Company Profile

Media Tejarat Nika, is a holding company including some sub-corporates:

1- IRAN MEDIUMImport – Export – Marketing – Market Research – Branding – Promotion – Advertising

2- IRAN SAMPLINGSampling – Promotion – Events – Roadshow

3- IRANSUPEXIranian Suppliers and Exporters Reference Book

4- MARKETIXInternet Marketing

5- CONTENT IRANContent Production and Content Marketing

6- IRAN LINKUPInternational B2B Events

7- IRAN MEETUPSTARTUPS COMMUNITY

Company activity started in 2009 with main office in Tehran, Iran. In all years of the activity, the main mission of company was connecting Iran and abroad and with goal of creating trade. Media Tejarat Nika has some basic departments such as Import-Export, Marketing, Market Research, Branding, Advertising, PR, Video Production and etc. In other words, company covered a comprehensive value chain. At the moment, Media Tejarat Nika has many representatives in the major cities of Iran and also in some countries such as Greece, Russia, Armenia, China, Georgia, Italy, Germany, UK, USA and South Africa and aims to cover the whole world.

Email: info@mediatejarat.cominfo@iranmedium.com

About us

In today’s world of trading, specialization is one of the key factors to success. Companies, which have professional outlook on their work, try to prevent their capital and recourses from being wasted through employing experts to fill organizational positions. In some fields, something even more than expert workforce is needed, in which case companies assign other companies with specialties in those fields.

Having long experience in national and international trading together with enjoying proficient workforce, Iran Medium has been able to be an appropriate choice for well-known Iranian and foreign companies or brands not only in the area of consultancy but also in the realm of implementation. We cover international and Iranian markets, delivering Iran Medium motto “Iran Medium, a Safe Bridge for International Trade”.

Our mission:-Providing all consulting and implementation services related to exporting and importing-Marketing products of Iranian companies for global target markets-Researching market of Iran and target countries-Providing management consultancy and organizational services-Providing branding as well as Iranian and foreign brand development services-Giving consultation and running promotional and advertising programs-Giving consultation regarding product designing and packaging-Giving consultation on importing, exporting and customs rules and conditions-Performing sampling throughout Iran

Management and Organizational Services

Most companies and organizations active in the field of trade face the paucity of organizational and management structures. Lack of these very basics leads to failure of companies just after few years of activity. A company which doesn’t have stable management structure is doomed to failure. In Iran Medium, we provide special management consultancy and organizational services to companies. These services are provided in the forms of approved plans, training classes, management and commercial seminars.The above-mentioned services can be provided privately for one company and also publicly for people and different companies.

Sale and Marketing Services

Do you intend to sell your products in new markets? Do you want to increase your market share? When it comes to international markets, all factors which are considered in internal marketing undergo changes. Every country or region has its own unique factors and in each part of the world consumer buying behavior differs slightly or significantly. Having years of internal and international marketing experience and experienced experts, Iran Medium can give consultation to you in all areas of marketing and selling products. If you intend to enter international trade, simply contact us. Iran Medium’s elite consultants will help you with marketing and sale.

Iran Market Research

Market Research is the systemic gathering of information about and analysis of the factors that influence an industry: emerging trends, customer behavior, brand positioning, product usage, etc. The data generated through market research is an invaluable tool for professionals working in brand marketing, competitive intelligence, or business strategy.Iran Medium’s Market Research department, is one of the most famous teams in this field in Iran and Middle East. Experts in this departments are Phd and Master educated persons in marketing and market research science from the best universities of Iran and the world and all have high experiences in many industries.

Export and Import Services

In addition to marketing team in central office in Iran, Iran Medium has great marketing network in different countries composed of expert natives. Companies who intend to export their products can easily identify target markets and customers by means of our marketing teams inside and outside of Iran or they can use Iran Medium’s consulting services. Furthermore, Iranian companies who intend to import products to Iran can use all the services including market research, marketing, and branding either in the phase of consultation or implementation.In Iran Medium, we enjoy specialists and consultants who can inform the exporters and importers about Iran or other countries’ terms and conditions of import, export, and customs and also give consultation to them regarding all customs affairs or do these affairs for them. Our customs affairs forces are eminent and experienced in the field.

International Market Research

Research can be considered as the most basic stage in any business. Marketing is the same case. Market research and marketing research are the foundation for a marketing plan. In order to determine accurate tools as well as devising a precise plan, comprehensive information is to be collected for the reason that accuracy can contribute to viability of the marketing plan substantially. Iran Medium enjoys research team composed of educated and experienced people in this sector. Several administrative layers constitute the research team. The first layer is responsible for collecting information.In the second layer, the information is processed and turned into marketing information, and in the last layer, this information change into Comprehensive Product-Market Plan that be used in codifying Strategic Marketing Plan.

International Marketing

When it comes to international markets, all of the factors considered in internal marketing undergo changes. Every country’s or region’s market has its own unique factors and in each part of the world consumer buying behavior differs slightly or significantly. Iran Medium for marketing of Iranian products in global markets has a unique plan and structure in which all the tools and indicators have been applied. We identify preliminary target markets through our internal and external marketing networks; then after several filters, we select ultimate primary target markets for each product.

Branding and Brand development

Iran Medium is not just looking for helping companies with importing and exporting for a short period of time. The main goal is branding in order that sale continues. Once brand of a product develops, implementing marketing plans will be more effective. In Iran Medium, branding department consists of several specialized units who cover all the branding stages of either imported goods or exported goods. Our main strategy for branding is strictly based on developing a long-lasting brand, in a way that even when there are excessive rivals in a market, the brand is still enduring in consumers’ minds.

