1. CH 1:IP processwhy study an activity u have don ur entire
life? ther are 3 reasons:1.studing IPC will give u a newlook at a
familiar topic. for instance, ina few pages u will find that some
people can go years--even a life time --without communicating n a
truly IP manner. n this sense exploring humancomm is rather like
studing anatomy botany--every day objects & processes take on
newmeaning.2..has to do with the staggering amount of time we spend
on communicating.e.g.astudy of over 1000 employees revealed that
workers send & receive an average of 178 msgevery working
day.another survay revealed that business professionals spend 80%
of their daycommunicatig with colleagues & clients.3.compelling
reasons 4 studying IPC is to put it bluntly ,allof us could learn
to communicate more effectively.Our friendships,jobs & studies
suffer b/c wefail deal with others as effectively as is necessary.a
group of senior executives cited lack of IPskills as one of the top
3 skill deficits in today workforce.why we communicate: we all need
people.we all seed to commct1.Physical needs:-comm is so imptnt
that is presence r absence can affect phy health.recentstudies
confirm that people who process -ve experience by talking about
report improved lifesatisfaction,as well as enhanced mental &
phy health,relative to those think privately about it.nextremes
cases comm can even become a matter of life r death.Research
demonstrates theimprtnc of satisfying persnal relationshp,& it
explain the conclusion of social scientst that commis essential.not
every one needs the same amount of contact ,& the quality of
comm is almostcertanly imp as quantity.nonetheless,the point
remains:Personal comm is essentail 4 our well-being.2..Identity
needs:-comm does more than enable us to survive.it is the
way--indeed,the majorway--we learn who we r.our sense of identity
comes frm d way we interact with other people.r vsmart r stipid
,attcactive r ugly? d ans to these quesn don`t come frm looking n d
mirror.v decidewho v r based on how others react to us.deprived of
comm with others,v would hav no sense ofidentity.some stories
suggest each of us enters the worle with r no sense of identity.v
gain anidea of who v r frm d way others define us.3..Social
needs:-besides helping defin who v r,some social scientst hav
argued that comm is dprincipal way relationships r
created.sometimes v deal with social needs directly by discusng
ourrelationships with ithers.but more often ,comm satisfies a
variety of socail needs without our everaddressing them
overtly.Rebecca Rubin has identified 6 catagories of social needs
we satisfy bycommtng:pleasure(b/c it is fun,to hav a good
time),affection(to help others,to let others know
Icare),inclusion(b/c i need someone to talk to r b with,b/c it
makes me less lonely),escape(to putoff somthing i should b
doing).ralaxation(bib it allows me to unwind),& control(b/c i
want someoneto do somthing 4 me,to get something i don`t
hav).imagin how impossible life would b withoutcomm.b/c
relationships with others r so vital,som theorists hav gon so far
as to argue that commis d primary goal of human
existence.4..Practical needs:-v should not overkook d everyday,imp
functions comm serves.comm is thethat let us till d hairstylist to
take just a little off d sides,direct d doctor to where it hurts.a
wealth ofresearch demonstrates that comm is an essential part of
effectiveness n a variety of everydaysettings.a survey over 90% of
d personnel officials at 500 U.S.businesses stated tha
increasedcomm skills r needed 4 sucess n 21st century.a recent 1
founded that employers &businesspersons agreeing that IP skills
r d most imp 1 sougth n a job applicant.
