Introduction to Do Day Dream - listed company

Do Day DreamYE2019

Opportunity Day

Information as of period ended 31 Dec 2019

Latest update on 5th Mar 2020

2

Revenue from sales YE2019

Revenue from sales (YoY)

Unit: THB Million

1,009

552

240

177

0

20 0

40 0

60 0

80 0

1,0 00

1,2 00

1,4 00

YE2018 YE2019

Domestic Overseas

1,250

729

-42%

19%

81%

24%

76%

Products Group Distribution Channels

Facial Skin Care65%Body

Care4%

Facial Cleansing

11%

Body Cleansing

7%

Sunscreen3%

Others11%

Facial Skin Care54%

Body Care3%

Facial Cleansing

10%

Body Cleansing

8%

Sunscreen3%

Others23%

Modern Trade47%

Traditional Trade and Distribution Partner

27%

Export24%

Others1%

Modern Trade38%

Traditional Trade and Distribution Partner

40%

Export21%

Others1%

2018

2019

2018

2019

-26%

-45%

3


Revenue from sales (QoQ)

Unit: THB Million

171129 134 118

31

53 38 54

0

50

10 0

15 0

20 0

25 0

30 0

35 0

40 0

45 0

50 0

Q1'2019 Q2'2019 Q3'2019 Q4'2019

Domestic Overseas

182

15%

85%

-25%

202

29%

71%

71%

173

22%

78%

-27%

4%


Unit: THB Million

1,009

552

240

177

0

20 0

40 0

60 0

80 0

1,0 00

1,2 00

1,4 00

YE2018 YE2019

Domestic Overseas

1,250

729

-42%

19%

81%

24%

76%

-12%

42%

172

31%69%

-26%

-45%

-10%

-5%-0.6%

4



Unit: THB Million

1,009

552

240

177

0

20 0

40 0

60 0

80 0

1,0 00

1,2 00

1,4 00

2018 2019

Domestic Overseas

1,249

729

-42%

19%

81%

24%

76%

Do

me

sti

c

M O D E R N T R AD E T R AD I T I O N AL T R AD E

I N BO U N D T O U R I S T S

2018 2019

-24%

-45%

-63%

MO D E R N T R A D E T R A D IT IO N A L T R A D E

IN B O U N D T O U R IS T S

Q1 2019 Q2 2019 Q3 2019 Q4 2019

Ex

po

rt E X P O R T

2018 2019

E X P O R T

Q1 2019 Q2 2019 Q3 2019 Q4 2019

-32%

18%

65%

81%

15%

-26%

-45%

8%

-57%

25%

240 177

49%

5

Flagship Product 2019

2018 2019

No.1 SNAIL WHITE

MOISTURE

FACIAL CREAM

No.2 SNAILWHITE GOLD

No.3 SNAILWHITE WHIPP SOAP


PRETTIIFACE WINK BRIGHT

WHITENING SERUM


SOS HYALURON x3

CONCENTRATE SERUM


OXE'CURE

BODY ACNE SPRAY

No.1 SNAILWHITE

GOLD

No.2 SNAIL WHITE MOISTURE

FACIAL CREAM

No.3 SNAILWHITE WHIPP SOAP

6

Cost of goods sold YE2019

COGS

Unit: THB Million

190

608

862

1131

837

471

43.3%

63.6%

69.7%67.6% 67.0%

64.6%

2014 2015 2016 2017 2018 2019

Gross Profit % Gross Margin

Gross Profit

Unit: THB Million

248

349 375

543

412

258

56.7%

36.4%

30.3%32.5% 33.0%

35.4%

2014 2015 2016 2017 2018 2019

Raw material and Packaging Freight Labor Depreciation Others % of Sales

-37%

-44%

7

Selling & administrative expenses YE2019

147

331 319

581

510

432

33.6% 34.6%

26.5%

34.7%

40.9%

59.2%

-50.0%

-30.0%

-10.0%

10.0%

30.0%

50.0%

70.0%

2014 2015 2016 2017 2018 2019

Advertising and Promotional Employee Costs Freight Others % of Sales

Selling Expense

Unit: THB Million

730

87

135159 167

1.7% 3.2%7.2% 8.1%

12.2%

20.9%

-50.0%

-40.0%

-30.0%

-20.0%

-10.0%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

2014 2015 2016 2017 2018 2019

Employee Cost Miscellaneous Depreciation and amortization

Tax and other fee Others % Gross Margin

Administrative Expense

Unit: THB Million

+5%

-15%

8

Profitability YE2019

28

194

335 351

