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7/29/2019 Ipo and Book Building
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Public Issueand
Book-Building
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Made By-
Gargi Pandey
Sanjana Pandya
Vishal Salve
Zibran Sayyed
Tanvi ShahMaitri Sheth
126127134136149154
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Introduction of IPOAn initial public offering is the first
sale of stock by a company to the
public. A company can raise money by
issuing either debt or equity. IPO is
when unlisted company makes a freshissue of securities or both for the first
time to the public. Thus, it paves the
way for listing and trading
of issuers securities.
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Advantages of IPOAccess to capital
Increased employee commitment
and recruiting power
Complements product marketing
Expands business relationships
Facilitates merger and acquisition
activity
Provides flexibility in financing
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RESPONSIBILITY
Sharing Corporate
Control and Financial Gain
Managing for
Shareholders Value
Sharing Strategic
Information
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Who gets money in IPO?The money paid by investors for an
IPO goes directly to the company.
However, in the offer for sale of shares
in the course of disinvestment, the
money goes to the government.
Once the permission to trade these
shares are granted to shareholders,
the profit or loss incurred on thetransactions accrues to the
shareholders. The future profits made
by a company are also distributed
among shareholders as dividend.
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Book-buildingBook building is essentially a process usedby companies raising capital through
public offerings- both (IPOs) or (FPOs)to
aid price & demand discovery. It is a
mechanism where , during the period for
which the book for the offer is open.
The bids are collected from investors at
various prices, which are within price-
band specified by the issuer. The process
is directed towards both the institutionalas well as the retail investors, the issue
price is determined after the bid closure
based on the demand generated in the
process.
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DEFINITION
SEBI Guidelines, 1995 defines
book building as a process
undertaken by which a demand
for the securities proposed to be
issued by a body corporate is
elicited and built up by and the
price for such securities isassessed for the determined of
the quantum of such securities
to be issued by means of notice,
circular, advertisement,document or information
memoranda or offer document.
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The process of Bookbuilding1. The issuer who is planning an offer nominates lead merchant
banker(s) as book runners.
2. The issuer specifies the no of securities to be issued and price
band for bids.
3. The issuer also appoints syndicate members with whom orders
are to be placed by the investors.4. The syndicate members input the orders into and electronic
book. This process id called bidding and is similar to open
auction.
5. The book normally remains open for a period of 5 days.
6. Bids have to be entered within the specified price band.7. Bids can be revised by the bidders before the book closes.
8. On the close of the book-building period, the book runners
evaluate the bids on the basis of demand at various price levels.
9. The book runners and the Issuer decide the final price at which
the securities shall be issued.
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Rules governing Book building
are covered in chapter XI of the
securities and exchange board
of India (Disclosure and investor
protection)Guidelines 2000.
Book building was recognized
by SEBI in India after having the
recommendations of the
committee under the
GUIDELINES
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C
O
NC
LU
S
I
O
N
Thus, we would like to conclude
by saying that IPO is when a
company issues common stock orshares to the public for the first
time. IPO has many advantages
too. Book building is a veryessential process in order to raise
capital of a company through
IPOs. It is a process which is nowpracticed and adopted worldwide.
Book building is also practiced at
BSE, NSE and other security