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—portfolio 2015
isabelsierra ygómez deleónart direction, photography
[email protected]+ 44 (0) 7403 973 930
creative.isabelsierraygomezdeleon.com
hola!
Isabel (Isa) is an art director and photographer currently living and working in London. Working on assignments for print, environmental, interactive and broadcast projects, her aim is to develope successful campaigns and concepts for brands looking for a refresh or a tiwst in their communications strategy
Alongside this work, I work on personal projects as a fine artist. I also help run Circulo Creativo London, a networking platform for the Spanishcreative community in London.
—spring 2014
The Davos eperience also included a vending machine dispensing Swiss-related goods, packaged in relevant Bloomberg Business stories. I
bloombergbusiness atdavos 2015bloomberg media—winter 2014—2015
With the launch of the new website, Bloomberg Business needed to have a stronger presence at the World Economic Forum, held every year at the Swiss town of Davos.
Together with my team at the Creative Agency in London, we lead the creation of the Davos 2015 tune-in campaign, including a custom ‘Business’ experience for those visiting the Bloomberg studio at Davos.
—spring 2014
finance for resilience
FiRe is an organisation that brings together leading businesses to implement clean energy solutions for new economies.
I developed the brand identity for this new platform, and currently act as brand guardian, art directing all branded materials for events.
bloomberg, new energy finance—spring 2014
Design and art direction for the Bloomberg Professional Service Foreign Exchange portal.
Our client needed a new way to present itself to a growing global audience, including markets in Russia and South East Asia.
bloomberg, professional service
—summer 2014copy by oliver eden-green
blOOmberg FOr FX
I worked as a creative at BBC Worldwide Music for two years, developing campaigns and concepts for original formats.
During that time, I had the opportunity to design the artwork and strategic positioning for titles such as David Bowie: Five Years, Glastonbury, and the BRIT Awards.
I also coordinated campaigns for global live cinema events such as Westlife: The Farewell, which became the most successful music cinema event of 2012 and won a triple platinum record for the DVD release.
bbcworldwide
bbc woldwide—2012—2014
Ongoing collaboration with digital agency This Here.
I art direct and photograph collections for key social media actions for British outdoor wear brand Barbour and Barbour International.
BarBourfor this here
this here—since 2014
circulo creativo london—winter 2014
designed by pablo amadecopy by belen baladoedited by manu sáinz y carlos sánchez
is a compilation of the best Spanish creative work created in London in 2013. Taking the form of an interactive publication for iPad, UNO showcases exemplary work accross the disciplines of illustration, photography, graphic design, and film. It also includes original interviews with leading creatives Wally Ollins and Chema Madoz.
In collaboration with a team of four, I worked on the art direction and concept of the publication.
cclnduno
círculocreativolondon
cclnd—since 2012graphic design bypablo amade
We organize events and activities to promote Spanish talent in the London creative scene. Part of our role consists in curating and organizing the events, as well as dealing with produc-tion and creative direction.
modusvivendi
modus vivendi—since 2012
Is a self-published photography journal about travel and lifestyle. It issues three series of prints a year. Through the different issues, I am collaborating with up-and-coming artists, giving them the chance to display their work in a non-traditional format, whilst giving art-lovers the opportunity to collect affordable art.