184

-53

6.3%

20.3%

27.0%

20.8%

14.2%

-6.7%

-50.0%

-40.0%

-30.0%

-20.0%

-10.0%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

Net Profit % of Sales

Net Profit

Unit: THB Million

New Product Launched in 2019

9

Leading local skin care company in

Thai market, owner of

NAMULIFE SNAILWHITE,

Oxe’Cure, PRETTii FACE and SoS

10

6.25.4

4.43.4

Smooth-E

3.6 3.8 3.9 3.7

Hada Labo

3.7 3.8 4.3

2.8

SnailWhite

15.215.214.614.9

Olay

1413.3

11.19.8

Garnier

9.18.5 8.5 8.1

Pond's

6.4 6.87.8

8.6

Eucerin

4.1 3.7 3.8 3.6

Nivea Men

-4%

-11%-1%

-18%-4%

0 0

1.93

Rojukiss

10%

1%

9.5 9.7 9.8 10.2

Dermo Expertise

2%

-9%

Market Share in Total Thailand

NO.10

Market Share

2019

0.2

0.2

11Source: The Nielsen Company * : Weighted Distribution

We are a top-of-mind brand in Thailand

Market Share of

Facial Moisturizer2017: 3.8%

2018 :4.2%

2019 : 2.8%

No. 10in Thailand

Main

Business

Market Share2017 : 5.0%

2018 : 4.1%

2019 : 2.0%

Supermarket/Hypermarket

No. 10in Supermarket/

Hypermarket

No. 7in Convenience

Stores

Market Share2017: 3.0%

2018: 6.6%

2019 : 5.6%

Convenience Stores Open Trade

Market Share2017 : N/A

2018 : 0.3%

2019 : 0.4%

No. 14in Open Trade

and Pharmacy

Pharmacy

Market Share2017 : N/A

2018 : 1.8%

2019 : 4.3%

No. 7in Open Trade

and Pharmacy

12Note : Information as of 1 Nov 2019

New Product Q4 2019

Extensive Product Portfolio Covering Five Categories of Skincare

27 Products56 SKUs

9 Products19 SKUs

4 Products4 SKUs

2 Products2 SKUs

SOS HYALURON & COLLAGEN

FREEZE-DRIED MASK

THB 219

OXE’CURE POWDER MUD

THB 49

OXE’CURE ACNE

CLEAR POWDER LOTION

THB 229

13

Brands Portfolio 2020

201927 Products, 56 SKUs

20202 New Product

4 New SKUs(29 Products, 60 SKUs)

20192 Products, 2 SKU

20192 New Product


20194 Products, 4 SKU

20192 New Product


20199 Products, 19 SKUs

20193 New Product


Beauty Skin Care Derma Skin Care

Products

14

OXE’CURE - Brand Strategy 2020

1.Official

Rebrand

And NPD

2.Strong

Communication

3.Expand

Distribution

“OXE’CURE IN CONTROL”

15

PRETTIIFACE - Brand Strategy 2020

16

Intermediary in trading

with foreign customers

DO DAY DREAM TRADING

100%

Investment arm for

overseas businesses

DO DAY DREAM HOLDING

100%

Domestic Distributor

NAMU LIFE PLUS

100%

Philippines Distributors

DO DAY DREAM PHILLIPPINES

CORPORATION

51%

Company structure and shareholding structure

Information as of 5 Mar 2020

Professional service

ALEXI TRANING AND

CONSULTING

76%

Skincare Importer/Exporter

JMS GLOBAL SOLUTION

40%

International Headquarter

DO INFINITE DREAM

100%

Dermatological Skincare

DREAM DERMATOLOGY

95%

Skincare for millennials

SKIN MAKE SMILES

70%

Health & Beauty Equipment Distributor

KURON

76%

17

New business partnership with GP Club by establishing a joint venture entity

JMS GLOBAL

SOLUTION CO.,LTD

BUSINESS PARTNERSHIP

A subsidiary ofDo Day Dream Public Company Limited

to capture potential and untapped market

The fast growingcosmetic company in Korea with

a very strong distribution network in China

18

KURON Company - New Business Investment

Investment Detail

• เพ่ือเขา้ท ารายการซือ้หุน้สามญัจ านวนรอ้ยละ 76 ของ KURON และ ALEXI มลูคา่การลงทนุไมเ่กิน 610.17 ลา้นบาท

