I N T E R N A T I O N A L R A S P B E R R Y O R G A N I S A T I O NC H I N A 2 0 1 4

AUSTRALIAN RASPBERRY INDUSTRY UPDATE

Mr Albert Meeuwissen

International Raspberry Organisation China 2014

FRESH BERRY PRODUCTION

Raspberry production in Australia continues to be mainly for fresh fruit consumption.

• Wholesale Markets in major cities• Direct Supplier contracts with Supermarkets• Farm gate sales and Pick Your Own• Farmers Markets• Providores

International Raspberry Organisation China 2014

M A K I N G P R O D U C E S TA N D O U T O N T H E S H E L F

PACKAGING

International Raspberry Organisation China 2014

HISTORY ON PROCESSING BERRIES IN AUSTRALIA

SMALL FARMS. LOCAL FACTORIES.

International Raspberry Organisation China 2014

AUSTRALIAN DOMESTIC AVAILABILITY

• Increase of availability on the supermarket shelf. • Many new brands

appearing• Demand increasing for

availability of frozen fruit for home use.• Preference for Australian

produce but hard to find.

International Raspberry Organisation China 2014

AUSTRALIAN RUBUS GROWERS ASSOCIATION

ARGA has changed its name to

RABA Raspberries and Blackberries

Australia

International Raspberry Organisation China 2014

A L B E RT M E E U W I S S E N

THANK YOU FOR LISTENING