InternetMarketing and Branding

In the current world, the Internet is the most powerful tool of human communication and people admit a lot of time on the Internet. This makes the internet as an important tool for companies and vendors to find their potential customers in cyberspace and change them to actual customers. It is also used to create a sustainable brand and its development.

Our services in Internet Marketing and Branding are as follows:

1. Search Engine Optimization (SEO)2. Email Marketing3. Content Marketing4. Social Network Marketing5. Social Media Marketing6. Video Marketing7. Click Advertising (PPC) and Google AdWords

Advertisement, Promotion and Sampling

Some of the main tools for improving product positioning are advertisement and promotion, but targeted ones with structure and framework. Today famous companies do not consider advertisement as expense, in contrast, they find it as a tool of selling or sale improvement. Nowadays, due to complexity of customers’ behavior, advertisements and promotion have become complex, aiming at not only people’s eyes but also minds. Iran Medium has tried to accomplish all advertisement and promotion projects regarding imported or exported products using latest global studies and marketing science.Our company by covering all branches of advertising, both virtual and real, like environmental advertising, internet marketing and professional promotions and sampling inside and outside of Iran, keeps your product in customer’s minds consistently.Iran Medium has a big network of professional Samplers and Promoters in all states of Iran. Also there is a strong relationship with Chain Stores and Supermarkets to have high performance promotion and sampling.Also all advertising in Iranian TV and Radio will covered directly by Iran Medium.

Website design and Graphic design

A site in cyberspace plays the same role as an office in reality. Therefore, anyone and any professional career need a professionally designed site. A suitable site must have certain characteristics as follows:1- User-friendly design2- Advanced programming3- Keeping up with today Google’s algorithms4-Optimized for search engines

In Iran Medium, having a team consists of experts in this field, we provide all website services for our customers, and ready to support them.Furthermore, Iran Medium’s graphic design department, is in charge of designing all the pictures and graphic elements. In other words, all the graphic designs used in a website, advertisement, internet and content marketing will be produced in this department.

Producing Video Content, Teaser, and Announcement

Video-assisted marketing and advertisement are among of the most effective tools for attracting customers. There are a lot of examples in which a product just by one attractive video advertisement has made itself a well-known brand within consumer communities.Iran Medium is ready to serve companies, both in producing and sharing video contents in social and communication media.Our strengths in this section include:1. Professional environment and tools to produce professional video contents2. Skilled and experienced staff in producing and editing video contents3. Experts in the field of content marketing4. Strong communication and interaction with mass media, especially governmental television of Iran.

Outdoor Advertising

Iran’s market and Iranians have complicated buying behavior which are influenced by many factors. One of these factors is environment. Presence of signs of a brand in an environment results in positive and long-lasting effect on consumers’ minds. Ambient advertisements and above all billboard advertisements have become one the most effective advertising tools in Iran. However, advertising tool type and the way it is used, play important roles in determining how effective it is.Iran Medium by it’s professional graphic department, advertising experts and deep communication with governmental advertising contractors is ready to respond to it’s customers’ needs.

Training Course and Specialized Seminar

In order to enhance human resources’ experience and level of knowledge, Iran Medium Group holds approved specialized and practical courses for Iranian organizations and companies. These courses will be taught by Iran Medium’s senior managers who are highly educated and experienced. These courses are held 7 levels:- Short-term public courses at universities and governmental organizations- Short-term public courses at institute- Long-term public courses at institute- Short-term private courses at institute- Long-term private courses at institute- Short-term private courses at companies- Long-term private courses at companies

The courses are focused on:Import and export - international marketing and branding - strategic marketing and branding - internet marketing - startup and business development - marketing strategy - marketing research - sales tactics -branding tactics - advertisement campaign - guerrilla marketing - viral marketing - content marketing -e-mail marketing - social media marketing - international trade law - incoterms rules - international payment and documentary credits - international agreements’ writing rules - international marketing research - international internet marketing - international viral marketing and …

Some of Iran Medium Projects

Customer: EU Promotion ProjectServices: Sampling in Iran - Iran market research - branding and advertising in Iran Customer: Lifan Motors, ChinaServices: Marketing – Branding – PR – Promotion – AdverisingCustomer: SAIC, ChinaServices: Business Plan – Market Research Customer: ALMME Co., Greece Services: Iran market researchCustomer: ANIMDEZIRE Co., India Services: Iran market research Customer: Atron Co., Iran Services: international marketing - international market research - exportCustomer: Loura Pistachio, IranServices: international marketing - international branding - exportCustomer: Saboo Information Technology Co., IranServices: internal marketing - internal branding Customer: Tarho Sakhtar Co.,IranServices: internal market research - internal marketingCustomer: Sun Star, Iran Services: international market research Customer: Razavi Holding, IranServices: international market research Customer: Green Pistachio Co., Spain Services: exporting pistachio from Iran to Spain

Some of Iran Medium Projects

Customer: IranTrading Co., Italy Services: exporting agricultural products from Iran to ItalyCustomer: Doozli, IranServices: international market research - international marketing Customer: Jivar Nuts, IranServices: international market researchCustomer: Aida Food Group, IranServices: international marketingCustomer: Shahd Nab Co., IranServices: international marketing - export Customer: Farkhondeh, IranServices: international market research - international marketing Customer: Keshto Sanat Nakhl Co., IranServices: international marketing - exportCustomer: Nikan Tose’e Trading Group, IranServices: importCustomer: TOWPU Company, ChinaServices: Iran market research - importCustomer: JBS AVES Co., Brazil Services: Iran marketing - importCustomer: Bahman Khodro, IranServices: Promotion - Sampling - AdvertisingCustomer: Iran Khodro, IranServices: Promotion - Advertising