• บริษัทฯ ไดร้บัสิทธิแก่ผูถื้อหุน้ท่ียงัถือหุน้ของ KURON และ ALEXI หลงัจากการซือ้หุน้สามญัของ KURON และ ALEXI ในการขายหุน้ของ KURON และ ALEXI ในสว่นท่ีเหลือรอ้ยละ 24 ใหแ้ก่บริษัทฯ (Put Option) มลูคา่การลงทนุไมเ่กิน 192.68 ลา้นบาท

• มลูคา่รวม 802.85 ลา้นบาท

Professional service

ALEXI TRANING AND

CONSULTING

76%

Health & Beauty Equipment Distributor

KURON

76%

การซือ้ขายหุน้ KURONผูซื้อ้ : บริษัท ดู เดย์ ดรีม จ ากดั (มหาชน) (“บริษัทฯ”)ผูข้าย : นายวิรชั แซ่โงว้ และ บริษัท ดรากอ้น แอก็เซส โฮลดิง้ ลิมิเตด็ความสมัพนัธ์ : ไมม่ีความสมัพนัธเ์ก่ียวโยงกนั

การซือ้ขายหุน้ ALEXIผูซื้อ้ : บริษัท ดู เดย์ ดรีม จ ากดั (มหาชน) (“บริษัทฯ”)ผูข้าย : นายวิรชั แซ่โงว้ความสมัพนัธ์ : ไมม่ีความสมัพนัธเ์ก่ียวโยงกนั

19

KURON Company - Overview

“Be master of the art of beauty with the understanding of human’s psychology”

“To be no.1 top-of-mind brand

with the highest market share in

health-beauty segment in

Thailand”

“Your Beauty is Our Passion”

“Bringing health and beauty to

increase consumer’s quality of life”

“Caring, Creativity, Challenge,

Continuous Learning, and

Consumer Centric”

“Kuron” or “the Company” was established in 1995 with the paid-up capital of THB 1

mm, presently increased to THB 90 mm, with the mission of bringing health and

beauty to increase consumer’s quality of life

Originally, the Company was operated as trading company, importing and

distributing diversified premium commodities from manufacturers located across the

world

Backing by remarkable success, derived from core competencies of trend-setting

and crowd-pleasing marketing strategies, the Company has made a significant

business leap by changing business model and becoming in-house products

innovator and manufacturer

Currently, more than 10 brands of beauty-and-health products are under the

management of the Company, delivering to the customers through various

distribution channels

To maintain the treasured position of being top-of-mind beauty brand in aggressive

industry with rapidly changing customer lifestyles and demand, the Company has

always kept the business in pace by incorporating technological advancement to the

production process, sourcing new innovative ideas and active ingredients, as well

as, continuously developing key determinant of success, human resources, through

basic and functional trainings

Goal

Mission

Vision

Culture

Business background

20

Mr. Norman Virat Gaw

Managing Director

Personal Background:

San Francisco State University, USA

Master Degree of Business Administration in Marketing

California State University, USA

Bachelor Degree of Animal Science

“Experienced management team is key determinant of operational success”

Working Experience:

1995 – Present

Managing Director at Kuron

Key Responsibilities:

• To ensure the Company’s performance goals and vision are

met via implementing strategic policies

KURON Company – Management

Profile of management team

21

1995

Established as trading

company

1996

Provided products

through TV shopping and mail orders

1999

Tapped into department store and

convenient store channels

2001

Expanded to hyper market

2003

Stimulated sales growth with marketing campaigns and

promotions

2013

Utilized new warehouse with larger capacity

2014

Implemented Oracle system and rebranded LESASHA

“The graph represents the Company’s total sales since 2004 to

2016, reflecting the increasing trend and the momentum to continue in the future”

