, Essense, Comprehend Systems, LEGO, Universal Robots A/S, - Innovation: Hornall Anderson- Product Management: Promerchant, American Express- Design Anthropology: Human Interface Design, Business Academy Southwest, Philips Design- Design consultancy: Design2Innovate,- Webdesign: Bestseller- Interaction Design: Kaiser Permanente, Notionkit, Designit, Grundfos, Blue Ocean Robotics- Concept Design: Bang & Olufsen, Interone GmbH- Usability: Spencer Stuart

For more information contact

Vicki SørensenCourse Coordinator6550 1656vick@mci.sdu.dkWeb: www.sdu.dk/itpd

About SDU Design

SDU Design is an initiative at SDU Kolding to enhance interdisciplinary collaboration in design research, also involving local partners. We engage researchers from three different faculties and are interested in the following areas: Interaction Design, Interaction Analysis, Embodied Technology ,

User Innovation, Design Anthropology, Applied Theatre, Video and Design, Design Cultures, Entrepreneurship, Service Design.

Web: sdudesign.sdu.dk