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ISAAC SUNTAG User Experience Portfolio isaacsuntag.com [email protected] 802.380.3564 linkedin.com/in/isuntag

ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

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Page 1: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

ISAAC SUNTAGUser Experience Portfolio

isaacsuntag.com [email protected] 802.380.3564 linkedin.com/in/isuntag

Page 2: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

ABOUT ISAAC

MyjourneytobecomeaUXdesignerstartedwithapassionforfullstackdevelopmentandpsychology.DuringmycareerasadeveloperIquicklyrealizedpoorproductdesignwasthecauseofmuchmiscommunicaAonandwastedAme.HadthepsychologicalhumanresearchtechniquesIlearnedinschoolbeenapplied,theseproblemswouldhavebeenremediedbeforeproducAonstartedandsavedmoneyandAme.ThisrealizaAonledmedownthepathofUXdesign.

Itakeauser-centeredapproachtodesigntoimprovetheusabilityofproducts.Whiledesigninguserexperiences,Ialwayskeepinmindmyknowledgeofpsychologyandfullstackdevelopment.IstartmydesignprocesswithbusinessandusergoalsanduseaniteraAveprocesstodevelopaproductthatachievesthesegoals.

I help organizations save time and money by preventing and removing UX related obstacles. My

background in full stack development and psychology help me discover and translate the user

needs into realistic development designs.

Page 3: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

THE BRIEF

CASE STUDY: FIND MY PET

IwaspartofasmallteamthatwascreaAngaGPStransmiKngdogtagandanaccompanyingapplicaAon.Theproductallowedpeopletotrackdownwaywardpetswhomayhavegotlost,runaway,orbeendognapped.

WHAT I DID

✴ Carriedoutuserresearchtodetermineuserneedfortheproduct.

✴ DeterminedbestmethodofimplementaAon,applicaAonforsmartphones,tablets,desktop,orastandaloneproduct.

✴ IdenAfiedthekeyusergroupsandthekeytasks,setusabilitygoals,developedaprototype,andranausabilitytestbeforeiteraAngonthedesign.

KEY TOOLS & DELIVERABLES

✴ Personas

✴ Userstories

✴ Redroutes

✴ Paperprototyping

✴ Wireframes

✴ UsertesAng

✴ Electronicprototyping

THE RESULTSAsmartphoneapplicaAonthatwasintuiAvetouse

andleQ100%oftestusershappy.

Pet Tracking Application

Page 4: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

WHAT I DID

Iinterviewed5people,agerange25-65,toevaluatetheneedforthesystem.Ialsoconsolidatedtheirwantsandneedsintopersonas.

KEY TOOLS AND DELIVERABLES

✴ Recordedtheuserinterviewstofocusonthebodylanguage

✴ UsedaffinitysorAngtodefinepersonasandredroutes

THE RESULTS

✴ 3personas:experiencedwaywardpetowners,techsavvyusersintoaddiAonalfeatures,andusersconcernedaboutpetnappers

✴ Primarypersonarequiressimpleandeasytousemapping,detailednavigaAon,listofcontacts,petprofilewithdetailedpreferences

FIND MY PETPersonas & Red Routes

Page 5: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

WHAT I DID

CreatedpaperprototypesandconductedusertesAngwith5userstorefinedesign. ✴ Paperprototypingtoiteratethroughmany

designs

✴ A/BTesAngtoidenAfymostintuiAvefeatures

✴ UsabilitytesAngtodeterminechangesneededbeforehighfidelitymockupcreaAon

THE RESULTS

✴ UsertesAngwithpaperprototypeshowedlandingpageshouldbesearchnotahome

✴ ItalsoshowednoneedfortopnavigaAonbecauseallthepageswerewithinthumbsreach.

FIND MY PETWireframes & User Testing

KEY TOOLS AND DELIVERABLES

Page 6: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

WHAT I DID

Designedfullelectronicprototypetomeasureusability. ✴ UsedSketchtocreatefullelectronicprototype

✴ MeasuredeffecAveness,efficiency,andsaAsfacAontodetermineusability

THE RESULTS

✴ 100%ofparAcipantscorrectlycompletedtasksunassisted

✴ Noaddedbu_onpushestofindpetorcallcontact

✴ NonegaAvereacAonstouseofapplicaAon.PosiAvereacAonsincluded“ItgivesmeverycleardirecAonstofindthelostpet,”“IknowwhatIneededtodoeasily,”and“intuiAvetouse.”

FIND MY PETElectronic Prototype & Usability

KEY TOOLS AND DELIVERABLES

Page 7: ISAAC SUNTAG · While designing user experiences, I always keep in mind my knowledge of psychology and full stack development. I start my design process with business and user goals

IN ADDITION TO MY ACADEMIC TRAINING I HAVE BEEN LEARNING FROM EXPERTS IN THE USER

EXPERIENCE FIELD.

✴ DavidTravis,Udemy-UserExperience(UX):TheUlAmateGuidetoUsabilityandUX

✴ JoeNatoli,Udemy-UX&WebDesignMasterCourse:Strategy,Design,Development

✴ DanielWalterSco_,AdobeCerAfiedTrainer&UI/UXExpert-UserExperienceDesignEssenAals-AdobeXDUIUXDesign

✴ MariekeMcCloskey,DirectorofResearch,UserTesAng-IntrotoUX:FundamentalsofUsability

✴ DennisField,Branding,UI/UXDesigner-WebDesignEssenAals:CreaAngMarkeAngHomepagesThatDriveResults

✴ KaraHodecker,ProductDesignLeader-iOSUXDesign

TRAINING COURSES