2004 2016

2011 Great Floods

2014 Coup d'état2006 Coup d'état

2005-2006 Political Demonstration

2008 Political Demonstration

2010 Political Demonstration

2016 Mourning Period

for King Rama IX

KURON Company - History and Development

Major events along the Company’s operations

22

“The Company owns a portfolio of top-of-mind beauty product brands”

JASONLESASHA

KURON

SPARKLE

EMJOI

@HOME

LEENA

KURON Company - Products

Top brands of Company products

23

“Premium whitening oral care products”

• Originally, SPARKLE was the U.S. personal care brand, but according to its

remarkable success, the Company’s managing director did decided to purchase the

exclusive license and brought it to Thai market

• With the proven results, reviewing by substantial numbers of users, SPARKLE

products have been selected as one of the most popular picked souvenir by Chinese

tourists travelling in Thailand*, reflecting its worldwide reputation and available

demand in potential markets abroad

• To best maximize the effectiveness of the products with specialty in whitening teeth

and improving breath’s freshness, variety of products are served, e.g. toothbrush,

toothpaste, and whitening system accessories

• Special promotion through various channels, such as convenient stores and

supermarket, is generally utilized to stimulate sale growth as well as advertisement via

various channels like TV shopping and events

“Innovation in trend”

Since 2001, during 16 years of business success, LESASHA has been proven to

be the most successful brand under the Company’s management guaranteed by

dominant market share, approximately 60%*, and numerous awards received

including some examples of

• No.1 Best Selling Hair Styler by GfK Thailand

• Best Selling Beauty Hair Electrical 2016 by Watsons

Apart from the best-selling product of hair crimper, there are several business lines

available, ranging from curler, dryer, treatment cap to hair serum and spray, and

multifarious in-the-process innovations waiting in the pipelines

The Company does continuously incorporate new technological advancement and

various in-trend marketing strategies, e.g. hair-dressing clip via online network and

BA training workshops to further increase brand-awareness and maintain the

treasured position of being customer’s top-of-mind brand

1. LESASHA (Hair Equipment) 2. SPARKLE (Oral Care)

“Substantial products under specified brands and strengths to best answer diverse needs of customers”


24

3. JASON (Sporting Equipment) 4. KURON (Facial & Skin care)

“Unleash your x-shape”

To faster accelerate the achievement of the Company’s mission of upgrading

everyone’s quality of life, JASON brand was launched to merchandise exercise-

related equipment and sport accessories including fitness gloves, movement

supporter, yoga mat, and small exercise accessories

Apart from the supporting factors of health-consciousness megatrend and

consumer changing lifestyles, the brand’s premium quality itself does impressively

penetrate the sporting gloves market measured by long periods of no.1 sales

volume in Supersports, surpassing other dominant players ,both Thai and

international ones

Series of marketing strategies such as setting up workshop training, providing

nutrition consultation and workout clip via social media platform, as well as,

sponsoring high-rating game shows and competitions help gearing JASON to

quickly become top-of-mind fitness accessories brand in Thai market

“Beautify it yourself”

Incorporating the megatrend of health-and-beauty consciousness with the Company

vision, KURON brand was created to answer customer underlying needs of do-it-

yourself professional facial & skin treatment

Various products, including facial & skin care and equipment, are continuously

launched with additional benefits or multifunctional properties, showing dedicated

innovation derived from solid R&D

Even heterogeneous tactics, e.g. products workshop and seasonal promotions are

employed to raise consumer awareness, however, face-to-face communication

between BA and users is still the most effective solution for this product segment,

which is in accordance with the Company’s core competency of highly efficient BAs

Apart from official awards received such as Best Equipment for Beauty Skin and Best

Selling Electronical Cleansing for Face by Watsons, substantial and recommended

reviews by several users and beauty bloggers is another guarantee of products’ quality



25


5. @HOME (Garment Care) 6. LEENA (Shape Wear)

“Instant slim to unleash your beauty within”

With the purpose to instantly improve user’s shape and confidence, LEENA was

launched in 2015 with the major distribution channels of Department Stores and TV

Shopping

7.EMJOI (Epilator) 8. Others

“Smart choice smart life”

