Introduction toIntroduction toMicrosoft Mobile DevicesMicrosoft Mobile Devices

22 April, 200322 April, 2003

ysamkim@microsoft.comysamkim@microsoft.com

AgendaAgenda

Mobile Device StrategyMobile Device Strategy PocketPC/PocketPC P.E.PocketPC/PocketPC P.E. DemoDemo

I. Mobile Device StrategyI. Mobile Device Strategy

.NET and Mobile Device.NET and Mobile Device

Windows XP, Windows CE

Windows Server, .NET Enterprise Servers

.NET Framework Visual Studio .NET

Mobile Device StrategiesMobile Device Strategies Device determine ultimate user experienceDevice determine ultimate user experience There is no one single ideal device for allThere is no one single ideal device for all Focus on Smart & Connected DevicesFocus on Smart & Connected Devices Rich Runtime Environment & Fully data and Rich Runtime Environment & Fully data and

service-awareservice-aware Devices differentiated by hardwareDevices differentiated by hardware

Feature Phone

Smart Phone PocketPCPhone Edition

PocketPC Labtop

( Data Oriented )( Business Oriented )

( Voice Oriented )( Personal Life Oriented )

Microsoft Mobile DevicesMicrosoft Mobile Devices

PlatformPlatform WinCE PDAWinCE PDA PocketPCPocketPCPocketPCPocketPC

Phone EditionPhone EditionSmartPhoneSmartPhone

O/SO/S WinCEWinCE WinCEWinCE WinCEWinCE WinCEWinCE

AppsApps

Basic AppsBasic Apps- PocketIEPocketIE- ActiveSyncActiveSync- WMTWMT- Etc..Etc..

Basic AppsBasic Apps

+ + PocketOutlookPocketOutlook

+ PocketWord+ PocketWord

+ PocketExcel+ PocketExcel

+ Etc..+ Etc..

Basic AppsBasic Apps

+ PC Apps+ PC Apps

+ Cellcore+ Cellcore

+ Phone Apps+ Phone Apps

Basic AppsBasic Apps

+ Cellcore+ Cellcore

+ Phone Apps+ Phone Apps

ResolutionResolution OEM dependentOEM dependent320 x 240320 x 240

( 640 x 480 )( 640 x 480 )320 x 240320 x 240

( 640 x 480 )( 640 x 480 )

176 x 220176 x 220

( 320 x 240 )( 320 x 240 )

( 144 x 176 )( 144 x 176 )

IMEIME Touch ScreenTouch Screen Touch ScreenTouch Screen Touch ScreenTouch Screen Key PadKey Pad

Good forGood forVertical DeviceVertical Device

Industrial UseIndustrial UseGeneral PDAGeneral PDA

General PDA +General PDA +

CommunicationCommunicationCommunication Communication + Simplified PDA+ Simplified PDA

( 괄호 ) 는 2004 버전

II. PocketPC/PocketPC P.E.II. PocketPC/PocketPC P.E.

Key factors for Enterpise Key factors for Enterpise PDAsPDAs

1.1. All-in-one-device is the most key factor.All-in-one-device is the most key factor.2.2. Familiar interface, icons and applications are Familiar interface, icons and applications are

key to shorten the learning curve.key to shorten the learning curve.3.3. Remote syncronization very welcomed.Remote syncronization very welcomed.

Security is too natural to be mentioned.Security is too natural to be mentioned. Game is less important.Game is less important.

* Based on a research by Cheskin ( 108 60-minute-one-to-one-interview ofInformation managers, country managers and sales reps )

PocketPCPocketPC

A Better Pocket PCA Better Pocket PC Incorporate customer requestsIncorporate customer requests Evolve (not overhaul) Pocket PCEvolve (not overhaul) Pocket PC

The Best Enterprise DeviceThe Best Enterprise Device Deliver new functionality targeted to biz usersDeliver new functionality targeted to biz users

The Most Connected PDAThe Most Connected PDA Offer the most connectivity choicesOffer the most connectivity choices Provide the best platform for wireless Provide the best platform for wireless

communicationscommunications

A Better PockePCA Better PockePC

ShellShell WinCE basedWinCE based Windows XP look and feelWindows XP look and feel Improved memory managementImproved memory management

