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Is Your Growth PlanDead On Arrival?
Making plans that make sense
Paul Schwada, Managing Partner, Locomotive Solutions
About Pragmatic Marketing
• Experts in technology product management andproduct marketing
• Specialize in training
• Trained hundreds of thousandsof people at thousands ofcompanies since 1993
About the PresenterPaul Schwada
▶ Diverse markets and industries on six continents
▶ Hardware, software, services… startup, turnaround, growing, stagnant… B2B, B2C, B2G
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8 Blocks: The Critical Realities For Growing
Any BusinessGamePlan Press, 2015
AgendaWebinar Objectives• Determine whether you should attend this webinar
• Identify the things that lead to DOA plans
• Define the critical math for plans that deliver
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Planning For Fun
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Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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Today
Tomorrow
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“Common sense is seeing things as they are;
and doing things as they ought to be.”
Harriet Beecher Stowe
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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MIKE’SLandscaping
Don’t call us… we’ll call you.
Planning For Results
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Executed
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K
Average Sale: $1,000
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30 50
60K60
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30 50
60K60 100
60K60
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30 50
60K60 100
60K60 75
80K80
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30 50
60K60 100
60K60 75
80K80 5
1.6M1600
Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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30K30 50
60K60 100
60K60 75
80K80 5
1.6M1600
10K10 50
19K19 100
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25K25 5
500K500
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Copyright Locomotive Solutions 2016. All rights reserved
$10K
Planning For Results
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10K10 50
19K19 100
19K19 75
25K25 5
500K500
Average Sale: $1,000
Copyright Locomotive Solutions 2016. All rights reserved
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Copyright Locomotive Solutions 2016. All rights reserved
Planning For Results
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57K38 50
113K75 100
113K75 75
150K100 10
1.5M1000
Average Sale: $1,500
Copyright Locomotive Solutions 2016. All rights reserved
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Q + A
Download this webinar and sign up for more at pragmaticmarketing.com/live
Thank you for attending!NEXT MONTH’S WEBINAR
5 Ways to Nail Your Strategic Product Roadmap
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