Having the pioneer position in selling garment steamer to Thai market, together with

proven quality products, @HOME is the best-selling garment care brand in a well-known

specialty store, HomePro*

FORFUN(Personal Lubricant)

UP5


26

KURON Company – Distribution Channels

“Various distribution channels help covering large customer bases across the country”

Department Store Hypermarket Specialty Store

TV Shopping 8% Online Network 3%

Supermarket

Modern Trade

e-Commerce** Traditional Trade

MLM Others

27

KURON Company – Financial Performance 2016-2019

1,001

870 902 908

1,010 1,063

1,119 1,180

1,245

579

483 545 526

609 641

676 713

752

-0

200

400

600

800

1,000

1,200

1,400

2559 2560 2561 2562 2563 2564 2565 2566 2567

ลา้นบ

าท

รายได้ ก าไรขัน้ตน้

Actual Estimate

Source: IFA Report

28

Sparkle Lesasha

Kuron Jason

Whitening

Oral Care

Hair Equipment &

Hair Styler

SportingEquipment

48%33%

Other

8%5%

6%

Facial & Skin care

Equipment

KURON Company – Revenue Breakdown by Brand

29

“The Company’s success is effectively supported by numerous core competencies”

4.Highly Efficient BAs

1.Dominant Positioning

2.Top-to-Toe Products

3.New Product

Development

Capabilities

KURON Company – Highlights

The Company’s core competencies

30

(1) Source: Supersports

“Kuron’s products have achieved leading status in many beauty-related markets”

49%Market Share

LESASHA

43%Market Share

86%Market Share

The domestic hair equipment market is valued, as of the

Company’s current data base, at approximately THB 4 bn

with the hair dryer accounting for THB 3 bn and the rest ,

THB 1 bn, is the value of hair styler

With the patented technological advancement and

multifunctional products, LESASHA has remained at the

top of the hair styler segment for long periods of time with

the market share of relatively 49%, much higher than

other fragmented competitors

Another achievement of the Company’s innovation is

whitening oral care products under SPARKLE brand

whose its market share in vigorous business is

accounted for comparatively 43%

SPARKLEJASON

Based on the operating timeframe, JASON can be

justified as relatively new sporting equipment brand

compared to others, however, it does effectively

penetrate the market by becoming no.1 sporting

gloves brand with the market share of 86%

In another dimension, nearly 90% of the volume

sales of sporting gloves market is generated via

Supersports, which 92% of this amount is accounted

for Jason’s

Sporting Glove Market: THB 43 mm(1),* Hair Styling Market: THB 1,322 mm(2),* Whitening Market : THB 750 mm(3),*

(2) Source: Personal care Appliances in Thailand / Euromonitor International December 2016 (3) Source: Neilsen