A Better PocketPCA Better PocketPC

ShellShell Customizable “Skin”s and backgroundsCustomizable “Skin”s and backgrounds

A Better PocketPCA Better PocketPC

New Input MethodsNew Input Methods Transcriber and Graffiti support in ROMTranscriber and Graffiti support in ROM

Improved PIMSImproved PIMS

A Better PocketPCA Better PocketPC

Windows Media PlayerWindows Media Player eBook ReadereBook Reader Pocket OfficePocket Office

The Most Connected PDAThe Most Connected PDA

Universal Beaming (OBEX)Universal Beaming (OBEX) Desktop PassthroughDesktop Passthrough New Connection ManagerNew Connection Manager

The Most Connected PDAThe Most Connected PDA

Inbox ImprovementsInbox Improvements Multiple sub folder syncMultiple sub folder sync Attachments handlingAttachments handling Voice Attachments (dictation reply)Voice Attachments (dictation reply) ISP AutoConfigISP AutoConfig Secure SMTPSecure SMTP Spell CheckSpell Check

The Most Connected PDAThe Most Connected PDA

Exchange and MSN MessengerExchange and MSN Messenger Buddy List ManagementBuddy List Management PassportPassport QuickTextQuickText

The Most Connected PDAThe Most Connected PDA

Pocket Internet Explorer ImprovementsPocket Internet Explorer Improvements HTML 4.0 tagsHTML 4.0 tags WAP ( PPC2003 = WAP2.0 WAP ( PPC2003 = WAP2.0 지원지원 )) XML – IE5.0 compatibleXML – IE5.0 compatible XHTML (PPC2003)XHTML (PPC2003) Web Services (add-on)Web Services (add-on) Integrated Flash supportIntegrated Flash support

Best Device for EnterpriseBest Device for Enterprise

SecuritySecurity Strong Power-On PasswordsStrong Power-On Passwords Time Delay (including ActiveSync)Time Delay (including ActiveSync) Virus APIsVirus APIs

Best Device for EnterpriseBest Device for Enterprise Corporate Network AccessCorporate Network Access

VPN Client (PPTP)VPN Client (PPTP) Network BrowseNetwork Browse Auto Proxy SetAuto Proxy Set

Best Device for EnterpriseBest Device for Enterprise

Terminal Server ClientTerminal Server Client With positioning buttonsWith positioning buttons

Best Device for EnterpriseBest Device for Enterprise

Integration with .NET ServerIntegration with .NET Server

ASP.NETMobile

Controls

Windows Media Player

for Pocket PC/

Smartphone

SQL Server CE

SQL ServerNotification

Services

ExchangeActive Sync

Outlook MobileAccess

Outlook Web

Access

Best Device for EnterpriseBest Device for Enterprise

Remote Web PagesRemote Web Pages

.NET .NET MobileMobileControlControl

.NET Compact .NET Compact FrameworkFramework

Mobile Web Mobile Web BrowserBrowser

Device Operating SystemDevice Operating System

Smart Smart Device Device

ExtensionsExtensions

Local CodeLocal Code

SQL Server CE 1.1 / 2.0SQL Server CE 1.1 / 2.0

Strong .NET Development storyStrong .NET Development story

Business ApplicationsBusiness Applications

SAP (ERP)SAP (ERP)

Business ApplicationsBusiness Applications

Siebel (CRM)Siebel (CRM)

Business ApplicationsBusiness Applications

Financial ServiceFinancial Service

Market ForecastMarket Forecast

Source: IDC, November 2002

APEJ Converged Handheld Unit Shipments (000)

by OS, 2001-2006

APEJ Pen and Keypad-based Unit Shipments (000)

by OS, 2001-2006

0

500

1,000

1,500

2,000

2,500

3,000

2001 2002 2003 2004 2005 2006

Others Palm OS Symbian Microsoft

0

200

400

600

800

1,000

1,200

1,400

1,600

2001 2002 2003 2004 2005 2006

Others Microsoft Palm OS

1.1. Mobile CollaborationMobile Collaboration

2.2. Mobile Terminal ServiceMobile Terminal Service