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Is Your Software Hindering Your Growth?

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In today’s market, the technology you use to run your property management

business can be the key to your success

or a roadblock to your growth.

HERE ARE 5 INDICATORS THAT YOUR PROPERTY MANAGEMENT SOFTWARE IS HOLDING YOU BACK FROM GROWING YOUR BUSINESS:

1. Day-to-day tasks take time away from marketing your business.

2. Accepting payments is difficult and time-consuming.

3. Managing owner payments and statements is keeping you from growing your portfolio.

4. You don’t have an online leasing flow, which increases vacancy time.

5. Your software isn’t integrated with your website.

Day-to-day tasks take time away

from marketing your business.

Successfully marketing your business is the cornerstone of growth. But it’s

become more of an afterthought, as you are just trying to get through the day

fielding maintenance requests, compiling and mailing owner statements, tracking

incoming applications, and more. The right software streamlines all these day-to-day

tasks, giving you more time and resources to successfully market your business.

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Accepting payments is difficult and time-consuming.You’ve got a drop box at the office, tenants coming in with cash or paper checks, and people mailing in their payments. Rent week is a flurry of activity, as you work diligently to record incoming payments and send out late notices. Since your software doesn’t have a tenant portal, you can’t seamlessly accept rent payments online, and you’re forced to go analog.

Managing owner payments and

statements is keeping you from growing

your portfolio.Keeping your property owners happy is key to

expanding your portfolio. But your current software makes sending owner statements and payments a time-consuming task. Not to mention all the calls

and questions from owners inquiring about the status of their properties. If your software doesn’t

offer an owner portal feature or owner payments via ACH, you’re missing an opportunity for owners to

self serve information and streamline their payments and statements.

INCOMING CALL

FOR RENT(STILL)

FOR RENT(STILL)

You don’t have an online leasing flow, which increases vacancy time.From paper applications to multiple trips to the office, your leasing flow isn’t fully integrated with your software, leading to manual data entry from paper applications and leases. Each extra step adds up to more time that your properties are left vacant. Software that offers a fully integrated and paperless leasing flow lets you accept applications online, enable one-click screening, conduct on-site inspections from your mobile device, and close leases on the spot with online lease agreements.

Your software isn’t integrated with

your website.In today’s market, your website is one of your most powerful tools. It’s often the first stop for prospective residents and owners. But because

your software isn’t fully integrated with your website, you can’t implement things like automatic guest card tracking, accepting online applications

and hosting an owner and tenant portal. Your software should enable you to maximize every

single visit to your website, helping you to attract the modern renter and grow your business!

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“Do I have the right

technology to streamline and grow my

business?”

IT’S TIME TO ASK YOURSELF,

Remember to look for property management software that includes:• Online leases

• Online maintenance requests

• Mobile inspections

• Owner and tenant portal

• Integrated website

• Modern marketing features

To learn more about AppFolio web-based property management

software, visit: www.appfolio.com or call 866.452.3358