Remark: *The Company’s product selling prices of each

brand have been adjusted to reflect market retail price for

market share estimation

KURON Company – 1.Dominant Positioning

Market shares of each business lines compared to their competitors

31

KURON Company – 2. Top-to-Toe Products

With various product categories, concentrating in

particular segments, the Company can be percieved as

one-stop service for all beauty and health concerns

All products are made by premium quality ingredients

and materials by standardized manufacturers under the

exclusive patents of the company, assuring the premium

quality of the products

With more diversified trends and consumer demand

recently such as men’s grooming popularity, natural-

ingredient preference, and multi-functioning products,

there are considerable opportunities for the Company to

expand business lines and customer bases, expecting to

further accelerate the company’s reputation and sales

Looking forward, the Company’s key strategic plan is to

focus on fast-moving consumer goods (FMCG),

especially consumable products for hair, facial and skin

care due to their characteristic of repeated purchases

Examples of the Company’s projects in the pipelines are

creating flagship stores, providing exclusive products and

services to the customers, or partnering with other

relevant brands to innovate new co-projects

Specializing in hair styling equipment

Specializing in facial & skin care and accessories

Specializing in

whitening oral care treatment

Specializing in getting rid of unwanted hair across body

Specializing in getting all women in shape

Specializing in sport wear and exercising accessories

Specializing in consumable

products for hair, facial and skin care

Diversified products portfolio and opportunities

32

Development Marketing

The business development team

does aggressively search for

sources of innovative ideas and

potential trends through

High-traffic websites

Customer feedbacks from in-

house beauty advisors

Distributor updates about

product-in-demand trends

World-class exhibitions and

fairs

Subsequently, further market research and

business analysis are performed by the

business development team

Existence of product demand in the market,

projected costs and profits, as well as the

technological advancement implementation

are intensively analyzed

Moreover, the cooperation and

brainstorming among all the Company’s

teams is involved in this stage to receive

different perspectives from specialists in

each specific field to best understand the

underlying needs of the customers

After the board permission is approved, the working

team starts sourcing out top-tier manufacturers to

start production following the Company’s specific

requirements

Currently, the Company has more than 60*

partnering manufacturers across the world with the

international bases, focusing in equipment

production, are accounted for approximately 90%

and the leftover 10% is domestic firms with the

strengths in FMCG products

All of the products must be quality-tested by internal

specialists and third parties, as well as, be qualified

by FDA and TISI for premium quality and safety

And most of the Company’s innovations are also

registered for the patents and trademarks, presently

32 trademarks in total for 7 brands, showing the

strengths in being the innovation leader of the

Company

To raise customer

awareness about the new

products, sales and

marketing teams incorporate

each other to develop best-fit

strategies and find out the

suitable distribution channels

Human Resource

department is also required

to updates all product details

and demonstration process

to beauty advisors to explain

forward and create

impression to the ended

users

*Outsource productions from top ten manufacturers represent for 60% of total purchase value in 2016,

illustrated well-diversified production base

Idea Generation Project Analysis Production Planning Launch

KURON Company – 3. New Product Development Capabilities

33

KURON Company – 4. Highly Efficient BAs

“The most fundamental component of the Company’s achievement is talented and highly motivated staffs”

New BA Workshop

Basic Trainings

Monthly Updates

Highly efficient Beauty Advisors

Although experiences and on-the-job training

will help shaping the skills necessarily in

becoming the beauty advisors (BA), however at

the Company, all BA-to-be are required to learn

everything they need to know about every

company’s product lines they present and how

to best sell the particular products

To build up customer trust apart from solid

knowledge and helpful services, good-looking

appearance is another contribution, thus,

newcomers will be upgraded their looks by in-

house stylists to conform with the brand’s

professional positioning

Beauty advisors, along with other employees with other

responsibilities, are all subjected to involve in 3 basic training

courses, which are fundament knowledge for any function and role

in the Company, creativity thinking, and communication skills to

enhance individual abilities, leading to effective working results and

the Company speedy growth

To keep up with continuous launches of new

products, changes in consumer tastes,

vigorous marketing strategies, the Company

does schedule monthly meeting for all beauty

advisors, locating in all regions, to update

about the current company circumstances,

new product projects, and selling and

demonstrating tricks to facilitate them in better

performing their tasks

Various incentivized rewards are seasonal

applied to motivate the employees and create

progressive environment in the Company

34

Thailand

35

Thailand

36

Philippines

37

Philippines

38

Growth Drivers 2020

New Product/Brand LaunchTotal New 9 Products, 16 SKUs

Traditional Trade ChannelExpand Distribution Coverage from 1% to 3%

Increase point of sales in top tourist provinces

KURONHealth & Beauty Equipment Distributor

And BA Professional Service

JMS Global SolutionNew Brand, New Channel

Leverage distribution network

39

Do Day Dream is still young. We have a big dream.

We never stop growing to be the market leader.

Road to 2023Mission: Top 3 market leader in Thai facial skin care in 2023(current: No. 10 as of 2019)

To be top 3: Gain at least 12% market share(current market share 2.8% as of 2019)

How to grow the market share: Domestic channels / new country / new product

• Modern Trade: Increase variety of products

• Traditional Trade: Increase penetration (from 1% to target 30%)

• Inbound Tourist: Effective communication tools

(airport WI-FI, KOL) and Increase present in tourist provinces

• Export: New overseas subsidiaries and distributors

40

TABLE OF CONTENTS

Appendix

41

Online

Cross-border e-commerce

CHINA

Not required CFDA

Mainstream

online platform

Required CFDA

• Market size is much bigger than

Cross-border e-commerce.

• Allow wholesale transaction

• Lower transportation cost due

to the bundle shipments

• Cross-border is temporary

which is subject to change

according to Chinses policy.

• Not eligible for wholesale

transaction

Offline

Required CFDA

• Currently in talk with one of the

distributors

ALREADY

ENTERED

Main benefits of CFDA

• More easily accessible

in Mainstream online

platform and offline

channels which the

market is much bigger

than Cross-border e-

commerce alone

• No risk from the policy

change of Cross-border

e-commerce

NAMU LIFE

SNAILWHITE

SYN-AKE MIST

Q3 2018

NAMU LIFE

SNAILWHITE

WHIPP SOAP

Q1 2018

NAMU LIFE

SNAILWHITE

CLEANSING

Q1 2018

NAMU LIFE

SNAILWHITE

FACIAL CREAM

Q1 2018

Appendix: China outlook

Products with CFDA

42

Thailand Market Outlook

29.7

46.1

66.65.3

6.7

7.8

13.7

18.7

23.8

5.1

8.5

11.1

2.2

4.2

7

2012 2017 2022F

Thailand Skincare Market Size

Facial Care Body Care Facial Cleasers Body Cleasing Sunscreen

Unit: THB Billion

7%

Facial Care 7.64%

Sunscreen 10.59%

Body Care 3.03%

Facial Cleansers 4.95%

Body Cleansing 5.46%

2017 -2022F CAGR Consumer Trend

• Consumers are now seeking sachet as both

trial and regular products which allow them to

try a new variants easily

• Consumers are shifting away from chemical-

containing products as they perceive natural

ingredients to be beneficial for skin care

• Aging Society in Thailand supports the

growth for anti-aging segment

Source: Euromonitor

Anti-agingUV/Whitening

Basic Care

Oil Control

116

52

84

43

Philippines

Philippines Market Outlook

5.98

10.9

7.2

9.5

126.6

8.6

10.1

1.2

1.6

1.9

0.2

0.4

0.6

2012 2017 2022F

Philippines Skincare Market Size

Facial Care Body Care Facial Cleasers Body Cleasing Sunscreen

Unit: THB Billion

5%

Facial Care 6.38%

Sunscreen 8.72%

Body Care 4.82%

Facial Cleansers 3.21%

Body Cleansing 2.78%

2017 -2022F CAGRConsumer Trend

• Consumer’s desire to improve

their looks was reflected in their

ongoing acceptance of global

trends, together with increasing

purchasing power.

• Consumer are not only adding

more such products to their daily

skin care routines but are also

trying out different formats

• High income consumers look for

more effective and gentler

products

Source: Euromonitor

35

28

21

44

Inbound Tourist Outlook

Source: Ministry of Tourism and Sports

Number of Inbound Tourist

7.006.11

8.006.44

3.17

2.76

3.12

2.53

0.0 0

2.0 0

4.0 0

6.0 0

8.0 0

10 .00

12 .00

Q1'2018 Q2'2018 Q1'2019 Q2'2019Other Countries China

10.17

8.87

Unit: Million

Revenue from Inbound Tourist

395,916

293,602

401,269

275,904

175,724

147,738

172,530

138,614

0

10 0,00 0

20 0,00 0

30 0,00 0

40 0,00 0

50 0,00 0

60 0,00 0

70 0,00 0

Q1'2018 Q2'2018 Q1'2019 Q2'2019Other Countries China

571,640

Unit: THB Million

573,798

Unit: Million

Jan Dec

0.86 0.79 0.79 0.75 0.76 0.760.87 0.89

0.76 0.81 0.79 0.82

0.971.2

1 0.990.87 0.9 0.94 0.87

0.64 0.65 0.680.841.07 1.06 0.99 0.9

0.79 0.84 0.91.03

0.5

1

1.5

0.5

1

1.5

NUMBER OF CHINESE TOURIST

2017 2018 2019

11.12

488,129

8.97

448,433-19%

-22%-17%

-20%

CONTACT US

DO DAY DREAM PLC.

Investor Relations Department

Tel: +662-917-1219

Fax: +662-917-3054

Email: [email protected]

Website: www.dodaydream.com

Contact person

Ms. Chanoknan Thiemrat (Investor Relations)

Email: [email protected]

Documents

Introduction to Do Day Dream - listed company